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Ipsos Global Advisor
GLOBAL VIEWS ON EXERCISE AND TEAM SPORTS
For more information go to https://www.ipsos.com/en/global-views-to-sports-2021
July 2021
© Ipsos | Global views on sport and exercise | July 2021© Ipsos | Global views on sport and exercise | July 2021
TIME SPENT PLAYING SPORT
2 ‒
© Ipsos | Global views on sport and exercise | July 20213 ‒
MEAN NUMBER OF HOURS PHYSICAL EXERCISE PER WEEK
Citizens of the Netherlands
are the most active, saying
they spend 12.8 hours in a
normal week doing physical
exercise on average.
In five countries citizens
say they spent less than
four hours per week
exercising – France, Chile,
Italy, Japan and Brazil.
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
6,1
12,8
11,1
11
9,2
8,8
7,9
6,9
6,6
6,4
6,4
6,3
6,3
6,2
5,8
5,3
5,3
5,2
5,2
5,2
4,7
4,5
4,4
4,4
4,1
3,7
3,7
3,6
3,3
3
Global Country Average
Netherlands
Germany
Romania
Russia
Hungary
India
Belgium
Canada
China
South Africa
United States
Great Britain
Australia
Turkey
Sweden
Malaysia
Spain
Colombia
Peru
Saudi Arabia
South Korea
Mexico
Argentina
Poland
France
Chile
Italy
Japan
Brazil
© Ipsos | Global views on sport and exercise | July 2021
14%
34%
31%
26%
26%
22%
19%
19%
18%
16%
15%
14%
13%
13%
13%
12%
12%
11%
11%
11%
10%
10%
9%
9%
9%
9%
9%
7%
5%
4%
Global Country Average
Japan
Brazil
Italy
Poland
France
Chile
Mexico
United States
Argentina
Spain
Belgium
China
Sweden
Canada
Colombia
South Korea
South Africa
Great Britain
Hungary
Romania
Australia
Germany
Peru
Malaysia
Turkey
Saudi Arabia
Russia
India
Netherlands
4 ‒
PROPORTION WHO DO NO EXERCISE IN A NORMAL WEEK
One quarter of Japanese
people say they do no
exercise at all in a normal
week, followed by three in
ten Brazilians, and a
quarter of Italians and
Polish people.
Just four per cent of people
from the Netherlands say
they do no exercise at all in
a normal week.
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
© Ipsos | Global views on sport and exercise | July 20215 ‒
MEAN NUMBER OF HOURS PHYSICAL EXERCISE PER WEEK – MEN
Across the countries studied men
spend 6.9 hours per week doing
physical exercise – almost an
hour a day.
Men in the Netherlands are the
most active, saying they spend
15.2 hours in a normal week
doing physical exercise on
average.
Brazilian and Japanese men
spend the least time on average
per week (3.4 and 3.9 hours
respectively).
Base: 21,503 online adults aged 16-74 across
29 countries
Online samples in Brazil, China, Chile,
Colombia, India, Malaysia, Mexico, Peru,
Romania, Russia, Saudi Arabia, South Africa
and Turkey tend to be more urban, educated,
and/or affluent than the general population
The “Global Country Average” reflects the
average result for all the countries where the
survey was conducted; it has not been adjusted
to the population size of each country and is not
intended to suggest a total result
6,9
15,2
11,5
11,1
11
10,6
8,4
8,1
7,5
7,3
7,2
6,7
6,5
6,5
6,4
6,4
6,3
5,8
5,7
5,7
5,5
5
5
5
4,5
4,5
4,4
4,2
3,9
3,4
Global Country Average
Netherlands
Romania
Hungary
Germany
Russia
India
South Africa
Belgium
United States
Canada
Great Britain
Australia
Turkey
Colombia
Peru
China
Malaysia
Mexico
Spain
Sweden
Argentina
Saudi Arabia
South Korea
Chile
Italy
Poland
France
Japan
Brazil
© Ipsos | Global views on sport and exercise | July 20216 ‒
MEAN NUMBER OF HOURS PHYSICAL EXERCISE PER WEEK – WOMEN
Women spend 5.4 hours per
week on average doing physical
exercise across the 29 markets
– 1.5 hours less than men.
