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Glamour Salon & Spa has pampering down to a science The Madison salon regularly gives back tocommunity charities.
By Susie C. [email protected]
MADISON — The Cardwell women have built aquintessential Southern salon here with all of thethings ladies hold dear about a bona fide beauty shop.
Owner Deborah Cardwell and manager/head stylistCasey Starkey, her daughter, have created GlamourSalon & Spa, an exquisite full-service beauty bizwith so many extra services and amenities, you couldspend a full day there being pampered.
Feminine décor abounds in the salon’s manystations. For example a shabby chic vanity holds afull line of cosmetics for makeovers for clients likebrides or prom-bound teens who need special “BigDay” makeup.
In a clever twist, the women have installed a pulldown photo backdrop that divides the area from thehair design studio – ideal for photo shoots while hairand makeup are just perfect.
Located in Madison’s Midtown Shopping Center,near the Mayflower restaurant, Glamour Salonshares one wall with local longtime attorney VernonCardwell, Deborah’s husband.
“I retired 12 years ago from the (RockinghamCounty) Department of Social Services, and I wantedto do something new. So we opened up the salon andbrought my daughter Casey in to run the salon …,’’Cardwell said.
Daughter Peyton spends plenty of time there, too,helping out with the shop’s one-room boutique wherecustomers can find cute trendy tops, casual dresses,flowing scarves, precious homemade jewelry orseasonal leggin’s. And nothing is priced over $25.
Esthetician Hayley Payne treats clients to anarray of skincare services in her treatment roomwhere patrons choose from a wide variety of facials,including micro dermabrasion. Other services includewaxing and teeth whitening, done with a state-of-the-art machine.
Comfortable recliner-style chairs outfit themanicure-pedicure station, complete with water jetfoot massage.
And a half dozen private rooms house tanning bedsfor folks seeking a little glow. For those who prefer toapply their color, Cardwell and her staff carry a largeline of self-tanning products, including “Snookie,’’ abrand launched by reality TV star Snookie of “JerseyShore.”
Giving back to the community is a primary aim forCardwell and her daughters, and they find plenty ofcreative ways to share.
For example, they recently offered free haircuts toveterans in honor of their service.
As a commemoration of Breast Cancer AwarenessMonth, the salon will pay tribute to 15 women whohave survived the disease by hosting them to an
evening of hors d’oeuvres and goodie baskets.The staff also raises money for the Barry Joyce
Cancer Fund each year to honor Cardwell’s latemother, who died of cancer. In April, the group willpack up their makeup kits and head to the MadisonService League’s annual scholarship fundraiser, aspring fashion show. Lovely models will have thebenefit of salon staff applying makeup for the event.
Glamour has plenty of specialty services on their
menu, too.For brides who need a make-up and hair artist on
site for their event, the salon has the “Glam On theGo Team’’ that travels to event venues to insure topservice.
The staff of six hair and skin care specialists alsohosts plenty of bridesmaids’ parties and princessparties for young girls, during which they can selectfrom a variety of beauty treatments. And Cardwelland her crew teach youngsters how to apply makeupand basic hair techniques, such as braiding, at thesalon’s annual Glam Camp.
“The little kids get so excited,’’ Cardwell said.Bringing joy to clients is what drives Cardwell, she
said.
Women in BusinessC E L E B R A T I N G 2 0 1 9
“It just means so much to me -- making peoplehappy and look beautiful. When someone is feelingbad about themselves, and we do a whole new look… just to see the glow in their faces and them feelingso good about themselves is wonderful.’’
That committed service keeps customers comingin from all around the county, Greensboro, Winston-Salem, Mebane and neighboring Virginia towns,Cardwell said.
“We have the best customers. Someof them have been with us for 12years,’’ Cardwell said.
To help spread that kind ofhappiness, Cardwell and Starkey havea team of Glam Ambassadors, 20local young women who come in andmodel clothes and makeup for clients.
As a woman in business, Cardwelltakes satisfaction in ushering herdaughters and even one granddaughterinto the arena where she is businessmanager, receptionist and a skin careand tanning specialist.
Using Rusk and Redken hairproducts, as well as Kenra and Ruskcolor, the salon’s stylists offer servicesto women, men and children. For
clients who are sensitive to color chemicals, Cardwelland Starkey also carry organic hair color alternatives.
Pharmaceutical grade cosmetics line Glo is the in-house brand at Glamour, as well as an organic line.
Another fun service the stylists offer is a Blow OutSpecial during which hair designers demonstratethe correct way to blow dry hair and use product tomaximize volume and style at home.
These days, the staff is preparing for a makeupshow in Atlanta.
“Our girls are wonderful. They are eager to learn.And we do everything we can to keep them up todate and motivated,’’ Cardwell said. “We go to everyhair show and we’re always doing some kind ofcontinuing education to better ourselves.”
Glamour Salon & Spa is owned and run by an all-female staff and offersskin care, tanning, hair design and teeth whitening.
Photos by Susie C. Spear/RockinghamNow
Glamour&Salon Spa
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