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2018NATIONALURBANLEAGUECONFERENCEGreaterColumbusConventionCenter● Columbus,OH● August1- 4
SPONSORSHIPS
CONTENTS
QuickFacts…..AboutTheNationalUrbanLeagueConference(3)Demographics(5)SponsorshipOpportunities- SignatureEvents (7)- YPL.E.A.D.Summit(13)- SocialMedia&DigitalSponsorships(20)- TechConnect (21)- SmallBusinessMatters(25)- ExpoSponsorship(26)- Career&NetworkingFairSponsorships (32)- ConferenceEssentials(37)- AdditionalSponsorships(39)SponsorshipBenefits(41)
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StayconnectedandgetthelatestupdatesonFacebook,Twitter,InstagramandLinkedIn.#naturbanleaguewww.nul.org
QUICKFACTSQUICKFACTS…..AbouttheNationalUrbanLeagueConference● Itisthelargestannualcivilrightsconference.ItlastsfourdaysfromWednesdaytoSaturday.ItkicksoffwithakeynoteaddressontheStateoftheUrbanLeaguebyNULpresidentMarcMorialonWednesdayevening,andendswithCommunity&FamilyDayonSaturday.
● NULPARTNERS- Itistheultimatenetworkingevent.ItoffersNULpartnerstheopportunitytoengageUrbanLeagueleadershipandmembers,communityleaders,electedofficials,corporateexecutives,emergingleaders,thelocalcommunity,expertsandcelebrities.
● ATTENDANCE- Theconferenceattractsover20,000attendeesfromacrossthecountryandthehostcityandsurroundingregion.
● GOAL- ThegoaloftheconferenceistoengageattendeesindiscussionsofthepressingissuesfacingAfricansAmericansandsolutionstoaddressthesechallenges.MajorissuesthatarethefocusoftheconferenceincludesocialandeconomicinequalityacrossAmerica;racialinjustice;improvingeducationindisadvantagedcommunities;increasingjobsandjobtrainingprograms;healthandqualityoflifeissuesthatthreatenthelivesofAfricanAmericansandotherminorities; creatingqualityaffordablehousingoptions;andcreatingsmallbusinessopportunitiesforAfricanAmericancommunities.
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● MULTIPLEEVENTS- Theconferenceincludesmultipleeventsthatarefreeandopentothelocalcommunityincluding,theconferenceKickoffStateoftheUrbanLeagueAddressbyNULpresidentMarcH.Morial;theCareerFair;Expo;SmallBusinessMattersOne-dayEntrepreneurshipSummit;aBack-to-SchoolEmpowermentFestivalofferingfreebacktoschoolsuppliesforlocalchildren;aHealth&WellnessZoneprovidingfreehealthscreenings;andvitalinformationonlocalcommunityresources.
● EXPO- TheExpowhichlaststhreedaysincludestheHealth&WellnessZone,theVolunteerZone,Community&FamilyDayincludingtheBacktoSchoolEmpowermentFestival;andaMainstagefeaturingseminars,prizes,celebritiesandentertainment. Over18,000visitorsparticipateinactivitiesintheExpohalloverthethreedays.
● CAREERFAIR- TheCareerFairisatwo-dayevent.Morethan3,000job-seekersstopby.Itisatremendousopportunityforface-tofaceengagementwithAmerica’sleadingcompanies,governmentagenciesandnon-profitorganizations.Itoffersanumberofprofessionaldevelopmentworkshops,powernetworkingsessions,professionalcoaching,assistancewithresumepreparationandinterviewingskills,andmore.TheCareerFairattractsamostlyMillennialscrowdincludingmembersofUrbanLeagueYoungProfessionalsChapters,localHBCUalumniandmembersofAfricanAmericanprofessionalassociations.
● DEMOGRAPHICS- Thefastestgrowingconferencedemographicismillennials.350to50021to40yearoldsattendtheYoungProfessionalsYPL.E.AD.(Leadership.Entrepreneurship.Advocacy.andPersonal&ProfessionalDevelopment)Summitwhichincludes professionalandleadershipdevelopmenttrainingandahostofnetworking events.Thisistheplacetobeforyoungurbanprofessionals.
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QUICKFACTS
DEMOGRAPHICS2017 CONFERENCE REGISTRANTS
Registered Attendees: 5,528
Including –Young Professionals Summit Registrants: 300Small Business Matters Summit Registrants 350Expo and Community & Family Day: 17,100Career Fair: 2,000Youth Leadership Summit 340 (Youth & Chaperones)
Total Attendance: 20,575
GENDER AGEFemale 55% Under 21 4%Male 45% 21-30 21%
31-40 25%41-50 19%51-64 22%65+ 9%
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DEMOGRAPHICSRACE/ETHNICITY EDUCATIONAfrican American 88% Bachelor’s Degree 31%American Indian 1% High School diploma or Equivalent 15%Asian/Pacific Islander 1% JD 4%American Indian 1% Less than High School 1%Caucasian 6% Master’s Degree 33%Latino/Hispanic 2% Ph.D. Higher 3%Other 2% Some College 10%
Some Graduate School 10%
INCOME$25 – 39k 7%$40 – 59k 19%$50 – 69k 19%$60 - 79k 12%$70 - 89k 8%$100+35%
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SIGNATURE EVENTS
StateoftheUrbanLeagueKeynoteAddress$125,000 (Each,2Co-Sponsors)
ConferenceOpeningSessionAddressByMarcH.MorialWednesday,August1ExpectedAttendance:1000+This exciting event kicks off the conference with a keynote address by Marc H. Morial on where theUrban League stands today on the most pressing issues confronting the African-Americancommunity. A Welcome Reception hosted by the local Urban League will follow the KeynoteAddress. All attendees are invited to participate. It will be a perfect opportunity to engage UrbanLeague leadership, partners and members.
