Gilac Pre Read

8/10/2019 Gilac Pre Read

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CONNECT


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our Milestones


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1897 Ardeshir Godrej ,our founder, set up

a lock company

1918First soap in

the worldwithout

animal fatmade.

1971 Animal feeds divisionunder Godrej Soaps

started

2008Our vision brighterliving born. Brighter

living is our determinationto dazzle and delight youwith innovative productsand services that they

can trust completely.

2013Master Br and Campaign

Focused on enhancing the brandsemotive appeal by showcasing the

breadth of fresh ideas from within thegroup to its consumers in an engaging

manner.

1990GodrejPropertiesLimitedestablished

1986We became

trendsetters. Thecheapest hair dyein the market but

yet we maintainedquality

1994Good Knightwasacquired byGodrej HiCare.

2001Godrej Consumer

Products formed asthe result of

demerger of GodrejSoaps Limited.

Godrej Soaps wasrenamed GodrejIndustries Limited

2005NaturesBasket,gourmetfood retailerestablished

2010We set for ourselves an

aspiring vision. A brighterfuture for all our

stakeholders

To know the 116 years of rich Godrej legacy, visithttp://archives.godrej.com

http://www.godrej.com/godrej/Godrej/aboutusstories.aspx
http://archives.godrej.com/http://www.godrej.com/godrej/Godrej/aboutusstories.aspxhttp://www.godrej.com/godrej/Godrej/aboutusstories.aspxhttp://archives.godrej.com/


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The Godrej brand touches more Indians on a daily basis than any other Indian ownedgroup or brand today

Godrej touches the lives of 600 million Indians every day

Godrej produces over 1 bn . cakes of soaps a year; the Godrej No.1 soap is amongst thehighest selling soaps in the country

Godrej sells one refrigerator every 30 seconds in India

Business Week lists GCPL amongst Asias 100 fastest growing Companies

3 out of every 4 Indian banks are secured by Godrej

Godrej manufactures Cryogenic engines that power Indias space program


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our Group structure


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THE GODREJ GROUP PROFILE

We, as part of the Godrej Group, touch the lives of 500 million Indians every day. Established in

1897, we are proud of our journey through these 117 years. Our growth has crossed Indianboundaries, creating experiences around the world.

Godrej Group comprises of:

Godrej Industries Ltd and Associated Companies (GILAC)

Godrej & Boyce


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We are GILACwhich comprises of following businesses

FMCG

PROPERTY

CHEMICALS

AGRI BUSINESS

GOURMET FOOD RETAILER


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our VALUES


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WE ARE GUIDED BY OUR VALUES

Our incredible transformation is built on harnessing the power of Brand Godrej and implementing our Brighter Living pledge of

PROGRESSION, EXPRESSION, EMPATHY, EXPERIENCE & TRUST. These are our 5 values.

PROGRESSION

From small steps

to giant leaps,

we believe in

constantly moving

forward

EXPRESSION

Thoughts and feelings.

Hopes and Dreams.

The things that make you

who you are. They should

always be expressed.

EMPATHY

A deep understanding of

people, their life and their

situation is the foundation

of any good relationship.

EXPERIENCE

Everything we do

creates an experience

for someone. Lets make

them good ones.

TRUST

Godrej is not what we

say it is. It is what our

customers believe it is.

Godrej

Ranked 6 th most trusted

brand in India- Brand

Trust Report 2013

We owe it to our customers to create an experience that

vibrates with conviction and emotion.

Weve earned respect and reputation and nothing

delights us more than our delighted customers.


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When we said we'll build an empire, we also meant

we'll build an empire where values such as integrity,

trust and respect would be the corner stones. And

when you build an empire on such values, there is

li ttle doubt that you'l l go wrong. So it should hardly

come as a surprise that we are an integral part of

millions of people's lives, enriching i t in more ways

than they can imagine. Today, for most people we are

the shinning example of enduring ideals in a

changing world.- Adi Godrej

OUR PHILOSPOHY


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our VISION 2020


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TO BE ONE OF THE MOST TRUSTED AND INNOVATIVE INDIAN BRANDS1

GODREJ SUMMIT:Gurgaon

Centered on Ideas that make life brighter , our new integrated marketing campaign is essentially a

showcase of Brighter Living and through it, the ethos of our Group. It has made the brand stronger and

more visible every day. The need of the hour is to continue this transformation while remaininganchored to our core values.

