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Presentation to: Tembec Marketing Group January 24, 2006 Montreal, Quebec, Canada Global Trends in Market Pulp Brian McClay Brian McClay & Associates Inc. www.pulpmarket.ca AIAC Milan, Italy 24 September 2015

Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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Page 1: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

Presentation to:

Tembec Marketing Group

January 24, 2006

Montreal, Quebec, Canada

Global Trends in Market Pulp

Brian McClayBrian McClay & Associates Inc.

www.pulpmarket.ca

AIAC

Milan, Italy

24 September 2015

Page 2: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

2 Brian McClay & Associates Inc.

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3

Presentation outline

Brian McClay & Associates Inc.

Global pulp market pro

5-year demand/supply & pricing outlook

Longer-term issues and trends

Page 4: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

4 Brian McClay & Associates

Market pulp gaining share of global fiber furnish

Page 5: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

5 Brian McClay & Associates

Capacity surge in China, 85% non-integrated to fibre

Page 6: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

6 Brian McClay & Associates Inc.

Paper still a growth business, China now 26% of total

Page 7: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

7 TerraChoice Market Services Inc.

Page 8: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

8 TerraChoice Market Services Inc.

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Big shift from graphic papers to tissue and specialties

Page 10: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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Major Economic and FX Forecast Assumptions

• Global GDP growth close to 4%/y 2015-19 vs. 3.4% 2013-14 with China still growing 7+%/y

• US$ 15 trillion US consumer market main driver of global economic revival.

• China real estate recovering, huge stimulus to boost growth through 2016. Consumer spending and services growing faster and more paper-centric than investment

• Eurozone economic recovery gains traction 2016.

• US$ to peak next 2 quarters after interest rates start moving higher and other economies start to catch up.

Page 11: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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2016: US Election, Rio Olympics, Leap year

Page 12: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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US consumers better financial shape, Canada’s worse

Page 13: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

13 TerraChoice Market Services Inc.

Page 14: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

14 Brian McClay & Associates Inc.

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Trend-line world market pulp demand growth 2.7%/yBSK 1.8%, BHK 4.1%

World tissue paper output (33.6 mmt 2014) to grow 4%/y 2015-19Around 1.35 million tonnes/y

Approx. 15% integrated to pulp or waste paperSo, 85% market pulp needed or 1.15 million tonnes/y

World p & w paper output (90 mmt 2014) flat to -0.5% 2015-19unchanged demand for market pulp; less integrated more market

Specialty papers output (25 mmt 2014) should grow 2%/y 2015-19+200k mt market pulp demand/y

Other grades: FBB +3%/y+250k mt market pulp demand/y; mostly BCTMP

Approx. 1.6 mmt market pulp demand growth/y

Page 16: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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+7.1 mmt BHK capacity 2016-18; 90% above demand growth

Page 17: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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+2.8 mmt BSK capacity 2016-18; 2x demand growth

Page 19: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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Even with modest aagr of 4.6%, China’s paper & board output will reach 180 million tonnes in 2023, 65 m tonnes over 2013.

Page 24: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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Emerging markets have good paper growth prospects

Page 25: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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Print still important, screens a crowded space

Page 27: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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Print may be seen as old, tissue is modern, sophisticated

Page 29: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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Potential upside to toweling use due to health concerns

Page 30: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

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Potential upside to toweling use due to health concerns

Page 31: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

31 TerraChoice Market Services Inc.

Page 32: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

32 TerraChoice Market Services Inc.

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• 85% of ocean solid waste pollution is micro-plastics – mostly textiles

• Polyester non-biodegradable, DP pulp -based rayon is biodegradable

• 1900 micro-fibrils released each washing of polyester garment

Micro-plastics choking the worlds oceans

Page 34: Global Trends in Market Pulp - aiac-cellulosa.org September 24, 2015 final.pdf2016: US Election, Rio Olympics, Leap year. 12 Brian McClay & Associates Inc. US consumers better financial

34 Brian McClay & Associates Inc.

Brian McClay

Montreal, Canada

514-457-4450

[email protected]

Leader-level Council Member - GLG Research

Also available through Guidepoint Global and Coleman Research Group

Brian McClay & Associates Inc.

www.pulpmarket.ca