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WHITEPAPER APRIL Welltrado P2P INVESTMENT PLATFORM Welltrado connects over 4500+ P2P investment marketplaces into a single network. One platform. DON’T LET BITCOIN WHALES EAT YOUR CRYPTO. Crypto is extremely volatile. Investors are often victims of currency manipulation, with few options to spread their portfolio into more stable assets. Welltrado solves the problem by connecting 4500+ P2P investment platforms into a single network, making over 1 million investments available to the Crypto Community.

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WHITEPAPER APRIL WelltradoP2P INVESTMENT PLATFORMWelltrado connects over 4500+ P2P investment marketplaces into a single network. One platform.

DON’T LET BITCOINWHALES EAT YOUR CRYPTO.Crypto is extremely volatile. Investors are often victims of currency manipulation, with few options to spread their portfolio into more stable assets. Welltrado solves the problem by connecting 4500+ P2P investment platforms into a single network, making over 1 million investments available to the Crypto Community.

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Welltrado aims to be the best diversification option in crypto.

By giving crypto access to 1M already existing P2P investments, with return rates ranging between 5% and 25%. We deliver unmatchable diversification into credit-checked stable assets, offering crypto a flex-ible and convenient alternative, to the ever volatile markets of cryptocurrency.

Welltrado is an already operating platform that seeks to enable investors to buy and sell loans from thousands of different loan providers globally, invest into peer-to-peer lending funds (P2P) and manage investment portfolios.

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THE BEST DIVERSIFICATIONPLATFORM IN CRYPTO. PERIOD.

Our assets are global. The opportunities diverse and the selec-tion extensive. But more importantly. We are unchained. P2P investments are not chained to central exchanges, and is a truly decentralized asset class. That’s why P2P investments can de-liver strong returns, without the volatility. In short, the perfect companion to balance your crypto portfolio.

THE P2P ASSET IS BUILT TO SPREAD RISK.1 ETH = 450+ INVESTMENTS

Every investor only needs to spend as little as 5€ on every invest-ment. 1 ETH would yield about 500 loan investments. The 500 investments can be spread across marketplaces, countries and a wide range of asset types. This efficiently reduces the investment risks, while still allowing good returns.

HEDGE YOUR CRYPTO.DIVE IN AND OUT OF CRYPTO, ON YOUR TERMS.

When Bitcoin plummets, so does the market. Invest in 1000x Alt-coins, the result is the same. Nobody invests in crypto to be safe, but seeing your hard-earned money disappear into thin air due to market volatility is a real possibility. The sensible solution is to stash parts of your gains in a more stable asset class outside cryp-to. Welltrado: Invest any coin. Wait for ideal market, while gaining returns. Withdraw when, and in, any coin you want.

Benefits

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WE BURN... FOR YOU.WE POSITIVELY REGULATE SUPPLY AND DEMAND.

50% of the fees charged are spent on burning WTL tokens. The tokens we burn is sent to an unspendable address that can be verified transparently, this action takes the tokens out of circu-lation forever. As a result the community using the platform will positively affect price through deflation. This, we believe, will more than likely compensate for the small fee.

WE ARE ALL TIRED OF BANKS.GET RID OF THEM.

Banks don’t need your money. They have a direct line of almost free credit from national bank reserves. This means your savings are trivial business for banks, and the reason why the returns on your savings account is at best 2.5% annually. Invest in WTLs and gain access to our investment platform. Banks don’t need your money anyway.

INVEST SAFELY WITH GOOD DATA .AI-FUELED RATING SYSTEM MADETRUSTLESS WITH BLOCKCHAIN.

One of the biggests problems for P2P investment industry is lack of a reliable third party to track performance. Using the block-chain Welltrado aims to change that, and give our investors a completely unique investment advantage, not seen anywhere in the P2P investment world. This is only possible because we are a neutral third-party platform, connecting all marketplaces into a single network.

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5

Executive Summary 06

What is P2P investments 08Lending without the Middleman 09Better P2P investments through technology 10

Market Overview: P2P investments 11 Overview of the P2P platform landscape 12Future growths 13

Market overview: Cryptocurrency 14Crypto assets 15

Market overview: Welltrado 16Competitors 17

Problem #1 Diversification and management of investments 18

Solutions to Problem #1 Loan aggregator 20Powerful loan dashboard 23

Problem #2 Cryptocurrency and cross-border mobility 26Solution to Problem #2 Setting global crypto free 29

Problem #3 Transparency, trust and reputation 33Solution to Problem #3 Blockchain rating system 36

Token Model 37Illustration of token structure 38 Crowdfunding details 40Token allocation and use of funds 41Roadmap 42Meet the team 43

Contents

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The P2P investment market is a market that is currently experienc-ing explosive growth. The global market volume reached €109 bil-lion in 2017, with no sign of slowing down.

However, this expansive growth has presented three major problems:

1. Difficulties in diversifying and managing investments2. Issues with transparency and reputation3. No entry for cryptocurrency and lack of crossborder-transactions.

We propose three solutions to them:

1. Cross platform loan aggregator with ratings and blockchain2. Welltrado P2P fund for global and cross-border investors3. Portfolio management of loans across platforms in a single dashboard

We believe that this toolbox of solutions is a win for all.

