The \mericaii Graduate Sclmil itffniernalional Management \IJIt.\H.II>

Dare to be FiredGoing Bonkers in the Nineties

by Ijgs Proctor, Editor

Tom Peters is coming Thunderbird on April 6,1994 o drive us bonkers. Famed

author of In Search of Excellence and Liberation Management: Nec­ essary Disorganization forthe Nano­ second Nineties. Peters believes most organizations are not as bold and crazy as they need to be. He affirms that a successful business fosters innovation and pulls people in directions they never dreamed they would go. A man with zero tolerance for those who angle to get ahead. Peters thinks that people who make a difference are the ones who go from interesting assignment tointerestingassignrnenuifitbrings them more wealth, glory, and a bet­ ter leadership position, so much the better.

Anything but conventional. the following is Tom Peters' official biography:

"All bets are off. Obsolescence is an annual affair. All corporations and individuals must re-in­ vent themselves regularly.

That's why Tom urges you to read Joyce, Kafka and Chekhov in­ stead of Drucker, Porter and Peters. And why he begs young men and women, and middle managers too. to "dare to be fired." ("More than once helps.")

Zany, crazy, weird. Disorga­ nized. Fickle, ephemeral. If those words are unnerving, you and your company will be headed for the scrap heap in the 1990's.

Tom Peters watches people work: writes books, newspaper col­ umns and journal articles; creates TV shows and conducts seminars,

lie lives on an active dairy farm in Vermont and smack dab in the middle of Silicon Valley. He plays no musical instruments, believes in the virtue of an afternoon nap. and is not sure of anything. His only goals

are to irritate and infuriate, to nudge and cajole, to con­ fuse and terrify, and to live up to Business Week" s label as 'business' best friend and worst nightmare."

In Liberation Manage­ ment. Peters argues that or­ ganizations need to become "unglued" from the hierar­ chy and rules that are de­ stroying them He promotes 'adhocrac}': the ability to collect and focus resources on a specific problem, solve the problem, and then to disinte­ grate into a new configuration for the next one.

At a conference of the Strategic Manasement Sode'y in October 1991. Peters squared off against the man everyone loves to hate: M ichael Porter of Harvard University The official title of the debate was 'Tom- pet in ve Strategies and Cixipcnmon". Manv claim thai Porter won on sub­

stance and that Peters won on style. As we all know, style trounces substance every time.

Who does Peters admire? He credits ("mvervity of Michigan pro­ fessor Karl Weick for one of his favorite statements of strategy. In the Social Psychology of Organiz- IflSfAddison-WesIey. 1969). Weick describes ihe strategic practices ot [he Nascapi Indians of 1 jbrador.

Their ancient method for deciding where to hunt coasisted of reading the cracks that appeared in Caribou shoulder bones heated over a fire. Sur­ prisingly this irreverent practice isquiteeffective, The Nascapi's belie-.ed this allowed the God> to intervene. According te Peters, thisdecision-mak- ing process has great va­ lidity because:

1. The final de­ cision of where to hunt i> not personal. So if the ex­ pedition fares poor! y, onl v the gods are to blame, not an individual or group

2. The method of choosing the location of the search is not influ­ enced by the outcome of past hunts, This system helps prevent the deple­ tion of game It a random method isn't used, past success could even­ tually lead to overhuming choice locations.

3. The tribe's actions don't tol- IOVA regular patterns, which rnidit

by Chris Groves

W icti u'u.s Mur) ;> pnnicu. many more details of the Colosio assassination

will probably have been uncovered; however, as of Wednesday, March 30th. there are a slew of rumors suggesting that Mexican presiden­ tial candidate DonaldoColosio may have been the victim of an assassi­ nation plot. The recent kidnapping of a prominent Mexican business­ man and the armed rebellion at Chiapas do portray a tumultuous state of Mexican affairs; arc these events liked to a conspiracy to kill Colosio? Three rumors have sur­ faced speculating who is behind Colosio's murder 1) hard-liners in the PR1. the current ruling party; 2) Zapatista rebels involved in the armed uprising in Chiapas. Mexico;

The Colosio Conspiracy

and 3) a radical group in Los Ange­ les.

