CONNECTING THE GLOBAL CLEANING COMMUNITY…H e l p i n g t o g r o w y o u r b u s i n e s s

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2020 MEDIA PLANNER

BRANDS OVERVIEW

95 Years Young and GrowingISSA has served the commercial cleaning industry since 1923. From its beginning as a supplier/ distributor organization to becoming the leading association serving the global cleaning community, ISSA continues to expand its footprint to engage the immense international marketplace and assist members and the industry in their success in an ever-transforming business environment.

Unmatched PartnerNo other organization is better positioned to deliver its partners, members, and audiences with solutions to aid in their growth.

Best Solutions for your SuccessISSA offers unparalleled access and reach to each segment of the market across industry-leading media brands, digital assets, market intelligence, and a growing global event portfolio. Utilize ISSA’s media team, which has more than 100 years of collective experience, to select the best platforms for your marketing goals, whether raising brand awareness, generating leads, or position-ing your brand as a thought leader.

93,000+ Website

Users

70,000+ E-mail

Subscribers

67,000+ Magazine

Subscribers

60,000+ Social

Followers

290,000+ Media

Connections

WHAT REALLY ATTRACTS YOUNG WORKERS

NEW DEPARTMENTS:• INDUSTRY INNOVATORS• ISSA

February 2019www.issa.com

PERFORMANCE MANAGEMENT

MARKET FOCUS:Sweeping ‘Glug-Glug’ Under the Rug

Succession Planning

Elements of Value

Circulation . . . . . . . . . . . . . . . . . 9,200 e-Newsletters . . . . . . . . . . . . 20,000+ISSA.com Visitors . . . . . . . . 42,000+ISSA.com Pageviews . . . . .150,000+

ISSA Today is the ONLY publication reaching all segments of the supply chain and service providers within the cleaning industry. Serving the most influential audience in the market, its c-suite approach to high-level industry trends and data makes ISSA Today and its associated digital platforms a must read. Its audience includes distributors, wholesalers, building service contractors, in-house ser-vice providers, residential cleaning services, manufacturers, and associate members.

issa.com

Circulation . . . . . . . . . . . . . . . .33,300e-Newsletters . . . . . . . . . . . . 35,000+CMMOnline.com Visitors . . . .25,000+CMMOnline.com Pageviews . .65,000+

Reaching both end-user segments of the commercial cleaning/facility services mar-ket (BSC’s and in-house/facility managers), CMM has been the industry’s voice of the end-user since 1964. Top-level decision makers in education, healthcare, commercial, retail, hospitality, and industrial verticals rely on CMM for both business management and best practices for their facilities and business growth.

cmmonline.com

Circulation . . . . . . . . . . . . . . . .25,000e-Newsletters . . . . . . . . . . . . 30,000+Cleanfax.com Visitors . . . . . 26,000+Cleanfax.com Pageviews . . 41,000+

Cleanfax services the specialty cleaning and restoration industries. From carpet and floor care to disaster restoration, remediation, and environmental services, Cleanfax is the ONLY media brand engaging both segments of this niche marketplace and the ONLY audited title among media brands in this space.

cleanfax.com

BRANDS OVERVIEW A U D I E N C E / R E A C H

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ISSA TODAY 2020 EDITORIAL CALENDAR

As the worldwide cleaning industry association, we know and understand the disruption across all channels of the marketplace. We focus our content on high-level, thought-provoking solutions to support the growth of our members and readers.

ISSA Today is the ONLY publication reaching all channels of the supply and service segments of the cleaning industry and is distributed in print to more than 9,000 ISSA members and digitally to another 30,000 industry professionals.

January/February March/April May/June

Ad Close / Material Deadline 12/13/20 / 12/18/20 2/24/20 / 3/2/20 4/27/20 / 5/4/20

Lead Feature Industry Trends and Transformation Health, Safety, and Sustainability Workforce Challenges and Engaging Millenials

Market Coverage Sales Management Competing with Amazon Business Combating Margin Erosion

Special Coverage Productivity and Process Improvement Flooring Trends Zero Waste/Recycling

Market Focus e-CommerceTowel and Tissue

Distribution Software Carpet Care

Restroom Care Floor Care Equipment and Supplies

Bonus Distribution Clean Buildings Expo ISSA Show Canada

July/August (ISSA Show 2020 Preview) September/October November/December (ISSA Show Review)

Ad Close / Material Deadline

6/29/20 / 7/6/20 8/17/20 / 8/31/20 11/9/20 / 11/16/20

Lead Feature Digital Technologies and Automation Talent Development Today's Technology, Tomorrow's Advancements

Market Coverage Private Labeling Website Presence and e-Commerce Mergers and Acquisitions

Special Coverage Best Practices: Recruiting and Retaining Staff Succession Planning Differentiation

Market FocusSafety Supplies Odor Control

Fleet/Asset Management Cleaning Tools and Supplies

Waste/Recycling Infection Prevention

Bonus Distribution ISSA Show North America 2020

IN EVERY ISSUE:

Trends impacting the global cleaning industryUpper-level staff management tips and strategiesInnovative products and their impact on the marketplace

Advocacy and regulatory news and updatesSuccess stories of ISSA member companiesThe latest member company news and industry updates

Reports from IEHA, ARCSI, GBAC, ISSA Worldwide

IN EVERY ISSUE:

