Global Connect 4

International Affairs at PIM

GLOBAL CONNECT

Newsletter January 2016

January 2016

2

ABOUT GLOBAL CONNECT NEWSLETTER Welcom e to Panyapiwat Institute of Management's (PIM) newsletter focusing on global engagement activities. This newsletter is published every two months to provide updates on the Institute’s international academic collaboration, student exchanges, and networking activities to PIM’s partners and friends. This issue takes note of the strategic activities held during the period of November - December 2015.

Editorial Team: Dr. Usanee Kulintornprasert, Ms. Kim E. Kiatiwongse, and Mr. Kritsadathan KachathanInquiries and feedback, please contact: Ms. Kim E. Kiatiwongse ([email protected])

CONTENTSPrestigious universities ink MOU with PIM

Finnish Ambassador invites PIM to explore the nation’s renowned educational models

PIM hosts China’s Zhejiang University Special Lecture on Knowing and Doing

PIM launches new international bachelor program on international modern trade management

Japan’s Nagaoka University of Technology (NUT) hold symposium on engineering and technology

PIM taps on Massey University expertise in teaching English as a second language

Curtin Business School and PIM explore collaborative activities

Myanmar Institute of Finance seeks PIM as partner in developing short-term programs

Bhutan Development Bank learns CP and PIM management and administration practices

PIM short courses spark interest with Canadian and Russian educators

Shanghai International Studies University (SISU) advances exchange student program with PIM

Taiwan’s National Cheng Kung University (NCKU) and National Pingtung University of Science and

Technology (NPUST) discuss collaboration with PIM

Xiamen University expresses interest in collaborating with PIM

UK's Warwickshire College Group explores PIM

CP ALL and PIM executives pay courtesy visit to IDP Education

PIM strengthens Japanese ties with four universities

Ateneo de Davao University visits PIM as part of Global Marketing Study Trip

PIM hosts Nepal's Kathmandu Don Bosco College in three-day business exposure and networking event

Taiwan’s Dayeh University joins PIM’s short course on Thai business and culture

CP ALL interns from Bangkok Patana International School discover PIM

Itochu Corporation pays courtesy visit to PIM

Myanmar CP Livestock senior executives reinforce relations with PIM

Shell commends Panyatara and PIM’s commitment to human development and Thailand’s education sector

Leading mobile learning solution, Qooco, explores opportunities with PIM

Top management from Queen Sirikit National Convention Center (QSNCC) explores cooperation

between PIM

Siam Daikin and PIM discuss how work-based education can be leveraged by industries

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Global Connect : International Affairs at PIM

Usanee Kulintornprasert, Ph.D.Director, Office of International RelationsPanyapiwat Institute of Management

PIM’s Global Efforts Blossom International Mobility: A Key Priority

The year 2015 proved to be one that pushed PIM to be nimble and swift, continuously adapting to opportunities while carefully nurturing relationships with the Institute’s esteemed partners.

By initiating and sustaining discussions with close to 200 entities related to international education, particularly with higher education institutions, PIM’s Office of International Relations had the distin-guished opportunity to create linkages with more than 1,500 individuals. These activities have led to the signing of 15 official agreements with higher education institutions located in six countries. Such connections will serve PIM’s long-term mission to promote the CP DNA, which puts value in industrious-ness, humility, teamwork, and most of all excellence.

The Office of International Relations more than doubled in terms of headcount, in order to accommo-date the increase in volume and variety of international activities. This was a welcome challenge that allowed the team to develop and mature as individuals, and also form into functional sub-groups to cater to geographic priority areas strategically. The Office also launched Global Connect, an initiative that includes this newsletter, now on its fourth issue, and primarily serves to promote internationaliza-tion at an Institute-level.

As 2016 unfolds, we look forward to working even closer with our partners and friends by creating meaningful programs that contribute to the international development of higher education. It is impor-tant for PIM to partner well to ensure that every activity brings us closer to becoming a sustainable center of practical knowledge... developing leaders that are destined to make a distinguishable mark in the world.

I hope that the activities we share through Global Connect will be valuable to all readers and inspire discussion to promote cooperation, as we work together to strive to achieve internationality, in its truest sense.

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January 2016

Prestigious Universities ink MOU with PIM

Shih Chien University24 November 2015

Shanghai University of InternationalBusiness and Economics17 December 2015

Fo Guang University21 December 2015

Cheng Shiu University 24 December 2015

Dr. Michael J.K. Chen, President, SCU opened the ceremony through felicitations, saying that he was deeply honored and pleased with this much anticipated partnership. “I am looking forward to working with PIM as we have so much in common. The wisdom developed by PIM is certainly a wealth that SCU is looking to build on and contribute to,” he added.

