GURU NANAK DEV UNIVERSITY AMRITSARcollegeadmissions.gndu.ac.in/Syllabus/2020-2021/1003/B/... · 2020. 10. 25. · FACULTY OF ECONOMICS & BUSINESS Syllabus For BACHELOR OF BUSINESS

FACULTY OF ECONOMICS amp BUSINESS

Syllabus

For

BACHELOR OF BUSINESS ADMINISTRATION(BBA)

(Semester I - VI)SYLLABUS FOR THE BATCH FROM YEAR 2020 TO YEAR 2023(Only for those students who admitted in Session 2020-21)

GURU NANAK DEV UNIVERSITYAMRITSAR

Note (i) Copy rights are reservedNobody is allowed to print it in any formDefaulters will be prosecuted

(ii) Subject to change in the syllabi at any timePlease visit the University website time to time

1

BACHELOR OF BUSINESS ADMINISTRATION (SEMESTER SYSTEM)Syllabus for the Batch From Year 2020 To Year 2023

SCHEME OF COURSES

SEMESTER-I

CourseCode

Course TitleTheory Prac

-ticalTotalMarks

Numberof

Lectures(L)

Tutorials (T)per week

BBA-101 English (Compulsory) - - 50 6 --BBA-102 gzikph bkiawh$ w[ZYbh gzikph

(ln lieu of Compulsory Punjabi)Punjab History amp Culture (From EarliestTimes to C 320)(Special Paper dfin lieu of Punbabi Compulsory)

- - 50 6 --

BBA-103 Basic Accounting - - 50 6 2BBA-104 Business Organization

and Systems- - 50 6 --

BBA-105 Managerial Economics- I - - 50 6 --

BBA-106 Computer Applicationsfor Business-I

35 15 50 4 2

BBA-107 Business Communication - - 50 -- --

SEMESTER-II

CourseCode

Course TitleTotal

MarksNumber of

Lectures (L)Tutorials(T) perweek

BBA-201 English (Compulsory) 50 6 --BBA-202 gzikph bkiawh$ w[ZYbh gzikph (ln lieu of

Compulsory Punjabi)Punjab History amp Culture (C 320 to 1000 BC)(Special Paper dfin lieu of Punbabi Compulsory)

50 6 --

BBA-203 Business Laws 50 6 --BBA-204 Principles of Management 50 6 --BBA-205 Managerial Economics- II 50 6 --

BBA-206 Computer Based Accounting System 50 4 2BBA-207 Fundamentals of Banking 50 6 --

Drug Abuse Problem Management andPrevention (Compulsory)

Note The marks of Paper will not be added in the Grand Total

2


SEMESTER ndash III

SEMESTER ndash IV

NoteThe marks of ESL-222 (Environmental Studies) will not be added in the Total Marks

CourseCode

Course TitleTotal

MarksNumber of

Lectures (L)Tutorials (T)

per week

BBA-301 English (Compulsory) 50 6 --BBA-302 gzikph bkiawh$ w[ZYbh gzikph

(ln lieu of Compulsory Punjabi)Punjab History amp Culture(From 1000 to 1605 AD)

50 6 --

BBA-303 Statistics for Business 50 6 -BBA-304 Fundamentals of Human

Resource Management50 6 --

BBA-305 Fundamentals of MarketingManagement

50 6 --

BBA-306 Indian Financial System 50 6 --

BBA-307 Management Accounting 50 6 2

CourseCode

Course TitleTotal

MarksNumber of


per week

BBA-401 English (Compulsory) 50 6 --BBA-402 gzikph bkiawh w[ZYbh gzikph

Punjab History amp Culture(From 1605 to 1849 A D)(Special Paper in lieu ofPunjabi Compulsory)

50 6 --

BBA-403 Financial Management 50 6 --BBA-404 Production and Operations

Management50 6 --

BBA-405 Business Environment 50 6 --

BBA-406 Operations Research 50 6 2

BBA-407 Fundamentals of Insurance 50 6

BBA-408 Seminar 50

ESL-222 Environment StudiesndashII 100(Qualifying)

3 -

3


SEMESTER ndash V

CourseCode

Course TitleTotal

MarksNumber of


per week

BBA-501 English (Compulsory) 50 6 --BBA-502 PunjabiCompulsory mu~FlI pMjwbI

Punjab History amp Culture(From 1849-1947 AD)

50 6 --

BBA-503 Company Law 50 6 --BBA-504 Entrepreneurship amp Small

Business50 6 --

BBA-505 Cost Accounting 50 6 2

Any one Group from thefollowing

50 6 --

BBA- 511 Group AConsumer Behaviour

50 6 --

BBA- 512 Advertising amp SalesManagement

50 6 --

BBA-521 Group BIndustrial relations amp LabourLegislations

50 6 --

BBA-522 Organisation Change ampDevelopment

50 6 --

BBA-531 Group CManagement of BankingOperations

50 6 --

BBA-532 Insurance amp Risk Management 50 6 --

BBA-541 Group DInternational BusinessEnvironment

50 6 --

BBA-542 Management of InternationalBusiness Organization

50 6 --

4


SEMESTER ndash VI

CourseCode

Course TitleTotal

MarksNumber of


per week


Punjab History amp Culture(1947 2000 AD)

50 6 --

BBA-603 Income Tax 50 6 --BBA-604 Fundamentals of Capital Markets 50 6 --

BBA-605 Viva-Voce 50


BBA-611Group A

Services Marketing 50 6 --BBA-612 E-Marketing 50 6 --

BBA-621Group B

Training and Development 50 6 --

BBA-622 Contemporary Issues in HumanResource Management

50 6 --

BBA-631Group C

Security Analysis and PortfolioManagement

50 6

BBA-632 Contemporary Issues inAccounting

50 6

BBA-641Group D

Export- Import Management andDocumentation

50 6 --

BBA-642 Global Strategic Management 50 6 --

5

BACHELOR OF BUSINESS ADMINISTRATION (SEMESTER-I)Syllabus for the Batch From Year 2020 To Year 2023

BBA-101 ENGLISH (COMPULSORY)Time 3 Hours Max Marks 50

Instructions for the Paper Setters-Eight questions of equal marks (Specified in the syllabus) are to be set two in each of the fourSections (A-D) Questions may be subdivided into parts (not exceeding four) Candidates arerequired to attempt five questions selecting at least one question from each Section The fifthquestion may be attempted from any Section

Texts Prescribed- Tales of Life (Guru Nanak Dev University Amritsar) Stories at SrNo1 2 3 5 and 6 Prose for Young Learners (Guru Nanak Dev University Amritsar) Essays at Sr No 1 2 3 5

and 6 English Grammar in Use (Fourth Edition) by Raymond Murphy CUP

The syllabus is divided in four sections as mentioned below

SECTIONndashA

English Grammar in Use 4th Edition by Raymond Murphy CUP (Units 1-37)

SECTIONndashB

Paragraph Writing and English Grammar in Use (Units 38-48)

SECTIONndashC

Tales of Life (Guru Nanak Dev University Amritsar) Stories at Sr No 1 2 3 5 and 6

SECTIONndashD

Prose for Young Learners Essays at Sr No 1 2 3 5 and 6

6


BBA-102 Punjabi (Compulsory) gzikph (bkiawh)

wK L 3 xzN e[b nze L 50

Instructions for the Paper Setters-Eight questions of equal marks (Specified in the syllabus) are to be set two in each of the four Sections(A-D) Questions may be subdivided into parts (not exceeding four) Candidates are required to attemptfive questions selecting at least one question from each Section The fifth question may be attempted fromany Section

gkm-eqw ns gkm-g[seKਸਕਸ਼ਨ - ਏ

d ozr (eftsk Gkr) (zgkH jofizdo fzx fY`b_ ns gqhsw fzx orXhnk) r[oBkBe dt BhtofNh nzfwqso(ਲਖਕ ਦਾ ਜੀਵਨ ਤ ਰਚਨਾ -ਵਸਤ)

ਸਕਸ਼ਨ - ਬੀzko dhnK gqf`X jshnK (ihtBh BzL 1 s_ 9 sè) (zgkH fgqzH sik fzx joBkwfzx FkB)gzikph kfjs gqekFB nzfwqso(ਿਵਸ਼ਾ-ਵਸਤਸਾਰਨਾਇਕ ਿਬਬ)

ਸਕਸ਼ਨ - ਸੀ(T) goQk ouBk(n) goQk gVQ e gqFBK d T[`so

ਸਕਸ਼ਨ - ਡੀ(T) GkFk tzBrhnK L GkFk dk Nekbh og GkFk ns T[g-GkFk ftu nzso gzikph

T[gGkFktK d gSkD-fuzBQ(n) gzikph GkFk L fBek s ftek

jkfJe g[seK

1H pqjwirdhF fzx nkX[fBe gzikph ekft L gqw[`y gqftoshnK tkfo Fkj ckT[_vFBnzfwqso

2H okfizdogkb pokV nkX[fBe gzikph eftsk dk fJfsjk gzikph nekdwh fd`bh3H iftzdo fzx Bth_ gzikph eftsk L gSkD fuzBQ usBk gqekFB b[fXnkDk4H Xowgkb fzrb gzikph ihtBh L og fXKs s ftek gzikph BhtofNh gfNnkbk5H ihs fzx hsb tkose s tkose Fbh gzikp NN BhtofNh NeN p[è pov

uzvhrVQ6H pNk fzx pokV gzikph GkFk os s og tkfo Fkj ckT[_vFB nzfwqso7H [yftzdo fzx zxk gzikph GkFk ftfrnkB gzikph GkFk nekdwh ibzXo8H joehos fzx s frnkB bkb fzx ekbi gzikph ftnkeoB gzikp BhtofNh uzvhrVQ9H gzikph GkFk pX esoh bkb n_v zB nzfwqso

7


BBA-102 w[ZYbh gzikph(In lieu of Compulsory Punjabi)

wK L 3 xzN e[b nzeL 50


gkm-eqw

eFB-Jg_sh n`yoh nyo eqw go fpzdh tkb toD ns go ftu gDtkb toD ns wksqtK (w[`Ybh ikD-gSkD)brkyo (fpzdh fN`gh n`Xe) L gSkD ns tos_

eFB-phgzikph Fpd-pDso L w[`Ybh ikD-gSkD(kXkoB Fpd z[es Fpd fwFos Fpd wb Fpd nrso ns fgSso)

eFB-hfB`s tos_ dh gzikph Fpdktbh L pkko tgko foFs-Bks ysh ns jo XzfdnKnkfd Bkb zpzXs

eFB-vhjs d `s fdBK d BK pkoQK wjhfBnK d BK o[`sK d BK fJe s_ sefrDsh FpdK ftu

jkfJe g[seK

1H esoh bkb n_v zB w[`Ybh gzikph r[o BkBe dt BhtofNhnfwqso2H fwzBh btkB gzikph ftnkeoB L w[`Yb zebg oth kfjs gqekFB nfqwso3H pNk fzx pokV gzikph ftnkeoB L fXKs ns ftjko usBk gqekFB b[fXnkDk

8


BBA-102 Punjab History amp Culture (From Earliest Times to C 320)(Special Paper in lieu of Punjabi compulsory)

Time 3 Hours Max Marks 50

Instructions for the Paper SettersEight questions of equal marks (Specified in the syllabus) are to be set two in each of the fourSections (A-D) Questions may be subdivided into parts (not exceeding four) Candidates arerequired to attempt five questions selecting at least one question from each Section The fifthquestion may be attempted from any Section

SECTION- A1 Physical features of the Punjab and its impact on history2 Sources of the ancient history of Punjab

SECTION- B3 Harappan Civilization Town planning social economic and religious life of the Indus

Valley People4 The Indo-Aryans Original home and settlements in Punjab

SECTION- C5 Social Religious and Economic life during Rig Vedic Age6 Social Religious and Economic life during Later Vedic Age

SECTION- D7 Teachings and impact of Buddhism8 Jainism in the Punjab

Suggested Readings

1 L M Joshi (ed) History and Culture of the Punjab Art-I Patiala 1989 (3rd edition)2 LM Joshi and Fauja Singh (ed) History of Punjab VolI Patiala 19773 Budha Parkash Glimpses of Ancient Punjab Patiala 19834 BN Sharma Life in Northern India Delhi 19665 Chopra PN Puri BN amp Das MN(1974) A Social Cultural amp Economic History

of India Vol I New Delhi Macmillan India

9


BBA-103 BASIC ACCOUNTING

Time 3 Hours Total Marks 50


Section AIntroduction Financial Accounting-Definition and Scope Objectives of FinancialAccounting Accounting vs Book Keeping Terms used in accounting Users of AccountingInformation and Limitations of Financial AccountingConceptual Frame work Accounting Concepts Principles and Conventions Accounting

Standards-Concept Objectives Benefits Brief review of Accounting Standards in IndiaAccounting Policies Accounting as a measurement disciplineRecording of TransactionsAccounting ProcessCycle Journal

Section BSubsidiary Books Ledger Cash Book Trial Balance Bank Reconciliation StatementDepreciation Meaning need amp importance of depreciation methods of chargingdepreciation (WDV amp SLM)

Section CFinal Accounts Meaning of Financial Statements Usefullness of Financial StatementsElements of Financial Statements Preparation of Trading and Profit amp Loss Account andBalance Sheet without AdjustmentsFinal Accounts with Adjustments Treatment of Some Items which may be Direct ItemsIndirect Items Incomes and Expenses Treatment of Items of Adjustment Appearing Outsidethe Trial Balance Treatment of Items of Adjustment Appearing Inside the Trial Balance

Section DIntroduction to Company Final Accounts Important provisions of Companies Act 2013 inrespect of preparation of final accounts of a company Understanding the Annual Report of aCompanyComputerised Accounting Computers and its application in accounting Accountingsoftware package (Tally)

10


Suggested Readings

1 Gupta Ambrish ldquoFinancial Accounting for Management An Analytical PerspectiverdquoPearson Education New Delhi

2 Khatri Dhanesh ldquoFinancial Accountingrdquo Tata McGraw-Hill New Delhi

3 Horngren Charles T Sundem Gart l Elliot John A Philbrick Donna RldquoIntroduction to Financial Accountingrdquo Prentice Hallcedil New Delhi

4 Ramachandran N and Kakani RamldquoFinancial Accounting for ManagementrdquoTata McGraw-Hill New Delhi

5 Shukla MC Grewal TS and Gupta SC ldquoAdvance Accountsrdquo Sultan Chand amp SonsNew Delhi

Note The latest editions of the books should be followed

11


BBA-104 BUSINESS ORGANISATION amp SYSTEMS

Time 3 Hours Total Marks 50Instructions for the Paper Setters-Eight questions of equal marks (Specified in the syllabus) are to be set two in each of the fourSections (A-D) Questions may be subdivided into parts (not exceeding four) Candidates arerequired to attempt five questions selecting at least one question from each Section The fifthquestion may be attempted from any Section

Section AIntroduction to Business and Commerce Meaning and definition of business Objectives ofbusiness Essentials of a successful business Scope of business Business as an economicsystemTrade and aids to trade- Meaning scope functions and evolution of commerce amp industryIndustrial Revolution-its effects Industrialization in India

Section BForms of Business Organization Sole-proprietorship Partnership Joint stock CompanyCooperative Society Public Utilities Selection of a suitable form of organizationClassification based on Business UnitSetting up a New Enterprise Promotion of a business Decisions in setting up an Enterprisendash opportunity and idea generation Role of creativity and innovation Feasibility study andBusiness Plan Business size and location decisions various factors to be considered for startinga new unit Problems in starting a new business

Section CBusiness and Society Changing Concepts and Objectives of Business ProfessionalizationBusiness ethics Business and culture Technological Development and Social Change Socialresponsibilities of business Social Audit Manager and his environment external and internalDomestic amp Foreign Trade Import export trade procedure amp their organization

Section DOrganization of wholesale amp retail trade - Recent trends in wholesale amp retailing Malls andSuper Markets ndash their effect on economyStock Exchange and Produce Exchange Definition and Meaning Importance FunctionsListing Dealers

12


Suggested Readings

1 Kaul Vijay Kumar ldquoBusiness Organization and Management Text and Casesrdquo PearsonEducation New Delhi

2 Singla RK ldquoBusiness Organization and Managementrdquo VK (India) Enterprises NewDelhi

3 Daft Richard L Daft J Murphy H amp Willmott ldquoOrganization Theory and DesignrdquoCengage Learning EMEA New Delhi

4 Fernando AC ldquoBusiness Environmentrdquo Pearson Education New Delhi

5 Archie B Carroll Ann K Buchholtz ldquoBusiness amp Society Ethics Sustainability andStakeholder Managementrdquo Cengage Learning New Delhi