- The Crypto Community will gain unprecedented access to a decentralized and stable asset class. A great mix to any portfolio.- The large risk-averse institutional investors will get a method to trade the high volumes they seek. - The retail investors will benefit of a large amount of assets formerly inac-cessible to them.

Executive Summary

EXECUTIVE SUMMARY 6

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Welltrado believes that the P2P market needs technologically advanced tools for making investments and managing loans, as well as a global P2P fund that allows cross-border and crypto invest-ments

Welltrado is already an experienced player in the P2P platform market, with an early version P2P platform aggregator already

up and running.

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Peer-to-peer lending investments, or simply P2P investments, is part of the growing industry of alternative lending/investment forms. Through digital technology, P2P investment platforms seek to simplify the borrower experience by cutting out the traditional middleman—the banking industry—and instead offering end-to-end loan solutions to borrowers and lenders.

1. Borrowers post loan applications  online on P2P platforms

2. Lenders search online for loans  to fund

3. Lenders accept the loan application,  often on multiple loans to diversify  and spread risk of default

4. Borrowers get their loans funded

5. Lenders receive debt service

+ Simple application process

+ Quick funding

+ Transparent fees

WHAT IS P2P INVESTMENTS? 8

Intro to P2PInvestments

P2P INVESTING EXPLAINED IN 5 EASY STEPS

P2P FOR BORROWERS

+ Diversify and spread risk

+ Potential for consistent returns

+ Choose who to lend to

P2P FOR INVESTORS

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WHAT IS P2P INVESTMENTS? 9

Lending without theMiddle man

In the model of traditional lending in-stitutions, there is no immediate con-nection between borrower and lender, as banks are the primary institutional lending party. Individuals deposit as-sets in the bank, gaining interest from this investment. Borrowers apply to the banking institutions for loans, of-fering collateral in one way or another. The bank can then utilize, among oth-er things, the deposited assets to offer loans to borrowers that meet their risk criteria.

P2P platforms provides a direct path-way between retail/institutional lenders and business and consumer borrowers, with less or no need for collateral, erasing the need for the third-party involvement of banks. This provides efficiency, speed, and greater accessibility and mobility to capital.

OPERATING COSTS AS % OUTSTANDING LOANS 2015 (FORECAST)

Sources: Mckinsey; Liberum

Branch Network

FDIC regulation

Credit scoringbilling and fraud

Marketing

Origination

IT

Other

6.95

2.70

LENDINGCLUB

BANKS

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WHAT IS P2P INVESTMENTS? 10

Better P2P investments through technology

Greater efficiency, speed, as well as greater accessibility and mobility to capital is achieved through digital lending plat-forms, where algorithms and extensive data collection al-lows for real-time risk-score assessments of borrowers, as well as fast underwriting of loans. This significantly reduc-es the time spent to a matter of hours or days, as opposed to the week- (and often month-) long process of the traditional lending institutions.

P2P platforms caters to many different needs of borrowing, including, but not limited to consumers, small and me-dium enterprises, student loans and mortgages. Essentially, P2P is a viable model for every conceivable form of lending.

Through the merging of financial in-struments with digital technology, P2P platforms provides greater efficiency in the loan process by streamlining the process of loan application, acceptance and funding. It allows greater flexibili-ty and control for lenders, both retail and institutional, and it gives vastly greater access to capital for borrowers.

Forbes believes that investors are choosing P2P lending invest-ments, due to higher returns (500% higher returns than the average deposit rate in the US) and a low correlation with the stock market.- Forbes.com

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950900850800750700650600550500450400350300250200150100

0

2015    2016    2017    2018    2019    2020    2025

GLOBAL VALUE OF P2P MARKET IN BLN EUR

A MARKET IN MASSIVE GROWTH The global P2P market reached a market cap of €102,59 billion in 2016 and is still experiencing massive growth, which is expected to continue through 2025.

As the graph below shows, the market is expected to accelerate mas-sively around 2019, making the market a very attractive investment. All major markets are experiencing this growth, but the P2P lending market is very diverse right now.

MARKET OVERVIEW - P2P INVESTMENTS 11

Market overviewP2P investments

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THERE ARE

300+INVESTMENT PLATFORMS CURRENTLY OPERATING IN EUROPE.

Of these, 100 platforms are al-ready partners with Welltrado, and many more are waitingin line.

P2P INVESTMENTS SEGMENTED

CONSUMER LOANS

BUSINESS LOANS

INVOICE TRADING

MORTGAGE LOANS

36.00 %

26.10%

19.40 %

18.50 %

12

Overview of theP2P platformlandscape

The P2P investment industry is already huge. There are an esti-mated 2000+ P2P platforms glob-ally, excluding China, which until recently housed more than 4000 platforms on its own.

LOAN SEGMENTS As seen in the table to the right, the larg-est segment of current P2P investments is personal loans, which consist of car loans, pawnbroking and short-term loans. This is followed by business loans, which account for both company loans and agricultural loans. These are followed by mortgage loans and invoice trading.

Until the third quarter of 2016, the develop-ment of loans in the P2P market in Europe shows an average growth rate of 50% in the consumer segment and nearly 300% in P2P for business. These growth rates suggest that in the future, the business loan segment will play a larger role in the overall market volume for P2P lending.