Women in Germany are the
most active, followed by Dutch
and Romanian women.
Italian, Brazilian and Japanese
women report the lowest
average time spent doing
physical exercise per week.
Base: 21,503 online adults aged 16-74 across 29 countries
Online samples in Brazil, China, Chile, Colombia, India,
Malaysia, Mexico, Peru, Romania, Russia, Saudi Arabia,
South Africa and Turkey tend to be more urban, educated,
and/or affluent than the general population
The “Global Country Average” reflects the average result for
all the countries where the survey was conducted; it has not
been adjusted to the population size of each country and is
not intended to suggest a total result
5,4
11,3
10,5
10,5
7,9
7,4
6,6
6,5
6,4
5,9
5,9
5,8
5,4
5,2
5,1
4,9
4,8
4,6
4,2
4,1
4
4
3,9
3,8
3,3
3,2
3
2,8
2,7
2,7
Global Country Average
Germany
Netherlands
Romania
Russia
India
Hungary
China
Belgium
Canada
Great Britain
Australia
United States
Turkey
Sweden
Malaysia
South Africa
Spain
Saudi Arabia
Colombia
Peru
South Korea
Argentina
Poland
France
Mexico
Chile
Japan
Brazil
Italy
© Ipsos | Global views on sport and exercise | July 20217 ‒
MEAN NUMBER OF HOURS PHYSICAL EXERCISE PER WEEK – MEN AND WOMEN
Base: 21,503 online adults aged 16-74 across 29 countries
Online samples in Brazil, China, Chile, Colombia, India, Malaysia, Mexico, Peru, Romania, Russia, Saudi Arabia, South Africa and Turkey tend to be more urban, educated, and/or affluent than the general population
The “Global Country Average” reflects the average result for all the countries where the survey was conducted; it has not been adjusted to the population size of each country and is not intended to suggest a total result
15,2
11,0 1
1,5
10,6 1
1,1
8,4
7,5
7,2
6,3
8,1
7,3
6,7
6,5
6,5
5,5 5
,8
5,7
6,4
6,4
5,0
5,0
5,7
5,0
4,4
4,2 4
,5
4,5
3,9
3,4
10,5
11,3
10,5
7,9
6,6
7,4
6,4
5,9
6,5
4,8
5,4
5,9
5,8
5,2
5,1
4,9
4,6
4,1
4,0 4,2
4,0
3,2
3,9
3,8
3,3
3,0
2,7 2,8
2,7
Nether-lands
Germany Romania Russia Hungary India Belgium Canada China SouthAfrica
UnitedStates
GreatBritain
Australia Turkey Sweden Malaysia Spain Colombia Peru SaudiArabia
SouthKorea
Mexico Argentina Poland France Chile Italy Japan Brazil
Men
Women
© Ipsos | Global views on sport and exercise | July 2021© Ipsos | Global views on sport and exercise | July 2021
MOST PLAYED SPORTS AND ACTIVITIES
8 ‒
© Ipsos | Global views on sport and exercise | July 20219 ‒
WHICH OF THESE SPORTS DO YOU EVER PRACTICE OR PLAY IN A NORMAL WEEK?
Fitness and running are the
most commonly played
sports and activities,
practiced by 20% and 19%
respectively across the 29
markets.