PIM is SUIBE’s first academic partner in the Kingdom of Thailand. Professor Sun Haiming, President, SUIBE, expressed his confi-dence and excitement in the new alliance with PIM, in part due to the Institute’s connection with the CP Group, known in China as Zheng Da, China’s first foreign investor.

Dr. Chaur-Shin Yung, President, FGU articulated similarities with CP ALL-PIM and his university’s uniqueness as a non-sectarian institution dedicated to education with a global outlook grounded in the grand Buddhist spirit.

Three years of successful student exchange activities prompted PIM and Cheng Shiu University to sign an official agreement to upgrade the areas for collaboration. CSU’s Dr. Shuenn Ren Cheng, Vice President and Dean of International Affairs and PIM’s Mr. Pornvit Patcharintanakul, VP for Academic Affairs officiated this memorable event.

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Finnish Ambassador to Bangkok invites PIM to explore the nation’s renowned educational models

CP ALL Academy AuditoriumH.E. Kirsti Westphalen, Ambassador of Finland to Thailand (right) with M.L. Pariyada Diskul of theMinistry of Education

PIM hosts China’s Zhejiang University Special Lecture on Knowingand DoingProf. Dong Ping, Distinguished Professor of Chinese Philosophy, Director of Chinese Thought and Culture Research Institute, Zhejiang University delivers illuminating speech on practical learning based on ancient Chinese philosophies at PIM on 17 November 2015.

“If you wait until you know everything, opportunities will pass you by,” Prof. DongPing emphasized during his session titled “The Unity of Knowing and Doing: InfiniteTransition in the State of Life.” He advocated the philosophies of Wang Yang Wing,a politician who thrived during the Ming Dynasty, who is considered by many as thekey proponent of practical approaches in learning.

Honored guests from Chulalongkorn University led by Assoc. Prof. Han Xi, ChineseDirector, Confucius Institute and representatives from the CP Lotus Corporation Mr.Li Wenhai, Executive Senior Vice Chairman and CEO, and Mr. Chen Xiaoqun, VicePresident were present during this special session hosted by PIM’s China ASEANStudies Center.

Prof. Dong Ping, Zhejiang University

“A good diploma does not always guarantee a job, and vocational education is often under-valued in Thailand,” H.E. Kirsti Westphalen, Ambassador of Finland to Thailand said, reflecting on Finland’s similar situation over 20 years ago. She added that the academic channel and vocational training are not completely separate, they complement one another and there is a possibility to cross-over at some point or another. She led the participants, particularly PIM, in a discussion on compe-tence building and results-based reviews that can aide in alleviating the misconception surrounding vocational training.

This talk was delivered as part of the sixth board meeting of the organization, Thailand Education Deans Council, hosted by PIM’s Faculty of Education on 18 December 2015. These regular high-level meetings are held to promote dialogues among stakeholders and decision makers in Thailand higher education.

November - December 2015November - December 2015

General Education

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คณะบริหารธุรกิจ PIM

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Application Period I Aug - Nov 2015

II Jan - May 2016

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PIM launches new bachelor program on international modern trade business managementFestivities mark the launch of PIM’s new bachelor program on modern trade management, highlighted by a keynote from distinguished guests, H.E. Dr. Chaiyong Satjipanon, former Thai ambassador to the UnitedStates; Mr. Matyawongse Amatyakul, trade expert from the Department of International Trade, Ministry ofCommerce; and Mr. Somboon Prasitjutrakul, former President of DKSH (Thailand) on 26 November 2015.

(L-R) Ms. Natchanan Peeranarong; Mr. Matyawongse Amatyakul; PIM’s VP for Academic Affairs, Mr Pornvit Patcharintanakul; H.E. Dr. Chaiyong Satjipanon; Mr. Somboon Prasitjutrakul; and Dr. Sriprai Sakrungpongsakul

posted in the United States as a trade counselor and his eight year stint in Myanmar. It was while based there that he discovered that there were many opportunities to do business in a newly developed country, such as Myanmar.

Mr. Somboon offered advice and techniques on trade negotiation. This symposium was geared towards Thai investors who are keen invest in the CLMV countries (Cambodia, Laos, Myanmar, and Vietnam).

The event was moderated by Ms. Natchanan Peerana-rong, News Anchor, Thai Channel 3.

The opening of International Modern Trade Business Management (iMTM) bachelor program featured a grand ceremony and a symposium carrying the theme, “In an ever competitive international trade -you snooze, you lose.” iMTM is the first and only bachelor degree level program in modern trade in Thailand.