Statistcs source: statista.com

MARKET OVERVIEW - P2P INVESTMENTS

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This all-around growth only accounts for the traditional internet lending industry worldwide. If we consider other investor niches, the size of investment opportunities is tremendous:

From 2007 to 2016, the number of contracts traded in the agricultural, energy and industrial metals catego-ries rose from €1.16 billion to €5.77 billion, with a total nominal value of more than €100 trillion.

The market for P2P investments is growing immensely, reaching a volume of $125,87 billion in 2016. This number is expected to be nearly 10 timeshigher by 2025. With Welltrado in the market, the sky would be the limit.

The size of the global real estate mar-ket has reached €217 trillion, and res-idential property makes up about 75% of the total value.

The global debt market value grew by €7.6 trillion to more than €215 trillion in 2016, with a total trading value of €52 trillion annually. Trans-action costs of trading debt are cur-rently estimated at €150 billion.

The world market cap of listed do-mestic companies as of 2016 was €64.82 trillion, while the global an-nual stock turnover as of 2016 was €85.71 trillion.

13

Futuregrowths

COMMODITIES

REAL ESTATE

DEBT MARKET

EQUITY MARKET

MARKET OVERVIEW - P2P INVESTMENTS

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6.005.505.004.504.003.503.002.502.001.501.000.50

0

2017   2018   2019   2020   2021  2022   2023   2024   2025

TOTAL MARKET CAP OF CRYPTOCURRENCIES IN TN USD

Asset cryptocurrenciesOther cryptocurrencies

MARKET OVERVIEW - CRYPTOCURRENCY 14

Market overviewCryptocurrency

Because Welltrado intends to build a strong bridge between the crypto markets and P2P lending platforms and mar-kets, it is important to look at the current state of the cryp-tocurrency market both inside and outside of P2P lending.

CURRENT STATE OF CRYPTO MARKETSFirst of all, the crypto market is grow-ing quickly right now, and represents a huge untapped resource for P2P markets. The total market cap of cryp-tocurrencies reached €165 billion in August 2017 and is expected to grow continuously throughout 2025, as the graph below illustrates:

Source: coinmarketcap.com

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There are currently two categories of crypto assets on the global mar-ket: cryptocurrencies and crypto tokens. However, describing the dif-ference between the two can be difficult and blurry.

MARKET OVERVIEW - CRYPTOCURRENCY 15

Cryptoassets

CRYPTO ASSET GROWTHThe market for crypto assets has grown by over 2900% since 2015. This market growth rate has remained con-sistently high, even above regular fiat capital markets. The market of listed crypto assets has reached 170 billion EUR, while the true market size is con-siderably higher, as not all assets are listed on exchanges.

CRYPTOCURRENCY AND P2P PLATFORMSThe notable thing about the crypto markets is, however, that very few P2P lending platforms support the use of cryptocurrency, despite the large mar-ket volume. Therefore, this section will also be quite brief. Only a few plat-forms and other projects have recent-ly begun to cater to this market, such as ETHLend.io, Blackmoon Crypto, ICONOMI, among others.

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PLATFORM SUPPORTP2P platforms already sup-port us with insights into their markets, sharing sta-tistical data and data about their investors’ profiles—things that are vital to the success of Welltrado’s solu-tions.

MARKET OVERVIEW - WELLTRADO 16

Welltrado inthe market

Welltrado is already estab-lished in the P2P market, with a successful comparing and investing platform.

We have already been work-ing in the business for more than 12 months.

Welltrado currently focuses on the European market where there are ~300 platforms in all four segments (real es-tate financing, invoice financ-ing, SME loans and personal loans), but we have much big-ger ambitions than that.

Currently, we are in contact with 60% of the players in the markets (~200 platforms), and most of them treat us as partners. They see our activity as very meaningful for their own busi-ness and the market in general. We al-ready have 100 integrated platforms, and more waiting in line!

We continue to connect with the rest of the market platforms.

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Welltrado.io

Orchard Platform

Orca Money

BlackMoon Crypto

PLATFORM

VALUATIONIN MLN.

EUR

FEATURE / PLATFORMWORKS WITH

CRYPTOCURRENCYINDUSTRY

200

3,45

40

+

-

-

+

ENABLES INVESTMETS

VIA PLATFORM

PROVIDES EDUCATIONAL MATE­

RIAL / INDUSTRY NEWS

PROVIDES UNIFIED PRIMARY

MARKET. BUY LOANS

PROVIDES UNIFIED SECONDARY

MARKET.BUY/SELL LOANS

MARKET OVERVIEW - WELLTRADO 17

Competitors

Welltrado has a unique and strong position amongst possible competitors. We en-gage with market competitors both as aggregators, a P2P crypto fund, and as a management tool. No other competitor engages these areas simultaneously in the way that Welltrado does.

Most competitors, as aggregators of loan investments, are lim-ited to single jurisdictions, especially within the UK or the USA. Welltrado, on the other hand, would operate in all European countries at first, and later expand to other continents. One of our main goals is to facilitate cross-border investments.

EXPT. TO RAISE

20 +

+

-

+

+

+

+

-

+

+

-

+

+

-

-

-

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PROBLEM #1

Diversification andmanagement of investments

In the growing P2P investment market, the opportunities for profit are huge. There are currently over 4500 P2P platforms in the world, which means there are over 4500 different ac-count interfaces to understand, navigate and control. But this also means that P2P lending investments are difficult to diversi-fy and manage.