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
20%
19%
13%
10%
9%
6%
5%
4%
3%
3%
3%
3%
2%
2%
2%
1%
1%
13%
38%
Fitness
Running
Cycling
Soccer
Swimming
Badminton
Basketball
Tennis
Volleyball
Table tennis
Cricket
Golf
Martial arts
Baseball/Softball
American Football
Rugby
Hockey (Ice/Field)
Another Sport
None
© Ipsos | Global views on sport and exercise | July 202110 ‒
WHICH OF THESE SPORTS DO YOU EVER PRACTICE OR PLAY IN A NORMAL WEEK? - FITNESS
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
20%
32%
29%
28%
28%
26%
26%
25%
24%
23%
22%
21%
21%
20%
20%
20%
20%
19%
17%
16%
15%
15%
15%
15%
14%
13%
13%
11%
10%
7%
Global Country Average
Colombia
Saudi Arabia
Chile
Peru
Sweden
South Africa
Argentina
China
India
Mexico
Germany
Netherlands
Turkey
Spain
Romania
Russia
Malaysia
Belgium
Canada
France
Australia
Poland
United States
Great Britain
Italy
Hungary
Brazil
South Korea
Japan
© Ipsos | Global views on sport and exercise | July 202111 ‒
WHICH OF THESE SPORTS DO YOU EVER PRACTICE OR PLAY IN A NORMAL WEEK? - RUNNING
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
19%
53%
34%
33%
32%
31%
29%
28%
23%
21%
21%
19%
19%
18%
18%
17%
14%
13%
12%
12%
12%
11%
11%
11%
10%
10%
10%
9%
8%
7%
Global Country Average
China
Saudi Arabia
Turkey
Malaysia
Romania
South Africa
India
Poland
Germany
Peru
South Korea
Russia
Hungary
Sweden
Colombia
Brazil
Italy
Great Britain
Mexico
United States
Japan
France
Argentina
Belgium
Netherlands
Chile
Spain
Australia
Canada
© Ipsos | Global views on sport and exercise | July 202112 ‒
WHICH OF THESE SPORTS DO YOU EVER PRACTICE OR PLAY IN A NORMAL WEEK? - CYCLING
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
13%
31%
30%
25%
22%
21%
20%
16%
16%
14%
14%
13%
13%
12%
11%
11%
11%
10%
10%
10%
9%
9%
9%
8%
8%
8%
7%
7%
7%
6%
Global Country Average
India
Hungary
Turkey
Colombia
China
Sweden
Romania
Peru
Germany
Poland
Russia
Chile
Argentina
Saudi Arabia
Canada
Japan
Great Britain
Belgium
Brazil
France
Malaysia
Spain
Australia
South Africa
Italy
United States
Mexico
South Korea
Netherlands
© Ipsos | Global views on sport and exercise | July 202113 ‒
WHICH OF THESE SPORTS DO YOU EVER PRACTICE OR PLAY IN A NORMAL WEEK? - SOCCER
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
10%
23%
22%
22%
17%
17%
17%
15%
14%
14%
11%
9%
9%
9%
8%
8%
7%
7%
7%
6%
6%
5%
5%
5%
5%
4%
4%
3%
3%
2%
Global Country Average
Peru
Saudi Arabia
South Africa
Mexico
Turkey
Argentina
Romania
Colombia
Malaysia
Brazil
Poland
India
Chile
Germany
Spain
Italy
China
Japan
Sweden
Belgium
Hungary
Russia
Australia
South Korea
Great Britain
France
Netherlands
United States
Canada
© Ipsos | Global views on sport and exercise | July 202114 ‒
WHICH OF THESE SPORTS DO YOU EVER PRACTICE OR PLAY IN A NORMAL WEEK? - SWIMMING
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
9%
26%
20%
14%
13%
13%
12%
12%
11%
11%
10%
10%
9%
9%
9%
9%
9%
8%
8%
7%
7%
7%
7%
6%
5%
5%
5%
5%
5%
2%
Global Country Average
Turkey
Saudi Arabia
Russia
India
Poland
China
Romania
Germany
Spain
Malaysia
Japan
Argentina
South Africa
Sweden
Colombia
Netherlands
Hungary
Belgium
France
Australia
United States
Mexico
Canada
Brazil
Italy
Great Britain
Peru
South Korea
Chile
© Ipsos | Global views on sport and exercise | July 202115 ‒
WHICH OF THESE SPORTS DO YOU EVER PRACTICE OR PLAY IN A NORMAL WEEK? – DOES NOT PLAY ANY TEAM SPORT
Citizens of the US and
Great Britain are the most
likely to say they do not
play any team sports,
followed by Canadians,
Australians and Japanese
people.