Trending topics impacting the built environmentManagement-level operational best practicesBusiness strategy and growth solutions for BSCs

Solutions for common cleaning and maintenance challengesSustainable strategies for leaner and greener operationsThe latest company, people, and industry updates

New industry offerings in the changing marketplaceFSP real world success stories

CMM 2020 EDITORIAL CALENDARJan/Feb March April May/June

Ad Close / Material Deadline 12/30/20 / 1/8/20 2/11/20 / 2/18/20 3/9/20 / 3/16/20 5/13/20 / 5/20/20

Lead Feature Infection Control Spotlight: Carpet Care Training and Certification Spotlight: Hard Floor Care

Market Coverage State of Facility Services Industry Cleaning for HealthIn-house/Facility Services

Benchmarking Survey Report Workforce Development

Technical/How-To Tile and Grout Quality Assurance Recruiting and Retaining Staff Preventing Cross Contamination

In Focus Dispensers Floor Care Equipment and Supplies Disinfection and Electrostatic Towel and Tissues

Sponsored Content ISSA Innovation Award Showcase Carpet Care Showcase Technology Showcase Hard Floor Care Case Studies

Webinars Carpet Care Hard Floor Care

Bonus Distribution Clean Buildings Expo

The Experience Conference & Exhibition

July/August September October Nov/Dec

Ad Close / Material Deadline

6/12/20 / 6/19/20 8/14/20 / 8/21/20 9/14/20 / 9/21/20 10/13/20 / 10/20/20

Lead Feature Spotlight: Restroom Care Health and Safety Spotlight: ISSA Show 2020 Technology and Automation

Market Coverage Indoor Air Quality ISSA Show 2020 Preview BSC Benchmarking Survey Report Sustainability

Technical/How-To Exterior Maintenance Equipment: Buy, Lease, or Rent Carpet Maintenance Waste Management and Recycling

In Focus Software and Technology Carpet Care: Vacuums Odor Control Hand Hygiene

Sponsored Content

Restroom Care Showcase Worth Seeing at ISSA Show 2020 ISSA Exhibitor Profiles Best Buys for 2021

Webinars Restrooms Infection Prevention

Bonus Distribution

The Experience Convention & Trade Show

ISSA Show North America

CF

CFCF

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CLEANFAX 2020 EDITORIAL CALENDARJan/Feb March April May/Jun July

Ad Close / Material Deadline 12/9/20 / 12/16/20 1/31/20 / 2/7/20 3/2/20 / 3/9/20 3/11/20 / 3/18/20 4/30/20 / 5/7/20 5/29/20 / 6/5/20

Lead Feature

Carpet Care Spotlight: Special Report on Leading

Cleaning Companies

Emerging Technologies in Restoration

Business Planning: Digital Marketing Strategies

The Experience

Conference & Exhibition

Official Show Guide

Training, Education, and Engagement

Market Study: Restoration Benchmarking Survey Report

Topics Structural DryingCommercial Carpet

Maintenance Programs

Add-on Specialty Services: HVAC, Mold, Wood Floors,

and Janitorial Forensic Restoration Mold Remediation

Technical Tips Odor Removal Moisture Detection Fire and Smoke Restoration Disinfection and Mold

RemediationSpot and Stain Removal

Sponsored Content

Cleaning Industry Leaders Review Profile

Software and Technology Showcase

Restoration Showcase Truckmount ProfileTools and Accessories

Showcase

Bonus Distribution

NEXUS

Clean Buildings Expo

The Experience Conference & Exhibition

RIA International Restoration Convention +

Industry Expo

Crawford Contractor Connections

ISSA Show Canada

August September October Nov/Dec

Ad Close / Material Deadline 6/26/20 / 7/3/20 7/31/20 / 8/7/20 8/12/20 / 8/17/20 9/2/20 / 9/9/20 10/29/20 / 11/5/20

Lead Feature

Restoration Spotlight: Special Report on Leading

Restoration Companies

Emerging Technology: Cleaning Equipment

The Experience

Convention & Trade Show

Official Show Guide

Health and SustainabilityMarket Study: Carpet

Cleaning Benchmarking Survey Report

Topics Franchising Contents RestorationEquipment:

Buy, Rent, or LeaseMarketing Systems

and Automation

Technical Tips 3D Imaging for Restoration Truckmount Maintenance Rug Cleaning Hard Surfaces Floor Care

Sponsored Content

Restoration Industry Leaders Review

The Experience Company Profiles

Franchise Profiles Best Buys for 2021 Showcase

Bonus Distribution

The Experience Convention & Trade Show

ISSA Show North America

IN EVERY ISSUE:

Technical restoration and cleaning “how-tos” by industry experts

Leadership and business growth strategies

Marketing and advertising best practices

Latest industry equipment and products

CONTACT US

SALES

Abby IngrahamSales Account Executive

Abby@ISSA.com | 847.982.3484

Scott BeechSales Account Executive

Scott@ISSA.com | 224.534.5062

Micah OgburnDirector of Media Sales

Micah@ISSA.com | 847.982.3486

CONTENT

Jeff CrossEditorial Director | ISSA Media

JeffCross@ISSA.com

Amy RichardsonManaging Editor | CMM

Amyr@ISSA.com

Amanda HoseyManaging Editor | Cleanfax

Amandah@ISSA.com

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issa.com cmmonline.com cleanfax.com