What is known is that Mario Aburto Martinez shot Mr. Colosio in the head (on videotape) in Tijuana Mexico. A second arrest has been made based on videotape evidence, because it appears that Tranquilino

S.in.K-/ Jr.^-a .1 p.iih !<T Mr

men are being held at a maximum security prison outside MexicoCity. Speculations of assassination plots evolved from background actions and past associations of the two suspects.

The "hard-linertheory", which coincidental!) is supported by the Zypatistas. contends that ruling members of the PRI (Institutional Revolutionary Party) had Colosio killed, Colosio was a member of the PRI; however, he was a reformist and supported democratic and so­ cial reforms It is assumed that hard-liners feared that Colosio's democratic reforms would remove them from power. The link with the hard liners was made because the second suspect. Mr. Sanchez,

iu.r'KcJ lor the PRI as a security L;u.trJ This in turn provides a pos­ sible fink to General DomiroGarcia Reves. the man in charge of Colosio's security, by giving the assassination an "inside job" com­ ponent.

The "Zapati sta theory " evol ved from alleged statements of the con­ fessed killer. Mr. Mario Aburto. On march 28th. the Wall Street Journal reported that Mr. Aburto had a girl­ friend, and that the girlfriend stated that Aburto told her that he was a member of a political party and was going to do them a favor. Coinci- dentally. Mr. Aburto is reported to have spent nearly four months in Chiapas just prior to the armed re­ bellion.

Cimlinutd on page 5

' International Student Forum, pg. 2• Lettre rfArchamps, pg. 2• Point-Counterpoint pg. 3•Ten Commandment

of Resumes, pg. 4•Beyond the

Cutting Edge, pg.5• InterAd update, pg. 6• 59th Avenue Journal, pg. 7• Movie Review, pg. 8• ArjventatL.Corki,pg. 11

by Dave Eichorn

SUMMER SEMESTER AT THUNDERBIRD - Five week courses highlight changes

While we have been busy with our studies in the Spring semester, there has been precious lirdetime for those of us planning to be here this sum­ mer to think about our schedules. Fortunately, the Registrar's office has done much of that work for us. Thanks to the work of Registrar David Van Ness and his staff,Thun­ derbird offers a new and improved summer program, one which better responds to the needs of students for more flexible schedules as well as the needs of faculty to concentrate on research (yes, they do more than teach here).

The biggest change in this summer's schedule, is the expanded role of the concentrated 5-week course, which was experimented with last summer. In a program which allows me student to take up

to 12 units. 9 units be­ ing the mini- mum to qualify as afulltime student, rather than hav­ ing totake four ten week courses, a stu­ dent now has the option to replace the ten week course with a concen­ trated five week course: same mate­ rial and same professor, but obvi­ ously more class hours during the week and at home (Monday thru Friday, fivedaysperweek. 90 minute periods).

Van Ness and the faculty were careful in selecting which courses

could be modified into the concen­ trated format. The department most affected is World Business, while a handful of classes have been se­ lected from International Studies: no five week classes will be offered in Modem Languages, Van Ness strongly advises the student not to "double-up" on the concentration courses (2 in one half of the semes­ ter), because it represents an inordi­ nate amount of work, especially if the student is also taking a ten week course (which will be the case if you are full time). The ideal formula is either to stay with the four ten week program, or two ten week dasses and two 5 week classes, taken in the separate halves of the semester.

The registration priority sys­ tem for summer will be based on bow many credit hours (not semes­ ters) a student has completed at

Thunderbird (including Spring courses)*. The purpose is to meet the preferences of students closest tograduation, first. Registration will take place on two Friday afternoons. April 29 and May 6 (see schedule), in the Modem Languages building, and there will be eight segments. Students will see that some seg­ ments have a longer registration time, this reflects larger groups (ie. there are more students with 24 units than 38 units).