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
38%
61%
59%
56%
55%
55%
53%
51%
48%
43%
43%
43%
41%
40%
39%
38%
37%
36%
35%
32%
30%
29%
27%
23%
19%
18%
17%
17%
15%
15%
Global Country Average
United States
Great Britain
Canada
Australia
Japan
Italy
Brazil
France
Poland
Russia
Netherlands
Spain
Germany
Belgium
Chile
Mexico
Hungary
Argentina
Romania
Colombia
South Africa
South Korea
Malaysia
Peru
India
Turkey
China
Saudi Arabia
Sweden
© Ipsos | Global views on sport and exercise | July 2021© Ipsos | Global views on sport and exercise | July 2021
BARRIERS TO PARTICIPATION
16 ‒
© Ipsos | Global views on sport and exercise | July 202117 ‒
OVERALL, WOULD YOU LIKE TO PRACTICE SPORTS MORE OR LESS THAN YOU CURRENTLY DO?
58%
81%
79%
78%
75%
72%
70%
68%
68%
65%
63%
61%
59%
59%
58%
58%
56%
54%
54%
53%
52%
49%
46%
46%
45%
45%
42%
40%
37%
35%
37%
14%
18%
19%
18%
23%
28%
26%
27%
30%
31%
33%
36%
36%
40%
24%
40%
42%
40%
40%
29%
45%
51%
48%
49%
51%
55%
58%
56%
62%
6%
5%
2%
3%
7%
5%
2%
7%
6%
5%
6%
6%
6%
6%
2%
19%
5%
3%
6%
7%
18%
6%
3%
6%
6%
4%
4%
3%
7%
3%
Global Country Average
Peru
Chile
Colombia
Saudi Arabia
Turkey
Argentina
Romania
South Korea
Mexico
South Africa
Poland
Spain
Sweden
Russia
Malaysia
Belgium
Hungary
Italy
Brazil
India
France
Netherlands
China
Germany
Canada
Great Britain
Japan
Australia
United States
% Would like to play more % Happy as I am % Would like to play less
Across the 29 markets almost
six in ten say they would like
to practice more sport than
they currently do.
Almost eight in ten citizens in
Peru, Chile and Colombia say
this is the case.
Australians and Americans
are the least likely to say they
would like to play more sport
(37% and 35% respectively).
Base: 19,017 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
© Ipsos | Global views on sport and exercise | July 202118 ‒
WHAT BARRIERS, IF ANY, STOP YOU FROM PRACTICING SPORTS AS MUCH AS YOU LIKE? - GLOBAL COUNTRY AVERAGE OVERVIEW
Lack of time is the most
common barrier to
participation in sport almost
with four in ten across the
29 markets saying this
stops them practicing sport
as much as they would like.
One in five say there are no
barriers to their
participation in sport.