13


BBA-105 MANAGERIAL ECONOMICS- I


Section ATheory of Demand Meaning of demand and its types Law of demand Price elasticity of demand

and its measurement

Consumerrsquos Behaviour Utility approach Brief outline of law of diminishing marginal utility and

law of equi-marginal utility

Section BIndifference Curve Approach Consumer equilibrium Income Price and Substitution effect

Revealed Preference Approach

Theory of Supply Concept and law of supply factors affecting supply

Section CTheory of Production Law of variable proportion total average and marginal physical product

Law of Returns to scale Economies and diseconomies of scale

Theory of Cost Short and Long period costs Concept of total cost Marginal and Average cost

Theory of cost in short-run and long-run Concept of revenue Total Revenue Average Revenue

Relationship between Average and Marginal Revenue and Price elasticity of demand

Section DPricing Under Various Market Conditions Perfect Competition - Equilibrium of Firm and

Industry under Perfect Competition Monopoly - Price determination under Monopoly

Monopolistic Competition - Price and Output determination under Monopolistic Competition

14


Suggested Readings

1 Koutosoyiannis A ldquoModern Micro Economicsrdquo Palgrave Macmillan

2 Dwivedi DNldquoMicroeconomics Theory and Applicationsrdquo Pearson Education New

Delhi

3 Gravelle H and Rees R ldquoMicroeconomicsrdquo Pearson Education New Delhi

4 Ahuja HL ldquoAdvanced Economic theory Microeconomic Analysisrdquo S Chand

amp Company Ltd New Delhi

5 Mithani DM ldquoManagerial Economicsrdquo Himalaya Publishing House New Delhi


15


BBA-106 COMPUTER APPLICATIONS FOR BUSINES- I

Theory 35Practical 15



Section AComputer Fundamentals Definition of computer Components of a computer system

Brief history of evolution of computers and generation of computers

Internal and External Memory Storage RAM ROM PROM EPROM Commonly used

InputoutputMemory storage devices Punched Card VDU CRT Difference

between Hardware amp Software Types of software system Software amp Application

software Interpreter

Section BOperating System Definition Types of operating on the Basis of processing Introduction to

various types of operating system such as windows amp DOS Overview and Anatomy of

windows Working with files and folder in windows

Basic Commands of Internal amp External commands in DOS

Section CMS-Word Overview Creating Saving Opening Importing Exporting amp Inserting files

Formatting pages paragraphs and sections Indents and outdates Creating lists and numbering

Heading Styles Fonts and size editing positioning amp viewing text Finding amp replacing text

inserting page breaks page numbers book marks symbols amp dates Using tabs and tables

Header Footer amp Printings

16


Suggested Readings

1 Peter Norton ldquoIntroduction to Computersrdquo McGraw-Hil New Delhi

2 Sanjay Sexana ldquoA First Course in Computersrdquo Vikas Publishing House New Delhi

3 Rajaraman V ldquoFundamental of Computersrdquo Prentice Hal India New Delhi

4 Srivastava SS ldquoMS-Oficerdquo Firewal Media New Delhi

5 Alexis Loeon and Matheus Leon ldquoIntroduction to Computers with MS-Ofice 200rdquo TataMcGraw-Hil New Delhi

Note The latest editons of the boks should be folowed

Section DMS-Excel Worksheet overview Entering information Worksheet Opening and saving

workbook Formatting number and texts Protecting cells Producing Charges and printing

operations graphs

MS-Power Point Presentation Basics Menus amp Toolbars Opening amp Saving amp existing

presentation creating amp Saving a presentation using auto content wizard Design Template

Blank Presentation The slides sorter view Insert slides from another presentation Inserting

pictures and graphics Slide show printing slides

17


BBA-107 BUSINESS COMMUNICATION



Section ABusiness Communication ndash Meaning amp Importance Communication purpose processelements barriers to communication and conditions for successful communication Forms ofCommunication basic models of communication 7Cs of effective business communicationOrganizational Communication Importance of Communication in Management Formal andInformal Communication Internal and external communication

Section BPresentation Skills Presentation on any chosen topic Oral presentations Principles of oralpresentations factors affecting presentationsBusiness Etiquette Understanding etiquette Cross-cultural etiquette Business manners

Business to business etiquette

Section CPresentation Skills Presentation on any chosen topic Oral presentations Principles of oralpresentations factors affecting presentationsBusiness Etiquette Understanding etiquette Cross-cultural etiquette Business manners

Business to business etiquetteCustomersrsquo correspondence - Complaints Regarding dues follow up letters

Section DSecretarial Correspondence -Correspondence with shareholders debenture holdersregarding dividend interest transfer-transmission Communicating with statutory authoritiesand bodies like Stock exchange RBI SEBIPreparation of resume Job application Drafting of interview letters call letters finalappointment orders

18


Suggested Readings

1 Taylor S and Chandra V ldquoCommunication for Business A Practical Approachrdquo Fourth

Edition 2011 Pearson Education

2 Bovee C and Thill J ldquoBusiness Communication Todayrdquo 2011 Prentice Hall

3 Sethi A and Adhikari B ldquoBusiness Communicationrdquo 2009 McGraw Hill Education

4 Kaul A ldquoBusiness Communicationrdquo 2004 Prentice Hall of India New Delhi

5 Dulek R and Fielden J ldquoPrinciples of Business Communicationrdquo 1990 Macmillan

Publishing Co New York

6 Rodriques MV (2003) ldquoEffective Business Communicationrdquo 13th Edition

7 Doshi SR (2008) ldquoBusiness Communication amp ManagementndashMethods amp Techniquesrdquo

8 Herata A Murphy Charles E Peck (1981) 3rd Edition ldquoEffective Business

Communicationrdquo Tata McGraw Hill Publishing Co Ltd

Note The latest Editions of the books should be followed

19

BACHELOR OF BUSINESS ADMINISTRATION (SEMESTER-II)Syllabus for the Batch From Year 2020 To Year 2023

BBAndash201 ENGLISH (COMPULSORY)Time 3 Hours Max Marks 50


Texts Prescribed1 Tales of Life (Guru Nanak Dev University Amritsar) Stories at Sr No 7 9 10 11 122 Prose for Young Learners (Guru Nanak Dev University Amritsar) Essays at

Sr No 7 8 9 10 113 English Grammar in Use (Fourth Edition) by Raymond Murphy CUP (Units 49-97)


SECTIONndashA


SECTIONndashB

Personal letter Writing and English Grammar in Use (Units 82-97)

SECTIONndashC

Tales of Life (Guru Nanak Dev University Amritsar) 7 9 10 11 12

SECTIONndashD

Prose for Young Learners (Fourth Edition) by Raymond Murphy CUP 7 8 9 10 and 11

20


BBAndash202 gzikph (bkiawh)

wKL 3 xzN e[b nzeL 50



d ozr (ejkDh Gkr) (zgkH jofizdo fzx fY`b_ ns gqhsw fzx orXhnk) r[o BkBe dtBhtofNh nzfwqso

(ftFk-ts$ko$bye dk ihtB s ouBk)

ਸਕਸ਼ਨ - ਬੀzko dhnK gqf`X jshnK (ihtBh BzL 10 s_ 18 sè)(zgkH fgqzH sik fzx joBkw fzx FkB) gzikph kfjs gqekFB nzfwqso(ftFk-ts$ko$BkfJe fpzp)

ਸਕਸ਼ਨ - ਸੀ(T) Fpd-pDso ns Fpd-ouBk L gfoGkFk w[`Yb zebg(n) Fpd FqDhnK

ਸਕਸ਼ਨ - ਡੀ(T) dsoh fu`mh g`so(n) nykD ns w[jkto

jkfJe g[seK

1H pqjwirdhF fzx gzikph ejkDh L fXKs fJfsjk s gqftoshnK tkfo FkjckT[_vFB nzfwqso

2H pbdt fzx Xkbhtkb gzikph ejkDh dk fJfsjk gzikph nekdwh fd`bh3H ftzdo fzx T[`gb gzikph ejkDheko BFBb p[è Fkg fd`bh4H ftzdo fzx T[`gb gzikph ejkDh L og s fXKs gzikph BhtofNh gfNnkbk5H r[op]F fzx o_e fBèh ejkDh ns gzikph fBèh ejkDh gzikph okJhNo enkgofNt

[kfJNh b[fXnkDk6H Xowgkb fzrb gzikph ihtBh L og fXKs s ftek gzikph BhtofNh gfNnkbk

(ihtBh BzL 10 s_ 18)7H [yftzdo fzx zxk gzikph GkFk ftfrnkB gzikph GkFk nekdwh ibzXo8H pNk fzx pokV gzikph ftnkeoB L fXKs s ftjko usBk gqekFB b[fXnkDk9H gzikph GkFk pX esoh bkb n_v zB nzfwqso

21


BBAndash202 mu~FlI pMjwbI(In lieu of Compulsory Punjabi)

smW 3 GMty kul AMk 50Instructions for the Paper Setters-Eight questions of equal marks (Specified in the syllabus) are to be set two in each of the fourSections (A-D) Questions may be subdivided into parts (not exceeding four) Candidates arerequired to attempt five questions selecting at least one question from each Section The fifthquestion may be attempted from any Section

gkm-eqw

eFB-JFpd FqDhnK L gSkD ns tos_(BKt gVBKt fefonk ftFFD fefonk ftFFD pzXe ie ns ftfwe)

eFB-phgzikph tke pDso L w[`Ybh ikD-gSkD(T) kXkoB tke z[es tke ns fwFos tke (gSkD ns tos_)(n) fpnkBhnk tke gqFBtkue tke ns j[ewh tke (gSkD ns tos_)

eFB-hgoQk ouBkzyg ouBk

eFB-vhfu`mh g`so (xob ns dsoh)nykD ns w[jkto

jkfJe g[seK1H esoh bkb n_v zB w[`Ybh gzikph r[o BkBe dt BhtofNh nfwqso2H fwzBh btkB gzikph ftnkeoB L w[`Yb zebg oth kfjs gqekFB nfqwso3H pNk fzx pokV gzikph ftnkeoB L fXKs ns ftjko usBk gqekFB

b[fXnkDk

22


BBAndash202 Punjab History amp Culture (C 320 to 1000 B C)(Special Paper in lieu of Punjabi compulsory)

Time 3 Hours Max Marks 50Instructions for the Paper SettersEight questions of equal marks (Specified in the syllabus) are to be set two in each of the four Sections(A-D) Questions may be subdivided into parts (not exceeding four) Candidates are required to attemptfive questions selecting at least one question from each Section The fifth question may be attemptedfrom any Section

SECTION- A1 Alexanderrsquos Invasion and its Impact

Punjab under Chandragupta Maurya and Ashoka

SECTION- B2 The Kushans and their Contribution to the Punjab3 The Panjab under the Gupta Empire4

SECTION- C5 The Punjab under the Vardhana Emperors6 Socio-cultural History of Punjab from 7th to 1000 AD7

SECTION- D8 Development of languages and Education with Special reference to Taxila9 Development of Art amp Architecture

Suggested Readings

1 L M Joshi (ed) History and Culture of the Punjab Art-I Punjabi UniversityPatiala 1989 (3rd edition)

2 LM Joshi and Fauja Singh (ed) History of Punjab VolI Punjabi UniversityPatiala 1977

3 Budha Parkash Glimpses of Ancient Punjab Patiala 19834 BN Sharma Life in Northern India Delhi 1966

23


BBA-203 BUSINESS LAWSTime 3 Hours Total Marks 50


Section ALaw of Contract (1872) Nature of contract Classification Offer and acceptance Capacity ofparties to contract Free consent Consideration

Section BLaw of Contract Legality of object Agreement declared void Performance of contractDischarge of contract Remedies for contract of contractSales of Goods Act (1930) Formation of contracts of sale Goods and their classificationprice conditions and warranties

Section CSales of Goods Act Transfer of property in goods Performance of the contact of sales Unpaidseller and his rights sale by auction Hire purchase agreementThe Consumer Protection Act (1886) Definition of consumer Features Grievance regressedmachinery

Section DLaw of Agency Meaning Features of the Contract of Agency Types of AgencyCreation ofAgency Rights and Duties of Principal and Agent Personal Liabilities of an AgentTermination of Agency Irrevocable AgencyIndemnity and Guarantee Mcaning of the Contract of Indemnity and Guarantee Rights ofIndemnity Holder and Indemnifier Essentials and Types of contract of Guarantee Nature andWxtent of Suretyrsquos Liability Rights and Discharge of Surety

Suggested Readings1 Singh Avtar ldquoThe Principles of Mercantile Lawrdquo Eastern Book Company Lucknow2 Kapoor ND ldquoBusiness Lawrdquo Sultan Chand amp Sons New Delhi3 Tulsian PC ldquoBusiness Lawrdquo Tata McGraw Hill New Delhi4 Usa Tbp Usa ldquoIndian Business Lawrdquo International Business Publications USA


24


BBA-204 PRINCIPLES OF MANAGEMENT



Objective To provide a basis of understanding to the students with reference to working ofbusiness organization through the process of management

Section AManagement Meaning and definition nature purpose scope importance and functionsManagement as art science and profession Management as a social system Concept ofmanagement administration and organization Principles of management ScientificManagementEvolution of Management Thought Contribution of FW Taylor Henri Fayol Elton MayoChester Barnard amp Peter Drucker to the management thought Various approaches tomanagement (ie Schools of Management Thought) Indian management thoughtManagement Techniques Management by Objective Meaning Process Benefits AndWeaknesses

Section BPlanning Meaning Significance Types of plans Nature Elements Objectives PoliciesRules Procedure Strategy Decision MakingOrganizing Meaning Nature and Purpose of organization Theories of organizationprinciples of organization Forms of organization Line Functional and Line and Staff Formaland informal organization Delegation Span of Management Factors determining effectivespan

Section CDepartmentation Definition Departmentation by function Territory ProductserviceCustomer group and matrix organization Decentralisation and DepartmentationAuthority Definition types responsibility and accountability delegation definition steps indelegation obstacles to delegation and their elimination decentralization vs centralizationdeterminants of effective decentralization

Section DStaffing Meaning nature and functions of HRM Manpower management factors affectingstaffing Recruitment Selection Training and Development Performance appraisal need andprocessDirecting Motivation Meaning Nature Importance Types Theories of MotivationMc Gregorrsquos Maslow and Herzberg Leadership Meaning Nature Styles Managerial gridLikert system Theories Trait Behavioural Situational and FollowersCoordination Principles and Techniques Difference between coordination and cooperationControlling Meaning nature importance scope principles prerequisites steps limitationsand techniques

25


Suggested Readings

1 Robbins SP amp Coulter MK ldquoManagementrdquo Pearson Education Inc New Delhi

2 Gupta Meenakshi ldquoPrinciples of Managementrdquo PHI Learning Pvt Ltd New Delhi

3 Koontz H Weihrich H amp Aryasri AR ldquoEssentials of Managementrdquo Tata McGraw-Hill

New Delhi

4 Aswathapa K ldquoEssential of Business Administrationrdquo Himalaya Publishing House Mumbai


26


BBA-205 MANAGERIAL ECONOMICS-IITime 3 Hours Total Marks 50


Objective To provide a basis of understanding macroeconomics concepts

Section AMacroeconomics Meaning nature and scope Basic concepts Stock and flow variables staticcomparative static and dynamic analysisNational Income Concept and Importance of National Income Gross and Net NationalProduct Gross and Net Domestic Product Personal Income and Disposable IncomeMeasurement of National Income Income Output and Expenditure Method Problems inMeasurement of National Income

Section BConsumption Function Meaning and Nature Deterimants and Measures to raise Propensityto Consume Keynes Psychological Law of Consumption- Meaning Properties andImplications

Section CInvestment Classical Theory of Investment Keynesian Theory of Investment AcceleratorTheory of InvestmentKeynesian Economics Theory of Money Saving and Investment FunctionMultiplier Static and Dynamic Analysis Balanced Budget Multiplier EmploymentMultiplier

Section DBusiness Cycle Keynesrsquos Theory of Trade Cycle Kaldorrsquos Theory of Trade Cycle HicksrsquoTheory of Trade Cycle Samuelsonrsquos Theory of Trade CycleInflation Meaning Types Theories Causes effects and Context