Professors teaching the five week courses are being encouraged to develop their syllabi early so students can begin preparing for classes in advance. During regis­ tration, students can also expect to receive the courses which Thun­ derbird will offerover the next year. Although this falls short of Van Ness' goal (see Das Tor, February

7,1994) of al low i ng students a yearly insteadof semesterby semester reg­ istration students at least will know what courses will be available and can plan accordingly. Van Ness cited higher than expected dropped classes as one major reason why Thunderbird could not implement yearly registration.

Van Ness encourages student feedback on registration at Thun­ derbird. While maintainingan open door policy, he said he would also be wiHing to hold an open forum on registration if there were enough students expressing an interest as a group.

* Excludes transfer credit, waivers, audits, withdrawals, and incomplete* from prior semesters. Akoexdudesconcurrent enrollment hours from other institutions.

April 5. 1994

International Student Forum

Pyonyan; Big-Bang theory

North Korean Frictionby A mire Duumiii

North Korea's refusal 10 allow the International Aiomic Energy Agency lo inspect its nuclear sites, and iis subsequent loose-cannon act. has attracted just the kind of atten­

tion it was designed for. Its "Seoul will bum" threats have unnerved the long-memoried South Koreans, and by threatening a nuclear war that would spread radiation over China and Japan, the pariah state has snapped up front-page head­ lines all over the world. In addition. U.S. offers of concessions 10 ihe North if they allow inspections indicates they've even managed to intimidate the United States. Ari­ zona Senator John McCain has de­ scribed Ctinton'sNorth Koreapolicy as "walk softly and cany a bunch of carrots."

Yet walking softly, at least, seems wise. QA director James Woolsey has said that the North has enough plutonium for "one or more weapons." If true, t h e ramifications would be far-reach­ ing, with broad ripple effects. First, it would seriously undermine the ability of the IAEA to monitor the use and spread of nuclear weapons and material. Second, a threatened South Korea might adopt a nuclear weapons program of its own: third.

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Japan might deem a nuclear North Korea ample reason to scrap its paci­ fist constitution and go nuclear; and finally, it would accelerate nuclear proliferation among Iran. Iraq. Pa­ kistan, and others who want the bomb.

While the United States has been work­ ing 10 bolster support at the I'.N. for possible sanctions against North Korea, it has. also been strengthening its 37.0fX)-troop presence in the peninsula. Aside from the headlines- grabbing shipment of patriot missiles to.South Korea. Defense secre­ tary William Perry h:is ordered the Air Force to build up spare parts and munitions supplies there in order to improve its abi lity to rush warplanes

into action In addition, the Army has begun replacing its older heli­ copters with new. Apache attack he­ licopters, and plans are being stud­ ied for F-15 and F-16 fighter plane support from bases in Japan to bol­ ster the squadron of F-16s already in-country.

And so ihe situ.itir-i> tenum-. charged. Ihe Clinton administration'srecent friction with China, the North's closest ally, has made overtures to them awkward. although efforts are ongoing. Curi­ ously, former U.S. ambassador to South Korea Richard Walker be­ lieves that China's public dressing- down of Secretary of State Warren Christopher two weeks ago may have actually caused North Korea to block nuclear inspection three days later. "Over the centuries." Walker said, "Korea has taken its clues for dealing with foreigners from Beijing. They believe that China's bluster and rude treatment of Warren Christopher constitutes a good example to be followed." In addition. North Korea has been studying the reluctance of the Ginton administration to commit troops to Bosnia, and the withdrawal of troops from Somalia as indica­ tors of how far the US is willing to go in playing North Korea's game of nuclear chicken. It is difficult to say whether Pyonyang's bluster will achieve their ultimate goal of full diplomatic recognition and foreign economic assistance, but their big- bang tack has certainly succeeding in turning some heads.