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
37%
18%
17%
13%
13%
10%
10%
10%
9%
8%
3%
22%
Lack of time
Lack of money
Weather is too hot/too cold
Lack of facilities where I live
Lack of people I know to play with
Too old
I have a disability/illness
Overweight
Lack of people in my local area to play with
Facilities are unsafe to use/unsuitable
Not culturally or socially acceptable to practice sportsin my country
There are no barriers - I don't want to play/take part
© Ipsos | Global views on sport and exercise | July 202119 ‒
WHAT BARRIERS, IF ANY, STOP YOU FROM PRACTICING SPORTS AS MUCH AS YOU LIKE? - LACK OF TIME
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
37%
51%
48%
47%
46%
45%
44%
44%
44%
43%
42%
42%
41%
40%
40%
38%
34%
34%
33%
32%
32%
32%
31%
31%
31%
29%
28%
28%
26%
23%
Global Country Average
Saudi Arabia
Peru
Russia
Chile
Colombia
Hungary
China
Argentina
India
Poland
Malaysia
Turkey
Romania
Mexico
South Africa
France
Spain
South Korea
Belgium
Netherlands
Brazil
Italy
Sweden
Germany
Canada
Great Britain
Australia
United States
Japan
© Ipsos | Global views on sport and exercise | July 202120 ‒
WHAT BARRIERS, IF ANY, STOP YOU FROM PRACTICING SPORTS AS MUCH AS YOU LIKE? - LACK OF MONEY
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
18%
33%
30%
25%
25%
23%
23%
21%
21%
19%
18%
18%
18%
17%
17%
17%
16%
16%
16%
16%
16%
15%
14%
14%
14%
13%
12%
11%
10%
5%
Global Country Average
Turkey
Argentina
South Africa
Russia
Mexico
Saudi Arabia
Brazil
Colombia
Canada
Belgium
Hungary
Japan
India
Poland
Romania
Peru
Sweden
France
Australia
Great Britain
Spain
Malaysia
Chile
South Korea
Italy
United States
Germany
Netherlands
China
© Ipsos | Global views on sport and exercise | July 202121 ‒
WHAT BARRIERS, IF ANY, STOP YOU FROM PRACTICING SPORTS AS MUCH AS YOU LIKE? - WEATHER TOO HOT / COLD
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
17%
38%
38%
29%
28%
25%
25%
22%
20%
19%
19%
18%
17%
17%
16%
16%
16%
14%
14%
13%
13%
13%
13%
13%
12%
12%
12%
11%
8%
7%
Global Country Average
Saudi Arabia
South Africa
Turkey
China
South Korea
India
Malaysia
Peru
Russia
Hungary
United States
Germany
Canada
Chile
Poland
Italy
Australia
Spain
Romania
Mexico
Argentina
Colombia
Netherlands
France
Belgium
Japan
Sweden
Brazil
Great Britain
© Ipsos | Global views on sport and exercise | July 202122 ‒
WHAT BARRIERS, IF ANY, STOP YOU FROM PRACTICING SPORTS AS MUCH AS YOU LIKE? – LACK OF FACILITIES WHERE I LIVE
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
13%
29%
26%
26%
22%
21%
20%
19%
19%
17%
14%
13%
13%
13%
13%
13%
10%
10%
9%
8%
8%
8%
8%
8%
7%
7%
7%
7%
6%
4%
Global Country Average
Malaysia
Peru
South Africa
India
Chile
Colombia
Mexico
Turkey
Romania
China
Russia
Poland
Saudi Arabia
South Korea
Brazil
Argentina
Great Britain
Spain
United States
Belgium
Canada
Hungary
Germany
Japan
Australia
Sweden
Italy
France
Netherlands
© Ipsos | Global views on sport and exercise | July 202123 ‒
WHAT BARRIERS, IF ANY, STOP YOU FROM PRACTICING SPORTS AS MUCH AS YOU LIKE? - LACK OF PEOPLE I KNOW PERSONALLY (E.G., FRIENDS) TO PLAY OR PRACTICE SPORTS WITH
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
13%
23%
18%
18%
16%
15%
15%
14%
14%
14%
13%
13%
13%
13%
13%
13%
13%
12%
12%
11%
11%
11%
11%
11%
10%
10%
9%
9%
8%
8%
Global Country Average
India
Malaysia
Canada
South Africa
China
Peru
United States
Colombia
Turkey
Poland
Saudi Arabia
Great Britain
Australia
Brazil
Romania
Sweden
Germany
Japan
Hungary
France
Argentina
Belgium
Chile
South Korea
Mexico
Netherlands
Italy
Russia
Spain
© Ipsos | Global views on sport and exercise | July 202124 ‒
WHAT BARRIERS, IF ANY, STOP YOU FROM PRACTICING SPORTS AS MUCH AS YOU LIKE? - THERE ARE NO BARRIERS – I DON’T WANT TO PLAY/TAKE PART
People from Japan, the US
and Great Britain are the
most likely to say there are
no barriers to their
participation in sport.
