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Geocoding for the Telecom Industry
TelUG Webinar #2
Randy Frantz Nick Patel Jeff Rogers
May 14, 2014
TelUG Webinar Series
Date Topic
April 3 Backhaul Network Planning (available on website)
May 14 Geocoding for the Telecom Industry
June 19 GTG / ETI – Monitor, Manage, and Monetize your Telecom Network
Sept TBD
Oct TBD
esri.com/telug
Webinar Logistics
Connecting to the audio Use your computer speakers or use dial in number with access code Adjusting Your View Click the ‘View in Full’ screen mode button Asking Questions Use the Questions box to type your questions
Randy Frantz Manager of Telecommunications and LBS
Geocoding for the Telecom Industry
Today’s Speakers
Esri Product Manager Content Team
Nick Patel Jeff Rogers
Esri Program Manager
Why Users Need to Geocode? Geocoding is a critical first step in realizing the value of GIS
Analytics
Enrichment
Location
Directions
Places
Basemap
Geocoder
An Organization’s Data
Val
ue
The ArcGIS Platform Enabling GIS Everywhere
Desktop Web Device
Server Online Content and Services
Portal
In the cloud and on-premise…
Geocoding is integrated across the ArcGIS platform
ArcGIS.com ArcGIS Desktop
ArcGIS Apps and SDKs
Developers
Solutions
http://solutions.arcgis.com/telecommunications/
Geosearch
Reverse Geocoding
Geocoding
ArcGIS Geocoding Features
Address Standardization
Address/Asset Management
Geosearch
• Interactive search for Assets, Addresses, Places and Points of Interest
• Modern user driven experience
- Suggestions for addresses
- Boosts result for local areas so you can type less information to find the correct location
• Use it to Locate Customers
- Determine Service Availability
• Power field operations
Geocoding
• Geocoding tables of addresses or assets
- Spreadsheets, Database
- Addresses: single line or multiple fields
• Enriched Results
- X,Y, Display extents
- Standardized results
- Match Confidence
Reverse Geocoding
• Convert locations on a map to a standardized addresses
• Can be used to enrich/describe locations
• Helpful for locating a customer address or verifying a location against customer data.
Address Standardization
• Clean up and standardize tables of addresses from different business units
• Identify duplicate addresses
How to get started with ArcGIS Geocoding
ArcGIS Online Account
Address Data
Geocoding Tool and the World Geocoding Service On-Premise Geocoding with StreetMap Premium
ArcGIS Desktop
ArcGIS Geocoding and ArcGIS Online
ArcGIS.com ArcGIS Online Account
My Content Add Item Re-Match Enrich and Analyze
Geocoding Challenges for Telecom Organizations
• Historic database is not spatial and cannot be mapped - Data not available for spatial interrogation or analysis
- Could lead to wrong assumption that customer is not in a service territory
• Locations need to be accurate - Determine what services are available to a given house or business
- Assign customers to the correct equipment
- Problems finding customers or assets to repair troubles or install new services
- Inability to geocode customer locations in rural areas
• Addresses exist in multiple databases. - Reporting requirements may not be met effectively
ArcGIS Geocoding Targets the Best Available Location
• ArcGIS interrogates an address and matches it against the best available reference data for that address
• The search process falls back until the match meets a high level of confidence
• Results include rooftop location if available in addition to street front location
Rooftops and Street Entrances
Street Addresses
Street Location
Postal Location
City
Enhancing Geocoding with Local Knowledge
Verified Address Data Collected Onsite From a Mobile Device ArcGIS Collector
ArcGIS Build Locator Build Composite Locator Deploy for my Organization 401 La Colina Redlands CA
Embedding Local Knowledge in a Global Solution Composite Locators
401 La Colina Redlands CA Search
Verified Address Locator
Esri World Geocoding Service
Esri StreetMap Premium Locator
Geocoding an Organizations Assets
Asset Data From a Mobile Device From an Address
Build Locators with ArcGIS
Geosearch Geocode
Access Ready to Use ArcGIS Locators
Esri Hosted Geocoding Services +105 Countries 80% of Worlds Population India, Japan China* and South Korea*
On-Premise Geocoding Esri StreetMap Premium Data and Locators
Developers.arcgis.com
Summary
• Value of ArcGIS platform
• Geocoding capabilities and features
• Geocoding options
- Esri ready to use Geocoding
- Geocoding is flexible : build your own and ready to use
- Integrate with the platform and ArcGIS Apps
• Geocoding helps drive critical GIS workflows with accurate locations!
Wrap Up & Questions
Randy Frantz Manager of Telecommunications and LBS [email protected]
Joe Johnson Marketing Coordinator - Telecommunications [email protected]