PROBLEM #1 18

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PROBLEM #1 19

DIVERSIFICATIONDifficulties with diversifying and managing assets: Because P2P in-vestment platforms are not backed by guarantees from states or large finan-cial institutions, it is very desirable for P2P investors to diversify their invest-ments—spread them out on several loans—so that one bad apple will not spoil the entire basket. Diversification is very important for any healthy in-vestment on a large scale. By spread-ing investments across several loans, the chances of bankruptcy or default of one investment are mitigated by the others.

However, this can become an almost impossible task to achieve for even the most hard-working investors. To ensure a healthy asset, they must per-form individual and in-depth research into every single investment, and to do this equally well for 50 different in-vestments is too huge a task.

PROBLEM CONCLUSION

The current approach to the P2P market does not encourage or help diversification of assets, even though it is of vital impor-tance for any larger P2P investments.

MANAGEMENTDifficulties with managing proper-ly diversified investments: Once the gigantic task of researching opportuni-ties and correctly diversifying assets to secure the bulk of capital is complete, another problem immediately appears for the investor. Just how do you prop-erly manage and monitor these 50 investments made? With the invest-ments made across a host of different platforms, the investor needs to log-in to every account separately, each time they need to check on the investment. That is 50 times that a website address must be entered and a username and password needs to be entered as well! Every single time.

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To help investors easily diversify their investments, Welltrado has developed a loan aggregator for P2P platforms, which gathers infor-mation on loans from all affiliated platforms, and aggregates them through numerous data points. This provides a reliable rating and accurate risk assessment for every loan and platform. By utilizing big data collection, all available loans are gathered and aggre-gated at Welltrado, allowing investors to browse and invest in rated loans across hundreds of individual platforms through a single, easy-to-use dashboard.

SOLUTION #1 - LOAN AGGREGATOR 20

SOLUTION TO PROBLEM #1

Loan aggregator

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SOLUTION #1 - LOAN AGGREGATOR 21

AN E-WALLET FOR YOUR INVESTINGFrom this data, we start by building the marketplace and presenting the many loans in a simple, easy fashion. Well-trado will then develop its own e-wal-let, which will be integrated across all compatible platforms so that inves-tors only need to transfer money to one single account. Investors can then easily browse and view loans, as well as select the desired loans and the de-sired investment amount, completing the loan investment with merely a few clicks.

This makes investment and diversifi-cation of assets an extremely simple and streamlined process.

HARD MAINTAINANCE

Performing well as an investor in the P2P market today is extremely time con-suming. The task of investing and di-versifying assets, as well as managing their successful progress takes an un-reasonable amount of time and effort.

At the core of Welltrado’s vision is the aggregator tool, with the idea of gathering P2P platforms and building an online marketplace for them. This tool has already existed in a basic form for more than a year and has enjoyed success as a simple and easy display of loans and platforms.

HOW DOES THEAGGREGATOR WORK?Essentially, it means that we connect with numerous data points at all inter-ested platforms. From there, we gather vital information about the structure of the individual platform, collect in-formation about their equity, buyback policies, and everything else that po-tential investors might want to know.

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WELLTRADO SOLVING PROBLEMS

The Welltrado aggregator and will help solve a host of issues in the P2P investment market:

EFFECTIVENESSThe aggregation of loans into a single, browsable dashboard at Welltrado will greatly increase efficiency for investors looking for new opportu-nities.

DIVERSIFICATIONThe aggregator will help inves-tors easily diversify their assets by spreading their investments over many smaller loans, ensuring the investor’s bulk capital if one of the platforms goes bankrupt or if a loan defaults.

TRANSPARENCYThe big data collection and rating system will provide much-needed transparency for the market. Inves-tors can view the basis of the loans they are choosing.

SUSTAINABILITYBy using blockchain technology in data collection and rating platforms, Welltrado will provide sustainability to the P2P lending market by ex-posing and keeping track the “bad seeds” of the industry.

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SOLUTION #1 - POWERFUL DASHBOARD OF LOANS 23

To further facilitate and greatly enhance the investor experi-ence, Welltrado will also develop a dashboard where investors can manage and monitor their entire portfolio of invest-ments made through the Welltrado platform across all P2P platforms.

SOLUTION ON PROBLEM #1

Powerful loan dashboard

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Management andliquidity

MANAGEMENT TOOLThe concept of the Welltrado manage-ment portfolio of loans is very simple. This tool essentially works just like an e-mail inbox, where any account, be it Gmail, Hotmail or any other, can be added and monitored in a single dash-board, if you provide the login details to the application.

Similarly, investors can input their login details to Welltrado. The system would then crawl the accounts on all provided platforms, gathering all avail-able information and presenting it in a single, simple, professional and easily managed dashboard.

This eliminates the need for inves-tors to log into dozens of different individual P2P platforms to manage and monitor their investments. And it also eliminates the need for fill-ing out and updating annoying excel spreadsheets and diagrams.

CREATING LIQUIDITY: THE POSSIBILITY OFSECONDARY MARKETSThis management tool would also work like an e-wallet for loans. This means the possibility of a straightforward se- condary market of loans on Welltrado. Normally, investments would be tied to the loans for the agreed duration.