27


Suggested Readings

1 Ackley G ldquoMacroeconomics Theory and Policyrdquo Macmillan New York

2 Shapiro E ldquoMacroeconomic Analysisrdquo Galgotia Publication New Delhi

3 Gppdwin Neva J A Nelson amp J Harris ldquoMacroeconomics in Contextrdquo PHI Learining Pvt

Ltd New Delhi

4 Dornbusch R S Ficher amp R Startz ldquoMacro Economicsrdquo Tata McGraw Hill Publishing

Company Ltd New Delhi

5 Agarwal Vanita ldquoMacroeconomics Theory and Policyrdquo Pearson Education New Delhi


28


BBA-206 COMPUTER BASED ACCOUNTING SYSTEMTime 3 Hours Total Marks 50


Section AComputerized Accounting - Meaning need Concepts of Accounting groups Hierarchy of

accounts Codification in accounting

Accounting package - Setting up an accounting entity Creation of groups and accounts

Designing and creating vouchers Data Entry operations using the vouchers Processing for

reports to prepare ledger accounts trial balance and balance sheet

Section BDatabase Design for Accounting

Identifying and appreciating the data content in accounting transactions overview of databaseconcepts ER model creating and implementing RDM for Financial Accounting SQL toretrieve data and generate accounting information

Section C

Documenting transactions using vouchers System of vouchers and database design for

accounting Storing and maintain transaction data

Tally

Financial Accounting Packages Preparation and online finalization of accounts on Tally ERP

90 Introduction of Tally ERP 90 Phases of Implementation Aides for implementation

Accounts Management (Using Tally ERP 90 Software Package)

Section DAccounts Masters Accounts Transaction Accounts Reports Preparation and Compilation of

complete balance sheet of any IndustriesOrganization Firms

(The mentioned versions of Tally must be replaced with latest available version)

29


Suggested Readings

1 Hall JA ldquoAccounting Information Systemrdquo South Western College Publishing

2 Gelinas Ultric J and Steve G Suffon ldquoAccounting Information System South Western

Thomson Learning

3 ldquoTally- ERP 9 Simple Steps of Learningrdquo Kogent Learning


30


BBA- 207 FUNDAMENTALS OF BANKINGTime 3 Hours Total Marks 50


Section ACommercial BanksmdashIntroduction evolution nature functions importance and servicesprovided by commercial banks

Types of Banks-Commercial Bank Regional Rural Banks Foreign Banks Cooperative BanksPublic bank and Private bank difference between public and private banks

Section BCentral Bankmdashmeaning and functions Techniques of credit control mechanism of CreditCreation

Practical Aspect of Banking- Negotiable Instrumentsmdash Cheques bills of exchange andpromissory notes endorsements difference between cheques and bills of exchange

Section CCustomerrsquos Pass Book-Entries in Pass Book Effects of errors favourable to the Banker andCustomer

Clearing House System

Section DSystems of Banking- Group and Chain Banking Unit and Branch Banking Investment Bankingand Mixed Banking

31


Suggested Readings

1 Sundharam Varsheney ldquoBanking Theory Law amp Practicerdquo Sultan Chand amp Co

2 Shekhar KC Shekhar Lekshmy ldquoBanking Theory and Practicerdquo Vikas Publishing House

3 Sethi Jyotsana Bhatia Nishwan ldquoElements of Banking and Insurancerdquo PHI LearningPrivate Limited New Delhi

4 wwwrbiorg


32


DRUG ABUSE PROBLEM MANAGEMENT AND PREVENTION(Compulsory For All UG Classes in College)


Instructions for the Paper Setters-Eight questions of equal marks (Specified in the syllabus) are to be set two in each of the four Sections (A-D)Questions may be subdivided into parts (not exceeding four) Candidates are required to attempt five questionsselecting at least one question from each Section The fifth question may be attempted from any Section

Section ndash AMeaning of Drug Abuse

1) Meaning Nature and Extent of Drug Abuse in India and Punjab2) Consequences of Drug Abuse for

Individual Education Employment IncomeFamily ViolenceSociety CrimeNation Law and Order problem

Section ndash BManagement of Drug Abuse

(i) Medical Management Medication for treatment and to reduce withdrawal effects(ii) Psychiatric Management Counselling Behavioural and Cognitive therapy

(iii) Social Management Family Group therapy and Environmental InterventionSection ndash C

Prevention of Drug abuse(i) Role of family Parent child relationship Family support Supervision Shaping values Active

Scrutiny(ii) School Counselling Teacher as role-model Parent-teacher-Health Professional Coordination

Random testing on studentsSection ndash D

Controlling Drug Abuse(i) Media Restraint on advertisements of drugs advertisements on bad effects of drugs Publicity and

media Campaigns against drug abuse Educational and awareness program(ii) Legislation NDPs act Statutory warnings Policing of Borders Checking SupplySmuggling of

Drugs Strict enforcement of laws Time bound trialsReferences

1 Ahuja Ram (2003) Social Problems in India Rawat Publication Jaipur2 Extent Pattern and Trend of Drug Use in India Ministry of Social Justice and Empowerment

Government of India 20043 Inciardi JA 1981 The Drug Crime Connection Beverly Hills Sage Publications4 Kapoor T (1985) Drug epidemic among Indian Youth New Delhi Mittal Pub5 Kessel Neil and Henry Walton 1982 Alcohalism Harmond Worth Penguin Books6 Modi Ishwar and Modi Shalini (1997) Drugs Addiction and Prevention Jaipur Rawat

Publication7 National Household Survey of Alcohol and Drug abuse (2003) New Delhi Clinical

Epidemiological Unit All India Institute of Medical Sciences 20048 Ross Coomber and Others 2013 Key Concept in Drugs and Society New Delhi Sage Publications9 Sain Bhim 1991 Drug Addiction Alcoholism Smoking obscenity New Delhi Mittal Publications10 Sandhu Ranvinder Singh 2009 Drug Addiction in Punjab A Sociological Study Amritsar Guru

Nanak Dev University11 Singh Chandra Paul 2000 Alcohol and Dependence among Industrial Workers Delhi Shipra12 Sussman S and Ames SL (2008) Drug Abuse Concepts Prevention and Cessation Cambridge

University Press13 Verma PS 2017 ldquoPunjabrsquos Drug Problem Contours and Charactersticsrdquo Economic and

Political Weekly Vol LII No 3 PP 40-4314 World Drug Report 2016 United Nations office of Drug and Crime15 World Drug Report 2017 United Nations office of Drug and Crime

33

BACHELOR OF BUSINESS ADMINISTRATION (SEMESTER-III)Syllabus for the Batch From Year 2020 To Year 2023

BBA-301 ENGLISH (COMPULSORY)



Important Note The textbook Making Connections (3rd edition) is significantly different from its2nd edition The third edition (by Kenneth J Pakenham Jo EcEntire Jessica Williams) is to befollowed for this course

Texts Prescribed1 Making Connections by Kenneth J Pakenham Jo McEntire Jessica Williams 3rd Edition

CUP2 Moments in Time An Anthology of Poems GNDU Amritsar3 English Grammar in Use (Fourth Edition) by Raymond Murphy CUP

Syllabus is divided into four sections as mentioned belowSection A

English Grammar in Use (Fourth Edition) by Raymond Murphy CUP Units 98-130

Section BEssay writing and English Grammar in Use Units 131-145

Section CMoments in Time Poems at Sr No 1-6

Section DMaking Connections by Kenneth J Pakenham 3rd Edn CUP Unit-I (Global Health) and Unit-II(Multicultural Societies)

34


BBA-302 PUNJABI (COMPULSORY)wK fszB xzN e[b nze L 50


gkm-eqw ns gkm-g[seK

ਸਕਸ਼ਨ - ਏnkX[fBe gzikph tkose (zgkH vkH r[opuB fzx skfbp) gzikph kfjs gqekFB nzfwqso(wB dh wi r[o zrs pkDh ekm dh oNh p[bQ Fkj dh ekft ebk gkmeqw dk fj`k Bjh_ jB)(ftFk-ts$ko$ebk g`y)

ਸਕਸ਼ਨ - ਬੀuDt_ gzikph fJeKrh (fJeKrh zrqfj) zgkH vkH ofwzdo eo esoh bkb n_v zB nzfwqso1H [jkr nkJhHhHBzdk2H BtK ukBD jouoB fzx3H nzBQ fBFkBuh niwo nby4H nowkB ifszdo pokV5H ukphnK nkswihs fzx6H fw`Nh dk pktk gkbh G[fgzdo7H `XoK etb XkbhtkbftFk ts$gkso fusoB$ozr wzu d g`y s_

ਸਕਸ਼ਨ - ਸੀ(T) zyg ouBk (gqh)(n) fd`s goQ ftu_ nF[`X Fpd iVK ~ F[`X eoBk

ਸਕਸ਼ਨ - ਡੀwb ftnkeoBe fJekJhnK L gfoGkFk ns tzBrhnK(GktzF Fpd tkezF T[g-tke ns tke)

35


jkfJe g[seK

1H ihs fzx hsb tkose s tkose Fbh gzikp NN BhtofNh NeN p[è pov uzvhrVQ

2H rfpzd fzx bKpk gzikph tkose s tkoseeko nwoihs kfjs gqekFB gfNnkbk

3H fszdo fzx Bo nkX[fBe gzikph tkose dk fJfsjk gzikph nekdwh fd`bh

4H vkH iftzdo fzx vkH wkB fzx Yh_vk gzikph kfjs dk fJfsjk (nkX[fBe ekb) gzikph

BhtofNh gfNnkbk

5H shF e[wko towk gzikph BkNe dk fJfsjk gzikph nekdwh fd`bh

6H r[ofdnkb fzx c[`b gzikph fJeKrh L og fXKs s ftek gzikph BhtofNh gfNnkbk

7H pqjwirdhF fzx gzikph BkNe s fJeKrh L fXKs fJfsjk s gqftoshnK tkfo Fkj

ckT[_vFB nzfwqso

8H yi gfsqek (BkN FbhnK ftFF nze)

9H pNk fzx pokV gzikph ftnkeoB L fXKs s ftjko usBk gqekFB b[fXnkDk

10H joehos fzx s frnkB bkb fzx ekbi gzikph ftnkeoB gzikp BhtofNh uzvhrVQ

11H gzikph GkFk pX esoh bkb n_v zB nzfwqso

36


BBA-302 mu~FlI pMjwbI(In lieu of Compulsory Punjabi)

pwT-kRmsmW iqMn GMty kul AMk 50


gkm-eqw

eFB-JgoQk gVQ e gqFBK d T[`soob nzroh goQ dk gzikph nB[tkd

eFB-pheftsktK(T) wK (GkJh tho fzx)(n) ]o gzikph dh (hodhB Fo)(J) nzph dkpNk (gqH wjB fzx)() fpoj_ dh oVe (fFt e[wko)

(gqzr fjs ftnkfynkl ko)

eFB-hejkDhnK(T) Gnk (BkBe fzx)(n) d[`X dk SgV (e[btzs fzx ftoe)(J) KMh ezX (zsy fzx Xho)() T[j udh (dbhg eo fNtkDk)

(ftFk-tsl ko)eFB-vh

fBpzX(T) xo dk fgnko (sik fzx)(n) ][Fkwdh Bkb (jfozdo fzx og)(J) nkU r`bK eohJ (Bfozdo fzx ego)() wB[`y e[dos dh Be nbkd Bjh__ ([fozdo wzv)

(ftFk-tsl ko)jkfJe g[seK

1H okfizdogkb fzx pokV gzikph eftsk dk fJfsjk gzikph nekdwh fd`bh2H pbdt Xkbhtkb gzikph ejkDh dk fJfsjk gzikph nekdwh fd`bh3H iftzdo fzx T[`gb gzikph ejkDheko BFBb p[è Fkg fd`bh4H pbpho fzx fdb gzikph fBpzX og fXKs s ftek gzikph BhtofNh gfNnkbk5H yi gfsqek (fBpzX ftFF nze) gzikph BhtofNh gfNnkbk

37


BBA-302 Punjab History amp Culture (From 1000 to 1605 A D)(Special Paper in lieu of Punjabi compulsory)

Time 3 Hours Max Marks 50Instructions for the Paper SettersEight questions of equal marks (Specified in the syllabus) are to be set two in each of the fourSections (A-D) Questions may be subdivided into parts (not exceeding four) Candidates arerequired to attempt five questions selecting at least one question from each Section The fifthquestion may be attempted from any Section

SECTION- A1 Society and Culture of Punjab during the Turko-Afghan rule2 The Punjab under the Mughals

SECTION- B3 Bhakti movement and its impact on Society of Punjab4 Sufism in Punjab with special reference to Baba Farid

SECTION--C5 Guru Nanak-Life and travels6 Teachings of Guru Nanak Concept of Sangat Pangat and dharmsal

SECTION--D7 Contribution of Guru Angad Dev Guru Amar Das and Guru Ram Das8 Compilation of Adi Granth and martyadom of Guru Arjun Dev

Suggested Readings

1 Chopra PN Puri BN amp Das MN(1974) A Social Cultural amp Economic Historyof India Vol II New Delhi Macmillan India

2 Grewal JS (1994) The Sikhs of the Punjab Cambridge University Press New Delhi3 Singh Fauja (1972) A History of the Sikhs Vol II I Patiala Punjabi University4 Singh Kushwant (2011) A History of the Sikhs- Vol I (1469-1839) New Delhi

Oxford University Press5 SinghKirpal (1990) History and Culture of the Punjab-Part II (Medieval Period)

Patiala Publication Bureau Punjabi University

38


BBA-303 STATISTICS FOR BUSINESS



Section AMatrix Algebra Types of matrices basic operations of matrices determinant of a matrix andits properties rank and inverse of a matrix solution of simultaneous linear equations ndashCramerrsquos rule and matrix inversion method application of matrices

Section BIntroduction and Methods of Presentation of Statistical Information Collection andPresentation of Data Frequency distribution Concept of sampling and sampling DesignsMeasures of Central Tendency- Mean Median Mode Measure of dispersion Range quartiledeviation Average deviation and Standard deviation

Section CSimple Correlation and Regression Analysis Assumptions Pearsons product moment andSpearmenrsquos rank correlation method least squares technique properties of correlations andregression coefficients Time Series Analysis Trend analysis using moving average and regression analysis seasonalcyclic and regular fluctuations Index number construction of unweighted and weighted indexnumbers quantity Index

Section DElementary Probability Theory Deterministic and nonndashdeterministic experiments differenttypes of events a priori and empirical definition of probabilityConditional probability laws of addition and multiplication of probabilityproperties of binomial Poisson and normal distributions

39


Suggested Readings

1 Chiang AC ldquoFundamental Methods of Mathematical Economicsrdquo McGraw Hill

Kogakusha

2 Hopfe MM Mathematics ndash ldquoFoundations for Business Science Research Associationrdquo

3 Mizrahi A and Sullivan M ldquoMathematics for Business and Social Sciencesrdquo John Wiley

and Sons

4 Raghawachari M ldquoMathematics for Management ndash An Introductionrdquo Tata McGraw Hill

New Delhi

5 Webber JE ldquoMathematical Analysis Business and Economic Applicationsrdquo

Harper amp Row

6 Yamuna T ldquoMathematics for Economics ndash An Elements Surveyrdquo Prentice Hall of India

PvtLtd New Delhi

7 Chou Y ldquoStatistical Analysisrdquo Holt Rinehart and Winston New York

8 Croxton FE Cowden DJ and Klien S ldquoApplied General Statisticsrdquo Prentice Hall of

India Pvt Ltd

9 Karmel PH and Polar KM ldquoApplied Statistics for Economistsrdquo Pitman London

10 Wetherill GB ldquoElementary Statistical Methodsrdquo Chapman and Hall London


40


BBA-304 FUNDAMENTALS OF HUMAN RESOURCE MANAGEMENT



Section AHuman Resource Management (HRM) Nature Scope Objectives and Functions of HRMEvolution of HRM Changing Trends in HRMStatus and competencies of HR managerHuman Resource Planning (HRP) Concept Need and Importance of HRP Factors affectingHRP Human Resource Planning ProcessJob Analysis Meaning and Objective Process Methods of Collecting job data Uses of Job

Analysis Problems of Job Analysis

Section BRecruitment and Selection Meaning and Factors governing Recruitment RecruitmentSources and Techniques Meaning and Process of Selection Problems associated withRecruitment and SelectionEmployee Retention Meaning Factors Responsible for High Employee Turnover EmployeeRetention Strategies

Section CHR Training and Development Concept and Need Process of Training andDevelopment Programme - Identification of Training and Development Needs ObjectivesStrategy amp Designing of Training and Development Implementation and Methods of TrainingProgramme and Levels of Training EvaluationPerformance Appraisal Meaning Purpose Essentials of Effective Performance AppraisalSystem Various Components of Performance Appraisal Methods and Techniques ofPerformance Appraisal

Section DManaging Compensation and Employee Remuneration Concept Objectives Componentsof Employee Remuneration Factors Influencing Employee Remuneration Challenges ofRemuneration Incenive plans fringe benefits employee health and safety and employeegrievance systemJob Evaluation Meaning Process and Methods of Job Evaluation

