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STAY ON CAMPUS
STAY CONNECTED
Located at NW corner of 40th & MadisonOr order online at www.4food.com
*With the purchase of any beverage and side. Limited time only.
De-junking fast food™
THE BESTLOCALLY SOURCED
GRASS FED SUSTAINABLY RAISED
GLUTEN-FREEMADE ANY WAY YO U LIKE
BURGERIN NEW YORK
IS FREE.*
ALEXIS (AJ) POLANCOGRAPHIC DESIGN SOLUTIONS
01 Design Challenge
(1) Parts of the original logo were copy-pasted from Google Image Search. (Client confirmed this.)(2) Many of the links on the company website led the user to blank, out-of-date, or redundant pages.
Solutions(1) Created a new logo, and an informational pamphlet to give to investors/clients.(2) Designed a new responsive website, and reduced its content to only essential info.
City-Hydroponics, LLC | Corporate Rebranding Proposal (Jan 2013 - June 2013)
02 Design Challenge
(1) Customers needed more exposure to the (W)holeburger™ concept to become comfortable with it.(2) The restaurant needed to push its grass-fed/sustainable/etc options to justify its premium pricing.
Solution(1) 4food ran a “free” burger promotion & advertised it via kiosks and elevator ads.(2) Ads became “good4all” to show that purchases translate into donations to charity.
4food, LLC | Van Wagner Phone Kiosks & Captivate Network Elevator Advertisements (May 2013 - Aug 2013)
Located at NW corner of 40th & MadisonOr order online at www.4food.com
*With the purchase of any beverage and side. Limited time only.
De-junking fast food™
THE BESTLOCALLY SOURCED
GRASS FED SUSTAINABLY RAISED
GLUTEN-FREEMADE ANY WAY YO U LIKE
BURGERIN NEW YORK
IS FREE.*
03 Design Challenge
(1) The printed menu was a part of an infrequently updated trifold newsletter that was not updated often.(2) Customers on review sites complained that the restaurant’s menu screens were all over the place.
Solution(1) The newletter was removed, and the menu was turned into an order card.(2) The screens were redesigned to be more about the food and less about the brand.
4food, LLC | Printed Menucards & Digital Menuboard Redesign (Apr 2013 - present)
04 Design Challenge
(1) Emails, flyers, and promotional items lacked consistent graphic messaging.(2) Residence Life needed a way to advertise and be identified by NJIT students.
Solution(1) Derived from NJIT’s red-heavy brand, the above logo was developed.(2) A T-shirt was designed and given to Residence Life staff to wear on campus.
NJIT Residence Life | Logo (July 2012 - Sept 2012) & T-Shirt (Jan 2013, one week)
STAY ON CAMPUS
STAY CONNECTED
C: 0 / M: 99 / Y: 97 / K: 0 C: 70 / M: 67 / Y: 64 / K: 74
Pantone 485 C Pantone Process Black (K:100)
or
05 Design Challenge
(1) Design a new reading experience that remains mass-producable and cost-effective.(2) Inform the NJIT student body about the newly constructed residence hall (and rent-out its rooms).
Solution(1) The inside was designed as an unvealing & the user needed to “cut the ribbon”. (2) The new building was prominently placed on the cover & past the doors (inside).
NJIT Residence Life | Brochure (Sept 2012 - Mar 2013)
Contact UsNJIT, Residence Life O�ce180 Bleeker StreetNewark, NJ 07103-3514Voice: 973.596.3039Fax: 973.596.8197Email: [email protected]: http://www.njit.edu/reslife
Our Mission:
DORMAN RESIDENTIALHONORS RESIDENCE
Residence Life:
“...SERVICES THAT SUPPORT
STUDENTS’ ACADEMIC ANDPERSONAL DEVELOPMENT...”
“...FOSTERING DIVERSE,ENGAGING AND RESPONSIBLELEARNING COMMUNITIES.”
Contact Us
NJIT, Residence Life O�ce
180 Bleeker Street
Newark, NJ 07103-3514
Voice: 973.596.3039
Fax: 973.596.8197
Email: [email protected]
Website: http://www.njit.edu/reslife
Our Mission:
DORMAN RESID
ENTIAL
HONORS RESID
ENCE
Residence Li
fe:
“...SERVICES
THAT SUPPOR
T
STUDENTS’ AC
ADEMIC AND
PERSONAL DEV
ELOPMENT...”
“...FOSTERIN
G DIVERSE,
ENGAGING AND
RESPONSIBLE
LEARNING COM
MUNITIES.”