But with this tool, investors could trade loans and create liquidity when nee-ded, making the P2P investment market even more dynamic than it is today.

SOLUTION #1 - POWERFUL DASHBOARD OF LOANS 24

FACT:On average, a retail investor will invest in 5-7 different platforms and monitors the returns/defaults in endless excel sheets

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WELLTRADO SOLVING PROBLEMS

The Welltrado Loan Portfolio Management tool will help solve the following problems in the P2P market:

MANAGEMENTThe portfolio dashboard will make ma- naging and monitoring investments much easier, by gathering informa-tion from all committed loans.

LIQUIDITYBy having the management tool act as a loan wallet, Welltrado will effec-tively be able to create a secondary market for investments. Investors would gain much greater liquidity as a result.

DIVERSIFICATIONUsing the tool will also make it much easier to maintain oversight and con-trol of diversified capital, as all in-vestments are displayed in a single dashboard.

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PROBLEM #2

Cryptocurrencyand cross-border mobility

Because the P2P investment market is either unregulated or differ-ently regulated in almost every country, cross-border investments are virtually non-existent; it is simply easier to invest at home, even though there may be much more profitable investments to be made abroad. Similarly, the markets of cryptocurrencies have not yet found a viable way into the P2P investment market, even though the two are obviously compatible with their decentral-ized structures and interest in free flow and better access to capital.

PROBLEM #2 26

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PROBLEM #2 27

Crypto needs a way in

CRYPTOCURRENCYCryptocurrencies need a serious en-try to the P2P market: As stated in the market overview, the market for cryp-tocurrency is ripe and ready for use on the P2P investment markets. Current-ly, only a tiny handful of current P2P platforms operate with cryptocurren-cies, such as bitbond.com and ethlend.io. Large crypto-assets are waiting and interested in investing, and these could provide greater mobility, more liquid-ity, and grant access to a much larger amount of capital. But the crypto mar-ket has yet to find a stable entrance to the P2P market, even though the rising use of blockchain technology and the philosophy of decentralized freedom of cryptocurrencies is a perfect match for the P2P market.

In addition, P2P lending markets and platforms need to utilize the cryp-tographic technologies that have come to light recently. These include tech-nologies such as blockchain and smart

contracts, as they present great op-portunities for the market in terms of increased efficiency, security and, of course, profits.

Crypto investors need investment options tailored specifically to many different crypto investor profiles and their currencies, both for short-term and long-term investments, as well as software and infrastructure that facili-tates a free and easy flow between fiat and cryptocurrencies in the P2P in-vestment industry.

NO FLOW

According to the 2016 Moving-Main stream report from University of Cambridge on alternative finan- ce, about 50% of firms in the EU indicated that there was no flow of funding from outside of their coun-try, and 72% of platforms cited that there was no outflow of funds to other countries.

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PROBLEM #2 28

Cross-bordermobility

CROSS-BORDER MOBILITYLow mobility of funding in the EU: The continuously low levels of cross-border investments are mainly attributed to poor regulatory harmony between countries, as regulation is fragmented across Eu-rope. Regulations in countries are either too vague or too complex for investors to enter into cross-border investments. The most promising parts of Europe regard-ing cross-border investments are in the Nordic countries, as well as Central and Eastern Europe. But even so, the entire EU needs tools and structures that encourage cross-border investments.

Mobility is not only desirable within the EU. As the graph to the left illustrates, there are widely varying ROIs across the world.

Investors should have full opportunity to invest in their desired ROI across the globe. Profits should not be limited by borders.

ROI ACROSS THE WORLD (UP TO %)

LITHUANIA

LATVIA

ESTONIA

25 %

14 %

30 %

UNITED KINGDOM

GERMANY

BULGARIA

ISRAEL

FRANCE

USA

CHINA

AUSTRIA

SINGAPORE

RUSSIA

BRAZIL

PORTUGAL

SPAIN

ITALY

IRELAND

CANADA

12 %

8 %

9 %

7 %

10 %

5%

10 %

6 %

20 %

18 %

22 %

6 %

12 %

10 %

10 %

11 %

DENMARK15 %

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SOLUTION TO PROBLEM #2

Setting global crypto free.

SOLUTION #2 - SETTING GLOBAL CRYPTO FREE 29

Global crypto investors do not have any real opportunities to en-ter the european P2P market properly. Most platforms require you to have an European bank account, or even an account in the lo-cal country. So crypto investors stay out of the market, even though it could be the perfect way to diversify their crypto portfolio. A fund structure, together with the aggregator will give crypto the toolset it needs.

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Funding visions forthe future

INVITING THE CRYPTOCURRENCIESOne of the greatest abilities of the fund will be that crypto investors can in-vest cryptocurrencies in long-term P2P investments. Using smart con-tracts and a token system, both fiat and crypto investors could invest in the fund. This means building a very important bridge between cryptocur-rencies and the fiat market, as well as creating a flow between fiat and cryp-tocurrencies in the Welltrado ecosys-tem.

The Welltrado P2P lending fund will invest directly or indirectly into al-ternative lending products globally, and thereby become frontrunners in the development of the entire alterna-tive lending investment industry. This is also important, as Welltrado intends to champion sound and healthy regu-lations, but especially to incentivize a harmonization of regulations interna-tionally and globally.

