George NtimPresident

First Hospitality Group

Presentation to

The Ghana International Tourism

Investment Forum 2010

Ministry of Tourism Ghana Investment Promotion Centre

Overview

Current Challenges New Ideas Future Direction for the Tourism Industry

Current Challenges

Growth of the Industry Encourage Investments Lack of Branded Hotels Too Many Defaulted Loans Lack of Training and Quality Services Negative Press

New Ideas to Attract Investors

Business Plan and Executive Summary Site and Market Analysis Determine Hotel Type Acquire Brand Name Management vs.

Independent Operator Public/Private Partnership Continuous Marketing Campaigns

Future Direction

Maximizing Profitability Revenue Management Cost Containment Improving GSS E-Commerce Procurement Services

Future Direction

3rd Party Management Contracts The 5 Ws 5 Basics of Hospitality

Questions

Thank You