Srodkowoeuropejska Strefa WolnegoHandluby Dariasz Wifcek

Strefa ta obejmuje cztery panstwa 'rodkowoeuropejskie: Polske. Czechy. Stowacje, i W'egry. otacznej liczbie ludnoii okolo 65 milionow Zgodnie z nodpisanym ostatnio porozumienicm w ciagu naj- Mizszych 5 do 10 lat zostana, zniesione prawie wszy<tkie eta i bariery ograniczaja.ee handel miedzy krajami czfonkowskimi. Jest to pierwszy etap integracji gospodarczej cztercch krajow oraz nastepny krok na drodze do peJnego cztonkostwa w I'mi Europejskiej. Wszyscy uczestnicy poro/urruenia o urworzentu Srodkow-oeuropejskiej Strety Wolnego Handlu 1 S'SWH )' podpisali juzumowy stowar/ys/eniowe z Unia, huropejska i w najhlizszej przyszlos>ci planuja zlozyc oficjalne wnioski o przyjecie. Sfowenia wyrazifa w- tym roku zainteresowanie przystapieniem do SSWH. Przewidywana w-ysoka stopa wzrostu gospodarczego. do-tep do najw ieks/ego wspolnego rynku nj suiecie oraz wyksztateona i stosunkowo tania sita robocza sprawia, ze ten region Europy jest atrakcyjny dla wielu przedsiebiorstw.

What is CEFTA.'

CEFTA stands for the Central European Free Trade Agreement which is comprised of four countries: Hungary, the Czech Republic. Poland and Slovakia It has a total population of about 65 million. According to the recently signed agreement, the tariffs and trade barriers for the majority of products between the member countries will be abolished during the next five to 10 years.

It is a first stage of further economic integration of the four countries and a preparatory step for European Union membership. Already all four countries have signed association agreements with the European Union and plan to apply for admission to the Union in the near future. Recently Slovenia expressed interest in joining the CEFTA. The combi­ nation of projected high economic growth rate for the region, access to the largest single market in the world, and well skilled and inexpensive labor makes this region an attractive one for many businesses.

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Lettred'Archamps

Thunderbird Campus in Geneva

Well, we're still surviving the mid-term crunch. Lots of us are found in the middle of the study room floor huddling over maps of Europe tor Dr Barbarinde's RBE mid-term. Study groups are plenti­ ful. For MBM and other classes. suits and ties gearing up for pol­ ished presentations give our reno­ vated farmhouse the air of a Fortune ^00 company, I,ike you. we loo ore staying up until all hours of the morning in the computer room to get papers in on time. We will live through this.

We must. Who else would keep Europe's trains and roads oc-

g£ cupied during week­ ends? For upcoming Easter weekend, a large contingent of Archamps T-Birds is heading south to Rome. Florence and maybe Milan. A neu'lyengagedcoupfe is sneaking off to Venice for a romantic getaway. Rumor has it that they will be back. Another set of us are headed north to Brussels and then. Amsterdam. They claim they intend to be careful enjoying night life there. Still another few of us are contemplating Corsica or some warm, sunny beach

where no brain activity is neces­ sary.

The blooming flowers around Geneva and white cherry trees are promising an even prettier spring than we could hope for. This morn­ ing we saw cafes and restaurants putting tables and chairs onto side­ walks to get ready for spring people watchers. This is going to get better and better

W'ith only 7 weeks or so left in this semester, we are committed to making the most of every minute on this continent. Hope you are doing the same!

The Gate"Wherever we travel, whenever we pass from one country to

another we must go through a gate. However. Ba» lor means more than simply the traversing of borders; it stands as a symbol and artery of communication through the barriers of superstition, ignorance, dogma, racism and prejudice: traditional enemies which continue to be a detriment to progress and global peace.

Idealistic though it may sound, it has now become me respon­ sibility of our generation, the future leaders of the international community, to make every effort to widen these gates and succeed where previous generations have failed

Bas ?Ccr must therefprpb&aaopen forum for debate, a clearing house of ideas that,,may further.'prepare us for the international community and/further augment the reputation of this youthful institution." /-.\'-'\ ;, £X' " -.,'%. "c-,"--:

tes ProctorManaging ;^3it0r |Design Bditob 1 /Copy Editor ; r, /Financial Nfaiiagei,,Advertising Manager Carlo Van Rantwijk

^ 41 DNbumitt

Letters to the Editor appeat'iri unaltered form. Opinions expressed therein are not necessarily those of Ba» IOT. the student body, the faculty as a whole, or the administration.