H.E. Dr. Chaiyong shared his experience of dealing with international trade in Asia, Australia, and the United States. He suggested that the first step of doing interna-tional trade or business is comprehension of international trade law, customs, and the culture of counterparts. Mr. Matyawongse shared his experience when he was

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January 2016

PIM and Japan’s Nagaoka University of Technology (NUT) hold symposium on engineering and technology Over forty participants attend PIM and NUT’s first symposium on new applications of computer engineering and information technology at the PIM Convention Center on 11 November 2015.

PIM and NUT join hands to deliver first symposium on new applications of computer engineering and information technology

The participants of the one-day symposium werewelcomed by host Dr. Pisit Charnkeitkong, Dean,Faculty of Engineering and Technology, PIM. PIM’sExecutive Director, Dr. Paritud Bhandhubanyong formally opened the symposium noting how important itis to have regular knowledge exchanges with academicpartners such as NUT. Six experts, Dr. Yoshiki Mikami, Dr. Izumi Suzuki, and Mr. Hitoshi Obata from NUT and PIM's Dr. Tunyawat Somjaitaweeporn, Dr. Weerawut

Thanhikam, and Mr. Chanakarn Kingkaew, were invitedto present on topics ranging from impulse noise and speech processing application, development of languages communication application for use in moderntrade stores, sampling smoothed local descriptors bycreating a semi-local feature in a vector quantization process, and automatic detection of repressed anger from text messages.

PIM taps on Massey University expertise in teaching English as a second language

Massey University's (MU) Prof. John O’Neill, Director, Institute of Education discusses approaches incurriculum development and assessment in delivering English language programs with PIM’s Faculty ofEducation on 8 December 2015.

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Curtin Business School and PIM explore collaborative activities Curtin University introduces one of Australia’s largest business schools, the Curtin Business School, to PIM and finds similarities with vision, scope, and delivery on 1 December 2015 at CP ALL’s Sivadol Building.

Curtin University’s Mr. John Taya (third from right), Mr. Nicholas Tan (far right), and Mr. Adam Byers (fourth from right) flanked by PIM and CP ALL representatives led by Dr. Usanee Kulintornprasert (second from right)

Mr. John Taya, Acting Director of MBA (Global), School of Management, Curtin Business School, commended the CP Group’s management principles saying, “An organization that doesn’t have values, doesn’t have a culture.” He also expressed that PIM’s emphasis in staying relevant to the needs of industries and societies today is also a priority for Curtin University. Mr. Nicholas Tan, Business Development Consultant, mentioned that Curtin University seeks to partner

well as evidenced in MBA (Global) program’s regional linkages with some of the top business schools in the world.

Further discussions covered possible student exchanges, tailor-made short courses, and collaborative activities relating to industry partnerships and internships.

Myanmar Institute of Finance seeks PIM as partner in developing short-term programsMyanmar Institute of Finance (MIF)’s Mr. Tun Myat and Mr. Aung Thein Tun explore possible collaboration on delivering short-term programs with PIM, particularly in the field of food business management on 2 November 2015.

Myanmar Institute of Finance with PIM team led by Ms. Puangpetch Nitayanont (fourth from right)

Mr. Aung Thein Tun, Principal, MIF expressed that the organization currently provides courses on tourism, construction, and finance, and identified that knowledge on food safety and food innovation are areas that are not readily accessible to interested professionals based in

Myanmar. Mr. Tun Myat, Director, MIF added that PIM’sclose association with CP, the Kitchen of the World,makes the Institute an ideal partner to work together todeliver relevant courses covering food businessmanagement.

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January 2016

Bhutan Development Bank learns CP and PIM management and administration practicesNine delegates representative several business functions of Bhutan Development Bank were welcomed to the PIM campus by VP for Academic Affairs, Mr. Phornvit Phacharintanakul on 5 November 2015.

Mr. Phornvit grounded the session by stating that at PIM,“we try to familiarize the students with real worldsituations. They are not studying merely just to excel inschool.” Noting that PIM’s concept lies on developingpeople, he applauded the visitors for joining a refresher course that would be useful in their careers.

Dr. Usanee Kulintornprasert, Director, Office of International Relations provided an overview of theInstitute’s mandate to society. She introduced the two international programs that are currently on offer at PIM:the bachelor program on International Modern Trade

Management (iMTM) and the international masters inBusiness Administration (iMBA).

Mr. Amrit Bdr Limbu of Bhutan Development Bank(BDB) also provided a brief on his organization noting itsbeginnings with a royal charter with the assistance of theAsian Development Bank. Mr. Amrit expressed that hewas impressed in how CP invests in different sectorsand hopes that BDB may also learn from the best practices of CP. The BDP group was accompanied byMr. Mathew Kuruvilla from the Asian Institute ofTechnology.