Base: 21,503 online adults aged 16-74 across 29
countries
Online samples in Brazil, China, Chile, Colombia,
India, Malaysia, Mexico, Peru, Romania, Russia,
Saudi Arabia, South Africa and Turkey tend to be
more urban, educated, and/or affluent than the
general population
The “Global Country Average” reflects the average
result for all the countries where the survey was
conducted; it has not been adjusted to the population
size of each country and is not intended to suggest a
total result
22%
40%
37%
33%
32%
31%
31%
29%
28%
28%
28%
26%
26%
25%
23%
22%
20%
18%
18%
18%
17%
17%
16%
16%
15%
14%
13%
12%
11%
8%
Global Country Average
Japan
United States
Great Britain
Canada
Australia
Italy
Brazil
Netherlands
Spain
Germany
South Korea
Sweden
China
France
Belgium
Hungary
Poland
Russia
Mexico
Chile
South Africa
Malaysia
Argentina
Romania
India
Turkey
Colombia
Peru
Saudi Arabia
© Ipsos | Global views on sport and exercise | July 2021© Ipsos | Global views on sports and exercise | July 2021
METHODOLOGY
25 ‒
These are the findings of an Ipsos online survey conducted between 25 June and 9 July 2021.
The survey was conducted in 29 countries around the world, via the Ipsos Online Panel system in Argentina, Australia, Belgium, Brazil, Canada, Chile,
China, Colombia, France, Germany, Great Britain, Hungary, India, Italy, Japan, Malaysia, Mexico, the Netherlands, Peru, Poland, Romania, Russia, Saudi
Arabia, South Africa, South Korea, Spain, Sweden, Turkey, and the United States.
The results are comprised of an international sample of 21,503 adults aged 16-74 in most countries and aged 18-74 in Canada, Malaysia, South Africa,
Turkey and the United States. Approximately 1,000 individuals participated on a country by country basis via the Ipsos Online Panel, with the exception of
Argentina, Chile, Colombia, Hungary, India, Malaysia, Mexico, the Netherlands, Peru, Poland, Romania, Russia, Saudi Arabia, South Africa, South Korea
Sweden and Turkey, where each have a sample of approximately 500.
The samples in Argentina, Australia, Belgium, Canada, France, Germany, Great Britain, Hungary, Italy, Japan, the Netherlands, Poland, South Korea,
Spain, Sweden, and United States can be taken as representative of their general adult population under the age of 75.
The samples in other countries (Brazil, China, Chile, Colombia, India, Malaysia, Mexico, Peru, Romania, Russia, Saudi Arabia, South Africa and Turkey)
produce a national sample that is more urban & educated, and with higher incomes than their fellow citizens. The survey results for these countries should
be viewed as reflecting the views of the more “connected” segment of their population.
Weighting was then employed to balance demographics and ensure that the sample's composition reflects that of the adult population according to the
most recent country Census data.
The “Global Country Average” reflects the average result for all countries and markets where the survey was conducted. It has not been adjusted to the
population size of each country and is not intended to suggest a total result.
Where results do not sum to 100 or the difference appears to be plus or minus one point more or less than the actual, this may be due to rounding,
multiple responses, or the exclusion of “don’t know” or not stated responses.
The precision of Ipsos online polls is calculated using a credibility interval with a poll of 1,000 accurate to plus or minus 3.5 percentage points and of 500
accurate to plus or minus 5.0 percentage points. For more information on the use of credibility intervals, please visit the Ipsos website.
© Ipsos | Global views on sport and exercise | July 2021© Ipsos | Doc Name26 ‒
About Ipsos
Ipsos is the third largest Insights and Analytics company in the
world, present in 90 markets and employing more than 18,000
people.
Our research professionals, analysts and scientists have built
unique multi-specialist capabilities that provide powerful insights
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At Ipsos we believe our clients need more than a data supplier,
they need a partner who can produce accurate and relevant
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This is why our passionately curious experts not only provide
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So that our clients can act faster, smarter and bolder.
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