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WhitneyM.Young,Jr.AwardsGala&Reception– CocktailAttire$115,000/Co-SponsorshipsFriday,August3ExpectedAttendance:1200Join over 1200 renowned influencers, Urban League leaders, corporate partners, and communityleaders as the National Urban League celebrates and honors individuals for their outstandingleadership, service and commitment to the cause of social and economic equality.
WomenofPowerAwardsLuncheon$75,000/Co-SponsorshipsThursday,August2ExpectedAttendance: 1000The Women of Power Luncheon will attract large corporate participation, as well as Urban Leaguers andlocal community VIPs. Honorees may include trailblazing female elected officials, corporate executives,media, community leaders and entertainers, among others.
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SIGNATURE EVENTS
GuildsLeadershipLuncheon$60,000/Co-SponsorshipsFriday,August3ExpectedAttendance:900Thiskeynoteluncheonwithanaudienceofapproximately900guestswillfeatureaprominentthoughtleader.
OpeningPlenarySession$100,000Thursday,August2ExpectedAttendance:900ThisPlenarySessionwillfocusonkeycivilrightsissuesofthedayastheyimpactAfricanAmericans.Itwillfeatureakeynotepanelofthenation’spre-eminentcivilrightsleadersandotherexpertsonthetopicofcivilrights.
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SIGNATURE EVENTS
PlenarySessionsII,III,IV$65,000EachThursday&Friday,August2&3ExpectedAttendance:600– 800EachAttendees will hear from dynamic leaders and influencers on topics that will be important to thestruggles facing African Americans and other underserved citizens. The topics will focus on theheart of the Urban League’s advocacy and legislative work. Your company can be in the center ofthe struggle to end inequality and improve conditions for the worst off in America. Hundreds willattend the Plenary Sessions to hear from the high profile speakers featured. The sponsor’ssignature role at one of these Plenary Sessions is to give opening remarks.
TownHalls&Forums$55,000EachThursday&Friday,August2&3ExpectedAttendance:150-300● Diversity&InclusionForum● YPL.E.A.D.S.TownHallorForum● RacialHealingForum●HealthcareForum
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SIGNATURE EVENTS
Workshops$45,000SIGNATURE EVENTS
Thursday&Friday,August2&3ExpectedAttendance:50-100PerSessionThe workshop tracks will include: Education & Youth Development; Housing & Community Development;Entrepreneurship & Business Development; Health & Quality of Life; Jobs/Workforce Development. Wewill take the opportunity to highlight the Urban League’s current work and progress in these areas.Leading experts will present at these 45 to 90-minute sessions. One of your company experts will beinvited to join the panel that you sponsor or to give opening remarks.
UrbanLeagueLive!$100,000/TitleSponsorshipGNATURE EVENTS$65,000/Co-SponsorshipsThursday,August2EstimatedAttendance:1000+Urban League Live! is the ultimate interactive music experience. It is an old school hip hop, R&B concertand dance party. You can align your brand with a premier music event and network with over 1000 party-goers, including hundreds of young professionals. You will have branded digital activations during theevent, as well as the opportunity to engage the attendees in games and prizes; photo ops; VIP seating; anda red carpet experience.
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SIGNATURE EVENTS
Chairman'sLeadershipReception$75,000/Title$50,000/Co-SponsorshipsThursday,August2ExpectedAttendance: 400This VIP reception offers sponsors a unique opportunity to engage the leadership of the UrbanLeague Movement, donors and sponsors, elected officials, prominent civil rights leaders and headsof professional associations.
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SIGNATURE EVENTS
YP L.E.A.D. SUMMIT
YPL.E.A.D.SUMMITLeadership. Entrepreneurship. Advocacy. Personal and Professional Development
The National Urban League through its affiliate network educates, develops and prepares millennialsand GenXers for leadership roles in the future, to be community advocates and to assist the affiliatesin providing services in their respective communities. The National Urban League YoungProfessionals (NULYP) offers opportunities for these emerging leaders to participate in professionaldevelopment programs, philanthropy and civic engagement. NULYP has built itself into a Movement.There are 64 affiliate Young Professionals chapters nationwide with over 7,726 members (ages 21 –40).
The YP L.E.A.D. Summit will be celebrating 19 years in 2018. It is a training ground for emergingleaders and each year it attracts 350-500 Urban League young professionals, HBCU alumni, andmembers of black fraternities, sororities and professional associations. We engage an additional 2million+ young professionals via the Summit through social media and direct e-mail vehicles. As asponsor, the Summit provides quality opportunities for your company executives and managers tonetwork with the young professionals. The Summit agenda is filled with opportunities for the YPs tolearn from civic leaders, social advocates and others who can share effective strategies forprofessional advancement.
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YP L.E.A.D. SUMMIT$100,000/TitleSponsorWednesday– Saturday,August1-4ExpectedAttendance:350-450Fourdaysofengagementwithhundredsofyoungprofessionals,ages21to40.Thisisanationalaudiencewith98percentmembershipinUrbanLeagueYoungProfessionalschapters.Titlesponsorshipwillincludeoneofthefollowing.
WelcomeReception$75,000Thursday,July27ExpectedAttendance:350-500ThisannualreceptionprovidesanopportunityforthesponsortoengagethehundredsofYoungProfessionalsattendingthesummit.
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YP L.E.A.D. SUMMIT
AwardsLuncheon“NULYPHonors”$75,000Saturday, August4ExpectedAttendance:350-450The luncheon is a main highlight of the summit. A number of Young Professional leaders arepresented with awards of achievement. It will provide you with a special opportunity to engage theattendees.
TownHall orForum$55,000Friday,August3EstimatedAttendance:300Sponsorthetownhallandyouwillhavetheopportunitytogiveremarksamongotherbenefits.