41


Suggested Readings

1 Dessler Gary ldquoHuman Resource Managementrdquo New Delhi Pearson Education Asia

2 Durai Pravin ldquoHuman Resource Managementrdquo New Delhi Pearson

3 Noe Raymond A Hollenbeck John R Gerhart Barry Wright Patrick M ldquoHuman Resource

Management Gaining a Competitive Advantagerdquo New Delhi McGraw-Hill

4 Mathis Robert L and Jackson John H ldquoHuman Resource Managementrdquo New Delhi

Thomson Publishing

5 Gomez Mejia Balkin Cardy ldquoManaging Human Resourcesrdquo New Delhi Pearson Education

6 Aswathappa K ldquoHuman Resource Managementrdquo Text and Cases New Delhi Tata McGraw

ndash Hill

7 Snell Scott and Bohlander George ldquoHuman Resource Managementrdquo New Delhi Cengage

Learning


42


BBA-305 FUNDAMENTALS OF MARKETING MANAGEMENT



Section AMarketing Concepts Philosophies and Importance Scope of Marketing the selling conceptthe Marketing concept Components of a modern marketing information system MarketingIntelligenceAnalyzing the Microenvironment Needs and Trends The Demographic EnvironmentEconomic Social-Cultural and Natural Technological Political-Legal Environment

Section BThe Buying Decision Process The Five Stage Model Levels of Marketing SegmentationBases for segmenting consumer markets Market Targeting Bases for segmenting businessmarketsProduct Life Cycle Marketing Strategies - Introduction stage and the Pioneer advantageGrowth Maturity and Declining Stage

Section CProduct Characteristics and Classifications Product levels The Customer value hierarchyProduct Classification DifferentiationPackaging Labeling Branding Understanding Pricing Setting the Price

Section DMarketing Communications-Advertising - Evolution Definition Features Importance Advertising and Publicity

Functions of advertising Advertising media advertising copy Objections against advertisingSales Promotions Direct Marketing Personnel Selling Interactive Marketing and Word ofMouth marketing and Channels of distributions

43


Suggested Readings

1 Kotler Philip Keller Kevin Koshey Abraham and Jha Mithileshwar ldquoMarketing

Management South Asian Perspectiverdquo Pearson Education New Delhi

2 Ramaswamy VS and Namakumari S ldquoMarketing Management Global Perspective

Indian Contextrdquo MacMillan

3 Kurtz David L and Boone Louis E ldquoPrinciples of Marketing Thomson South-Westernrdquo

4 Enis B M ldquoMarketing Classics A Selection of Influential Articlesrdquo New York McGraw-

Hill

5 Saxena Rajan ldquoMarketing Managementrdquo Tata McGraw-Hill New Delhi


44


BBA-306 INDIAN FINANCIAL SYSTEMTime 3 Hours Total Marks 50


Section AFinancial System - Functions organisationstructure and an overview of Indian Financial

System

Financial Markets - Functions organisation and types of financial markets SecuritiesContract (Regulations) Rules SEBI (Securities Exchange Board of India)

Section BAn Overview of Primary and Secondary Market Money Market Organisation amp RBI (Role and

functions)

Non Banking financial companies

Section CMutual Funds - Its Introduction and guidelines schemes and products

IRDA Act of Insurance Companies

Section DAn Introduction to FIIrsquos and FDIrsquos and is importance

Financial AssetsInstruments - An Overview of Capital Market instruments

45


Suggested Readings-

1 Khan MY ldquoIndian Financial Systemrdquo fifth edition by Tata McGraw Hill Publishing CoLtd

2 Vasant Desai ldquoThe Indian Financial System amp Developmentrdquo Himalaya Publishing House

3 DrKRavichandran ldquoMerchant Banking amp Financial Servicesrdquo Himalaya Publishing

House

4 Bhole LM ldquoIndian Financial Institutions and Marketrdquo Tata McGraw Hill Publishing Co

Ltd

5 Avadhani VA ldquoCapital Market Managementrdquo Himalaya Publishing House

6 SEBI Guidelines Nabhi Publication


46


BBA 307 MANAGEMENT ACCOUNTINGTime 3 Hours Total Marks 50


Section AOrigin Concept nature and Scope of Management Accounting Need and Importance ofManagement Accounting Tools amp techniques of Management Accounting LimitationsManagement Accountant duties functions Distinction between management accountingamp Financial Accounting

Section BFinancial statement Analysis- meaning types Comparative Statements Common Size Trendanalysis Introduction of EVATools of Financial Analysis ndash Ratio Analysis (Liquidity Activity Solvency and Profitabilityratios)

Section CFund flow and Cash flow analysisResponsibility Accounting - Meaning features steps types of responsibility centers transferprice meaning methods selection of transfer pricing method

Section DManagement Reporting ndash Importance Needs Types Requirements of good report preparationincluding prewriting and form of final draft Working Capital Management - Meaningimportance need advantages and disadvantages factors affecting working capitalrequirements principles of working capital management Financing of working capitalApproaches for determining working capital mix Trends in financing working capital by banks

Suggested Readings

1 Jain PK and Khan MY ldquoManagement Accountingrdquo Tata Mc Graw Hill Publishing Co LtdNew Delhi

2 Horngren Charles Gary Sundem Stratton William ldquo Introduction to ManagementAccountingrdquo Pearson Education Publishers

3 Jawaharlal ldquoAccounting for Managementrdquo Himalaya Publishing House New Delhi


47

BACHELOR OF BUSINESS ADMINISTRATION (SEMESTER-IV)Syllabus for the Batch From Year 2020 To Year 2023




Texts Prescribed-

1 Making Connections by Kenneth J Pakenham Jo McEntire Jessica Williams 3rd EditionCUP

2 Moments in Time An Anthology of Poems GNDU Amritsar3 English Grammar in Use (Fourth Edition) by Raymond Murphy CUP

Syllabus is divided into four sections as mentioned below

SECTIONndashAEnglish Grammar in Use (Fourth Edition) by Raymond Murphy CUP Revision of Units 26-3742-48 92- 97 113-120

SECTIONndashBMoments in Time Poems at Sr No 7-12

SECTIONndashCMaking Connections by Kenneth J Pakenham 3rd Edn CUP SECTIONndashIII (Aspects ofLanguage) and SECTIONndashIV (Sustaining Planet Earth)

SECTIONndashDEssay type question based on the SECTIONndashldquoBeyond the readingrdquo from the text MakingConnections

48


BBA-402 gzikph (bkwh)

wK L fszB xzN e[b nze L 50Instructions for the Paper Setters-Eight questions of equal marks (Specified in the syllabus) are to be set two in each of the four Sections(A-D) Questions may be subdivided into parts (not exceeding four) Candidates are required to attemptfive questions selecting at least one question from each Section The fifth question may be attempted fromany Section


woh ihtB rkEk (t-ihtBh) L vkH dhtkB fzx esoh bkb n_v zB nzfwqso(ਨਾਇਕ ਿਬਬਸਵ ਜੀਵਨੀ ਦ ਤਰ ਤ ਪਰਖਵਾਰਤਕ ਸ਼ਲੀ)

ਸਕਸ਼ਨ - ਬੀkb (BkNe) L ifszdo pokV BkBe fzx g[sewkbk nfwqso(ਿਵਸ਼ਾਸਾਰਨਾਟਕ ਕਲਾ)

ਸਕਸ਼ਨ - ਸੀ(T) by ouBk (wkie fGnkukoe fJfsjke ns ftfdne oekoK zpzXh)(n) n]pko ~ fJFfsjko (fBih dsoh)

ਸਕਸ਼ਨ - ਡੀftnkeoB(T) Fpd-iVK d fBw(n) r[ow[yh fbgh dhnK ftFsktK

jkfJe g[seK

1H okiftzdo eo t-ihtBh L fXKs s ftjko oth kfjs gqekFB nzfwqso2H r[ofdnkb fzx c[`b gzikph BkNe L og fXKs s ftek gzikph BhtofNh gfNnkbk3H shF e[wko towk gzikph BkN-wzu dk fBek s ftek BFBb p[e No`N fJzvhnk4H ewbF T[gb BkNe ebk og s fXKs gzikph BhtofNh gfNnkbk5H r[ofdnkb fzx c[`b gzikph fJeKrh L og fXKs s ftek gzikph BhtofNh gfNnkbk6H gzikph GkFk pX esoh bkb n_v zB nzfwqso

49


BBA-402 muF`lI pMjwbI(In lieu of Compulsory Punjabi)


gkm-eqw

eFB-Jnksw nBksw (eftsk Gkr)(zgkde vkH [fjzdo pho ns vkH tfonkw fzx zX)r[o BkBe dt BhtofNh nzfwqsogqzr fjs ftnkfynk

eFB-phnksw nBksw (eftsk Gkr)(zgkde vkH [fjzdo pho ns vkH tfonkw fzx zX)r[o BkBe dt BhtofNh nzfwqsoftFk-ts ns ko

eFB-hnksw nBksw (eftsk Gkr)(zgkde vkH [fjzdo pho ns vkH tfonkw fzx zX)r[o BkBe dt BhtofNh nzfwqsoethnK d ihtB ns ouBk pko w[`Ybh ikDekoh

eFB-vhby ouBknF[`X Fpd-iVK ~ F[`X eoe fbyDk

jkfJe g[seK1H vkH [fjzdopho ns vkH tfonkw fzx zX (zgkH) nksw nBksw r[o BkBe dt BhtofNh nzfwqso2H vkH joehos fzx ns frnkBh bkb fzx (zgkH) ekbi gzikph ftnkeoB gzikph BhtofNh gfNnkbk3H esoh bkb n_v zB w[`Ybh gzikph r[o BkBe dt BhtofNh nfwqso4H pNk fzx pokV gzikph ftnkeoB L fXKs ns ftjko usBk gqekFB b[fXnkDk

50


BBA-402 Punjab History amp Culture (From 1605 to 1849 AD)(Special Paper in lieu of Punjabi compulsory)



SECTION- A1 Politicization of Sikhism under Guru Hargobind2 Martydom of Guru Teg Bahadur

SECTION--B3 Creation of Khalsa4 Khalsa and its impact on the Punjab

SECTION--C5 Rise of Banda Bahadur and his achievements6 Rise of Misls

SECTION--D7 Ranjit Singhrsquos rise to power Civil Military and Land Revenue Administration8 Art and Architecture Fair Festivals and Folk Music in the Punjab during the medieval

period

Suggested Readings1 Chopra PN Puri BN amp Das MN( 1974) A Social Cultural amp Economic History of

India VolII Macmillan India Limited New Delhi2 Grewal JS (1994) The Sikhs of the Punjab Cambridge University Press New Delhi3 Singh Fauja (1972) A History of the Sikhs Vol III Patiala Punjabi University4 Singh Kushwant (2011) A History of the Sikhs- Vol I (1469-1839) New DelhiOxford University Press5 SinghKirpal (1990) History and Culture of the Punjab-Part II (Medieval Period)Patiala Publication Bureau Punjabi University

51


BBA-403 FINANCIAL MANAGEMENT



Section AFinance amp Financial Management Meaning and nature Financial goal-profit vs wealthmaximization Finance functions-investment Financing Liquidity and dividend decisionsTheories of capitalizationCapital Structure Theories Conceptual framework Determinants Net income approach Netoperating income approach Intermediary approach and MMapproach

Section BCost of Capital Meaning and significance of cost of capital Calculation of cost of debtPreference capital Equity capital and retained earnings Combined cost of capitalSources of finance Long term and short term

Section CCapital Budgeting Nature of investment decisions Investment evaluation criteriaon-discounted cash flow criteria Discounted cash flow criteria Risk analysis in capitalbudgeting Dividend Policies Issues in dividend decisions Forms of dividends Theories of relevance andirrelevance of dividends

Section DOperating and Financial Leverage Measurement of leverages Financial and operatingleverage combined leverageManagement of Working Capital Meaning Significance and types of working capitalApproaches of working capital

52


Suggested Readings

1 Berk Jonathan and DeMarzo Peter ldquoFinancial Managementrdquo Person Education Dorling

Kindersley (India) Pvt Ltd

2 Bhattacharya Hrishlkas ldquoWorking Capital Management Strategies and Techniquesrdquo

Prentice Hall New Delhi

3 Brealey Richard A and Stewart C Myers ldquoCorporate Financerdquo McGraw Hill Int Ed

New York

4 Chandra Prasanna ldquoFinancial Managementrdquo Tata McGraw Hill Delhi

5 Hampton John ldquoFinancial Decision Makingrdquo Prentice Hall Delhi

6 Pandey I M ldquoFinancial Managementrdquo Vikas Publishing House Delhi

7 Van Horne JG and JM Wachowicz Jr ldquoFundamentals of Financial Managementrdquo

Prentice-Hall Delhi

8 Van Horne James G ldquoFinancial Management and Policyrdquo Prentice Hall Delhi

9 Khan MY Jain PK ldquoFinancial Managementrdquo Tata McGraw Hill New Delhi


53


BBA-404 PRODUCTION AND OPERATIONS MANAGEMENT



Section AIntroduction - Concept of Production amp Operations management Market Analysis

Competitive Priorities and capabilities New Product Design and development Plant location

and Plant layoutScheduling for Manufacturing Systems Production Scheduling Techniques ndash

Sequencing

Economic Batch Quantity with Joint Production Runs Gantt Charts Network Analysis

Section BProductivity Concept and Importance Factors Affecting Productivity Methods to improve

productivity Value Analysis

Work study Methods Analysis ndash Various Charts Principles of Motion Economy Work

Measurement

Section CInventory Management Concept and Classification of Inventory Relevant Costs for

Inventory Decisions- Inventory Control Models Reorder level Lead Time and Safety Stock

Section DSupply Chain Management Concept amp Components of Supply Chain Activities in Supply

Chain Management Logistics Management

Quality Issues Concept of Quality and Total Quality Management Statistical Quality Control

Just in Time Manufacturing Systems

54


Suggested Readings

1 B Mahadevan ldquoOperations Management Theory amp Practicerdquo Pearson Education

2 Kanishka Bedi ldquoProduction amp Operations Managementrdquo Oxford Higher Education

3 LJ Krajewski amp LP Ritzman ldquoOperations Management Processes amp Value Chainsrdquo Pearson

Education

4 BS Goel ldquoProduction Operation Managementrdquo

5 Richard B Chase F Robert Jacobs Nicholas J Aquilano and Nitin K Agarwal ldquoOperations

Management ndash For Competitive Advantagerdquo The McGraw Hill Companies


55


BBA-405 BUSINESS ENVIRONMENT

Time 3 Hours M Marks 50Instructions for the Paper Setters-Eight questions of equal marks (Specified in the syllabus) are to be set two in each of the fourSections (A-D) Questions may be subdivided into parts (not exceeding four) Candidates arerequired to attempt five questions selecting at least one question from each Section The fifthquestion may be attempted from any Section

Section AIntroduction The Concept Nature and Significance of business environment Influence ofenvironmental factors like economic political legal social technological and Internationalupon business The relationship of various environmental forces on businessThe need for environmental analysis and diagnosisDescription of environmental analysis Techniques for environmental analysis the role ofbusiness manager in analysis and diagnosis of environment

Section BThe process of environmental scanning and its importanceEnvironmental Threats and Opportunity Profile (ETOP) and SWOT analysis of some importantindustriesAspects of Economic Reforms Liberalisation Privatisation Globalisation and its Implicationsfor India

Section CEconomic Planning in India objectives Strategies and Evaluation of Xth plan and Strategy andpriorities of XIth planAnalysis of Current Annual BudgetThe Social responsibility of business social audit businessethics amp corporate governance

Section DDeficit Financing and its implications for the Indian Economy Disinvestment of PublicEnterprises Rationale Objectives and ImplicationsFiscal and Monetary Policy Changes in India Salient Features of FEMA

56


Suggested Readings

1 Francis Cherunilam ldquoBusiness Environmentrdquo Himalaya Publishing House New Delhi2 K Aswathappa ldquoLegal Environment of Businessrdquo Himalaya Publishing House

New Delhi3 M Adhikary ldquoEconomic Environment for Businessrdquo Sultan Chand amp Sons New Delhi4 Ruddar Dutt and KPM Sundharam ldquoIndian Economyrdquo S Chand and Company Ltd New

Delhi5 PK Ghosh and GK Kapoor ldquoBusiness Policy and Environmentrdquo Sultan Chand and Sons

Delhi6 Paul Justin ldquoBusiness Environment ndash Text and Casesrdquo Tata McGraw Hills Pvt Ltd New