REDWOOD HALLApproximately 200 �rst-year and upper-class students live in double rooms. Residents share two (gender-speci�c) community bathrooms on each �oor. Redwood will be closed for 2013-14 for renovations and will reopen fall 2014.
CYPRESS HALLA suite-style building with approximately 450 �rst-year and upper-class students in single and double rooms. Suites are comprised of two bedrooms and a shared batroom and foyer.
OAK HALLApproximately 170 upper-class and graduate students live in both suite-style rooms and apartments. Each suite-style room is double occupancy with a kitchenette and shared bathroom. Each appartment has a kitchen, living room, and a bathroom.
Apartment set-ups include a single with a double bedroom or two double bedrooms.
LAUREL HALLA suite-style building with approximately 570 upper-class and graduate students in single and double rooms. Suites have a shared bathroom and foyer.
DORMAN RESIDENTIAL HONORS RESIDENCE
Coming Fall 2013
Will house approximately 360 �rst-year and upper-class Honors students in single and double rooms. Suites have a shared bathroom. The building features dining services, a convenience store, and a �tness center for the university community.
STAY
STAY CONNEC
TED
ON CAMPUS
STAY CONNEC
TED
STAY
STAY CONNEC
TED
ON CAMPUS
STAY CONNEC
TED
520
We’re OPENCome In!
STAY ON CAMPUS
STAY
STAY CONNECTED
ON CAMPUS
STAY CONNECTED
Design Challenge
(1) Create a new type of game from scratch, and design boxart for it.(2) Learn how to 3D model and code with limited experience in both.
Solution(1) I made a 3D maze game that forces the user to blend colors to solve its puzzles. (2) The game was built in Blender (3D modeling software + visual game-editor).
School Project | “How I Roll” PC video game (Sept 2012 - Mar 2013)
1/8 " Typical Radius(.125")
1/8 " Typical Radius(.125")
WindowsMac OSX
R O L LR O L LHOW I
HOW I
THIS
ISTHIS
IS
THIS IS H
OW
I RO
LL
how do -YOU- ROLL?
Maze like you never have before.Change and be changed.
Be the ball...
and Roll like you never have before.
SYSTEM REQUIREMENTSMinimum Recommended
Processor: 300MHzMemory: 128 MBVideo Card: OpenGL card with 16 MB VRAM
Processor: 2GHz dual coreMemory: 2 GBVideo Card: OpenGL card with 128/256 MB VRAM
Reels on Wheels
06
Design Challenge
(1) Add a new “Scholars Archive” [i.e. library] to an existing Mies van der Rohe building.(2) Bringing form to an architectural tectonic, while working within the building’s style.
Solution(1) Rather than creating a discrete archive, I designed it as a building addition. (2) Intersecting planes (time + space) was my parti, and guided the structure’s design.
School Project | “IT-ET” Architectural Library (March 2010 - Apr 2010)
N J I T C O L L E G E O F A R C H I T E C T U R E & D E S I G N d e s i g n s h o w c a s e 2 0 1 0
N. E L E V A T I O N
SCALE: 3/16”=1’
DN
3/1
6" =
1'-0
"1
002-
Sec
ond
Floo
r Pla
nScale: 1/8” = 1’
SECOND FLOOR
Scale: 1/8” = 1’
FIRST FLOOR
UP
3/1
6" =
1'-0
"1
001
- Gro
und
Floo
r
N
3/16" = 1'-0" 1Section 1
A
3/6
4" =
1'-0
"S
ite
N
SITE PLAN Scale: 1/32” = 1’
3/16" = 1'-0"1 North
N. ELEVATION Scale: 1/8” = 1’
20 4 6 12 18 32 ft
N J I T C O L L E G E O F A R C H I T E C T U R E & D E S I G N d e s i g n s h o w c a s e 2 0 1 0
N. E L E V A T I O N
SCALE: 3/16”=1’
DN
3/1
6" =
1'-0
"1
002-
Sec
ond
Floo
r Pla
nScale: 1/8” = 1’
SECOND FLOOR
Scale: 1/8” = 1’
FIRST FLOOR
UP
3/1
6" =
1'-0
"1
001
- Gro
und
Floo
r
N
3/16" = 1'-0" 1Section 1
A
3/6
4" =
1'-0
"S
ite
N
SITE PLAN Scale: 1/32” = 1’
3/16" = 1'-0"1 North
N. ELEVATION Scale: 1/8” = 1’
20 4 6 12 18 32 ft
07