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Forums$55,000Thursday&Friday,August2&3EstimatedAttendance:75persessionSponsoraworkshopandyouwillhavetheopportunitytoprovideapanelistorgiveopeningremarks.
“TheExchange”– ANetworkingEvent$50,000/Co-SponsorshipFriday,August3ExpectedAttendance:300-400ThisisaneveningofmusicandnetworkingthatisheldimmediatelyfollowingtheGala.
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YP L.E.A.D. SUMMIT
YP L.E.A.D. SUMMIT
Conversations,Connections&Cocktails:NetworkingattheNextLevel$60,000/LeadSponsor$35,000/Co-SponsorshipFriday,August3EstimatedAttendance:300(Youngprofessionals,membersoflocalchaptersofHBCUs,andCareerFairrecruiters)The Young Professionals speed networking event will allow your recruiters to network and have direct discussionswith Young Professionals about opportunities at your company. Held in conjunction with the Career Fair, it is aninvitation only event with guests including local professional association members and Urban League YoungProfessionals.
NULYPAnnualBusinessMeeting$30,000Thursday,August2ExpectedAttendance:450This is the annual meeting of the Young Professionals and it is held at the Annual Conference each year. The YoungProfessionals Annual Service Report detailing the activities and accomplishments of the past year of the variouschapters will be distributed at this meeting and electronically to those members not in attendance.
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SPONSORATEAMOFYOUNGPROFESSIONALS
$10,000AteamconsistsofthreetofourmembersofanUrbanLeagueyoungprofessionalschapter.Thesescholarshipswillcovertheattendeestravel,hotelandregistration.
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YP L.E.A.D. SUMMIT
YP L.E.A.D. SUMMIT
YPL.E.A.D.S.SPONSORSHIPBENEFITS
Inadditiontothestandardsponsorbenefits,sponsorsofanyYPL.E.A.D.S.eventorsessionwillreceiverecognitionintheYP’sdigitalnewsletterande-blasts;andticketstoYPnetworkingeventssuchastheYPL/.E.A.D.S.WelcomeReception,Conversations,Connections&CocktailsReception,TheExchange-ANetworkingEvent,andtheNULYPHonorsAwardsLuncheon,andmore.
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SOCIALMEDIA&DIGITALSPONSORSHIPS
Activate your social media presence with benefits designed to highlight your events, booth and jobs,and to increase awareness of your brand with National Urban League members. Benefits areavailable both during the Annual Conference and year-round, and includes posting on Facebook,Twitter, LinkedIn and more.
MobileApp$50,000TheConferenceMobileAppwillbeinheavyusebyattendeesasitwillbetheofficialconferenceguide.Itwillfeaturetheconferenceschedule,timelyupdates,aswellasinformationontheCareerFairandexhibits,pre-conferenceandpost-conferenceinformation,andmore.ThousandswillusetheApptogetinformationinaneffortto“gogreen”thatreplacesahardcopyprogramguide.YourcompanywillbeprominentlyfeaturedontheAppgivingyourbrandincreasedexposure.In2016,over45,000peopleeitherdownloadedorviewedtheconferenceapp.Sponsortheappandreceivethefollowingbenefits:Brandinclusiononallcollateralpromotingthemobileapp,onmobileappsplashpage,inmobileapp- e-blast;signagethroughouttheeventvenuepromotingtheapp;companybrandedpageonthemobileappandhyperlinktocompanywebsite;socialmediapromotionsofthemobileapp;10x10footprintpromotingthemobileapp;opportunityforpromotionalgiveawayviatheapp;banneradonthedailyschedule(specs:600x110px;)custompushnotifications;andmobileappanalyticsreport.
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SOCIALMEDIA&DIGITALSPONSORSHIPS
LiveStreaming$50,000Co-SponsorshipsReachhousands ofUrbanLeaguefollowersThestreamingofthekeynotesessionsandothermajorsessionspost-conference.
BackstagePass$35,000TheBackstagePassfeaturesbehindthescenesinterviewswithtopspeakersandcelebrities.BrandingopportunitiesfortheBackstagePasswillincludepre-rollcommercials,specialpartnermessagesandbrandedpromotionsthroughouttheconference.
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InAmericatoday,minoritiesmakeuplessthan5%oftheSTEM-basedworkforce(U.S.Dept.oflabor2012).TheNationalUrbanLeagueiscommittedtobeingapartofthesolution.Tothatend,theTechConnect SummitandaHackathonareincorporatedaspartofourannualconference.
TechConnect
Thursday&Friday,August2&3$75,000/TitleSponsor$50,000/Co-SponsorshipThetwo-dayTechConnect Summitwillincludeinteractiveseminars,anetworkingloungeandthehackathon.Participantswillhearfromtechcreatorsandinnovatorsontopicscenteredaroundemergingtechnologies,techcareeropportunitiesanddiversityintech.In2017,teamscamefromaroundthecountrytoparticipateinthehackathonforsocialjustice,thesignatureeventofTechConnect.
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TECHCONNECT
TECHCONNECT
Hackathon$100,000/TitleSponsorOr$50,000/Co-SponsorshipsThiscuttingedgeactivationwillattracttechnologyprofessionals,includingcomputerprogrammersandothersinvolvedinsoftwaredevelopment.TheHackathonforSocialJusticeistheSummit’ssignatureevent,challenginginnovatorstoconceivewebormobileapplicationstoalleviatethemostpressingsocialissuesofourday,specificallythosealignedwiththeConference’stheme.Theeventisopentodevelopers,designers,civicleadersandcreativethinkerstobeamongstenergeticandtech-savvyteamsvyingtocreatesolutionsforachancetowinacashprize.
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TechConnect Workshops$10,000Thursday&Friday,August2&3Showcaseyourbrandbyconductingcareerdevelopmentandindustry-specificpanels/workshopstohelpcandidatesfindtheirnextopportunityintech.Workshopsare1hour.