Sa» I« 15249 North 59th Avenue. Glendai', Ari-jma 85306 (6021-978-7119

Ba» £or is produced on Apple® Macintosh

April 5.1994Ba» Page3

Legalizing Drugs?by Michael Oakes

The prospect reminded me back to a movie of a couple of years ago Spike Lee's Jungle Fever and toapowerfully disturbing scene in it. Wesley Snipes, who portrays a successful businessman, enters a New York City crack house insearch of his older brother, a crack addict who has just stolen from their par­ ents to fund his habit It is a truly dizzying scene, the large house foggy with crack smoke, people of all backgrounds who have been driven to care for nothing beyond their next high. Granted, this is glitzy Hollywood (even though it comes from one of its more truthful filmmakers) showing this dark side of drug use, the destroyed lives, broken relationships, utter despair. But this is also a reality for the untold addicts who. at one time in their lives, "tried it" for the first time.

Here I must make a distinction between "hard" and "soft" drugs. Though some may call it hypocriti­ cal. I argue here against the legaliza­ tion of highly addictive drugs such as heroine, crack and cocaine as opposed to marijuana, which is medically less addictive and less harmful than both alcohol and ciga­ rettes. Yet some would like to bunch all drugs together and argue for their legalization. This. 1 cannot support.

The arguments for legalization go something like this. Take drugs out of the hands of the pushers and put them in the hands of the govern­ ment and thedrug companies where they can be regulated and controlled Give the users clean needles and rehabilitation centers, and allow people to make their own choice.

We could also reduce violent crime, they say, but at what cost to society? What these and similar arguments overlook is the highly addictive na­ ture of hard drugs and the vulner­ ability of youth.

"Hie legalization of drugs would greatly reduce the negative social stigma that currently goes along with their usage; maybe not initially, but definitely over time. As a direct consequence, the number of "aver­ age people" experimenting would also increase. The scenario of rais­ ing a generation of the addicted is not so far-fetched, especially if, through regulation, drugs are made less expensive,

"But they'll be regulated, only sold to those of a responsible age," it could be argued. One need only look at the use of alcohol and ciga­ rettes by those underage to get an idea of the effectiveness of regula- lion. On the other side, if govern­ ment was able to establish an effec- ti ve system of regulation. this wouid quite probably result in the emer­ gence of a black market for them and the resurgence of drug-related crime.

It has also been argued that legalization would allow govern­ ment to set prices high enough to discourage both experimentation and steady use. Acain. this would encourage ;i black rrurket for drugs at cheaper prices and effectively negate any positive effects on crime.

Finally, children are curious. This is the cause of much of our current drug problem. Buttheeasier the access, the greater chance of greater experimentation.

Looking back, this seems to be purely common sense. I guess that's my point. Legalizing drugs makes no sense.

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byMarkHardt

I support the legalization of drugs. Let me first say that I am not some glassy-eyed drug user looking to legitimize and lower the cost of my habit I do not use illegal drugs. In fact I am always thinking up new and interesting ways of just saying no, as my heroine (pun intended) Nancy Reagan would say.

Legalization of drugs would result in a lower crime rate, higher tax receipts, and may actually cause a decrease in illegal drug use.

There is a clear link between crime and the illegal drug trade. Just as in the roaring twenties, turf *ars over the distribution of drugs result in ugly and bloody gun battles. Us­ ers faced with an artificially inflated price will stop at nothing to obtain the money to pay the dealers.

