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Higher Ed versus Higher Ed versus the RIAA the RIAA and Vice-Versa and Vice-Versa An Update An Update CSG-Dartmouth CSG-Dartmouth September 26, 2003 September 26, 2003 Steve Worona Steve Worona EDUCAUSE EDUCAUSE

Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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Page 1: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

Higher Ed versus the RIAAHigher Ed versus the RIAAand Vice-Versaand Vice-Versa

——An UpdateAn Update

Higher Ed versus the RIAAHigher Ed versus the RIAAand Vice-Versaand Vice-Versa

——An UpdateAn Update

CSG-DartmouthCSG-Dartmouth

September 26, 2003September 26, 2003

Steve WoronaSteve Worona

EDUCAUSEEDUCAUSE

CSG-DartmouthCSG-Dartmouth

September 26, 2003September 26, 2003

Steve WoronaSteve Worona

EDUCAUSEEDUCAUSE

Page 2: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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Joint Committee of theJoint Committee of theHigher Education and EntertainmentHigher Education and Entertainment

CommunitiesCommunities

Joint Committee of theJoint Committee of theHigher Education and EntertainmentHigher Education and Entertainment

CommunitiesCommunities

• To examine ways to reduce the inappropriate use on campuses of P2P file sharing technologies.

• To discuss their differences on federal intellectual property legislative issues.

• To examine ways to reduce the inappropriate use on campuses of P2P file sharing technologies.

• To discuss their differences on federal intellectual property legislative issues.

Page 3: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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Membership: Higher EducationMembership: Higher EducationMembership: Higher EducationMembership: Higher Education• Graham Spanier, Penn State, co-chairGraham Spanier, Penn State, co-chair• Molly Broad, UNCMolly Broad, UNC• John Hennessy, StanfordJohn Hennessy, Stanford• Chuck Phelps, RochesterChuck Phelps, Rochester• Dorothy Robinson, YaleDorothy Robinson, Yale• Staff:Staff:• Mark Luker, EDUCAUSEMark Luker, EDUCAUSE• Shelley Steinbach, ACEShelley Steinbach, ACE• John Vaughn, AAUJohn Vaughn, AAU

• Graham Spanier, Penn State, co-chairGraham Spanier, Penn State, co-chair• Molly Broad, UNCMolly Broad, UNC• John Hennessy, StanfordJohn Hennessy, Stanford• Chuck Phelps, RochesterChuck Phelps, Rochester• Dorothy Robinson, YaleDorothy Robinson, Yale• Staff:Staff:• Mark Luker, EDUCAUSEMark Luker, EDUCAUSE• Shelley Steinbach, ACEShelley Steinbach, ACE• John Vaughn, AAUJohn Vaughn, AAU

Page 4: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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Membership: Entertainment IndustryMembership: Entertainment IndustryMembership: Entertainment IndustryMembership: Entertainment Industry• Cary Sherman, RIAA, co-chairCary Sherman, RIAA, co-chair• Roger Ames, Warner Music GroupRoger Ames, Warner Music Group• Matthew T. Gerson, Vivendi UniversalMatthew T. Gerson, Vivendi Universal• Sherry Lansing, Paramount PicturesSherry Lansing, Paramount Pictures• Hilary Rosen, RIAAHilary Rosen, RIAA• Jack Valenti, MPAAJack Valenti, MPAA• Staff:Staff:• Fritz Attaway, MPAAFritz Attaway, MPAA• Troy Dow, MPAATroy Dow, MPAA• Mitch Glazier, Vivendi UniversalMitch Glazier, Vivendi Universal• Barry Robinson, RIAABarry Robinson, RIAA• Jonathan Whitehead, RIAAJonathan Whitehead, RIAA

• Cary Sherman, RIAA, co-chairCary Sherman, RIAA, co-chair• Roger Ames, Warner Music GroupRoger Ames, Warner Music Group• Matthew T. Gerson, Vivendi UniversalMatthew T. Gerson, Vivendi Universal• Sherry Lansing, Paramount PicturesSherry Lansing, Paramount Pictures• Hilary Rosen, RIAAHilary Rosen, RIAA• Jack Valenti, MPAAJack Valenti, MPAA• Staff:Staff:• Fritz Attaway, MPAAFritz Attaway, MPAA• Troy Dow, MPAATroy Dow, MPAA• Mitch Glazier, Vivendi UniversalMitch Glazier, Vivendi Universal• Barry Robinson, RIAABarry Robinson, RIAA• Jonathan Whitehead, RIAAJonathan Whitehead, RIAA