Bhutan Development Bank delegates with CP ALL and PIM team led by VP for Academic Affairs, Mr. Phornvit Phacharintanakul

PIM short courses spark interest with Canadian and Russian educatorsFive senior level educators affiliated with secondary schools and tertiary level facilities visit PIM and areintroduced to PIM’s international outlook and willingness to accommodate more international students on 20November 2015. The session sought to establish and explore possible collaborative activities with therepresentatives from the Eastern European University Association, Russia; and Canada’s Stanstead College,Pickering College, and Career Quest. Discussions centered on international student mobility particularly throughshort courses, partnerships with universities outside of Thailand, and career assessments.

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Shanghai International Studies University (SISU) advances exchange student program with PIMPIM’s esteemed partner, Shanghai International Studies University (SISU), expands student exchange program to include more candidates and increased priority areas during a session on 16 November 2015 at the PIM campus.

Key representatives from SISU, Mr. Lu Qinning (fourth from left) and Ms. Zhang Wenting (second from left) with PIM faculty and staff led by Ms. Tipawan Apiwanworarat (fifth from left)

Mr. Lu Qinning, Vice-Dean (Educational Supervisor), School of Chinese Studies and Exchange, SISU expressed the university’s increasing interest in developing more ways with PIM, noting that the student exchange program is gainingpopularity among students taking post graduate degrees in teaching Chinese as a second language. He added that SISUis eyeing four candidates to be deployed here at PIM next year as part of their internship program. Mr. Lu was also keen to involve PIM faculty in more activities with SISU, noting that tailor-made classes can be opened for those seeking professional development, in addition to the option of continuing post-graduate programs at SISU. He was accompaniedby Ms. Zhang Wenting, Section Chief, Office of International Student Affairs, SISU.

Taiwan’s National Cheng Kung University (NCKU) and National Pingtung University of Science and Technology (NPUST) discuss collaboration with PIM

NCKU and NPUST with CP ALL and PIM facultyand staff

The delegation, co-led by Prof. Wei-Yung Wang,Dean, College of Liberal Arts, NCKU and Prof.Henry Chen, Dean, International College, NPUST

was welcomed by faculty and administrators fromPIM. Prof. Henry expressed that although NPUST is mostly know for its strength in agribusiness management, he hopes to increase cooperationwith PIM particularly for current students toconsider joining English programs delivered by his team.

Ms. Tipawan Apiwanworarat, Dean, Faculty ofLiberal Arts, PIM proposed a possible exchangeprogram wherein PIM’s students are enabled to study Chinese in Taiwan during their second year.

Also joining the meeting was Ms. Yi-Ying Chen ofTaiwan Learning Trip LTD. Ms. Chen, whointroduced the "you xue" program, which is similarto PIM’s short course which consists of companytrips, cultural exposures, and workshops.

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January 2016

Xiamen University expresses interest in collaborating with PIM Xiamen University (XU) representatives talk possibilities with PIM in terms of academic engagement and student mobility on 7 November 2015.

PIM and CP ALL representatives with Mr. Tan Shao Bin and Ms. Ruan Yi Li

Discussion was chaired by PIM VP for Academic Affairs,Mr. Pornvit Phacharintanakul (third from left)

of Xiamen University

UK's Warwickshire College Group explores PIM Warwickshire College Group’s (WCG) Mr. Gary Marston, International Recruitment and Services Manager, identifies areas for engagement during a session at the CP ALL, Silom on 2 November 2015.

(L-R) CP ALL’s Ms. Nirada Jutagasut, WCG’s Mr. Gary Marston, and PIM’s Dr. Usanee Kulintornprasert and Ms. Kim Kiatiwongse

Following a brief discussion during the UK EducationFair hosted by the British Council last 31 October 2015,Mr. Gary met with Dr. Usanee Kulintornprasert, Director,Office of International Relations and was provided an overview of CP ALL and the Institute. Mr. Gary notedthat WCG is one of largest further and higher educationcollege groups in the country with over 16,000 students enrolled in six colleges. More than 400 international students from 40 countries matriculate at WCG annually.

During the discussion, WCG and PIM identified some similar core programs delivered in both institutions suchas automotive engineering, business studies, agriculture,and English language. Initial areas determined forfurther exploration included study group visits andEnglish exposure programs in the WCG campus in the British midlands.

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CP ALL and PIM executives pay courtesy visit to IDP Education A delegation led by Mr. Siam Chocksawangwong, VP for CP ALL and VP Administrative Affairs for PIM, visits the IDP Education headquarters in Bangkok on 2 November 2015.