Legal izaiion wiil sharply lower the price of drugs, thus decreasing the incentive to steal to obtain them. Corporations will take over the drug trade and put the gangs and thugs out of business. Battles will still be fought but they will be waged in the stock market, not on the streets The over-crowded jails will be cleared nut of two-bit drug dealers, leaving room for real criminals such as murderers and rapists

The current monopoly mer dis­ tribution b> the drugcartel.senforced by their own daring and brutality will be broken. Enormous profits now funneled to the Swiss bank accounts of a few people will be spread out among numerous stock­ holders. Every one could partici­ pate in the profits by simply buying shares of Philip Morris or RJ Reynolds.

As essayist William S. Burroughs said in a 1978 Rolling Stone Interview "In order to elimi­ nate drug use, a police state will have to be created; there will liter­ ally have to be a camera in everyone's bedroom". This is un­ acceptable in the United States. As it stands now, the drug trade is out of control. If thedrug trade were legal­ ized, it could be regulated and heavilytaxed The receipts could be used to open up detox centers and finance media campaigns that vilify drug use. Media campaigns have proven more effective than all the dnigraidsintheworld. There would probably be enough money leftover to eliminate the national debt.

Would legalizing drugs in­ crease drug use? There is no evi­ dence to support the assertion that it would In fact, there isevidence that drug use would actually decrease. Take away the thrill, and no one will want to do it. It is a true fact that alcohol consumption actually dropped after the repeal of prohibi­ tion. The Netherlands has practi­ cally legalized drugs and yet it has not turned into a nation of drug crazed junkies.

This a sensible proposal that is supported by both Milton Friedman and William F. Buckley. These are no hippies, but establishment stal­ warts.

Get Acquainted

with "INTERAD"

By Carofyn Klatger and Vicki Harder

Inter Ad. Thunderbird's pre­ mier marketing course, offers stu­ dents the opportunity to design a complete marketing plan for con­ sumer products in international markets. Studentscanputtheirprior coursework into practice through a real-world marketing project in which they research, analyze, and synthesize information todevelopa comprehensive marketing plan for companies considering expansion into foreign markets.

Students are divided into four teams and compete in the develop­ ment and presentation of research. marketing, positioning, advertising, and sales promotion plans. The teams are responsible for introduc­ ing and/or expanding sales of prod­ ucts or services, in a foreign market of the company's choice. Past spon­ sors of Inter Ad groups hav e included Dole Fruit. Finesse. Dr. Pepper.and Rollerhlade.

It you are considering taking Inter Ad next Fall, a~Get Acquainted Night" will be held on Tuesday. April 12 at 7:30 pm in which stu­ dents am meet current Inter Ad mem­ bers, along with Inter Ad Professor Rank Callahan and past InterAd students. Because this meeting will provide important information con­ cerning the application process, in­ terested students are strongly en­ couraged to attend. Look, for more information on the location of the event in the next issue of Das Tor.

Market Research at

Warner Bros.

Daniel Rosea VicePresidere of Marketing Research at Warner Bros., discussed the differences between marketing in the tradi­ tional sense and marketing a mo­ tion picture to approximately 65 students and faculty when he vis­ ited the Glendale campus this past Monday, March 28th. In fact, he characterized marketingthemo* - ies as releasing 38 new products each year where the marketing team does not have control of the product design, has one chance at success and the product lives jr dies within a two week time pe­ riod with millions of dollars at stake. Talk about stress!

Two more speakers will be coming in the upcoming weeks: Cindy Williams of SunService will speak on "Customer Satis­ faction & Relationship Market­ ing" on Monday. April 11th and Nancy Hams of Disney will be talking about "Mickey Mouse Club: New Twist on an Old Fa­ vorite" on Wednesday. April 27th. Both speeches are open to every­ one and will be held at 1:10 p.m. (dead hour) in Room 21. The ASLC has provided the funding

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April 5,1994

The Ten Commandments of —— Resume Writing ——

By Heather Leonard,Graduate Associate

The making of a resume in­ volves writing skills and knowl­ edge of yourself and of the position you are looking for. It also involves the ability to cope with ambiguity when it comes to deciding what should he included and what should he left out. In spite of the subjective nature of making a resume, some general guidelines apply. The Ten Commandments below, found in a an old \ ault in the Career Services Center, summarize some of those guidelines:l.Thy resume's first third shall sell