FOSTER AN INSPIRING PLACE TO WORK2

GCPLRanked 1 st in FMCG

category in India

GPLRanked 1 st in Real Estateand Construction sector

We believe our strength lies in our employees. That is why we focus on better career opportunities and reward mechanism.

Great Place to

Work Survey


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CREATE SHARED VALUE THROUGH GODREJ GOOD & GREEN3

Our vision is to usher in a new, more inclusive and greener India. Shared value approach i.e.

Initiatives that have a positive impact on business as well as society is the Good & Green

vision. As part of it, we aspire to create a more employable Indian workforce, a greener Indiaand innovate for good and green products, by 2020.

GROW 10 TIMES IN THE NEXT 10 YEARS4

When we set this goal, our revenues were 8300 crores. By 2020, we want to

grow up to 83000 crores. For this, require a compounded annual growth rate

(CAGR) of about 26 percent. All our businesses are showing tremendous

growth. We believe we have the foundation to accelerate growth.


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GILAC Overview


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Godrej Consumer Products Limited


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largest home grown Household Product Company

Presence in Indian Sub Continent , Indonesia, Africa, Latin America and Europe

US $1.2 billion (FY 2012-13) in sales

Close to 11000 employees


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Key Categories

Key Categories Key Brands

Personal Wash

Hair Care

Home Care

GoodKnightHit

GenteelEzee

Godrej No. 1Fair Glow

Cinthol

Godrej ExpertRenewNupur

Air Care Aer


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new variant in Godrej No.1 soap Aloe Vera and White lily

HIT Anti Roach Gelhttps://www.youtube.com/watch?v=ce_Yw01DRE4

Renovations and Innovations

Launch of paper format mosquito repellent: Fast Card.Over 1 crore booklets of Fast Card sold in over 2 lakh

outlets

https://www.youtube.com/watch?v=nB_YpR1qXMM
https://www.youtube.com/watch?v=ce_Yw01DRE4https://www.youtube.com/watch?v=nB_YpR1qXMMhttps://www.youtube.com/watch?v=nB_YpR1qXMMhttps://www.youtube.com/watch?v=ce_Yw01DRE4


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#DontSmokeBecause, the first ever Twitter crowd-

sourced song. 2,704 tweets were compiled to create

the song's lyrics and over 330 people came together

to create this video.

https://www.youtube.com/watch?v=iVrx_3ImA3k

Launch of New Variant/ Category

Godrej Protekt : A master blaster in handwash, for people onthe move, hand sanitiser, Happy Foam, a foaming handwash for

kids, Masterchefs handwash built to fight germs and kitchen

odour and The mosquito repellent skin spray
https://www.youtube.com/watch?v=iVrx_3ImA3khttps://www.youtube.com/watch?v=iVrx_3ImA3k


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International Business

Geographies

Indonesia

Latin America

UK

Afri ca

* partnerships

BrandsKey CategoriesInsecticides HIT

Air Care StellaWipes Mitu / WettiesReady to eat snacks Simba

Hair Colour Issue, 919, RobyHair Styling

Shampoos/ conditioners

Toiletries & Personal Care Cuticura, P20 (SunProtection Cream), Bio OilFemale Deodrant

Ethnic Hair Colour - InectoNatural & artificial hair products & accessoriesMedicated Soap - Tura, Non medicated soaps,Creams & LotionsHair extensions - Darling & Amigos

Contributes to about 44% of GCPL revenues


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Godrej Industries Limited


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Market leader in Oleo chemicals and Alpha Olefin Sulphonate in India

Exports to over 80 countries across 6 continents

Revenue turnover (FY 12-13) of more than INR 1400 crore

1000+ employees


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Key Categories Appl ications