TAILORED INVESTOR-PROFILESTo best serve the needs of investors, Welltrado plans to develop up to five different investment funds, so that many different types of in-vestor profiles can be accom-modated; short-, middle- and long-term investments would be available for both fiat and crypto investors.

30

The fund could also be used to help the aggregator tool grow, as invest-ments in alternative lending forms would encourage platforms to develop APIs that connect the platforms with Welltrado’s aggregation and portfo-lio-management tools. By having the fund invest in new projects on the al-ternative lending market, Welltrado itself could grow directly as a result.

SOLUTION #2 - SETTING GLOBAL CRYPTO FREE

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Investment acrossborders

REGULATORY PROBLEMSBecause regulations currently are ei-ther too complicated or non-existent, investors have no good incentive to make investments across borders. It is an enormous task to keep track of the different regulations in different coun-tries.

Keeping investments at home is currently much easier, as regula-tions are familiar and investments are easier to monitor—but it is not necessarily the best financial in-vestment!

To solve the problem of lacking cross-border investments and at the same time allow cryptocurrencies to enter the P2P market, Welltrado will establish a P2P crypto fund. The fund will at first strive to make pan-Europe-an investments and later spread to the rest of the world.

SOLUTION 3 - WELLTRADO CRYPTO P2P FUND 31

HOW DOES THE WELLTRADO CRYPTO FUND WORK?Investors would enter into a manage-ment agreement with Welltrado. The fund will then invest in cross-bor-der loans and portfolios on behalf of the investors.

By investing in the Welltrado P2P fund, investors will find an easy way to make P2P investments across bor-ders, using the Welltrado structure as a fund vehicle.

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WELLTRADO SOLVING PROBLEMS

The Welltrado P2P fund tool will help solve the following problems in the P2P market:

CROSS-BORDER INVESTMENTSThe Welltrado P2P fund would help investors make cross-border invest-ments in an easy fashion, without the need to be familiar with dozens of individual national regulations.

CHAMPIONING REGULATIONS AND VISIONS FOR THE FUTUREOF THE MARKETBy actively investing in alternative finance forms, Welltrado will help shape, build and grow the P2P mar-ket, as well as advocating for better and more unified regulations on the market.

ACCESS FOR CRYPTOCURRENCIESBy making different investment funds that appeal to crypto investors, the cryptocurrencies will be invited to invest in P2P investments, thereby acquiring a huge amount of poten-tial capital for the market.

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PROBLEM 3#

Transparency, trust and reputation

PROBLEM 3# 33

As the market continues to grow, issues with transparency, trust and reputation arise. Investors need better tools based on mas-sive data collection to scrutinize the investment opportunities, and to create more transparency on the market. Likewise, the market needs to hold itself accountable, as bankrupt platforms can reappear with new faces, while the market has no effective way of tracking them.

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PROBLEM 3# 34

TRANSPARENCYDiminishing transparency on the market: Because of the massive growth of the P2P market, both in market vol-ume and in the number of platforms, the transparency of the investments and loans has been greatly weakened. There is too much to choose from, too little information provided, and too lit-tle done to earn the trust of investors.

Recent reports from Deloitte, Bloom-berg, ECRI and many others agree that the biggest problem of a future P2P market is how to maintain transparen-cy of assets, controlling and monitor-ing platform default rates, etc

There is not enough transparency on P2P investments for investors to make informed and sound deci-sions.

TRUST AND REPUTATIONNeed for community regulation and trust-building: In the same vein as the issue with transparency regard-ing loans, we find a major problem in maintaining reliable trust and reputa-tion in platforms and loans. The P2P investment market needs better in-struments that rely on high-level tech-nology and data collection, such as blockchain technology and algorithms, which would provide risk assessments of platforms and loan investments. Equally, the market needs tools to track and trace the “bad seeds” of the P2P market; the ones that go bank-rupt and start over again under a new name, even though their model is still unhealthy.

The P2P market is vulnerable to those with less than good intentions. The P2P market needs new and better tools to create a sustainable P2P ecosystem for the future, where trust and reputation are well-founded in hard data, and with the market itself holding the platforms responsible

Not enough data

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SOLUTION #3 - RATING SYSTEM 35

SOLUTION TO PROBLEM #3

Rating System

PLATFORM RATINGis the first step in building market transpar-ency, as it is the easiest and fastest to imple-ment. Such a rating will help demonstrate the trustworthiness of platforms and the quality of the data that has been provided.

RISK BENCHMARKINGRisk benchmarking is the second, but more costly and difficult step in building trans-parency. However, here lie the biggest gains for investors; in addition to the platform rating, every loan is rescored with a pro-prietary credit risk model and assigned an individual EL grade.

+ Platforms are rated and evaluated on a range of parameters:

+ Years of operation, products,

portfolio size

+ Pricing and appetite for risk

+ Continuity of business

+ Experience of team and

shareholders

+ Transparency and disclosure

of information

+ Historical accuracy of PD

(Probability of Default)

and LGD (Loss Given Default)

+ Credit risk process and external

data objectivity/availability

+ Recovery strategy

Tied to each loan investment and platform, we calculate a specific rating, which is based on the data points and APIs of the platforms. This combined rating and credit score is calculated through pro-prietary algorithms and provides a solid and transparent basis for investors to make their decisions.