TechConnect Luncheon$10,000Friday,August3Helpfuelhackerswithlunchandsnacksduringthetwo-dayHackathon.Thesponsorlogowillbedisplayedonthebrandedluncheonandsnackstation.
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TECHCONNECT
DigitalLounge$50,000/Sponsorship$25,000/Co-SponsorshipThursday&Friday,August2&3
TheDigitalLoungewillbelocatedinTechConnect willincludethetechnologyseminars,andmore.TheDigitalLoungewillbeaplacetonetworkwithtechiesandotherprofessionals.Beveragesandlightsnackswillbeserved.
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TECHCONNECT
SMALLBUSINESSMATTERSONE-DAYENTREPRENEURSHIPSUMMITMoney,ManagementandMarketingAone-daybusinesseventforestablishedandaspiringentrepreneurstoengagewithminorityentrepreneursandwouldbeentrepreneurs.Theeventwillfeaturekeynotespeakers,successfulentrepreneurs,majorbrands,someoftheworld’slargestcompanies,apitchcompetition,andnetworkingeventssuchasanopeningbreakfast,aluncheonandtheEmpowermentRoomforface-to-facediscussionswithsmallbusinessownersaboutdoingbusinesswithyourcompany.Oneofthemorepopularsessionsisthesupplierdiversityworkshop.2018willmarkthe8th anniversaryofthisimportantsummitTherehavebeenover2,400participantsoverthepast8years.ThePitchCompetitionisamajorhighlightofthesummitandin2017,theSharkTankCastingCallattractedover145smallbusinessownersandaspiringentrepreneurs.TheEmpowermentRoomoffersyoursupplierdiversitymanagersaprimeopportunitytomeetface-to-facewithentrepreneursfromacrossthecountry.
$100,000/TitleSponsor$60,000/Luncheon&PitchCompetition$30,000/Opening Session$25,000/EachWorkshop$25,000/EmpowermentRoom
Saturday,August4Estimatedattendance:300Thesmallbusinesssessionswillincludediscussionsonbusinessfinancingandmarketing;smallbusinesscertification;howtodobusinesswithFortune500companies;contractopportunities;growingyourbusiness,andmuchmore. RecentSmallBusinessMattersSponsorsandparticipatingcompaniesincludethefollowing:WellsFargo(TitleSponsor2017);AARP;BlackEnterprise;TheCoca-ColaCompany;Google;HudsonGroup;Shell;TRowePrice;U.S.BlackChambersInc.;MBDA;SBA
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SMALL BUSINESS MATTERS
Over20,000registeredattendeesandcommunityresidentsareexpectedtovisittheexpohallduringthe2018Conference.Themostpopularfeaturesforthevisitorsatthethree-dayexpoaretheconsumerproducts,includingthelatesttechnologyproducts,freehealthscreenings,demonstrationsandproductsamplingintheHealth&WellnessZone,theVolunteerZone,empowermentseminarswithpopularauthors,actorsandentertainersontheMainStageandphotoswithcelebritypanelistsandauthors,andtheopportunitytowinmajorprizesfromexhibitors.
Admissiontotheexpoisfree.SponsoroneoftheseExpoeventsandactivitiesandyourcompanywillreceive complimentaryboothspace,registrations,boothpassesforboothworkers,freeadspaceintheExpoandEmploymentGuide,signageandmore.
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EXPOSPONSORSHIPS
Health&WellnessZone$100,000/Title$50,000/Co-Sponsorship
● FREEHealthScreenings(Vision,Dental,Cholesterol,etc.)● GamesandPrizes● FitnessDemonstrations● EmpoweringSeminarsFeaturingCelebrityPanelists● ProductSampling● SpaTreatments● EssentialHealth&WellnessInformation● CelebrityMeet/Greet● MusicandMore!
SponsorsoftheHealth&WellnessZonewillreceivefreeboothspace,10x20orlarger.
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EXPOSPONSORSHIPS
VolunteerZone$100,000/Title$50,000/Co-Sponsorship$25,000/Co-Sponsorship
TheVolunteerZoneistheplaceforassemblingpackagesforcommunitydonations.Conferenceattendeesvolunteeraportionoftheirtimetopackageanddistributetheitems.MembersofgroupssuchastheYoungProfessionals,Guilds,UrbanLeagueLeadershipandothersgiveoftheirtimeoverthreedays,ThursdaytoFriday.DonationsofthefollowingitemsarearrangedthroughthelocalUrbanLeague:
● Backpacksfilledwithback-to-schoolessentialsforchildrenaccompaniedbyparents● Personalcarepackagesforthehomelessdistributedatalocalshelter● Newbornpackagesforexpectantmothersdistributedatalocalprogramservinglowincomefamilies
Corporatedonationsofthefollowingareaccepted:● Backpacks,pens,pencils,geometrysets,notebooks,rulers,coloringpencils,dictionaries,etc.● Samplesizesoaps,lotions,deodorants,toothbrushes,toothpaste,combsandbrushes,handsanitizers,shampoosandconditioners,etc.forthehomeless
● Babysoaps,lotions,shampoos,powder,oilandblankets,aswellasA&Dointment,combandbrushsets,vaseline,washcloths,towels,pampers,etc.forexpectantmothers.
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EXPOSPONSORSHIPS
Community&FamilyDayBacktoSchoolandCommunityEmpowermentFestival$100,000/Title$50,000/Co-Sponsorships
Saturday,August4Estimatedattendance:21,000In 2016, we held the first conference Back to School and Community Empowerment Festival (thenreferred to as Community & Family Expo) for families from the host community. It was a hugesuccess then as it was in 2017. We distributed over 20,000 back packs filled with school supplies tocall families. The day began with a well-attended press conference with remarks from Marc Morial,the host Urban League CEO, title sponsor GEICO and the other Community Day sponsors. Inaddition to back to the distribution of school supplies, Community Day activities which were held inthe Expo Hall, included a pop-up barber shop offering free haircuts for the families, visits from theGEICO Gecko, dental and vision screenings, games and prizes, entertainment, and more. We expectto surpass this success in Columbus and be able to provide much-needed items to more low-incomefamilies with children.