Fatty alcohols

Surfactants

Fatty Acids &Glycerin

Cosmetics

Toiletries

Rubber

Polymer

Pharmaceutical

Humectants

Cosmetics

Industrial applications

Personal care

Laundry

Shampoos

Conditioners

Toothpaste

Cosmetics

Detergents

Key Customers

Products


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Godrej Properties Limited


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Established in 1990 , listed in 2010

Presence in 12 cit ies across the country

Completed 30+ projects till date

Revenue (FY 12-13): $3.9 billion

Over 500 employees


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latest projects


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GODREJ ONE, MUMBAI

FEATURES

------------------------------------ AAA grade office building with best-In-class amenitiesLEED Platinum pre-certifiedThree terrace gardensConference centre and 300 seatauditorium26 high speed passenger lifts and4 service elevators


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GODREJ BKC, MUMBAI

FEATURES

-----------------------------------------Landscaped terracesConstruction by L&TCurated art programCorner plot at BKC


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GODREJ GARDEN CITY, AHMEDBAD

FEATURES------------------------------Residential Township Located within

AMC limits(Ahmedabad Municipal Corporation)Excellent connectivityRetail and Commercial spacesState of the art clubhouse10 Acre large central parkEducational, medical & hospitalityTie up with The Clinton Foundation


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GODREJ SUMMIT- PHASE 1 SOLD ON DAY 1


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Godrej Agrovet Limited


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Diversified Agri business company

Revenue (FY13): INR 3090 crores

Spread across 60+ locations across India

Over 2000 employees


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Animal Feeds One of Indias largest commercial feed miller JV with ACI Bangladesh

Oil Palm Largest oil palm cultivator in India

Agr i Inputs Niche player focused on plant growth regulators, soil conditioners,herbicides

Poultry(Godrej Tyson)

Producing and marketing processed poultry, frozen snacks First company to market fresh chilled chicken in India JV with Tyson Foods

Seeds(Godrej Seeds &

Genetics Limited)

Recently launched seeds business focused on maize, bajra, andpaddy

Plant Biotech Division Engaged in micro-propagation of plants through tissue culture.

ProductsBusiness Segment Products Overview


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Godrej Natures Basket Limited


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Started in 2005 as a fresh food retailer ; morphed into fine food retailer in 2008

One of Indias leading fine beverages and gourmet food retail chains

33 stores located across 5 key metros

Caters to up-market urban consumers

Close to 300 employees


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Regular Customers


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To know more, visit the following links:

Godrej Website: www.godrej.comGodrej Master Brand Campaign: http://www.indiainfoline.com/Markets/News/Godrej-Group-

kick-started-master-brand-campaign/5751869200

https://www.youtube.com/watch?v=rX2Y1LKvbCc

Godrej Rebranding:

http://www.thehindubusinessline.com/companies/godrej-goes-for-rebranding-to-connect-with-

youth/article4766480.ece

Twitter- @godrejoncampus : https://twitter.com/GodrejOnCampus

Facebook: https://www.facebook.com/GodrejOnCampus?ref=hl

Godrej Loud in News

http://globalnewzservice.com/?p=3757

http://articles.economictimes.indiatimes.com/2012-10-30/news/34817088_1_b-school-students-

bschool-students-ceat
http://www.godrej.com/http://www.indiainfoline.com/Markets/News/Godrej-Group-https://www.youtube.com/watch?v=rX2Y1LKvbCchttp://www.thehindubusinessline.com/companies/godrej-goes-for-rebranding-to-connect-with-https://twitter.com/GodrejOnCampushttps://www.facebook.com/GodrejOnCampus?ref=hlhttp://globalnewzservice.com/?p=3757http://articles.economictimes.indiatimes.com/2012-10-30/news/34817088_1_b-school-students-http://articles.economictimes.indiatimes.com/2012-10-30/news/34817088_1_b-school-students-http://globalnewzservice.com/?p=3757https://www.facebook.com/GodrejOnCampus?ref=hlhttps://twitter.com/GodrejOnCampushttp://www.thehindubusinessline.com/companies/godrej-goes-for-rebranding-to-connect-with-https://www.youtube.com/watch?v=rX2Y1LKvbCchttp://www.indiainfoline.com/Markets/News/Godrej-Group-http://www.godrej.com/

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Gilac Pre Read