Delhi7 Govt of India Five Years Plan Documents8 Govt of India Various Issues of Annual Economic Survey of India


57


BBA-406 OPERATIONS RESEARCH

Time 3 Hours M Marks 50


Section AOperations Research Meaning significance and scope Introduction to linear programmingformation of Linear Programming Problem Graphical method Simplex Method Two PhaseSimplex Method Duality in Linear Programming

Section BDefinition of Dual Problem general rules of converting primal into its dual TransportationProblem Assignment Problem

Section CGames Theory Two persons zero sum games pure strategies mixed strategies DominanceInventory-Types Nature and classification Economic lot size models quantity discounts

Section DCPMPERT-Basic concepts of Network Models Preparation of the Network diagram projectduration and critical path probability of Project completion

Suggested Readings1 VK Kapoor ldquoOperation Researchrdquo2 ND Vohra ldquoQuantitative Techniques in Managementrdquo3 Narinder K Sethi ldquoOperation Managementrdquo4 GordonPressman ldquoQuantitative Decision Making for Businessrdquo5 CR Kothari ldquoQuantitative Methodsrdquo6 Barry Shore ldquoQuantitative Method for Researchrdquo


58


BBA- 407 FUNDAMENTALS OF INSURANCE



Section AInsurance- Concept of Insurance Need Purpose Principles of Insurance-Principle ofIndemnity Principle of Insurable Interest Principle of Subrogation Principle of Utmost GoodFaith Principle of Proximate Cause Principle of ContributionReforms In Indian Insurance Sector-meaning need and its Implications

Section BLegal Framework- Insurance Act 1938 LIC Act 1956 GIC Act 1972 and IRDA 1999An overview of Insurance Industry- Types of Insurance ndashLife Insurance Marine InsuranceMotor Vehicle Insurance Health Insurance Liability Insurance

Section CUnderwriting-Meaning Purpose and Process of UnderwritingReinsurance-Meaning Features of reinsurance difference between reinsurance and doubleinsurance Essentials of Reinsurance Programs as per IRDA

Section DDistribution Channels in Insurance- Role and Code of Conduct by IRDA for Agents DirectMarketing Bancassurance and BrokersInsurance Specialists- Underwriters Surveyors and Loss Assessors Actuaries Third PartyAdministrators

Suggested Readings

1 Sethi Jyotsana and Bhatia Nishwan ldquoElements of Banking and Insurancerdquo2 Emmett JVaughan and Therese Vaughan ldquoFundamentals of Risk and Insurancerdquo3 Agarwal OP ldquoBanking and Insurancerdquo4 PeriasamyP VeeraselvamM ldquoRisk and Insurance Managementrdquo Tata Mc Graw Hill5 wwwirdaorg


59


BBA-408 SEMINAR Max Marks 50

60


ESL-221 Environmental Studies (Compulsory Paper)

Time 3 Hrs Max Marks 100Teaching MethodologiesThe Core Module Syllabus for Environmental Studies includes class room teaching and field workThe syllabus is divided into 8 Units [Unit-1 to Unit-VII] covering 45 lectures + 5 hours for fieldwork [Unit-VIII] The first 7 Units will cover 45 lectures which are class room based to enhanceknowledge skills and attitude to environment Unit-VIII comprises of 5 hours field work to besubmitted by each candidate to the Teacher in-charge for evaluation latest by 15 December 2020

Exam Pattern End Semester Examination- 75 marksProject ReportField Study- 25 marks [based on submitted report]Total Marks- 100

The structure of the question paper beingPart-A Short answer pattern with inbuilt choice ndash 25 marks

Attempt any five questions out of seven distributed equally from Unit-1 to Unit-VIIEach question carries 5 marks Answer to each question should not exceed 2 pages

Part-B Essay type with inbuilt choice ndash 50 marksAttempt any five questions out of eight distributed equally from Unit-1 to Unit-VII Eachquestion carries 10 marks Answer to each question should not exceed 5 pages

Project Report Internal Assessment

Part-C Field work ndash 25 marks [Field work equal to 5 lecture hours]The candidate will submit a hand written field work report showing photographs sketchesobservations perspective of any topic related to Environment or Ecosystem The exhaustive listfor project reportarea of study are given just for reference

1 Visit to a local area to document environmental assets River Forest Grassland Hill Mountain Water body Pond Lake Solid Waste Disposal Water Treatment Plant Wastewater Treatment Facility etc

2 Visit to a local polluted site ndash Urban Rural Industrial Agricultural3 Study of common plants insects birds4 Study of tree in your areas with their botanical names and soil types5 Study of birds and their nesting habits6 Study of local pond in terms of wastewater inflow and water quality7 Study of industrial units in your area Name of industry type of industry Size (Large

Medium or small scale)8 Study of common disease in the village and basic data from community health centre9 Adopt any five young plants and photograph its growth10 Analyze the Total dissolved solids of ground water samples in your area11 Study of Particulate Matter (PM25 or PM10) data from Sameer website Download from

Play store12 Perspective on any field on Environmental Studies with secondary data taken from Central

Pollution Control Board State Pollution Control Board State Science amp TechnologyCouncil etc

61


Unit-IThe multidisciplinary nature of environmental studiesDefinition scope and importance Need for public awareness

(2 lectures)Unit-II

Natural Resources Renewable and non-renewable resourcesNatural resources and associated problems(a) Forest resources Use and over-exploitation deforestation case studies Timber extraction

mining dams and their effects on forests and tribal people(b) Water resources Use and over-utilization of surface and ground water floods drought

conflicts over water dams-benefits and problems(c) Mineral resources Use and exploitation environmental effects of extracting and using mineral

resources case studies(d) Food resources World food problems changes caused by agriculture and overgrazing effects

of modern agriculture fertilizer-pesticide problems water logging salinity case studies(e) Energy resources Growing energy needs renewable and non-renewable energy sources use

of alternate energy sources case studies(f) Land resources Land as a resource land degradation man induced landslides soil erosion and

desertification Role of an individual in conservation of natural resources Equitable use of resources for sustainable lifestyles

(8 Lectures)Unit-III

Ecosystems Concept of an ecosystem Structure and function of an ecosystem Producers consumers and decomposers Energy flow in the ecosystem Ecological succession Food chains food webs and ecological pyramids Introduction types characteristic features structure and function of the following

ecosystem Forest ecosystem Grassland ecosystem Desert ecosystem Aquaticecosystems (ponds streams lakes rivers ocean estuaries)

(6 Lectures)Unit-IV

Biodiversity and its conservation Introduction ndash Definition genetic species and ecosystem diversity Biogeographical classification of India Value of biodiversity consumptive use productive use social ethical aesthetic and

option values Biodiversity at global national and local levels India as a mega-diversity nation Hot-spots of biodiversity Threats to biodiversity habitat loss poaching of wildlife man wildlife conflicts Endangered and endemic species of India Conservation of biodiversity In-situ and Ex-situ conservation of biodiversity

(8 Lectures)

62


Unit-VEnvironmental PollutionDefinition

Causes effects and control measures of Air pollution Water pollution Soil pollutionMarine pollution Noise pollution Thermal pollution Nuclear pollution

Solid waste management Causes effects and control measures of urban and industrialwastes

Role of an individual in prevention of pollution Pollution case studies Disaster management floods earthquake cyclone and landslides

(8 Lectures)Unit-VI

Social Issues and the Environment From unsustainable to sustainable development Urban problems and related to energy Water conservation rain water harvesting watershed management Resettlement and rehabilitation of people its problems and concerns Case studies Environmental ethics Issues and possible solutions Climate change global warming acid rain ozone layer depletion nuclear accidents and

holocaust Case studies Wasteland reclamation Consumerism and waste products Environmental Protection Act 1986 Air (Prevention and Control of Pollution) Act 1981 Water (Prevention and control of Pollution) Act 1974 Wildlife Protection Act Forest Conservation Act Issues involved in enforcement of environmental legislation Public awareness

(7 Lectures)Unit-VII

Human Population and the Environment Population growth variation among nations Population explosion ndash Family Welfare Programmes Environment and human health Human Rights Value Education HIV AIDS Women and Child Welfare Role of Information Technology in Environment and Human Health Case Studies

(6 Lectures)

63


Unit-VIIIField Work

Visit to a local area to document environmental assetsriverforestgrasslandhillmountain

Visit to a local polluted site ndash Urban Rural Industrial Agricultural Study of common plants insects birds Study of simple ecosystems-pond river hill slopes etc

(Field work equal to 5 lecture hours)

ADVISORY FOR PUSHPA GUJRAL SCIENCE CITY KAPURTHALA

The Under Graduate students studying Environmental Studies (Compulsory Paper for All UGCollege Courses) may be taken to Pushpa Gujral Science City Kapurthala in lieu of Field studyreport of 25 marks

Although students will submit a hand written reports with pictures graphs tables related tobiodiversity ecology health biotechnology energy water etc in about 10 pages to the teacherin-charge

Above advisory is issued to promote scientific temperament in undergraduate classes and isoptional Further the report will only be considered if there will be a minimum strength of 25students along with deputed teacher by the college

References1 Bharucha E 2005 Textbook of Environmental Studies Universities Press Hyderabad2 Down to Earth Centre for Science and Environment New Delhi3 Heywood VH amp Waston RT 1995 Global Biodiversity Assessment Cambridge House

Delhi4 Joseph K amp Nagendran R 2004 Essentials of Environmental Studies Pearson Education

(Singapore) Pte Ltd Delhi5 Kaushik A amp Kaushik CP 2004 Perspective in Environmental Studies New Age

International (P) Ltd New Delhi6 Rajagopalan R 2011 Environmental Studies from Crisis to Cure Oxford University

Press New Delhi7 Sharma J P Sharma NK amp Yadav NS 2005 Comprehensive Environmental Studies

Laxmi Publications New Delhi8 Sharma P D 2009 Ecology and Environment Rastogi Publications Meerut9 State of Indiarsquos Environment 2018 by Centre for Sciences and Environment New Delhi10 Subramanian V 2002 A Text Book in Environmental Sciences Narosa Publishing House

New Delhi

64

BACHELOR OF BUSINESS ADMINISTRATION (SEMESTER-V)Syllabus for the Batch From Year 2020 To Year 2023

BBAndash501 ENGLISH COMPULSORYTime 3 Hours Max Marks 50


Texts Prescribed

1 All My Sons by Arthur Miller

2 Poems of Nature and Culture Guru Nanak Dev University Amritsar

Poems of Nature and Culture

William Wordsworth ldquoThe World is Too Much with Usrdquo

Gordon Lord Byron ldquoShe Walks in Beautyrdquo

PB Shelly ldquoOzymandiasrdquo

Alfred Lord Tennyson ldquoIn Memoriamrdquo

Robert Browning ldquoMeeting at Nightrdquo

Mathew Arnold ldquoDover Beachrdquo

WB Yeats ldquoWordsrdquo

Wilfred Owen ldquoStrange Meetingrdquo

Robert Graves ldquoThe Portraitrdquo

WH Auden ldquoThe Unknown Citizenrdquo

Dylan Thomas ldquoDo not Go Gentle into That Good Nightrdquo

Ted Hughes ldquoThe Thought-Foxrdquo

Sylvia Plath ldquoMirrorrdquo

Seamus Heaney ldquoHoneymoon Flightrdquo

Rabindranath Tagore ldquoFalse Religionrdquo

Nissim Ezekiel ldquoNight of Scorpionrdquo

3 Formal letter and application writing Resume Writing Business Writing and Report writing

65


The syllabus is divided into four sections as mentioned below

Section A- All My Sons by Arthur Miller the whole text

Section B- Poems of Nature and Culture Guru Nanak University Amritsar

Section C- Formal Letter and Application Writing

Section D- Business Writing and Report Writing Resume Writing

Instructions for the paper-setter and distribution of marks

The question paper will consist of four sections and distribution of marks will be as under

The question paper will be divided into four sections

SECTIONndashA

Section A will consist of two questions Question one will consist of three short answer questionsand the students are required to attempt any two Each question will carry 4 marks (2X4=8) Totalweightage of this section is 15 marks

Question two an essay type question with internal choice will be set It will carry 7 marks (1X7=7)

SECTIONndashB

Three short answer type questions based on the central idea theme tone or style etc of theprescribed poems will be set The students are required to attempt any two Each question carriesthree marks (2x3=6) One question with internal choice requiring the students to explain a stanzawith reference to the context will be set (1x4=4) It carries four marks One essaytype questionwith internal choice from the poems prescribed will be set It carries five marks (1x5=5) Totalweighage of this section is 15 marks

SECTIONndashC

Two questions will be set in this section One question will be set on Formal Letter Writing Itcarries five marks Another question on Application Writing will be set It also carries five marks(5+5=10)

SECTIONndashD

Two questions will be set in this section One question will be on Resume Writing BusinessWriting It carries five marks Another question based on ReportWriting will be set It carries fivemarks (5+5=10)

66


BBA-502 gzikph (bkiawh)




uDthnK gzikph ejkDhnK(zgkH vkH ofwzdo eo gpbheFB fpTo r[o BkBe dt BhtofNh nfwqso 2018)(ftFk ts$ko$ejkDh ebk)

ਸਕਸ਼ਨ - ਬੀJj[ jwkok ihtDk (Bktb) L dbhg eo fNtkDk (bye dk ihtB s ouBk$ftFk-ts$gkso-fusoB)

ਸਕਸ਼ਨ - ਸੀ(T) brgr 200 FpdK ftu goQk ouBk(n) ob nzroh goQ dk gzikph ftu nB[tkd

ਸਕਸ਼ਨ - ਡੀftnkeoB L(T) gzikph X[Bh ftT[_s(n) tkekswe i[rsK L wb s nfXeko(J) ekoe s ekoeh zpzX

jkfJe g[seK1H pbdt fzx Xkbhtkb gzikph ejkDh dk fJfsjk gzikph nekdwh fd`bh2H vkH ofwzdo eo gzikph ejkDh dh Fkjokj (Gfwek) oth kfjs gqekFB nzfwqso3H ifrzdo fzx okjh ofwzdo eo gzikph ejkDh dk o s Fksq fzx pqdo nzfwqso

(Gkr dik)4H pqjwirdhF fzx dbhg eo fNtkDk dh rbg usBk gzikph okJhNo enkgofNt

kfJNh fbwfNv b[fXnkDk5H gqNh Yh dbhg eo fNtkDk d Bktb L wBftfrnkBe gkko oth kfjs gqekFB

nzfwqqso6H gqhsw eo dbhg eo fNtkDk dh Bktb ebk BFBb p[è Fkg fd`bh7H fwzBh btkB gzikph ftnkeoB L w[`Yb zebg oth kfjs gqekFB nzfwqso8H irihs fzx gzikph ftnkeoB L FqDhnK s fJekJhnK fBT p[è ezgBh wkJh jhok rN

ibzXo9H gzikph GkFk pX esoh bkb n_v zB nzfwqso

67


BBA-502 muF`lI pMjwbI(In Lieu of Punjabi Compulsory)

Time 3 Hrs Marks 50


gkm-eqw

eFB-Jkfjs ns be kfjs (w[Ybh ikD gSkD)be ekft (w[`Ybh ikD gSkD)be tkose fposKs (w[Ybh ikD gSkD)

eFB-ph[jkr (w[Ybh ikD gSkD)xVhnK (w[Ybh ikD gSkD)f`mDhnK (w[Ybh ikD gSkD)

eFB-hfr`Xk (w[`Ybh ikD gSkD)GzrVk (w[Ybh ikD gSkD)Mwo (w[Ybh ikD gSkD)

eFB-vhbe yvK (w[Ybh ikD gSkD)be swkF (w[Ybh ikD gSkD)be ebktK (w[`Ybh ikD gSkD)

jkfJe g[seK1 soihMdr isMG bydI lokDwrw Aqy swihq pMjwbI rweItrz nvIN id`lI[2 suihMdr isMG bydI pMjwb dI lokDwrw nYSnl bu`k tr`st id`lI[3 krnjIq isMG pMjwbI lokDwrw Aqy lok jIvn nvXu`g pbilSrz id`lI[4 krnYl isMG iQMd lokXwn qy m`DkwlIn swihq rvI swihq pRkwSn AMimRqsr[5 nvrqn kpUr pMjwb dy lok iqEhwr pMjwbI XUnIvristI pitAwlw[6 jIq isMG joSI lokDwrw qy pMjwbI lokDwrw vwirs Swh PwauNfySn AMimRqsr[7 joigMdr isMG kYroN pMjwbI khwxIAW dw sMrcnwqmk AiDAYn pMjwbI XUnIvristI pitAwlw[8 jsivMdr isMG pMjwbI lok swihq Swsqr pMjwbI XUnIvristI pitAwlw[9 BuipMdr isMG Kihrw lokXwn BwSw qy siBAwcwr pYpsU bu`k Swp pitAwlw[10 nwhr isMG lok kwiv dI isrjx pRikRAw lokgIq pRkwSn cMfIgVH[11 gurmIq isMG pMjwbI lokDwrw dy kuJ p`K dI pMjwbI rweItrz koAwpryitv suswietI ilmitf

luiDAwxw[12 dirAw pMjwbI lokDwrw AiDAYn iviBMn pwswr rvI swihq pRkwSn AMimRqsr[

68


BBA-502 Punjab History amp Culture (From 1849-1947 AD)(Special Paper in lieu of Punjabi compulsory)


