Great title. Gives the reader a promise of what they will get from reading the article. If your article title doesn’t deliver value to the reader, they wont click on nor read it.

The personal story not only sets the scene but creates connection and allows the reader to relate to the article before the advice is given.

(Reader thinks: “Oh my, I can relate to that… I wonder what she did to solve the problem.”)

The article delivers on ONE BIG IDEA. Focus on a central idea with your points supporting that ONE central idea.

The subheadings are action step phrases rather than a singular lonely word. Subheadings work best when they deliver the value and the description text below does just that… describe the subheading.

LINK TO ARTICLE: http://smallville.com.au/3-life-hacks-shed-entrepreneurial-fat