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EXPOSPONSORSHIPS
PhotoLounge$40,000/Co-SponsorshipsTakeanIAMEMPOWEREDcolordigitalphotowithyourlogoembeddedonthegreenscreenthatattendeescansharewithfamilyandfriends!It’safunactivitythatconnectsyourbrandtoadultsofallagesandwalksoflife.Hundredsline-upeachdaytohavetheirphototaken.Asasponsorofthisactivityyouwillreceivesignageandthousandsofimpressions.
Beauty&GroomingLounge$50,000TitleSponsor$25,000Co-SponsorshipsAttendees who want to look their best everyday will visit the Beauty and Grooming Lounge for freemake-overs, and fashion tips on creating a professional look for work and social events. Your expertswill have many opportunities to interact with the visitors. As a sponsor of this activity you will havesignificant engagement with attendees.
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EXPOSPONSORSHIPS
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N.U.L.ExperienceMainStage$50,000/Co-SponsorshipsThe Mainstage will be the hub of excitement for 3 days in the expo hall. It will featurecelebrity panelists, entertainers, thought leaders, exhibitor announcements, major prizes,and seminars. Celebrities and influencers who have graced the stage in 2016 includeJanelle Monae, Bevy Smith, MC Lyte, Raheem DeVaughn, Miko Branch, Dee Marshall,Shaun T, Michaela Angela Davis, and many more. Sponsor benefits include free boothspace, signage, logo on printed and digital material promoting the Mainstage, photoswith celebrities, Website presence, remarks, and more.
EXPOSPONSORSHIPS
AnintegralpartofourannualconferenceistheCareer&NetworkingFair.TheFairhelpstoconnectthousandsofqualifiedcandidates,especiallyyoungprofessionals,withcompanieslikeyours.Thegroupincludesexperiencedprofessionalsandrecentcollegegraduates.Thesecandidatesarefromthehostcityaswellasconferenceattendeesfromacrossthenationinterestedinadvancingprofessionallyormakingacareerchange.
Inadditiontoarecruitmentbooth,theCareer&NetworkingFairoffersavarietyofoptionsforcompaniestoparticipatesuchasjobpostingsontheleague’sonlineJobsNetwork,focusedworkshopsintheBrandUStudio,makeoversintheImageofSuccessStyle&BeautyLounge,headshotsattheDigitalBrandingStation,aVirtualCareerFair,aspeednetworkingreceptionwithourYoungProfessionals,anopportunitytofeaturetoptalentduringourExecutiveSessionandachancetoconnectwithlocaltalent.
Thursday&Friday,August2&3
$100,000/TitleSponsor$40,000/Co-Sponsorships$10,000to$50,000/Event/ActivitySponsorships
EstimatedParticipation:3,000+
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CAREER&NETWORKINGFAIR
DigitalBrandingStationThursday&Friday,August2&3$35,000+In-Kind(providethelaptops,tablets,andcompanypersonneltrainedindoingLinkedInprofilesandusingdigitaljobsearchtools).Ajobseekers'careerchangestartsintheDigitalBrandingStation.AstheytaketheirfreeprofessionalheadshotintheImageofSuccessPhotoboothandimmediatelyuploadtheirheadshottotheirLinkedInprofile.TrainedpersonnelstandbywithlaptopstoassistattendeesinrefreshingorcreatingtheirLinkedInprofile,andtheirresume,andcritiquingandexploringthelatestappsanddigitaljobsearchtools.
BrandUStudioThursday&Friday,August2&3$30,000/ExclusiveSponsorshipTheBrandUStudioisthehot-spotintheCareerFair.What’smore,expertswillprovidefreeresumecritiques;mockinterviews;30-minutepowersessionsaboutnetworkingandcareerdevelopment,andone-on-oneprivatecareercoaching;andthelocationofprofessionaldevelopingworkshops.
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CAREER&NETWORKINGFAIR
ImageofSuccessStyleandBeautyLoungeThursday&Friday,August2&3$30,000/ExclusiveSponsorshipTheStyle&BeautyLoungeisaone-stop-shopforjobseekerstogetglammedandgroomed,canrevamptheirprofessionalstyleandgetadviceonworkplacefashion.Specialfeaturesinclude:freemake-overs,hair-cutsandtrendsinworkfashion.Asthesponsoryourcompanyisexpectedtoprovidetheappropriateexpertsandequipment.
Conversations,Connections&Cocktails:NetworkingattheNextLevelEstimatedAttendance:350Friday,August3$60,000/LeadSponsor$35,000/Co-SponsorshipThespeednetworkingeventprovidesyoungprofessionalswithanopportunityforquickinteractionswithrecruitersintheCareerFair.Youwillnetworkwithhundredsofyoungprofessionals,communityresidentsandfellowcorporateexecutivesandmanagers.
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CAREER&NETWORKINGFAIR
UrbanProfessionalsSocialExpectedAttendance:200Thursday,August2$30,000/ExclusiveSponsorshipCasuallyengagewithmembersofuniquegroupssuchastheDivine9Greekorganizations,HBCUalumni,UrbanLeagueYoungProfessionalsandotherAfricanAmericanprofessionalOrganizationsduringnetworkingmixerontheCareerFairfloor.Featureraffles,activitiesandicebreakersinyourrecruitmentboottoshowcaseyourcompany.