SECTION- A1 First Anglo-Sikh War2 Annexation of Punjab by the British and Board of Administration

SECTION--B3 British Policy towards agriculture industry trade and commerce4 Spread of modern education

SECTION--C5 Social religious reform movements Namdhari Singh Sabha and Arya Samaj6 Gadhar Movement and Jallianwala Bagh tragedy

SECTION--D7 Gurdwara Reform Movement8 Contribution to freedom struggle Non-cooperation HSRA and Quit India Movement

Suggested Readings1 Singh Fauja History and Culture of the Punjab Part II Publication Bureau Punjabi

University Patiala 19872 Singh Fauja Freedom Struggle in the Punjab Publication Bureau Punjabi University

Patiala 19743 Grewal JS The Sikhs of the Punjab New Cambridge House New Delhi 20054 SinghKushwant A History of the Sikhs Vol II (1839-1998) Oxford University Press

Delhi 19915 Rai Satya M (1978) Heroic Tradition in the Punjab (1900-1947) Punjabi University

Patiala 19786 Chopra PNamp Das MN (1974) A Social Cultural amp Economic History of India

VolIII Macmillan India 19747 Yadav KC Haryana Aitihasik Simhavalokan (Hindi) Haryana Sahitya

Akademy Chandigarh 19918 Saini B S The Social amp Economic History of the Punjab 1901-1939 Ess Ess

Publications Delhi 19759 Mittal SC Freedom Movement in the Punjab (1905-29) Concept Publishing Company

Delhi 1977

69


BBA- 503 COMPANY LAWTime 3 Hours Max Marks 50Instructions for the Paper SettersEight questions of equal marks (Specified in the syllabus) are to be set two in each of the fourSections (A-D) Questions may be subdivided into parts (not exceeding four) Candidates arerequired to attempt five questions selecting at least one question from each Section The fifthquestion may be attempted from any Section

Section ACompany ndash Meaning Latest Amendments Features Types Formation Promotion andRegistration Preliminary contracts Limited Liability Partnership One Person CompanyMemorandum of Association Meaning Importance Contents Alteration Doctrine of UltraVires

Section BArticle of Association Meaning Contents Alteration Differences between Memorandum ofAssociation and Articles of Association Constructive notice of Memorandum and ArticleDoctrine of Indoor ManagementProspectus Definition Dating and Registration of Prospectus Kind of Prospectus ShelfProspectus Deemed Prospectus Abridged Prospectus Red herring Prospectus Liability forMisstatement in prospectus

Section CShare Capital Kinds Classes of Capital Alteration of Capital Further issue of CapitalVoting Rights Transfer and transmission of sharesBoard of Directors Directors Powers duties appointment removal legal positionBorrowing Powers Managerial Remuneration Women Directors

Section DCompany Meetings-Rules of Meetings Annual general meeting extraordinary generalmeeting Meeting of BOD Quorum for different meetings Kinds of resolutions dividendProcedure for Conducting Meetings (including Board meetings)Winding Up- Modes of Winding up Commencement and Procedure of Winding up andConsequences of Winding up order

Suggested Readings1 Avtar Singh ldquoCompany Lawrdquo2 N D Kapoor ldquoCompany Law amp Secretarial Practicerdquo

Note I The latest editions of the books should be followedNote II The teacher will use simulation method and will hold at least one statutorymeeting one Annual General Meeting one Extraordinary Meeting and one Board Meeting

70


BBA-504 ENTERPRENEURSHIP AND SMALL BUSINESS


Section AConcept of Entrepreneurship The Entrepreneur Definition nature and characteristics ofentrepreneurship Emergence of entrepreneurial class including women entrepreneurs Theconcept of joint stock company public company private company government companypartnership company Hindu undivided family

Section B

Theories of entrepreneurship Characteristics of Entrepreneur Leadership risk taking decisionmaking and business planning Innovation and entrepreneurship entrepreneurial behavior andmotivation Socio-economic environment and the entrepreneur

Section CEntrepreneurial Development Programmes-Their relevance and achievements Role ofgovernment in organising such programmes Critical EvaluationSmall Business as a Seed Bed of Entrepreneurship Concept of business venture Thestart-up process Concept Plan Implementation Initial Strategic PlanningProduct and Marketing Scope Legal and tax consideration risk analysis and financialconsiderations

Section DProfit Planning in Small Enterprise Growth Strategies and diversification FinanceManagement in current operations and expansion of capitalRole of Small Business in the national economy National Policies for small businessdevelopment Government and Non-Governmental assistanceContribution of Commercial Banks in Promoting and servicing small business Smallbusiness and modern technology

71


Suggested Readings

1 Hall B Pricke and Royce L Brahamson ldquoSmall Business Managementrdquo

2 Kenneth R Van Voorthis ldquoEnterpreneurship and Small Business Managementrdquo

3 Hans Schollhammer and Arthur H Kuriloff ldquoEnterpreneurship and Small Business

Managementrdquo

4 Joseph R Mancuso ldquoHow to Start Finance and Manage Your Own Small Businessrdquo

5 Sharma RA ldquoEnterpreneurial Change in Indian Industriesrdquo

6 Dhar PN and Lydall HFldquoThe Role of Small Enterprises in Indian Economic Developmentrdquo


72


BBA- 505 COST ACCOUNTING


Section AIntroduction- Concept of cost costing cost Accounting amp Cost Accountancy Limitationsof Financial Accounting Origin and Objectives of cost Accounting Advantages andlimitations of Cost Accounting Difference between Financial and Cost Accounting CostUnit amp Cost Centre

Section B

Elements of cost Material Labour and other Expenses Classification of cost Cost SheetTypes of Costs and Preparation of Cost SheetMethods of CostingContract Costing Process Costing - Meaning Features Normal and Abnormal Loss Gains

Section CMarginal Costing ndash Meaning and various concepts - Fixed Cost Variable Cost ContributionPV Ratio Break Event Point Margin of SafetyStandard Costing- Definition and Meaning of Various Concepts Advantages andLimitations of Standard Costing

Section DVariance Analysis ndash Material and Labour Variances onlyBudget and Budgetary Control- Definition Meaning and objectives of Budgetary controlAdvantages and disadvantages of Budgetary Control Types of Budget

Suggested Readings1 Vasistha and Saxena ldquoAdvanced Cost Accountingrdquo2 Jain SP and Narang ldquoAdvanced Cost Accountingrdquo3 Maheshwari SN ldquoCost Accountingrdquo4 Arora MN ldquo Cost Accounting Principles amp Practicesrdquo Vikas Publishing House New

Delhi5 Dev Prabhu ldquoCost Accountingrdquo Himalaya Publication New Delhi6 Horngreen Charles T Datar and Rajan Madav V ldquoCost Accountingrdquo Dorling Kindersley

(India) Pvt Ltd Pearson Publishers LtdNote The latest editions of the books should be followed

73


BBA-511 GROUP A- CONSUMER BEHAVIOUR


Section AIntroduction to Consumer Behavior (CB) - Importance Scope Need for studying CBConsumer Research Consumer Motivation Needs amp Goals Positive amp Negative motivationTypes amp Systems of Needs Hierarchy amp Trio of NeedsPersonality Nature Theories Freudian Neo Freudian amp Trait Self-Concept

Section B

Perception Sensation Absolute Threshold and Differential ThresholdLearning Classical learning Instrumental learning and Cognitive learning theoriesAttitude Tricomponent Attitude Model Sources of Influence Attitude Measurement

Section CReference Groups Concepts and AppealsSocial Class amp its measurementCulture amp Sub Culture Definition amp Influence

Section D

Introduction to Opinion leadership amp Consumer InnovationConsumer Decision Making

Suggested Readings1 Schiffman I G and Kanuk L L ldquoConsumer Behaviourrdquo Pearson Education New

Delhi2 Blackwell Roger D Miniard Paul W and Engel James F ldquoConsumer Behaviourrdquo

Cengage Publishing3 Solomon Michael R ldquoConsumer Behaviourrdquo Pearson Education New Delhi4 Assael Henry ldquoConsumer Behaviour and Marketing Actionrdquo Cengage Publishing5 Loudon David L and Della Bitta Albert J ldquoConsumer Behaviorrdquo Tata McGraw-Hill


74


BBA- 512 GROUP A- ADVERTISING amp SALES MANAGEMENT


Section ADefinition Nature and Evolution of Advertising its functions and role and types of AdvertisingSocial Economic and Legal Aspects of Advertising Advertising and Marketing MixAdvertising and Communication Process Advertising Budget Objectives Preparation andMethods of Advertising Budget

Section B

Advertising Agency Function Selection and Compensation Advertising Media DifferentTypes of Media Function Merits and Demerits of Media Selection of Media and its VehiclesCopy Writing Different Elements of a Copy and Layout

Section CIntroduction to Sales Management Nature role and importance Functions of Sales ManagerSales Organization Formal Informal Horizontal Vertical Centralized DecentralizedGeographic Customer Product Combination OrganizationsPlanning and recruitment of sales force - Job analysis specification Job description Sources ofRecruitment Selection of Sales Person

Section D

Sales Training - Objective Designing Training ProgrammeSales Force Motivation Nature Importance Factors Influencing the Motivation of sales forceCompensations Types Compensations PlanEvaluation of Sales Forces Performance Qualitative and Quantitative Basis to Evaluate SalesForce Control and Budget

75


Suggested Readings

1 Belch George E and Belch Michael A ldquoAdvertising and Promotionrdquo Tata McGraw Hill

2 Guinn Allen Chris T Semenik Richard J ldquoAdvertising amp Integrated Brand Promotionrdquo

Thomson ndash South Western

3 Batra Rajeev Mayers John G and Aaker David A ldquoAdvertising Managementrdquo

Pearson Education New Delhi

4 Spiro Stanton and Rich ldquoManagement of a Salesforcerdquo Tata McGraw Hill

5 Richard R Still Cundiff W Edward Govoni A P Norman ldquoSales Management Decision

Strategy and Casesrdquo Pearson Education

6 Kotler Philip Keller Kevin Koshey Abraham and Jha Mithileshwar

ldquoMarketing Managementrdquo South Asian Perspective Pearson Education New Delhi

7 Aaker David A and Myera John G ldquoAdvertising Managementrdquo Prentice Hall of India New

Delhi


76


BBA-521 GROUP B- INDUSTRIAL RELATIONS ampLABOUR LEGISLATIONS


Section AConcept of Industrial Relations Factors affecting industrial relations Importance of IndustrialRelations Collective Bargaining and Labour Management Co-Operation in India includingWorks CommitteeDiscipline and Grievance Management Negotiation and Collective Settlements

Section BWorkers Participation in Industry Productive Bargaining and Gain SharingEmployee Empowerment and Quality Management Industrial Relations and TechnologicalChangeEmergence and Objectives of Labour Laws and their Socio-economic Environment

Section CIndustrial Relations Laws-Laws Relating to Industrial Disputes Trade Unions and StandingOrder Social SecurityWorkmens Compensation Act Employees State Insurance Act

Section DWages and Bonus Laws-The Law of Minimum Wages Payment of Wages Payment of BonusLaws relating to working conditions The Law Relating to Factories

Suggested Readings1 Sinha PRN Sinha InduBala and Shekhar SeemaPriyadarshani ldquoIndustrial Relations

Trade Unions and Labour Legislationrdquo Pearson Education New Delhi2 Sarma AM ldquoIndustrial Relations and Labour Lawsrdquo Himalaya Publishing House

Mumbai


77


BBA- 522 GROUP B -ORGANISATION CHANGE AND DEVELOPMENT


Section AOrganization Change - Introduction importance forces of change and types of changeModels of change - systems model of change Lewinrsquos Force Field Analysis Modelthe Continuous change Process Model Change and Transition Management

Section BChange amp its impact - effects of change on people operational effects psychological effectssocial effects peoplersquos reaction to change- Acceptance of change indifference organizedresistance frustration amp aggression Reasons for resistance and Methods of minimizingresistance

Section COrganization Development - Meaning features objectives History of OD in India andabroad organizational problems and process of organizational development

Section DOD interventions - concept characteristics classification of intervention OD interventionsas tool to improve effectiveness of organization Process of OD interventions Team building

Suggested Readings

1 Bhatia SK ldquoManagement of Change ampOrganisation Development- Innovative ApproachesrdquoDeepamp Deep Publications New Delhi

2 Bhattacharya Dipak Kumar ldquoOrganization Change amp Developmentrdquo OxfordUniversityPress

3 Singh Kavita ldquoOrganisation Change amp Development Excel Books


78


BBA-531 GROUP C - MANAGEMENT OF BANKING OPERATIONS


Section AManagement of banks Regulatory role of RBI Monetary Policy-meaning and its implicationsLaws in banking-RBI Act 1934 Negotiable Act 1881 The Banking Regulation Act 1949Types of Bank Accounts- Fixed or time deposit account Savings bank deposit accountCurrent deposit account Recurring deposit account

Section BLending- Features of bank credit types of lending terms and conditions of lending differenttypes of loans and their featuresRisk management in banks- types of risks Capital Adequacy- the Basel Accord implicationsfor bank

Section CCRAR and Prudential Norms for asset classification income recognition and provisioningAnti- money laundering and KYC normsIntroduction to Asset Liability Management Customer Relationship Management

Section DCorporate Governance in Commercial BanksInnovations in Banking with special reference to Fee Based Services

Suggested Readings

1 Padmalatha Suresh and Justin Paul ldquoManagement of Banking and FinancialServicesrdquoPearson Education New Delhi

2 Sharma RK Gupta Shashi K Jagwant Singh ldquoBanking and Insurancerdquo

3 Agarwal OP ldquoBanking and Insurancerdquo

4 Sethi Jyotsana and Bhatia Nishwan ldquoElements of Banking and Insurancerdquo


79


BBA-532 GROUP C -INSURANCE amp RISK MANAGEMENT


Section ADefinition nature Role and Importance of Insurance Salient Feature of IRDA Act 1999Rationale for opening up of the Insurance Sector to the private sector Nature of Life InsuranceContractAnnuities Surrender Value Calculation of Premium and measurement of risk Progress ofLife Insurance Business in India

Section BFire Insurance ndash Nature and Use Policy Condition Rate Fixation Payment of ClaimsReinsurance Marine Insurance Nature Premium Calculation Payment of Claims MotorInsurance Policy and Covers Comprehensive Policy Third Party Act Policies Extra Benefitscover Motor Insurance Claims

Section CConcept of Risk Corporate and Personal Risk ManagementIdentification of Risk ToolsTechniques for perception of risk Methods for determining theoperative causes of peril Safety auditEvaluation of Risk Risk Avoidance amp Reduction of Risk methods of loss prevention and riskreduction Role of surveyors in loss prevention risk reduction

Section DTechniques of Risk Financing Retention of risk Captive insurance companiesTransfer of Risk Types of risk transfer Benefits and limitation of Insurance- Partialinsurance arrangements

Suggested Readings

1 Insurance Regulation and Development Act

2 Gopal Krishan G ldquoInsurance Principles and Practicerdquo Sterling Publishers New Delhi


80


BBA- 541 Group D- INTERNATIONAL BUSINESS ENVIRONMENT


Section AIntroduction to International Business Importance nature and scope of International businessmodes of entry into International BusinessEnvironmental Context of International Business Framework for analyzing Internationalbusiness environment ndash Domestic foreign and global environment and their impact oninternational business decisions

Section BInternational Financial Environment Foreign investments ndashPattern Structure and effectsMovements in foreign exchange and interest rates and then impact on Trade and investmentflowsInternational Economic Institutions and Agreements WTO IMF World Bank UNCTAD andother International agreements

Section CInternational commodity trading and agreementsTrading Environment World trade in goods and services ndash Major trends and developments

Section DWorld trade and protectionism ndash Tariff and non-tariff barriersCounter tradeGlobalisation ampSociety Emerging Developments and Other Issues Growing concern forecology IT and international business