Page 5: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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Purpose and ScopePurpose and ScopePurpose and ScopePurpose and Scope“We will seek ways to reduce the inappropriate use of P2P technology without restricting free speech and expression, invading privacy, or limiting the legitimate uses of P2P. The systematic implementation of thoughtful programs of education on copyright rights and responsibilities and appropriate and inappropriate uses of P2P technologies should be a central component of such actions. The development and application of carefully crafted policies and procedures for network management can also reduce inappropriate uses while preserving appropriate uses of those networks. As always, universities will respond appropriately to all legal requirements.”

“We will seek ways to reduce the inappropriate use of P2P technology without restricting free speech and expression, invading privacy, or limiting the legitimate uses of P2P. The systematic implementation of thoughtful programs of education on copyright rights and responsibilities and appropriate and inappropriate uses of P2P technologies should be a central component of such actions. The development and application of carefully crafted policies and procedures for network management can also reduce inappropriate uses while preserving appropriate uses of those networks. As always, universities will respond appropriately to all legal requirements.”

Page 6: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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3 Task Forces3 Task Forces3 Task Forces3 Task ForcesEducationEducation

John Hennessy, chairJohn Hennessy, chairDeveloping white paperDeveloping white paper

LegislationLegislationMolly Broad, Jack Velenti, co-chairsMolly Broad, Jack Velenti, co-chairsDeveloping statement of principles and goalsDeveloping statement of principles and goals

TechnologyTechnologyChuck Phelps, chairChuck Phelps, chairDave Lambert, GeorgetownDave Lambert, GeorgetownMichael McRobbie, Indiana UMichael McRobbie, Indiana UStaff: Mark Luker, Mark BruhnStaff: Mark Luker, Mark BruhnWorking on 2 RFI’sWorking on 2 RFI’s

EducationEducationJohn Hennessy, chairJohn Hennessy, chairDeveloping white paperDeveloping white paper

LegislationLegislationMolly Broad, Jack Velenti, co-chairsMolly Broad, Jack Velenti, co-chairsDeveloping statement of principles and goalsDeveloping statement of principles and goals

TechnologyTechnologyChuck Phelps, chairChuck Phelps, chairDave Lambert, GeorgetownDave Lambert, GeorgetownMichael McRobbie, Indiana UMichael McRobbie, Indiana UStaff: Mark Luker, Mark BruhnStaff: Mark Luker, Mark BruhnWorking on 2 RFI’sWorking on 2 RFI’s

Page 7: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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Technology Task ForceTechnology Task ForceTechnology Task ForceTechnology Task ForceRFI 1RFI 1

Technologies/services forTechnologies/services forLimiting bandwidthLimiting bandwidthLimiting infringementLimiting infringement

Knowledge baseKnowledge baseCompanyCompanyTechnology (scaling, platform, Technology (scaling, platform,

…)…)What’s examinedWhat’s examinedPricingPricingEtc.Etc.

http://www.educause.edu/issues/rfihttp://www.educause.edu/issues/rfiRFI 2RFI 2

Services offering “legitimate” distributionServices offering “legitimate” distribution

RFI 1RFI 1Technologies/services forTechnologies/services for

Limiting bandwidthLimiting bandwidthLimiting infringementLimiting infringement

Knowledge baseKnowledge baseCompanyCompanyTechnology (scaling, platform, Technology (scaling, platform,

…)…)What’s examinedWhat’s examinedPricingPricingEtc.Etc.

http://www.educause.edu/issues/rfihttp://www.educause.edu/issues/rfiRFI 2RFI 2

Services offering “legitimate” distributionServices offering “legitimate” distribution

Page 8: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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What’s NewWhat’s NewWhat’s NewWhat’s NewRIAA is operating on (at least) 3 parallel tracksRIAA is operating on (at least) 3 parallel tracks

LobbyingLobbyingLawsuitsLawsuitsJoint CommitteeJoint Committee

LobbyingLobbyingHearings, legislationHearings, legislationPorn (especially child porn) in P2PPorn (especially child porn) in P2PSympathetic “victims”Sympathetic “victims”Education along w/Commerce & JudiciaryEducation along w/Commerce & Judiciary