IDP Education and CP ALL - PIM executives

For more information, please contact :

Mr. Atit Koirala ([email protected])

SHORT COURSES

PANYAPIWAT Institute of Management

The PIM Short Course Program on Thai Business and Cultural Exposure is specially developed for

international students who are looking to expand their knowledge in cross-cultural management and

international business, with an emphasis in Thailand. Core sessions are delivered in collaboration with

recognized scholars, industry experts, and teaching specialists covering current issues in international

business, particularly within the Thai business context. The program also includes special courses on

basic Thai language skills, culinary arts, and traditional dance. Participation in this short course will

anchor students’ understanding in Thai business and culture while building interpersonal skills that are

essential in today’s dynamic and increasingly Asian-focused global economy.

and Cultural Exposure

Thailand Business

7 day Program

5 Lectures

3 Company Visits

4 Cultural Exposure Trips

14 day Program

7 Lectures

7 Company Visits

7 Cultural Exposure Trips

IDP Education’s Regional Director for Southeast Asia, Ms. Varaporn Dhamcharee provided a brief background on IDP Education noting that the business model has evolved to include not only Australia but also New Zealand, the United States, United Kingdom, and Canada. She added that IDP has three business units in Bangkok covering student place-ment, IELTS testing, and English language programs. She was joined by Ms. Wallapa Narunatvanich, Country Director; Mr. Pathunyu Yimsomruay, Marketing Manager; Ms. Nadchanan Dangkhom, Student Services Manager; and Mr. Juthaphat Sakkhajornphop, Business Development Executive.

international activities at PIM. Mr. Mana Amanaton, General Manager, CP ALL introduced P-PAC and other related academic services that CP ALL is involved in. Dr. Usanee Kulintornprasert, Director, Office of International Relations clarified details about the IELTS testing process and TESOL.

Discussions also covered CamTESOL, which is being administered by the office in Cambodia, changes in student visa regulations and processing in the five core countries IDP Education works in, and the STEM incentives that the United States currently has in place.

Mr. Siam expressed his interest in exploring collaborating more with IDP Education and gave an overview of the

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January 2016

PIM strengthens Japanese ties with four universitiesInternational University Japan

IUJ and PIM faculty and administrators

Utsunomiya University

Prof. Dr. Shinso Yokota (UU) Participants during the introductory session

Dr. Li Wenkai, Dean and Professor of Operations Management, Graduate School of International Management, International University of Japan (IUJ) expressed that they are keen to outline areas for collaboration such as joint master degree program, research alliances particularly in the field of cloud computing and IT, business, and furthering case method activities, an approach which similar to what PIM integrates in the delivery of PIM’s iMBA course. He was accompanied by Dr. Zaw Zaw Aung. PIM was represented by a team led by Assoc. Prof. Dr. Pisit Charnkeitkong, Dean, Faculty of Engineering.

Endorsed by Japan Student Services Organization (JASSO), Utsunomiya University (UU) representatives held a brief introductory session for selected faculty, staff, and students on 14 December 2015 at PIM.

Over 40 faculty, staff, and students participated in the session, and learned about the joint agricultural academic and research activities taking place in Japanese universities. Prof. Dr. Shinso Yokota, Director, Center for International Exchange was key speaker. He was joined by Ms. Yoshiko Abe from the International Student and Exchange Division and Ms. Yumiko Morikawa of the Education Affairs Division. Following the session, a roundtable discussion facilitated developing deeper linkages with PIM and UU. Topics pivoted around PIM’s internship model, student exchange, and short courses. Dr. Voravit Siripholvat and Dr. Chairat Burana attended, representing the Faculty of Innovative Agricultural Management.

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Kansai University

Kansai University representatives with PIM team

Ehime University

Ehime University with PIM faculty and students

Prof. Hiroshi Tamura, Professor, International Affairs, Kansai University (KU) led a team of five faculty and technical staff to PIM to further discussion on an upcoming student exchange program on 15 December 2015. Building on the success of this year’s student exchange programs at PIM, KU representatives evaluated and proposed new mechanisms for next year’s short courses. The preliminary outline of the 2016 program will focus on teaching Japanese language and business exposure.

Due to the popularity of the short course and triangle program hosted by PIM, Prof. Tamura was joined with his colleagues from the Faculty of Economics: Prof. Yoshinobu Zasu and Prof. Takeshi Nishimura, assisted by Ms. Keiko Kawakami Manager, International Affairs and Ms. Jitima Preechawong from KU Bangkok Office.

Dr. Murakami Kazuhiro and Mr. Takao Wakeya of Ehime University visited PIM to share opportunities available for PIM students who are interested in spending some time in Matsuyama province on 16 December 2015. Two faculties proved interesting for the PIM students since they offer English programs: Graduate School of Science and Engineering and the Graduate School of Agriculture.

PIM is currently exploring an official partnership with Ehime University, particularly in student exchange programs.