Suggested Readings1 Bennet Roger ldquoInternational Businessrdquo Financial Times Pitman Publishing London2 Bhattacharya B ldquoGoing International Respon se Strategies of the Indian Sectorrdquo

Wheeler Publishing New Delhi3 Griffin Ricky W and Pustay Michael W ldquoInternational Business A Managerial

Perspectiverdquo Addison Wesley Readings


81


BBA- 542 GROUP Dndash MANAGEMENT OF INTERNATIONAL BUSINESSORGANISATIONS


Section AGlobalization and International Business - Meaning Forces Driving Globalization Reasonsfor Globalization of Business Modes of Operation of International Business InternationalBusiness vs Domestic Business Dealing of international Business with Cultural DifferencesGlobalisation and Society - Impact of FDI Economic Impact of MNE Foundations of EthicalBehavior Ethics amp Corporate Bribery Ethical Dilemmas and Business Practices

Section BMultinational Corporations and their Involvement in International Business Issues in ForeignInvestments Technology Transfer Pricing and RegulationsExport Import Strategies - Introduction Export Strategy Import Strategy Export ImportProcess and Documentation

Section CDirect Investment and Collaborative Strategies - Types of Collaborative ArrangementsProblems with Collaborative Arrangements Managing Foreign ArrangementsOrganization of International Business Introduction Organization Structure

Section DCoordination and Control System Organization CultureManaging International Operations Global Manufacturing and Supply Chain ManagementInternational Accounting Issues

Suggested Readings

1 Daniels John D and Radebaugh LeeH ldquoInternational Business ndashEnvironments andOperations Pearson Publishing House Ltd New Delhi

2 Bennet Roger ldquoInternational Businessrdquo Financial Times Pitman Publishing London


82

BACHELOR OF BUSINESS ADMINISTRATION (SEMESTER-VI)Syllabus for the Batch From Year 2020 To Year 2023

BBA- 601 ENGLISH COMPULSORY



Texts Prescribed1 The Guide by RK Narayan2 Glimpses of Theatre Guru Nanak Dev University Amritsar

i) ldquoThe Willrdquoii) ldquoVilla for Salerdquoiii) ldquoProgressrdquoiv) ldquoThe Monkeyrsquos Pawrdquoiv) ldquoSorry Wrong Numberrdquov) ldquoNo eggsNo eggsrdquo

SECTIONndashA

Study of the novel The Guide by RK Narayan

SECTIONndashB

One- act plays and ldquoThe Willrdquo and ldquoVilla for Salerdquo from Glimpses of Theatre Guru Nanak DevUniversity Amritsar

SECTIONndashC

One- act plays ldquoProgressrdquo and ldquoThe Monkeyrsquos Pawrdquo from Glimpses of Theatre Guru NanakDev University Amritsar and Essay writing

SECTIONndashD

One-act plays ldquoSorry Wrong Numberrdquo and ldquoNo eggs No eggsrdquo from Glimpses of TheatreGuru Nanak Dev University Amritsar

83




The question will be divided into four sections

SECTIONndashA

Four short answer type questions based on Section 1 will be set The students are required toattempt any three Each question carries four marks One essay type question with internal choicewill be set It carries 8 marks (3X4+8=20 marks)

SECTIONndashB

Three very short answer type questions will be set on character tone plot and themes of One- actplays The students are required to attempt any two (2x2=4) Each question carries two marks(1x6=6) One essay type question with internal choice will be set It carries six marks The totalweightage of this section is 10 marks

SECTIONndashC

Three short answer type questions will be set on character tone plot and themes of One- act playsThe students are required to attempt any two (2x2=4) Each question carries two marks One essaytype question with internal choice will be set It carries six marks (1x6=6) The total weightage ofsection is 10 marks

SECTIONndashD

Three short answer type questions will be set on character tone plot and themes of One- act playsThe students are required to attempt any two (2x2=4) Each question carries two marks One essaytype question with internal choice will be set It carries six marks (1x6=6) The total weightage ofthis section is 10 marks

84


BBAndash602gzikph (bkiawh)

wKL 3 xzN e[b nzeL 50Instructions for the Paper Setters-Eight questions of equal marks (Specified in the syllabus) are to be set two in each of the four Sections (A-D) Questions may be subdivided into parts (not exceeding four) Candidates are required to attempt fivequestions selecting at least one question from each Section The fifth question may be attempted from anySection


ekft rot (gfjb S eth)(zgkH fpeow fzx x[zwD eowihs eo) r[o BkBe dt BhtofNh nfwqso (Fy cohd Fkjj[B r[o BkBe dt ih r[o noiB dt ih tkfo Fkj Fkj w[jzwd)

ਸਕਸ਼ਨ - ਬੀXoshnK d rhs (oBkwk) pofizdo fzx jwdod BkBe fzx g[sewkbk nzfwqso(ਲਖਕ ਜੀਵਨ ਤ ਰਚਨਾ ਸਮਾਜ ਸਿਭਆਚਾਰ ਪਿਰਪਖਸਫਰਨਾਮ ਦ ਤਰ ਤ ਪਰਖ)

ਸਕਸ਼ਨ - ਸੀ(T) by ouBk (ftfrnkB seBkbih ns ubzs wfbnK zzpXh)(n) nkX[fBe kfjs og L eftsk ejkDh Bktb BkNe fJeKrh(ਪਿਰਭਾਸ਼ਾ ਅਤ ਤਤ)

ਸਕਸ਼ਨ - ਡੀftnkeoB L(T) ftnkeoBe FqDhnK L fbzr ns tuB(n) fefonk tkezF L gfoGkFk pDso s gqeko

jkfJe g[seK1H osB fzx i`rh kfjs d og gzikph BhtofNh gfNnkbk2H irpho fzx r[owfs ekft dk fJfsjk gzikph nekdwh fd`bh3H r[odt fzx f`X h ekftXkok dk fJfsjk gzikph nekdwh fd`bh4H eoBihs fzx g[oksB gzikph tkose gzikph nekdwh fd`bh5H vkH oSgkb eo gzikph oBkwk L og fXKs s ftek gzikph BhtofNh gfNnkbk6H jofizdo fzx wekbh gzikph oBkwk L ftFbFD s w[bKeD berhs gqekFB uzvhrVQ7H pqjwirdhF fzx kfjs zebg eF tkfo Fkj ckT[_vFB nzfwqso8H irihs fzx gzikph ftnkeoB L FqDhnK s fJekJhnK fBT p[e ezgBh ibzXo9H pNk fzx pokV gzikph ftnkeoB L fXKs s ftjko usBk gqekFB b[fXnkDk10 gzikph GkFk pX esoh bkb n_v zB nzfwqso

85


BBAndash602 muF`lI pMjwbI(In Lieu of Punjabi Compulsory)

Time 3 HrsMarks 50


gkm-eqweFB-J

gzikph fGnkuko dk fgSeVgzikph fGnkuko dh Grfbe fEshgzikph fGnkuko d fByVt_ b`SD

eFB-phgzikp d wbgzikp d fsT[jkogzikp d gqw[`y Xkofwe EkB

eFB-hiBw Bkb zpzfXs ohsK-owKftnkj Bkb zpzfXs ohsK owKws Bkb zpzfXs ohsK owK

eFB-vhgzikp dk ykD ghDgzikp dk gfjoktkgzikp d be ftFtkF

jkfJe g[seK1 gurb^S isMG PrYNk siBAwcwr qy pMjwbI siBAwcwr vwirs Swh PwauNfySn AMimRqsr[2 gurb^S isMG PrYNk siBAwcwr mu`FlI jwx pCwx dI pMjwbI rweItrz koAwpryitv

soswietI ilmitf luiDAwxw[3 BuipMdr isMG Kihrw lokDwrw BwSw Aqy siBAwcwr pYpsU bu`k ifpU pitAwlw[4 jsivMdr isMG pMjwbI siBAwcwr pCwx icMnH punIq pRkwSn pitAwlw[5 jIq isMG joSI siBAwcwr isDWq qy ivhwr vwirs Swh PwauNfySn AMimRqsr[6 jIq isMG joSI lok klw Aqy siBAwcwr mu`FlI jwx pCwx pMjwbI XUnIvristI

pitAwlw[7 jIq isMG joSI pMjwbI siBAwcwr bwry dI pMjwbI rweItrz koAwptryitv soswietI ilmitf

luiDAwxw[8 jgIr isMG nUr pMjwbI siBAwcwr mUl pCwx nYSnl bu`k tr`st nvIN id`lI[

86


BBAndash602 Punjab History amp Culture ( 1947-2000 AD)(Special Paper in lieu of Punjabi compulsory)



SECTION- A1 Partition and its Impact on Punjab2 Rehabilitation

SECTION--B3 Punjabi Suba Movement and Reorganization Act of 19664 Green Revolution

SECTION--C5 Punjabi Diaspora6 Development of education in Punjab after Independence

SECTION--D7 Development of Punjabi Literature and Drama8 Emerging Concerns Drug Addiction and Female Foeticide

Suggested Readings

1 Chopra PN amp Das MN (1974) A Social Cultural amp Economic History of IndiaVolIII Macmillan India New Delhi 1974

2 Grewal JS Social and Cultural History of Punjab Prehistoric Ancient and EarlyMedieval Foundation Books Pvt Ltd Cambridge House New Delhi 2004

3 Grewal JS The Sikhs of Punjab New Cambridge House New Delhi 20054 Rai Satya M Heroic Tradition in Punjab(1900-1947) Publication Bureau Punjabi

University Patiala 19785 Singh Fauja Freedom Struggle in Punjab Publication Bureau Punjabi University

Patiala 19746 Singh Fauja History and Culture of the Punjab Part II Publication Bureau Punjabi

University Patiala 19877 Singh Kushwant A History of the Sikhs Vol II (1839-1998) Oxford University Press

Delhi 19918 Yadav KC Haryana Aitihasik Simhavalokan (Hindi) Haryana Sahitya Akademy

Chandigarh 1991

87


BBA-603 INCOME TAX


Section ABasic concepts Income Agricultural Income Person Assessee Assessment Year PreviousYear Gross Total Income Total Income Residential Status Tax Incidence and ResidentialStatus Exempted income under section 10(1) 10(2) 10(2A) 10(5) 10(7) 10(10) 10(10A)10(10AA) 10(10B) 10(10D) 10(11) 10(12) 10(13) 10(13A) 10(14) 10(16) 10(32)10(34) 10(35) 10(36) 10(37) 10(38)

Section BComputation of income under different heads Salaries Income from house property Profitsand gains of business or profession Sections to be covered are Sec-28 29 30 31 32 35 3637 40(a) 40(b) 40A 43B 44AA 44AB 44AD and 44AE

Section CCapital Gains Basis of Charge Meaning of capital assets Classification of capital assets andtheir tax implication Meaning of Transfer Elementary Knowledge of Transactions not to beTreated as Transaction of Transfer Computation of Capital Gains (Depreciable and Non-Depreciable Assets) Special cases to be covered - Conversion of Capital assets into stock inTrade Compulsory acquisition of assets Self generated assets Transfer of bonus sharesExemptions to be covered Sec 54 54B 54EC 54F 54HComputation of tax liability under section 111A and 112Capital gain provisions related to Individual and Firm need to be covered

Section DIncome from other sources [excluding Sec-2(22)] Computation of Total Income and TaxLiability of an individualClubbing of income and Aggregation of income and set-off and carry forward of losses(excluding Sec-94(7) and 94(8)Deductions from Gross Total Income Section 80A 80AB 80AC 80C 80CCC 80CCD80CCG 80D 80DD 80DDB 80E 80G 80GG 80GGA 80GGC 80TTA and 80UComputation of total income and tax liability of individuals and firms

Suggested Readings1 Ahuja Girish and Ravi Gupta ldquoSystematic Approach to Income Taxrdquo Bharat Law House

Delhi2 Singhania Vinod K and Kapil Singhania ldquoTDS Computation and E- filing of TDS

Returnsrdquo Taxmann Publications Pvt Ltd New Delhi3 Singhania Vinod K ldquoTax Computation and E-filing of Income Tax Returnsrdquo Taxmann

Publications Pvt Ltd New Delhi

88


BBA- 604 FUNDAMENTALS OF CAPITAL MARKET


Section AIntroduction-evolution structure functions objectives and importance of capital market inIndiaComponents of capital market- introduction to New issue market stock market financialinstitutions

Section BInstruments in capital market-Shares (Equity and Preference) Warrants Bonds and its typesGDRs ADRs ETFs Mutual Funds Derivatives (forwards futures and options)Participants in Capital MarketDifference between Capital Market and Money Market

Section CStock Exchanges-Stock Exchanges in India Organisation Management Membership rulesof stock exchange operators at stock exchanges SEBI guidelines on Stock Exchangeweaknesses of stock exchange in India

Section DListing of securities-requirement for listing objectives of listing advantages of listingSecurity Market Indices-Uses of Security Market Indices Types of Indices DifferentiatingFactors in constructing Market Indices

Suggested Readings

1 VA Avadhani ldquoSecurity Analysis and Portfolio ManagementrdquoHimalaya Publishers NewDelhi

2 Brown Reilly ldquoInvestment Analysis and Portfolio Managementrdquo Thomson Publishers

3 SinghPreeti ldquoInvestment Managementrdquo Himalaya Publishers New Delhi

4 NCFM Modules (wwwnseindiacom)

5 wwwsebigovin wwwnseindiacom wwwcapitalmarketcom


89


BBA-605 VIVA-VOCE Max Marks 50

90


BBA -611 Group A- SERVICES MARKETINGTime 3 Hours Max Marks 50Instructions for the Paper SettersEight questions of equal marks (Specified in the syllabus) are to be set two in each of the fourSections (A-D) Questions may be subdivided into parts (not exceeding four) Candidates arerequired to attempt five questions selecting at least one question from each Section The fifthquestion may be attempted from any Section

Section AEvolution and Understanding of Services Marketing Conceptual Framework ServiceDefined Nature of services Characteristics of services- Intangibility InconsistencyInseparability and inventory Classification of Services Consumer versus Industrial ServicesImportance of Services Marketing in Indian Economy amp Global ScenarioService Marketing Mix Introduction to the 7Ps (4 Ps + Extended 3 Ps)of Services MarketingMix

Section B

Services Marketing Mix (4Ps)Product Service Mix- introduction Transition from Product Marketing from ServiceMarketing Differentiating goods from service categories of service mix Goods- Servicesmarketing continuumPrice Factors involved in pricing a service product capacity planning measures to respond tochange in demand Reshaping demand using effective pricing

Section CPlace Distribution Strategies Challenges in distribution of services Role of internet indistributionPromotion Objectives Personal Selling Advertising amp Sales Promotion Extended 3 Ps ofService Marketing MixPeople Role of service employees in service business training amp development of employeesMotivation and Empowerment

Section D

Process Services as process or system- different process aspects and managerial challengesstrategies for managing inconsistency customer service in service marketingPhysical Evidence nature importance service scapesServices Marketing Implementation Services Marketing Triangle Servqual Model RaterPZB Gap Model

91


Suggested Readings

1 Zeithaml VA Bitner Mary Jo Pandit ldquoServices Marketingrdquo Tata McGraw Hill New

Delhi

2 Lovelock Christopher Wirtz Jochen Chatterjee ldquoServices Marketing PeopleTechnology

Strategyrdquo Pearson Education New Delhi

3 Payne Adrian ldquoThe Essence of Services Marketingrdquo Prentice Hall of India New Delhi

4 Nargundhar Rajendra ldquoServices Marketingrdquo Tata McGraw Hill New Delhi

5 Goncalves Karen P ldquoServices Marketing-A Strategic Approachrdquo Prentice

Hall International New Jersey

6 Jauhari Vinnie Dutta ldquoServices- Marketing Operations Managementrdquo

Oxford University Press New Delhi

7 Srinivasan R ldquoServices Marketing- The Indian Contextrdquo Prentice Hall of India New

Delhi


92


BBA-612 Group A - E-MARKETING


Section AIntroduction Concept nature and importance of e-marketing E-marketing versus traditional

marketing Issues challenges and opportunities for e-marketing Reasons for growth of e-

marketing Tools and techniques of e-marketingndashadvantages and disadvantages e-marketing

situations E-Marketing Management Segmentation targeting and positioning E-marketing

mix E-marketing and customer relationship management ndash concept and scope

Section B

E-customers and their buying process E-marketing and customer loyalty and satisfactionCommunities and social networks Internet Marketing Concept and role of internet marketingSearch engine optimization ndashfunctions type of traffic keywords and steps in searchengine optimization

Section CInternet advertising ndash Types and tracking ROI Online PR News and Reputation ManagementDirect marketing ndashscope and growth E-mail marketing