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36

CreatingTransparency

PLATFORM EVALUATIONWith the rating system toolset inves-tors will be able to check ratios of plat-forms before they invest.

Welltrado uses the ratings to find the platforms that are going bankrupt or close to it. We will not make relation-ships with or recommend these plat-forms, and investors will be able to see transparently why through our ratings.

This rating system would then not just be helpful to the investors. Borrowers and platforms would have great inter-est in getting a good rating on the Well-trado platform, as it would save them the need to build reputation on several different rating systems.

BLOCKCHAIN-TECHNOLOGYTo help create a market based on trust, reputation and security, all collected data is kept through blockchain tech-nology. This means that the aggregator will detect platforms that go bankrupt, platforms that have a large number of late loans and defaults, and platforms not managed by competent people.

It will also allow Welltrado, investors and the entire P2P investment market to keep track of platforms developed by people who have already had P2P platforms go bankrupt and are start-ing new ones. Finally, and most impor-tantly, blockchain allows the storage of transaction data with no risk of data manipulation.

ALL IN REAL-TIMEAll ratings and data will be constantly updated in real-time, providing vast and instant statistical data about every single loan and platform on several different parameters

SOLUTION #3 - RATING SYSTEM

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Token model

TOKEN MODELOnly WTL token holders are able to use the Welltrado platform. Every time a person gets returns on successful in-vestments a fee of 5% of the profits is taken and divided into two chunks:2,5% of the fee goes to token burn. 2,5% goes back to Welltrado development.

The tokens we burn is sent to an un-spendable address that can be verified transparently, this action takes the to-kens out of circulation forever. As a re-sult the community using the platform will positively affect price through deflation. This we believe will more than likely compensate for the small 5% fee. Ownership of WTL creates a reserve that can be used as the fuel for future services

TOKEN MODEL 37

TRANSPARENCYThanks to Welltrado’s intelligent pro-prietary technology, this 5% is trans-parent to the user, carried out im-mediately, at current exchange rate available.

In fact, Welltrado’s built-in exchange will automatically search for the opti-mal rate for the fee transaction, on all exchanges with which Welltrado has integrated, and the instant formation of a corresponding lot for the purchase or sale of cryptocurrency on the select-ed currency exchange, will ensure that the customer gets the best conversion rate possible for the whole transaction.

The Welltrado token sold during the token launch is known as the Welltrado token, or WTL. This is the only time that these tokens can be created, and therefore the total supply of WTL s fixed.

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+

INVEST ANY COIN

Welltrado

INTERNAL CRYPTO-EXCHANGE

INTERNAL PSP WALLET

YOUR INVESTMENT

WELLTRADO TOKEN STRUCTURE

INVESTMENTRETURNS

WTL TOKEN INVESTOR

5% INCOME FEEON INVESTMENT

95% INVESTMENTRETURNS

2,5 %

2,5 %

95 %

Burnedfrom Wallet

WelltradoDevelopment

InvestmentReturns

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SUSTAINABILITYHow can Welltrado remain viable if participants do not want to buy and pay in WTL?

A core value proposition of Welltrado (and decentralization) is to guarantee future characteristics of platforms to both retail and institutional investors, without relying on the trustworthi-ness of an operating company. In order to do this, elements including fee rates must be codified into the softwareitself. It is expected that WTL will be the overwhelmingly predominant met-hod for paying fees in the Welltrado ecosystem.

Sustainability,token sales terms

TOKEN MODEL AND SALES TERMS 39

+ TOKEN SALES TERMS

Start: 09/04/2018

Total Token Supply: 100,000,000

Soft Cap: 1,500000 WTL

Hard Cap:65,000,000 WTL

All unsold tokens will be burned.

No token creation after ICO

Purchase Method:ETHBTCLTC - possibly others

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+

Crowdfunding details

1 ETH = 1000 WTL

#0

#1

#2

#3

#4

#5

#6

#7

#8

PHASE DATE DISCOUNT

Apr 9 - Apr 16

Apr 30 - May 7

May 7 - May 14

May 14 - May 21

May 21 - May 28

May 28 - Jun 4

Jun 4 - Jun 11

Jun 11 - Jun 18

Jun 18 - Jun 25

HARDCAP

25 %

20 %

15 %

10 %

7 %

5 %

3 %

0 %

0 %

1,500,000 WTL

8,500,000 WTL

7,000,000 WTL

7,000,000 WTL

7,000,000 WTL

7,000,000 WTL

9,000,000 WTL

9,000,000 WTL

9,000,000 WTL

Total: 65,000,000 WTL

All unsold tokens will be burnt No token creation after ICO

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+

Token allocation anduse of funds.