ExecutiveSessionExpectedAttendance:150TO250Friday,August3$25,000/ExclusiveSponsorshipTheaudienceforthissessionwillconsistofUrbanLeagueYoungProfessionalsfromacrossthecountryandlocalpre-screenedtalent.Asasponsorofthisannualhighlight,yourexecutiveswillenjoypanelistopportunities,openremarksandengagementwithprofessionalseagertoclimbtheladderofcorporatesuccess.Yourcompanywillhaveachancetoengagewiththistalentone-on-oneinthenetworkingsessionthatfollowsthisevent.
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CAREER&NETWORKINGFAIR
ProfessionalDevelopmentWorkshopsThursday&Friday,August2&3EstimatedAttendance:30to50EachSession$10,000/ExclusiveSponsorshipTheseworkshopsareexcellentopportunitiestomeetqualitycandidatesandtoshowcaseyourcompanyexecutivesandmanagers.IfyourcompanysponsorsaProfessionalDevelopmentWorkshop,youwillhavetheoptionofselectingyouryourpreferredtopicanddescriptionandmakingpanelistrecommendations..Workshopsareonehourlong.
CoachingCornerThursday&Friday,August2&3$20,000/ExclusiveSponsorshipTheCoachingCornerwillincludegroupsessionsandpanelpresentationsbyprofessionalcoacheswhowillofferinsightsandstrategiesoncareersuccess.Jobseekersareinvitedtosignupforone-on-one30-minutecoachingsessions.
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CAREER&NETWORKINGFAIR
Expo&EmploymentGuide$30,000(Sponsorsadvertisingincluded)Size:6x9PrintRun:6000TheofficialguidetotheExpoandtheCareer&NetworkingFairwillbea“6x9”printedresourcetohappeningsintheexhibitsandthejobfair,includingagendasfortheCareerFairandtheEmpowermentStage,workshopsandseminars,highlightsintheHealth&WellnessZonesuchashealthscreenings,theVolunteerZone,andotherkeyinformationthatwillkeepthebrochureinthehandsofattendeesforthedurationoftheevent.ComplimentarycopiesoftheGuidewillbeplacedintheattendeeregistrationbagsofattendeesanddistributedattheExpoHallandtheCareer&NetworkingFairtovisitorsandjobseekersfromthecommunity.OnlycompanieswithaboothintheexpohallortheCareerFairwillbeabletohaveanadintheguide.Thesponsorwillhaveprominentadplacement.With3,000guidesincirculationyourcompanywillreceivethousandsofimpressions.
Sponsor the guide and your company will receive the following: a premium ad, a 10 x 20 Expo booth, a 10 x10 Career Fair booth, a private interview booth, complimentary registrations, exhibit booth passes and freejob postings (5,10, 20, 30, or 40 depending on sponsorship level) on the online employment network.
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CONFERENCE ESSENTIALS
CONFERENCE ESSENTIALS
PocketAgenda$25,000Size:8x4.5PrintRun:5000The8x4.5agendawillbeaquickreferencetotheconference.Youwillreceivethousandsofimpressionswiththissponsorship!Yourlogowillbeprominentlydisplayedonthecoverandotherpagesoftheguidewhichattendeeswillusedailytofollowtheeventstakingplaceduringtheconference.
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ADDITIONAL SPONSORSHIPS
FamilySession$30,000Saturday,August4ExpectedAttendance:300+We invite our Urban League friends and partners to join us (the Urban League Family) as we honoraffiliates celebrating special milestones; give social recognition to retiring leaders; and welcome newleaders to the Movement. In addition, a leader from the religious community will offer a blessing;and a gospel choir will lift us up in song. Hundreds will attend this inspiring event.
QuarterCenturyClub’sMahlon T.Puryear Dinner$50,000/Exclusiveorco-SponsorshipsThursday, August2ExpectedAttendance:250+This annual event is held to honor the stalwarts of the Movement – those individuals, staff orvolunteers, who have given a minimum of twenty-five years of service to the League. New membersare acknowledged and inducted in the Quarter Century Club that evening. Membership in theQuarter Century Club includes national and local Board Members, as well as affiliate presidents andvolunteers. Members, past and present, attend the dinner annually.
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PowerWalkwithMarc!$50,000Saturday,August4EstimatedParticipation:100-150Attendees will join Marc Morial for an early morning power walk! This will be a unique opportunityfor you to engage and network with attendees. Urban Leaguers and partners are among theindividuals who will rise early for this special activity.
ConferenceShuttle$20,000 /Co-SponsorshipsBuses will be shuttling attendees between the hotels and the convention center giving yourcompany daily exposure to thousands of attendees. Your company will also increase its visibilitywith branding on the shuttle bus schedules (individual copies per attendee and signage at the hotelsand the convention center,) and be able to engage attendees by providing greeters at the bus pick-up and drop-off locations and your employees riding the buses in your branded tee-shirts andengaging the attendees in games to win prizes. This sponsorship will also feature social media anddigital activations, branded commercials or content displayed on shuttle bus screens and at pick-upand drop-off locations.
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ADDITIONAL SPONSORSHIPS
SPONSORSHIPBENEFITS
STANDARDBENEFITSThefollowingbenefitsarestandard,therefore,allsponsorswillreceivethesebenefits.accordingtoasponsor’slevelofsupport.
CUSTOMIZEDBENEFITSBenefitswillbecustomizedaccordingtothespecialeventoractivityyourcompanysponsors.Forexample,ifyousponsoraluncheonyouwillreceiveanopportunityforremarksandsignageattheluncheon,apremiumtableof10seats,opportunitytoshowa30-60secondvideoandaseatattheheadtable,inadditiontothestandardbenefitsbelow.