SuingSuingGrokster, Verizon cases still in motionGrokster, Verizon cases still in motion

Challenges by BC and MITChallenges by BC and MITFERPA linkageFERPA linkage

Challenges by ALA et alChallenges by ALA et alLegislative/public backlashLegislative/public backlash

Errors (issue for auto-enforcement)Errors (issue for auto-enforcement)Privacy (translating into DMCA change)Privacy (translating into DMCA change)

RIAA is operating on (at least) 3 parallel tracksRIAA is operating on (at least) 3 parallel tracksLobbyingLobbyingLawsuitsLawsuitsJoint CommitteeJoint Committee

LobbyingLobbyingHearings, legislationHearings, legislationPorn (especially child porn) in P2PPorn (especially child porn) in P2PSympathetic “victims”Sympathetic “victims”Education along w/Commerce & JudiciaryEducation along w/Commerce & Judiciary

SuingSuingGrokster, Verizon cases still in motionGrokster, Verizon cases still in motion

Challenges by BC and MITChallenges by BC and MITFERPA linkageFERPA linkage

Challenges by ALA et alChallenges by ALA et alLegislative/public backlashLegislative/public backlash

Errors (issue for auto-enforcement)Errors (issue for auto-enforcement)Privacy (translating into DMCA change)Privacy (translating into DMCA change)

Page 9: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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Focusing on the CommitteeFocusing on the CommitteeFocusing on the CommitteeFocusing on the CommitteeStill reporting to Judiciary Committee every 45 daysStill reporting to Judiciary Committee every 45 days

Trying to reduce thisTrying to reduce thisEducation TFEducation TF

Issued white paper on student liabilityIssued white paper on student liabilityMailed by ACE to every presidentMailed by ACE to every president

Next deliverable: “Effective Policies”Next deliverable: “Effective Policies”Technology TFTechnology TF

RFI #1RFI #120+ responses20+ responsesFirst round of summaries doneFirst round of summaries done

RFI #2RFI #2About 10 responsesAbout 10 responsesSummaries to beginSummaries to begin

Still reporting to Judiciary Committee every 45 daysStill reporting to Judiciary Committee every 45 daysTrying to reduce thisTrying to reduce this

Education TFEducation TFIssued white paper on student liabilityIssued white paper on student liability

Mailed by ACE to every presidentMailed by ACE to every presidentNext deliverable: “Effective Policies”Next deliverable: “Effective Policies”

Technology TFTechnology TFRFI #1RFI #1

20+ responses20+ responsesFirst round of summaries doneFirst round of summaries done

RFI #2RFI #2About 10 responsesAbout 10 responsesSummaries to beginSummaries to begin

Page 10: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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University of Florida:ICARUSUniversity of Florida:ICARUSUniversity of Florida:ICARUSUniversity of Florida:ICARUSDeveloped by VP for Residence HallsDeveloped by VP for Residence HallsAutomatic detection and enforcement of policy violationsAutomatic detection and enforcement of policy violationsRegistering MAC addressesRegistering MAC addressesMonitoring all traffic flows looking for any P2PMonitoring all traffic flows looking for any P2PTurn off network access for all machines registeredTurn off network access for all machines registered

by “accused” violatorby “accused” violatorRedirected to page describing violation and how to respondRedirected to page describing violation and how to respondFirst offense: “Education”First offense: “Education”Second offense: 5 days off netSecond offense: 5 days off netSubsequent: Judicial systemSubsequent: Judicial systemUF: Works great!UF: Works great!RIAA: See? It’s easy! Why don’t you all do that?RIAA: See? It’s easy! Why don’t you all do that?Congress: Film at 11Congress: Film at 11

Developed by VP for Residence HallsDeveloped by VP for Residence HallsAutomatic detection and enforcement of policy violationsAutomatic detection and enforcement of policy violationsRegistering MAC addressesRegistering MAC addressesMonitoring all traffic flows looking for any P2PMonitoring all traffic flows looking for any P2PTurn off network access for all machines registeredTurn off network access for all machines registered

by “accused” violatorby “accused” violatorRedirected to page describing violation and how to respondRedirected to page describing violation and how to respondFirst offense: “Education”First offense: “Education”Second offense: 5 days off netSecond offense: 5 days off netSubsequent: Judicial systemSubsequent: Judicial systemUF: Works great!UF: Works great!RIAA: See? It’s easy! Why don’t you all do that?RIAA: See? It’s easy! Why don’t you all do that?Congress: Film at 11Congress: Film at 11

