• Enthusiasm grows• Expect the unexpected• Coordinate message
with all involved
BioWatch
Trouble In The Gulf
H1N1 – Build it and They Will Come
Multiple Media Interviews
KPRC Channel 2 Houston
KXLN Univision Houston
Momma always said, “babies and hurricanes, they come at night.”
President Bush
Media, Media and More Media
Multiple News Conferences
A Sticky Situation
Press Conference at County Courthouse
Oil Spill Media Coverage
Rudy Guillani
• “Leaders must find a balance between speed and deliberation…The need for quick decisions…is strongest in times of crisis. People are afraid and uncertain, and need to feel someone is in charge.”