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SUMIT AGARWAL

ROLL NO. 09SBCMA095

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The aluminum wire industry was started in 1808 & inIndia its started in 1938.

The aluminum wire industry presents one of thegrowth industry of India.

Production of aluminum wire has been increased overthe last 20 years.

The industry consumed 13.2% of total flues in

manufacturing sector.

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Gupta power infrastructure ltd. (GPIL) formerly known as Gupta cables

private limited.

GPIL established in 1961.

GPIL is an ISO 9001 : 2008 certified company.

GPIL has set up fully integrated plants in KASHIPUR (UTTARNCHAL),KHURDA

(ORISSA), & GUMMIDI POONDU (TAMIL NAIDU).

Best entrepreneur award from honble CM of ORISSA SHRI NAVEEN PATNAIK.

National clients- 1) BHUSAN POWER & STEEL LTD.

2) JINDAL STEEL & POWER LTD.

International clients- 1) BHUTAN POWER CORPORATION

2) NEPAL ELECTRICITY AUTHORITY

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All aluminum conductor.

Aluminum & alloy wire rod.

Power & control cables.

PSC poles.

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VISION

To attain market leadership.

MISSION

Offer best quality product at reasonable price.

Satisfy our valued customer , our people & society at large.

OBJECTIVE

To maximize capacity utilization.

To provide a steady growth of excellence in product quality, cost efficiency & customer service.

QUALITY POLICY

Detect & prevent any non conformance during production & implement the mean to prevent its

occurrence.

Upgrade & improve technology, technique, system, procedure & to carry out continuous innovation.

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PRODUCTION PROCESSPRODUCTION PROCESS

Casting wire rod

Wire drawing

Annealing 130c to 160c Inner covering

Armoring

PVC outer sheath

Measuring & visual inspection Final testing

Packing & dispatch

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SALES YEAR TURNOVER

(MILLION)

CHANGE IN SALES

VOLUME (MILLION)

2004-2005 178.36 ------

2005-2006 267.06 88.7

2006-2007 473.05 205.99

2007-2008 532.66 59.61

2008-2009 702.32 169.66

2009-2010 852.65 150.33

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MARKETING OFFICES:

1) Chennai

2) Mumbai MARKETING CHANNEL:-

3) Kolkata4) Ghaziabad

Consumers

Retailer

Wholesalers

Agents

Manufacture(GPIL)

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STRENGTH

Strong cash reserve with no debt.

It has its micro-processor based

burner at its own power plant

having automatic turbine run up

system.

WEAKNESS

Difficult in obtaining highly

skilled employees.

Company work culture is poor

due to strong trade union activities

& political interferences.

OPPORTUNITIES

Growing skilled & technical human

capital.

Low per capita aluminum

consumption compare with other

countries offer a higher growth.

THREATS

Deficit infrastructure.

Progressive reduction in aluminum

import tariffs.

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The company need young, talented & hard working people to

attain its important goals.

The company is better give more important towards the

infrastructure.

According to the skill & knowledge the company has to

allocate the worker.

By arranging get to get parties for between & the employer &

employees.

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Time management

I understood the role of mgt. in the organization.

Apply the marketing tactics.

I learn the role of the technology on the business.

How the external & internal factor affecting the organization.

I learnt about new technology in related field.

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THANK YOU