Page 11: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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Pilot PossibilitiesPilot PossibilitiesPilot PossibilitiesPilot PossibilitiesRFI #1RFI #1

Major value seems to be price negotiationMajor value seems to be price negotiationRFI #2RFI #2

VisibilityVisibilityLeverageLeverage

VendorVendorFuture solutionsFuture solutions

Actually solve the problemActually solve the problemBothBoth

Letter from Graham SpanierLetter from Graham SpanierContact John Vaughn of AAUContact John Vaughn of AAU

[email protected][email protected]

RFI #1RFI #1Major value seems to be price negotiationMajor value seems to be price negotiation

RFI #2RFI #2VisibilityVisibilityLeverageLeverage

VendorVendorFuture solutionsFuture solutions

Actually solve the problemActually solve the problemBothBoth

Letter from Graham SpanierLetter from Graham SpanierContact John Vaughn of AAUContact John Vaughn of AAU

[email protected][email protected]

Page 12: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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Notes & DiscussionNotes & DiscussionNotes & DiscussionNotes & DiscussionHigher-Ed view of lawsuitsHigher-Ed view of lawsuits

Students or campuses as targetsStudents or campuses as targetsDMCA remains an important shieldDMCA remains an important shield

GAO survey on P2PGAO survey on P2PCommissioned by CongressCommissioned by CongressWritten by non-technical social scientistsWritten by non-technical social scientistsOne round of input from EDUCAUSEOne round of input from EDUCAUSEWill go to every college and university presidentWill go to every college and university presidentLooking for pre-test volunteersLooking for pre-test volunteers

Long-term solution: LicensingLong-term solution: LicensingHatch: “…fair and reasonable licensing…” (2000)Hatch: “…fair and reasonable licensing…” (2000)Back-of-envelope calculations:Back-of-envelope calculations:

60 million swappers; $700 million loss60 million swappers; $700 million loss$1/month/swapper$1/month/swapper

Consider the Do Not Call RegistryConsider the Do Not Call RegistryJohn Dingell: “60 million citizens can’t be wrong”John Dingell: “60 million citizens can’t be wrong”

Higher-Ed view of lawsuitsHigher-Ed view of lawsuitsStudents or campuses as targetsStudents or campuses as targetsDMCA remains an important shieldDMCA remains an important shield

GAO survey on P2PGAO survey on P2PCommissioned by CongressCommissioned by CongressWritten by non-technical social scientistsWritten by non-technical social scientistsOne round of input from EDUCAUSEOne round of input from EDUCAUSEWill go to every college and university presidentWill go to every college and university presidentLooking for pre-test volunteersLooking for pre-test volunteers

Long-term solution: LicensingLong-term solution: LicensingHatch: “…fair and reasonable licensing…” (2000)Hatch: “…fair and reasonable licensing…” (2000)Back-of-envelope calculations:Back-of-envelope calculations:

60 million swappers; $700 million loss60 million swappers; $700 million loss$1/month/swapper$1/month/swapper

Consider the Do Not Call RegistryConsider the Do Not Call RegistryJohn Dingell: “60 million citizens can’t be wrong”John Dingell: “60 million citizens can’t be wrong”

Page 13: Higher Ed versus the RIAA and Vice-Versa — An Update CSG-Dartmouth September 26, 2003 Steve Worona EDUCAUSECSG-Dartmouth September 26, 2003 Steve Worona

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A Good ReferenceA Good ReferenceA Good ReferenceA Good Reference““Alternate Distribution Strategies for Digital Music”Alternate Distribution Strategies for Digital Music”

——G. Prem Premkumar, College of Business, Iowa G. Prem Premkumar, College of Business, Iowa State University, State University, CACMCACM v46 n9 September, 2003 v46 n9 September, 2003

““Alternate Distribution Strategies for Digital Music”Alternate Distribution Strategies for Digital Music”

——G. Prem Premkumar, College of Business, Iowa G. Prem Premkumar, College of Business, Iowa State University, State University, CACMCACM v46 n9 September, 2003 v46 n9 September, 2003