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January 2016

Ateneo de Davao University visits PIM as part of Global Marketing Study TripSeventy-five students from Ateneo de Davao University (ADDU)’s School of Business and Governance,accompanied by five faculty members, visit PIM as part of their global marketing course on 11 November 2015.Panyapiwat Institute of Management (PIM) is the only higher learning institute that ADDU included in theirstudy trip.

PIM welcomes Ateneo de Davao University

PIM’s VP for Academic Affairs, Mr. Pornvit Patcharintanakul, greeted the visitors, welcoming the group back on their thirdvisit. He emphasized that at PIM, students are not taught topass their examinations but rather prepare them for life aftertheir finals. He said, “The ability to adapt to different situationsis important. Life starts at the end of the exam.”

Dr. Jenner Y. Chan, Dean, School of Business andGovernance, ADDU graciously thanked PIM for hosting thegroup and giving them the opportunity to learn practicalknowledge outside the four corners of the university.

The session began with a brief introduction about the CPGroup, CP ALL, and PIM followed by a lecture on theManagement Thinking of CP by Mr. Derek Thitsanuthit. Mr.Derek commended ADDU for incorporating internationaltrips into their curriculum noting that the real-life experiences

will leave a lasting impression on their students. Hedelved into how speed and quality is a key core valuefor CP while oriental wisdom drives the group’s corporate culture. He emphasized on how humility has played a pivotal role in the Group’sleadership as endorsed by Chairman and CEO, Mr.Dhanin Chearavanont.

The students actively participated in the session,seeking more information about integrity and leadershipand how CP integrates its core values to the country,people, and the company.

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PIM hosts Nepal's Kathmandu Don Bosco College in three-daybusiness exposure and networking event Twenty-five MBA faculty and students from Kathmandu Don Bosco College (KDBC), Nepal learn business principlesthrough workshops and company visits from 5 to 7 November 2015.

Mr. Atit Koirala gives overview of the three-day program

tea beverage manufacturer; innovative Swedish furniture and lifestyle company, Ikea; and participate in the annualSCG Innovative Exposition; and cultural tours to the Ayutthaya Floating Market and the Alankarn Show at Pattaya.

Assoc. Prof. Dr. Tang Zhimin, Dean, InternationalCollege explains how oriental wisdom can bemaximized in organizations today

Special lectures were customized for the group includingtopics on oriental wisdom and cross-culturalcommunication; public speaking; studying and working in Thailand; and CP's management thinking. The exposure trip included a visit to Ichitan, Thailand’s leading green

“I was unemployed when I decided to join the iMBAprogram at PIM. I thought it could increase my chances of finding a job, I never thought it would change my life – andin so many dimensions.

iMBA helped bring out the entrepreneurial spirit that I didn’trealize was inside me. After graduation, I was inspired by food business and opened a Thai-Vietnamese restaurant inHanoi. It has fast become a favourite in the city.”

My time spent at iMBA taught me how to learn, not justwhat I needed to learn. I also gained friends for life fromdifferent nationalities, who I will treasure forever.

Kien Dinh Nguyen

Learn more about PIM’s iMBA Program, visit: http://interprogram.pim.ac.th

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January 2016

Taiwan’s Dayeh University joins PIM’s short course on Thai business and cultureA seven-day program featuring fundamental concepts about international business in Thailand was customized for a group of gifted students from Taiwanese seat of higher learning, Dayeh University (DU) in November 2015.

Dayeh University students at PIM campus

Six students from DU qualified to attend PIM’s signature short course program which began on 15 November 2015. They were accompanied by DU’s Mr. Tzu-ChingLin, Chief Executive, Office of International & Cross-Strait Affairs. Ms. Jill Lai, Education Attaché, Taipei Economic and Cultural Office in Thailand graced the opening program on 16 November 2016.

The program featured five lectures, four cultural exposure trips, and three company visits. Lectures covered topics about Thailand, including a basic Thai

language course, cooking classes, and a workshop on Thai classical dance.

Students were treated to a unique experience byaccessing several international business operationsbased in Thailand such as CP RAM Innovation Center, Thai Glico Co., Ltd., and Ichitan Group Public CompanyLimited, a Thai company that produces green tea whichboasts of having highest market share in the country.During the culminating activity, participants expressedtheir appreciation for PIM’s short course program, notinghow excited they were to begin the next day since eachactivity was educational and also enjoyable.

CP ALL interns from Bangkok Patana International School discover PIM Three CP ALL interns from Bangkok Patana International School visit PIM as part of their on-the-job training program on 23 December 2015.