65 %

Public

10 %

Team

25 %

Platform

Token allocation

35 %

Technological

solution

20 %

Contributors

10 %

Marketing

Use of funds

20 %

BusinessDevelopment

10 %

Administration

5 % Legal

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+

ROADMAP

Dec 2016

Built a fully working MVP and integrated

Mar 2017

30 P2P lending platforms integrated and

300 investors referred through Welltrado

Mar 2017

StartupWiseGuys

Apr 2018

Distribution of Welltrado Platform Tokens

Jun 2018

Application for fund management license in Europe

Dec 2018

Receive the fund managing license

Oct 2018

Version 2.0 of Welltrado loan portfolio management platform for retail investors unveiled

Jan 2019 Feb 2019

Version 3.0 of Welltrado loan portfolio management platform for institutional investors unveiled

Sep 2017

50000 unique visitors at Welltrado. P2P

loan aggregation mechanism initiated

Nov 2017

70 P2P lending platforms prepared for

integration to Welltrado. Ready for token

distribution

Dec 2017

Legal structure developed for institutional investors to get access to P2P market

through Welltrado

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7. Team

Meet the team 32

TOMAS MEDECKIS CEO, Co-founder

Experienced Managing Partner with a demonstrated history of working in the information technology and services industry. Skilled in Negotiation,

Sales, Asset Management, Sales Management, and Equities. Strong business development professional with a Master's degree focused in

Accounting and Finance from Syddansk Universitet.

KIM NIELSEN CDO, Co-founder

Senior designer and strategist, with a decade of experience in the creative

Þeld. Kim has earned recognition for his work in over 300+ newspapers, including interviews with New York Times and BBC. Skilled in complex visualization, UX and strategy with a strong focus on innovative and

human-centered solutions. Kim studied 5 years at one of the top Design Schools in Denmark.

ZYGIMANTAS STANCELIS CTO, Co-founder

Zygimantas is an IT generalist with 5 years of professional experience in web development and functional programming. Self-driven business-minded developer who is highly familiar with asynchronous services, APIs

and automated data collection.

ARTURAS SVIRSKIS CBDO, Co-founder

I feel the best in business development and marketing positions. I have deep understanding and experience in these Fintech industries: P2P Lending; ICO marketing and process development; Payment Service

Providers and e-currency exchangers; Blockchain and cryptocurrencies.

MEET THE TEAMLeadership team

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Meet the team 33

AISTE PALIUKAITE Business development manager

Aiste is a CertiÞed Financial Broker and Investment Advisor with 5 years of

experience in investment banking Þeld. Aiste role is to identify how each of our clients envisages their wealth and then help them create and implement an action plan to achieve deÞned objectives in light of their own

lifestyle and life goals.

POVILAS URBONAS BDO, Co-founder

Passionate about entrepreneurship and innovations. Great business

strategist, organizer, communicator and simply problem solver. Has a long term experience in analyzing and investing to different types of equity. 6+ years of studies in pure economics.

ALEX LEVCHENKO App developer

Alex Levchenko is a Software Engineer who is passionate about mobile

development. His mobile development experience has primarily been in building apps from scratch to revenue Alex Levchenko has been

engineering mobile apps for ages but he is comfortable with other languages such as C#, JavaScript and Java.

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MEET THE TEAMAdvisors7.1 Advisors

Meet the team 34

TOMAS MARTUNAS

Managing Partner GoldÞshFund

Managing Partner at GoldÞsh Fund Ð Venture Capital Fund that Invests into Global Leaders. Experienced early stage investor. Spectacular

entrepreneurial & operational experience. Director of various departments at Swedbank. CEO, App Camp Ð No.1 App development company in the Baltics.

NICK EVDOKIMOV Founder at ICObox.io

Nick Evdokimov is an inspired visionary blockchain entrepreneur with vast

experience founding and developing innovative blockchain projects and automating and scaling up digital marketing processes. Nick has been engaged in Blockchain projects since 2014, and has become an active

participant in the ICO market since 2016. Nick was also one of the Þrst on the market to provide ICO Ôon demandÕ. Founder of more than 10

companies, including Icobox, Cryptonomics, ICORoadshow. He is also a consultant and advisor in numerous projects in the Þeld of Blockchain. Author of seven books and numerous articles on internet marketing and

blockchain technologies.

XIAOCHEN ZHANG CEO Blockchain Frontier Group President, Fintech4Good

Xiaochen leads the implementation of FinTech4Good and Blockchain Frontier GroupÕs strategy which aims to introduce cutting edge Þntech and

blockchain solutions to emerging markets through incubation, acceleration and investment. He brings more than 16 years to scale up innovative ideas

in North America, Africa, Latin America, Europe and Asia.

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Meet the team 36

EDWARD W. MANDEL Blockchain advisor

Edward is an Ernst and Young Entrepreneur of the Year Finalist, Blockchain

Enthusiast and visionary behind many successful organizations. An avid entrepreneur, Edward has a knack for designing distinctive business models complemented with superior technology to deliver unparalleled

service and proÞtability.

PHILLIP MCFALL Fixed income analyst 

Phillip studied accounting and Þnance in Denmark and had a summer

abroad at London School of Economics. Phillip moved to London in 2015 and has since worked in the FinTech sector. First as a Fixed Income analyst with a focus on structured Þnance and currently within Financial Product

Sales.

SARUNAS BELICKAS Entrepreneur, IT City – managing director 

Sarunas newest venture is a modern lottery company - Smart Lotto. He has 12 years experience in business. Sarunas has been managing IT

company - IT City which has branches in UK and Denmark.

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JOIN US IN DISRUPTING A €109 BILLION INDUSTRY. Unlike other ICOs that do not yet have a product at launch and bear product development risks, Welltrado is an existing developed product with a monetization model.

The team has extensive expertise in asset ma-nagement. We have all the ingredients in place to scale the Welltrado platform and business right after the ICO.