TITLESPONSOR– LEVEL:$300,000
BENEFITS:ConferenceChair
● CompanyCEOdesignatedasconferencechair● Chair’squoteinpressrelease;(Max60words)● Chair’sgreetingontheconferencewebsite;● Chair’sgreetingonthemobileApp(250words)● Chair’sbioonthemobileapp(250words,)● Chair’shighresheadshotandsignature forgreeting
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(TITLESPONSORBENEFITS- CONT’D)
SpeakingOpportunities● Remarksatopeningpressconference(2minutes)(CEOorotherseniorcompanyexecutive);● RemarksattheStateoftheUrbanLeagueAddressOpeningConferenceSession(2minutes);● Remarksatsignatureeventthatcompanysponsors(2minutes)● Workshoppanelistopportunityasappropriate
Signage/Branding● LogoontheconferenceWebsiteHomepagew/linktodedicatedpartnerpage● Logoonthepartnerpagew/linktodedicatedpartnerpage● LogoontheWallofSponsors;intheconferencepocketguide;onhotelkeycards;onconferencee-blasts● Logoonthesponsorsvideoreeltobeplayedatthemajorevents(Luncheons,PlenarySessionandtheAwardsGala)● Signageatsignatureeventyourcompanysponsors(sessions,luncheons,CareerFair,etc.)● Bannersfordisplayintheconferencelobbyareas(4)● Bannersfordisplayatindividualeventthatyousponsor(4)
Advertising● PremiumfullpagecoloradintheExpo&EmploymentGuide
Videos● 60-secvideotobeshownattheStateoftheUrbanLeagueAddress(Non-commercial);corporatesocialresponsibilitythemes)● 30-60-secvideotobeshownatsignatureeventthatcompanysponsors.Videowillalsobeshownatmajoreventssuchas
PlenarySessions(Non-commercial;corporatesocialresponsibilitythemes)
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SPONSORSHIPBENEFITS
(TITLESPONSORBENEFITS- CONT’D)
SocialMedia/DigitalOpportunities● DedicatedpartnerpageonConferenceWebsite(Ex.logo,links,companyoverview,executiveprofiles,promotionofpartner’sevents/activities;andsocialmediaprofiles)
● DedicatedpartnerpageonMobileApp(Ex.logo,links,companyoverview,executiveprofiles,promotionofpartner’sevents/activities;andsocialmediaprofiles)
● BanneradonConferenceMobileApp(600x110pixels)● One(1)Promotionalpushnotificationonconferencemobileapp● Opportunitytosurveyaudienceinconferencemobileapp(3surveyquestions)● Logoonconferenceappdashboardandsplashpage● Inclusioninsocialmediamessages(2pre-,2during-,and2post-conference)● One(1)DedicatedE-blast(preorpost-conference)● One(1)E-blasthighlightingpartner’sparticipation/activation(pre-conference)● Mentionindigitalphotogallery(Facebook)● LogoonAnnualConferencemonthlyE-blasts
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SPONSORSHIPBENEFITS
(TITLE SPONSORBENEFITS– CONT’D)
ExpoBooth● 30x30premiumbooth
Career&NetworkingFair● 10X20CareerFairbooth● OpportunitiestoparticipateinProfessionalDevelopmentWorkshops
Registrations,Tickets&ReceptionInvitations● 42complimentaryregistrations● 20complimentarypremiumtickets(2tableseach)fortheWomenofPowerAwardsLuncheon,Guilds
LeadershipLuncheon,andtheAwardsGala● 20ticketsforUrbanLeagueLive!(aconcertanddanceparty)● 5YPL.E.A.D.Summitregistrations(includesconferencebadgesandthefollowingtickets:YPL.E.A.D.S.WelcomeReception,Luncheon,“TheExchange”,SpeedNetworkingReception,Forums,PlenaryandWorkshopSessions)
● 10invitationsfortheChairman’sLeadershipReception● Conciergeservice– registrationbags,badges,ticketsdeliveredtoyourhoteloron-sitehospitalityroom/office
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SPONSORSHIPBENEFITS
Giveaways● Giveaway(Premiumitemorsmallbrochure)inregistrationbags(Qty.4,000)● Prizesforyourcompany’ssignaturesponsoredevent(TBDdependingontheeventsuchasreceptions,luncheons,plenarysessions,etc.)
Other● Accesstogreenroomsforphotoops(pre-arranged)● HeadtableseatingatluncheonsandtheAwardsGala● PhotoopwithMarcMorial● On-siteoffice/hospitalityroomforcompanystaffandguests(Companytoprovidespecialfurniture,foodandbeverage,flowers,andinternetaspreferred)
SPONSORSHIPBENEFITS
PRESENTINGSPONSOR- $250,000+
● Remarksatsignatureeventthatcompanysponsors(2minutes)● Workshoppanelistopportunity● LogoontheconferenceWebsitehomepagew/linktodedicatedpartnerpage● LogoontheWallofSponsors;intheconferencepocketguide● Logoonpartnerpagewithlinktodedicatedpartnerpage● DedicatedpartnerpageonconferenceWebsite(Ex.logo,links,companyoverview, executiveprofiles,promotionofsponsor’sevents/activities,andsocialmediaprofiles);:15-:30– secondvideomessage)
● DedicatedpartnerpageontheMobileApp(Ex.logo,links,companyoverview,executiveprofiles,promotionofsponsor’sevents/activities,andsocialmediaprofiles);
● Logoonthesponsorsvideoreeltobeplayedatthemajorevents(Luncheons,PlenarySessionsandtheAwardsGala)● OpportunitytosurveyaudienceinconferenceMobileApp● Signageatsignatureeventyourcompanysponsors● One(1)promotionalpushnotificationonconferenceMobileApp● Inclusioninsocialmediamessages(1pre-,1during,and1post-conference)● Mentionindigitalphotogallery(Facebook)● LogoonannualconferencemonthlyE-blasts● One(1)E-blasthighlightingpartner’sparticipation/activation(pre-conference)● Bannersfordisplayatsignatureeventthatyourcompanysponsors(2-3)andinlobbyareas(sponsortoprovidebanners)
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SPONSORSHIPBENEFITS
PRESENTINGSPONSOR- $250,000+(Cont.)