(L-R) Ms. Pemika Chirakiti, Mr. Jay Agaskar, Interns meet CP ALL and PIM VP, Mr. Siam Chocksawangwong and Mr. Jason Chandra

Hailing from entrepreneurial families, Ms. Pemika Chirakiti, Mr. Jay Agaskar, and Mr. Jason Chandra were given the rareopportunity to observe and take part in several key roles of CP ALL’s international business networking management department. The internship program is a one-week intensive on-the-job training that gives access to and covers areas of the CP Group’s marketing and distribution arm, CP ALL.

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Over 40 faculty, staff, and students participated in the session, and learned about the joint agricultural academic and research activities taking place in Japanese universities. Prof. Dr. Shinso Yokota, Director, Center for International Exchange was key speaker. He was joined by Ms. Yoshiko Abe from the International Student and Exchange Division and Ms. Yumiko Morikawa of the Education Affairs Division. Following the session, a roundtable discussion facilitated developing deeper linkages with PIM and UU. Topics pivoted around PIM’s internship model, student exchange, and short courses. Dr. Voravit Siripholvat and Dr. Chairat Burana attended, representing the Faculty of Innovative Agricultural Management.

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January 2016

Itochu Corporation pays courtesy visit to PIMRepresentatives from Itochu Corporation headquarters and the Thailand office meet with PIM’s key personnel to learn about CP ALL and PIM’s success in developing the CP DNA on 23 December 2015.

CP Group partner, Itochu Corporation, explores opportunities with PIM

Myanmar CP Livestock senior executives reinforce relations with PIM

CP Myanmar at PIM campus Mr. Siam Chocksawangwong with colleagues from Myanmar

Led by Mr. Toshiyuki Kakimi, Deputy General Manager, HR Department, Itochu Corporation Headquarters, a group of six executives including Mr. Shigenobu Matsumoto, President, Thailand Office and experts from the human resources depart-ment discussed key areas for collaboration. Faculty members from the Faculty of Food Business Management, Faculty of Liberal Arts, Faculty from Innovative Agriculture Management, and Faculty of Agro-Industry joined the introductory session. Mr. Toshiyuki remarked how impressive PIM’s approach is to education, saying that developing human resources is key to high functioning business operations.

A team of nine high ranking executives from CP Myanmar led by Mr. Tin Aung Than, Assistant Vice President met PIM’s top administrators on 17 December 2015

Moderating the session, Mr. Siam Chocksawangwong expressed his delight in having an opportunity to meet representatives from Myanmar CP Livestock who are handling various types of businesses such as animal feed, food business management, international trade, human resources, finance, and integration business.

Possible joint activities may be developed through PIM’s Faculty of Agro-Industry (AGI), Faculty of Innovative Agricultural Management (IAM), and Faculty of Food Business Management. PIM’s activities in hospitality and tourism may also be explored for possible linkages as Myanmar’s tourism industry is at an incline.

Dr. Murakami Kazuhiro and Mr. Takao Wakeya of Ehime University visited PIM to share opportunities available for PIM students who are interested in spending some time in Matsuyama province on 16 December 2015. Two faculties proved interesting for the PIM students since they offer English programs: Graduate School of Science and Engineering and the Graduate School of Agriculture.

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Shell commends Panyatara and PIM’s commitment to human development and Thailand’s education sector Twenty regional and country representatives from Shell interacted with PIM, eager to learn more about CP ALL’s success in developing competent and job-ready graduates for multiple sectors on 24 November 2015.

Shell executives at the 7-Eleven demonstration store at Panyatara

The group expressed interest in how the CP Group has grown into Thailand’s largest private conglomerate while retaining high quality not only in product lines, but also increasingly more important, in service delivery, logistics, marketing, and distribution. The visitors from Shell were led by Mr. Grant McGregor, GM Retail Thailand.

This visit was organized in coordination with Panyatara, CP ALL’s training arm under the supervision of Ms. Pathama Aueathakarn, AVP. Shell has previously expressed working closely with Panyatara and PIM to develop human resources programs geared towards in-house professional development and in parallel with Shell’s future expansion to other market sectors.

Dr. Usanee Kulintornprasert provided an overview of PIM’s commitment to society by providing youth an

opportunity to study and work at the same time. She explained pertinent details on how the education model at PIM works, noting 100% employment and the high number of PIM students deciding to continue their career with the CP Group after graduation. PIM graduates can also demand 20% more remuneration compared to others graduating from similar courses because their internships qualify as real work experience.

Mr. Grant concluded the visit by noting how important it was for his group to see PIM's faciltiies and learn the Institute's capabilities. He mentioned that he looks forward to collaborating with CP ALL as a whole, particularly in preparation for developing value-added products and services which will soon be available nationwide.