Social Media Marketing Concept and toolsBlogging ndash Benefits types

Section D

Video-marketing for business purpose ndash tools and techniques Pay per click marketing Issues

and challenges E-payment systems Payment gateways use of Debit and credit cards Mobile

Marketing Trends and terminologies Benefits and applications of mobile and smart phone

applications M-commerce

93


Suggested Readings

1 Joseph PT ldquoE-Commerce ndash An Indian Perspectiverdquo Prentice Hall of India

2 Schneider Gary P ldquoE-Commerce Strategy Technology and Implementationsrdquo

Cengage Learning India Private Limited

3 Murthy CSV ldquoE-Commerce Concepts Models Strategiesrdquo Himalaya Publishing House

4 Brahm Canzer ldquoE-Business and Commerce Strategic Thinking amp Practicerdquo Biztantra

Publishers

5 Kotler Philip ldquoMarketing Managementrdquo


94


BBA- 621 Group B- TRAINING amp DEVELOPMENT


Section ATraining- Conceptual aspects Training and Learning Training objectives Identification oftraining needs Training Process Policies Plans designing training programmes Methods ofTraining Evaluation of Training Effectiveness and Significance of Training

Section BDevelopment- Concept Difference between training and development Objectives ofdevelopment Development Process Development needs evolving development policiesPreparing development plans Designing development programmes

Section CDevelopment Methods Case studies Role play and Sensitivity Training Business GamesBehaviorModeling and Evaluation of Development Effectiveness

Section DTransaction AnalysisWages and Salary Administration

Suggested Readings

1 Armstrong MA ldquoHandbook of Human Resource Management Practicerdquo Cogan PageLondon

2 Dayal I ldquoManpower Training in organizationsrdquo Prentice Hall of India New Delhi3 Craig Robert ldquoTraining and Development Handbookrdquo McGraw Hill New York4 BrahmCanzer ldquoE-Business and Commerce Strategic Thinking amp Practicerdquo

Biztantra Publishers5 Kotler Philip ldquoMarketing Managementrdquo


95


BBA- 622 GROUP B- CONTEMPORARY ISSUES IN HUMAN RESOURCEMANAGEMENT


Section AHuman Resources and the Competitive advantage ethical issues and challenges in HRM Jobstress and work family conflict Gender issues in workplacePerformance Management and Organizational Reward System-definition purpose principles

concerns Ethical considerations scope and background Performance Management as a Business strategy Theoretical framework Goal setting theory Expectancy theory

Section BDesigning of Performance management systems setting goals measuring performance Rewardingperformance Concept and significance Foundation of the reward system Economic Theories relating to pay Psychological and Motivational theories affecting reward

Section CManaging Diversity Meaning Challenges in managing diversity Diversity in organizationsimproving the management of DiversityThe nature of work Meaning of work Theories about work Organizational factors affectingwork Changing patterns of work

Section DUnemployment Attitudes to workHRM in Electronic Era Human Resource Accounting amp Auditing The role of HRM in 21st

century and future directions of HRM

96


Suggested Readings

1 Michael Armstrong lsquoA Handbook of Human Resource Management Practicesrsquo

Kogan Page London

2 Luis R Gomez ndashMejia David B Balkin and Robert L Cardy ldquoManaging Human Resourcesrdquo

PHI New Delhi

3 Tanuja Agarwal ldquoStrategic Human Resource Managementrdquo OxfordUniversity Press

New Delhi


97


BBA-631 GROUP C- SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT


Section ASecurity Analysis- Concept of Risk and Return and their types Risk Return Trade OffValuation of Equity Shares Preference Shares Debentures Factors affecting Share PricesClassification of security buyers methods of marketing of securities

Section BRegulation of securities- Securities Contracts (Regulation) Amendment Rules1996Investment Analysis- concept of Fundamental Analysis Technical Analysis Efficient MarketHypothesis Capital Asset Pricing Model Arbitrage Pricing Theory

Section CPortfolio Management- Definition Of Investment Defining Investment Objectives TheInvestment Process Investment Categories difference between Portfolio management andmutual funds

Section DPortfolio Selection - Risk and Investor Preferences - Investment ConstraintsBrief Introduction to Portfolio Management Schemes-features of PMSSEBI Guidelines on Portfolio Management

Suggested Readings1 Chandra Prasanna ldquoInvestment Analysis and Portfolio Managementrdquo Tata McGraw Hill2 Chandra Prasanna ldquoFinancial Managementrdquo Tata McGraw Hill3 Avadhani VA ldquoSecurity Analysis and Portfolio Managementrdquo Himalaya Publishing

House New Delhi4 Bodie Zvi Kane AlexJ Marcus Alan Mohanty Pitabas ldquoInvestmentsrdquo Tata

McGraw Hill5 Brown Reilly ldquoInvestment Analysis and Portfolio Managementrdquo Thomson Publication


98


BBA- 632 GROUP C -CONTEMPORARY ISSUES IN ACCOUNTING


Section AEmergence of Contemporary Issues in Accounting ndash Influence of other disciplines onAccounting and Changing EnvironmentHuman Resource Accounting Meaning Objectives and Scope Methods of Human ResourceAccounting- Human Resource Cost Accounting ( Historical cost Approach Replacement Costapproach and Opportunity Cost approach) Human Resource Value Accounting (Lev ampSchwartz Model Flamholtz Model and Hermansonrsquos Model)

Section BObjections against Human resource accounting Use of Human resource Accounting inManagerial Decisions Human Resource Accounting in IndiaPrice Level Accounting ndash introduction Methods (Current Purchasing Power Current CostAccounting Current Value Accounting Technique and Replacement Cost AccountingTechniques) Utility and Corporate Practices

Section CCorporate Social Reporting Areas of Corporate Social Performance Approaches to CorporateSocial Accounting and Reporting Corporate Social Reporting in IndiaCorporate Reporting Concept of Disclosure in relation to Published Accounts Issues inCorporate Disclosure Corporate Disclosure Environment Conceptual framework ofcorporate reporting

Section DRecent Trends in the Presentation of Published AccountsEconomic Value Added EVA Disclosure in India Corporate Reporting through WebAccounting Standards in India - Significance and formulation of Accounting Standards

99


Suggested Readings

1 Lal Jawahar and Lele RK ldquoContemporary Accounting Issuesrdquo Himalaya Publishers New

Delhi

2 Porwal LS ldquoAccounting Theoryrdquo Tata McGraw Hill

3 Lal Jawahar ldquoCorporate Financial Reportingrdquo Taxman Arora JS ldquoPrice Level

Accountingrdquo Deep and Deep Publishers New Delhi

4 Chander Subhash ldquoCorporate Reporting Practicesrdquo Deep and Deep Publishers


100


BBA-641 GROUP D- EXPORT IMPORT MANAGEMENT AND DOCUMENTATION


Section AInternational Commercial Terms ndash Need Groups Ex-works FOB FAS CFR CIF Documentsfor starting up a new export ventureAligned documentation system Meaning Rationale various documents EDI initiativemethods of payment advance payment open Account consignment sales and documentsagainst acceptance (DA) documents against payment (DP)

Section BLetter of credit pre shipment credit Meaning procedure rates documents neededPost shipment credit Meaning procedure types and documents neededExport Credit and Guarantee Corporation (ECGC) Export Credit Insurance Insurance PoliciesBank Guarantees and Special Schemes Role of ECGC

Section CTheories and Practice of Foreign Exchange Rate Determination Floating and Fixed ExchangeRates Exchange Control Regulations and Procedures in India FEMA

Section DMarine Insurance Types of Marine Insurance Marine Losses Procedure and DocumentsNeeded for Claim

Suggested Readings

1 Current Foreign Trade Policy2 Handbook of procedures Volume I amp II3 Jain SC Export Procedures and Documents4 Kumar A ldquoExport and Import Managementrdquo Excel Books5 Lall G S ldquoFinance of Foreign Trade and Foreign Exchangerdquo6 Manual on Export Documentation Nabhi publication7 Ram P ldquoExport What Where and Howrdquo Anupam Publishers8 Varshney RL and Bhattacharya B ldquoInternational Marketing Managementrdquo

S Chand Publishers Pvt Ltd New Delhi


101


BBA- 642 GROUP D- GLOBAL STRATEGIC MANAGEMENT


Section AConcept of strategy including global strategy An overview of formulation and implementationof global strategy analyzing the external environment especially the tools of analysis cultureand global strategy

Section BAnalysing company resources and capabilities personal goals of top management corporatelevel strategy including vertical integration diversification strategic alliance and acquisition

Section CEntering foreign markets business level strategies functional level strategies strategy andTechnology evaluation of strategy implementation of strategy

Section D

Organization structure and Strategy management of political risk and negotiation governingthe corporation around the world

Suggested Readings

1 Deresky H ldquoInternational Management Managing Across Borders and CulturesPearson Education

2 Hill C W L and Jones G R ldquoStrategic Management An Integrated Approachrdquo Biztantra3 Hill C W L and Jain A K ldquo International Business Competing in the Global Market Placerdquo

McGraw Hill Co New Delhi4 Hitt M A Duance R and Hoskisson R E ldquoStrategic Management Competitveness and

Globalizationrdquo Thomson South Western5 Peng M W ldquoGlobal Strategyrdquo Thomson Publishers6 Rugman A M Richard M H ldquoInternational Business A Strategic Management Approachrdquo

Pearson Education New Delhi7 Taggar J H and Mc Dermot M C ldquoThe Essence of International Businessrdquo Prentice

Hall8 Thakur M Burton G E and Srivastava BN ldquoInternational Management Concept and

Casesrdquo Tata McGraw Hill CoNote The latest editions of the books should be followed

1


SCHEME OF COURSES

SEMESTER-I

CourseCode

Course TitleTheory Prac

-ticalTotalMarks

Numberof

Lectures(L)

Tutorials (T)per week

BBA-101 English (Compulsory) - - 50 6 --BBA-102 gzikph bkiawh$ w[ZYbh gzikph

(ln lieu of Compulsory Punjabi)Punjab History amp Culture (From EarliestTimes to C 320)(Special Paper dfin lieu of Punbabi Compulsory)

- - 50 6 --

BBA-103 Basic Accounting - - 50 6 2BBA-104 Business Organization

and Systems- - 50 6 --

BBA-105 Managerial Economics- I - - 50 6 --

BBA-106 Computer Applicationsfor Business-I

35 15 50 4 2

BBA-107 Business Communication - - 50 -- --

SEMESTER-II

CourseCode

Course TitleTotal

MarksNumber of

Lectures (L)Tutorials(T) perweek

BBA-201 English (Compulsory) 50 6 --BBA-202 gzikph bkiawh$ w[ZYbh gzikph (ln lieu of

Compulsory Punjabi)Punjab History amp Culture (C 320 to 1000 BC)(Special Paper dfin lieu of Punbabi Compulsory)

50 6 --

BBA-203 Business Laws 50 6 --BBA-204 Principles of Management 50 6 --BBA-205 Managerial Economics- II 50 6 --

BBA-206 Computer Based Accounting System 50 4 2BBA-207 Fundamentals of Banking 50 6 --

Drug Abuse Problem Management andPrevention (Compulsory)

Note The marks of Paper will not be added in the Grand Total

2


SEMESTER ndash III

SEMESTER ndash IV


CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --




50 6 --



CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --


Management50 6 --




BBA-408 Seminar 50


3 -

3


SEMESTER ndash V

CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --


Business50 6 --



50 6 --


50 6 --


50 6 --


50 6 --


50 6 --


50 6 --



50 6 --


50 6 --

4


SEMESTER ndash VI

CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --




BBA-611Group A


BBA-621Group B



50 6 --

BBA-631Group C


50 6


50 6

BBA-641Group D


50 6 --


5







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


6











jkfJe g[seK




7





gkm-eqw





jkfJe g[seK


8










Suggested Readings



9










10


Suggested Readings







11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








2


SEMESTER ndash III

SEMESTER ndash IV


CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --




50 6 --



CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --


Management50 6 --




BBA-408 Seminar 50


3 -

3


SEMESTER ndash V

CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --


Business50 6 --



50 6 --


50 6 --


50 6 --


50 6 --


50 6 --


50 6 --



50 6 --


50 6 --

4


SEMESTER ndash VI

CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --




BBA-611Group A


BBA-621Group B



50 6 --

BBA-631Group C


50 6


50 6

BBA-641Group D


50 6 --


5







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


6











jkfJe g[seK




7





gkm-eqw





jkfJe g[seK


8










Suggested Readings



9










10


Suggested Readings







11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








3


SEMESTER ndash V

CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --


Business50 6 --



50 6 --


50 6 --


50 6 --


50 6 --


50 6 --


50 6 --



50 6 --


50 6 --

4


SEMESTER ndash VI

CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --




BBA-611Group A


BBA-621Group B



50 6 --

BBA-631Group C


50 6


50 6

BBA-641Group D


50 6 --


5







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


6











jkfJe g[seK




7





gkm-eqw





jkfJe g[seK


8










Suggested Readings



9










10


Suggested Readings







11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








4


SEMESTER ndash VI

CourseCode

Course TitleTotal

MarksNumber of


per week



50 6 --




BBA-611Group A


BBA-621Group B



50 6 --

BBA-631Group C


50 6


50 6

BBA-641Group D


50 6 --


5







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


6











jkfJe g[seK




7





gkm-eqw





jkfJe g[seK


8










Suggested Readings



9










10


Suggested Readings







11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








5







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


6











jkfJe g[seK




7





gkm-eqw





jkfJe g[seK


8










Suggested Readings



9










10


Suggested Readings







11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








6











jkfJe g[seK




7





gkm-eqw





jkfJe g[seK


8










Suggested Readings



9










10


Suggested Readings







11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








7





gkm-eqw





jkfJe g[seK


8










Suggested Readings



9










10


Suggested Readings







11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








8










Suggested Readings



9










10


Suggested Readings







11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








9










10


Suggested Readings







11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








10


Suggested Readings







11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








11








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








12


Suggested Readings







13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings








13





and its measurement














14


Suggested Readings



Delhi






15





















16


Suggested Readings









operations graphs





17











18


Suggested Readings













19







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


20











jkfJe g[seK





21




gkm-eqw






b[fXnkDk

22









Suggested Readings




23










24










25


Suggested Readings




New Delhi



26









27


Suggested Readings




Ltd New Delhi





28











Section C



Tally







29


Suggested Readings



Thomson Learning



30











31


Suggested Readings




4 wwwrbiorg


32
























33













34









35


jkfJe g[seK





BhtofNh gfNnkbk




ckT[_vFB nzfwqso





36





gkm-eqw





(ftFk-tsl ko)eFB-vh




37








Suggested Readings





38









39


Suggested Readings


Kogakusha



and Sons


New Delhi


Harper amp Row


PvtLtd New Delhi



India Pvt Ltd




40










41


Suggested Readings






Thomson Publishing



ndash Hill


Learning


42










43


Suggested Readings







Hill



44





System



functions)






45


Suggested Readings-




House


Ltd




46








Suggested Readings





47





Texts Prescribed-








48









jkfJe g[seK


49




gkm-eqw






50









period



51









52


Suggested Readings






New York





Prentice-Hall Delhi




53








Sequencing





Measurement







54


Suggested Readings




Education





55








56


Suggested Readings







57











58









Suggested Readings



59



60















61



(2 lectures)Unit-II











(6 Lectures)Unit-IV



(8 Lectures)

62






(8 Lectures)Unit-VI





(6 Lectures)

63


Unit-VIIIField Work














New Delhi

64




Texts Prescribed





















65










SECTIONndashA



SECTIONndashB


SECTIONndashC


SECTIONndashD


66















67



Time 3 Hrs Marks 50


gkm-eqw







68
















Delhi 1977

69









70





Section B




71


Suggested Readings




Managementrdquo





72





Section B







73





Section B



Section D






74





Section B



Section D


75


Suggested Readings












Delhi


76










Mumbai


77








Suggested Readings





78








Suggested Readings






79








Suggested Readings




80












81








Suggested Readings




82







SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


83





SECTIONndashA


SECTIONndashB


SECTIONndashC


SECTIONndashD


84










85



Time 3 HrsMarks 50


gkm-eqweFB-J









86









Suggested Readings








Chandigarh 1991

87


BBA-603 INCOME TAX










88








Suggested Readings







89



90




Section B



Section D


91


Suggested Readings


Delhi










Delhi


92









Section B




Section D





93


Suggested Readings






Publishers



94








Suggested Readings





95










96


Suggested Readings


Kogan Page London


PHI New Delhi


New Delhi


97












98








99


Suggested Readings


Delhi






100








Suggested Readings




101







Section D


Suggested Readings