● 30-60-secvideotobeshownatsignatureeventthatcompanysponsors(ifitisaLuncheon,AwardsGala,PlenarySessionsandUrbanLeagueLive!)(Non-commercial;corporatesocialresponsibilitythemes)
● 18complimentaryregistrations● 10complimentarypremiumtickets(1tableeach)fortheWomenofPowerAwardsLuncheon,GuildsLeadershipLuncheon,theAwardsGalaandUrbanLeagueLive!
● 5invitationsfortheChairman’sLeadershipReception● 20x20Expobooth● FullpagecoloradintheExpo&EmploymentGuide● 8expoboothpasses● Giveaway(tem,smallbrochureorflierinregistrationbags(4000items)● Prizesforyourcompany’ssignaturesponsoredevent
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SPONSORSHIPBENEFITS
CHAMPIONSPONSOR- $100,000+
● Remarksatsignatureeventthatcompanysponsors(2minutes)● LogoontheconferenceWebsite,theWallofSponsors;andintheconferencepocketguide(asappropriate)● Logoonpartner’spage withlinktocompanyWebsite● DedicatedpartnerpageontheMobileApp(Ex.logo,links,companyoverview,executiveprofiles,promotionofsponsor’sevents/activities,andsocialmediaprofiles)
● Logoonthesponsorsvideoreeltobeplayedatthemajorevents(Luncheons,PlenarySessionandtheAwardsGala)● Signageatsignatureeventyourcompanysponsors● Bannersfordisplayatsignatureeventthatyourcompanysponsors(sponsortoprovidebanners);2-3)● 30-60-secvideotobeshownatsignatureeventthatcompanysponsors(ifitisaLuncheon,AwardsGalaandPlenarySessions)(Non-Commercial;corporatesocialresponsibilitythemes)
● 10complimentaryregistrations● 10complimentarypremiumtickets(1tableeach)fortheWomenofPowerAwardsLuncheon,GuildsLeadershipLuncheon,theAwardsGalaandUrbanLeagueLive!
● 4invitations fortheChairman’sLeadershipReception● 10x20Expobooth● FullpagecoloradintheExpo&EmploymentGuide● Prizesforyourcompany’ssignaturesponsoredevent
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SPONSORSHIPBENEFITS
PARTNERSPONSOR- $50,000+● Remarksatsignatureeventthatcompanysponsors(2minutes)● LogoontheWallofSponsors,theWebsite;andintheconferencepocketguide(asappropriate)● Logoonpartner’spagewithlinktocompanyWebsite● DedicatedpartnerpageontheMobileApp(Ex.logo,links,companyoverview,executiveprofiles,promotionofsponsor’sevents/activities,andsocialmediaprofiles)
● Logoonthesponsorsvideoreeltobeplayedatthemajorevents(Luncheons,PlenarySessionandtheAwardsGala)
● Signageatsignatureeventyourcompanysponsors● Bannersfordisplayatsignatureeventthatyourcompanysponsors(Companytoprovide2-3pull-upbanners)● 30-60-secondvideotobeshownatsignatureeventthatcompanysponsors(Luncheons,Gala,PlenarySessionsandUrbanLeagueLive! Only(Non-commercial;corporatesocialresponsibilitythemes)
● 5complimentaryregistrations;5complimentaryticketseachfortheWomenofPowerAwardsLuncheon,GuildsLeadershipLuncheon,theAwardsGalaandUrbanLeagueLive!
● 2invitations fortheChairman’sLeadershipReception● Prizesforyourcompany’ssignaturesponsoredevent
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SPONSORSHIPBENEFITS
SUPPORTERSPONSOR- $25,000+● Remarksatsignatureeventthatcompanysponsors(2minutes)● LogoonconferenceWebsite;andontheWallofSponsors● Logoonpartner’spagewithlinktocompanyWebsite● DedicatedpartnerpageontheMobileApp(Ex.logo,links,companyoverview,executiveprofiles,promotionofsponsor’sevents/activities,andsocialmediaprofiles)
● Logoonthesponsorsvideoreeltobeplayedatthemajorevents(Luncheons,PlenarySessionandtheAwardsGala)● Signageatsignatureeventyourcompanysponsors● Bannersfordisplayatsignatureeventthatyourcompanysponsors(Companytoprovide2-3pull-upbanners)● 4complimentaryregistrations;4complimentaryticketseachfortheWomenofPowerAwardsLuncheon,GuildsLeadershipLuncheon,theAwardsGalaandUrbanLeagueLive!
● Prizesforyourcompany’ssignaturesponsoredevent
FRIENDSPONSOR- $10,000+● Remarksatsignatureeventthatcompanysponsors(2minutes)● LogoonConferenceWebsite;ontheWallofSponsors;andonpartner’spagewithlinktocompanyWebsite● DedicatedpartnerpageontheMobileApp(Ex.logo,links,companyoverview,executiveprofiles,promotionofsponsor’sevents/activities,andsocialmediaprofiles)
● Logoonthesponsorsvideoreeltobeplayedatthemajorevents(Luncheons,PlenarySessionandtheAwardsGala)● Signageatsignatureeventyourcompanysponsors● Bannersfordisplayatsignatureeventthatyourcompanysponsors(Companytoprovidew2-3pull-upbanners)● 2complimentaryregistrations● 2complimentaryticketseachfortheWomenofPowerAwardsLuncheon,GuildsLeadershipLuncheon,theAwardsGalaandUrbanLeagueLive!
● Prizesforyourcompany’ssignaturesponsoredevent
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SPONSORSHIPBENEFITS