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January 2016

Leading mobile learning solution, Qooco, explores opportunities with PIM

Qooco led by Mr. Robert Brown (fourth from right) with PIM representatives led by Dr. Sirinun Krisnachinda (PIM) on 25 November 2015

“Our teaching method combines live online instructionwith interactive automatic speech recognition (ASR) technology allowing students to attend a class with a live teacher, or practice individually,” Mr. Robert Brown, Vice

Top management from Queen Sirikit National Convention Center (QSNCC) explore cooperation between PIM Representatives from Thailand’s main exhibition center, QSNCC, led by Ms. Premporn Saisaengchan, Executive Vice President, Operations visit PIM on 18 November 2015.

Ms. Premporn Saisaengchan of QSNCC (left)

This session was scheduled to provide an opportunity forboth institutions to familiarize operations and long-termgoals while exploring the possibility to develop a workingpartnership beginning with PIM students embarking on internships at QSNCC. Leading the CP-ALL PIM team, Mr.Denchai Pringthaisong differentiated PIM from otheruniversities in Thailand and mentioned that the Institute has a core team managing student internship activities. CP ALL’s Ms. Montakan Werachaidej-Udom providedmore information about PIM’s soon to launch international program in international modern trade business management (iMTM). Ms. Shatshaya Kuwongbundit,

Mr. Denchai Pringthaisong of PIM (left)

Assistant Department Manager, CP ALL also showed specifics about student exchanges currently taking place at CP and PIM.

Ms. Premporn mentioned that QSNCC is looking forward to welcome the students from PIM to join internships in the near future. She added that QSNCC and PIM has more opportunities to define and looks forward to cooperating more deeply with the Institute in the future. She was accompanied by Mr. Pornpat Sridhanabutr and Mr. Chaipat Paisansakunwong from Human Resources.

President of Sales explained. He continued to add that Qooco has helped many international brands increasetheir associates’ spoken language skills by up to 80% injust several months.

After a brief demonstration, Dr. Sirinun Krisnachinda,Program Head, Communicative English for Businessnoted that the application seemed convenient to use andprovides options for teachers to monitor the progress oftheir students, but was concerned about the reliability ofthe program.

Other discussion points included options for English and Chinese language learning with computer-aidedfunctions and mobile compatibility.


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Siam Daikin and PIM discuss how work-based education can be leveraged by industriesMr. Takayoshi Miki, President of Siam Daikin together with Mr. Bundit Srivallapanondhi, Managing Director and Mr. Apiched Laiwiwat, National Account Section Manager, Product Consulting Division discover how PIM can enhance and support human resources development on 2 December 2015.

PIM’s VP for Academic Affairs, Mr. Pornvit Pacharintanakul (sixth from left), welcomes Siam Daikin

Japan, himself being a graduate of the University ofTokyo.

Sharing experiences in developing engagement modelswith several industry leaders, Mr. Mana Amanaton,General Manager, International Business NetworkingManagement, CP ALL mentioned how PIM is eager toassist Siam Daikin in a number of ways to benefit theirorganization. Dr. Usanee Kulintornprasert, Director of the Office of International Relations emphasized that itwas a challenging process to change the perception ofwork-based education, since the general public is notfamiliar with this concept, particularly in Thailand. Today,the result of PIM’s commitment to producing job-readygraduates is evident by statistics showing 100%employment, she concluded. Discussion topics revolvedaround possible ways to develop models of engagementwith Siam Daikin, focusing on how to fully utilize the programs PIM currently offers in engineering, businessJapanese, and marketing.

Mr. Takayoshi Miki, President of Siam Daikin views 7-Eleven Dr. Usanee Kulintornprasert shows displays key areas in PIM campus

Mr. Takayoshi expressed his appreciation for hosting his team noting how he is always looking for the right people to join Siam Daikin. Although Siam Daikin’s focus is in sales and service, Mr. Takayoshi added that he would like to link PIM with other companies, including Siam Daikin’s factory in Amata Nakorn Industrial Estate in Chonburi.

Mr. Bundit noticed how PIM’s education model is very different from the styles associated with established universities in Thailand, rather he said, “PIM seems closely linked to the German system.” Dr. Tipawan Apiwanworarat, Dean, Faculty of Liberal Arts commended Mr. Bundit's observation noting that PIM takes the best practices from Germany, Japan, and Thailand which PIM now promotes as the DJT (Deutsch-Japan-Thailand) educational model. Dr. Datchakorn Tancharoen, Vice Dean for the Faculty of Engineering and Technology, also noted that more than 20 teaching staff in PIM completed their post-graduate degrees in

Explore Global Connections with PIMCONTACT Office of International RelationsPanyapiwat Institute of Management (PIM) 85/1 Moo 2 Chaengwattana Rd. Bang Talad, Pakkred, Nonthaburi, 11120, Thailand [email protected]

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