Have you ever thought of how difficult the job of a recruiter is? In periods of economic growth it's tough on them to find and to fight for the best candidates out in the job market. Ineconomicrecessionsthey have to keep their heads above the pile of resumes and somehow man­ age to son out the best candidates for the fewer positions their compa­ nies need them to fill. It looks like recruiters are now facing the latter of the two challenges and, to cope

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with it effectively, they have devel­ oped some skills. Skimming through resumes in 30 seconds is one of the most important of those skills !f your best skills that relate to the position being offered do not shov, up in. say. the first third part of your resume, the chances are that the recruiter michi not even continue reading ii.2.Show th> best skills for the joh

It is useless to spend precious space in your resume describing your skills in finance if you are applying for a marketing position. You should weigh the convenience of placing your education or your experience first in your resume de­ pending on where your skills tor that position are mostly concen­ trated.3.Thy resume's information shal! (low orderly and logically

A concise and not over-ambi­ tious Objective: well defined Quali­ fications that support the Objecti ve: Education and then Work Experi­ ence (or vice-versa) with quantifi­ able accomplishments that back-up the stated qualifications and finally, at your discretion. Honors and Awards. Computer Skills. Personal information and Address4.Thine objective shall be concise and reasonable

A very spcafL obiectiM1 in

your resume may narrow signifi­ cantly your chances of landing a job. Rememberthe general jobclas- sificarion theory: You can aim for "the" job. for "a" job or for "any" job. Some job searchers spend pre­ cious time before they realize that their best bet should have been to start-off with the latter alternative Moving up or laterally iseasier w hen you are inside of a company.5.Thou shah not exaggerate

Try to be precise about your qualifications. If in doubt, it is best to downplay them a little. This is especially important in respect to your language skills. Ifyourresume says you arc proficient in a given language be sure you are ready to be

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interviewed in that language. An exaggeration in any area of your resume, when noticed by the re­ cruiter, casts a shadow over the credibility of the other informa­ tion you are giving.6.Thou shall make it legible and clear

Bullets are easy and last to read White spaces in the right places give the reader a better sense of location of information as well as some time to breathe. Dates should he specially visible.7.Thou shall use proportional font

In today's high tech world there is simply no more space for typewritten resumes. Use a word processor, its spell-check and a font that looks professional. Print ycu« resume on a laser printer. S.Thine accomplishments shall be quantifiable

Accomplishments are better measured by recruiters if they are quantifiable: "Increased sales by .W or "reduced overall annual financing costs by ten percent" are some examples. 9.Thou shah not lose the re­ sume book deadlines

The deadlines for approval of the resumes to be included in the Resume Book are July 11 for r.ill I'VM Please contact the CaavrScn ices Center ifyou need ;iny further information about the Resume Book.1 O.Thou shall seek help if the above commandments sound strange to thee

The Career Sen ices Center's professional staff and the Gradu­ ate Associates can give you coun­ seling sessions abcat your re­ sume and any other aspect of your careerplanning process. You can also attend to the Effective Re­ sume Writing I and II workshops which are given by the Graduate Associates. All you have to do is sign-up in the Career Services Center foracounseling session or for the workshops. Good luck!

FYI • JOB

SEARCHby Paul Henhey

Getting tired of looking through the usual books and job postinglists for that perfect lead to that perfect job with that perfect salary'1 Have you thought maybe of Newsprint' Videos0

In the Career Services Library there exist quite a few alternate sources where you can look for leads. One of them - THE NATIONAL BUSINESS EMPLOYMENT WEEKLY is published by the same folks that bring you THE WALL STREET JOURNAL. These weekly news­ print journals are for the US do­ mestic market and are divided by region. Their subject topics are concise and are written with the job-seeker in mind. Titles of re­ cent articles are:"Recruiters are Rosy about Hir­ ing Demand". "Opportunities on the Information Highway", "Land a Position with a High Growth Firm".

Another source is the CORPO­ RATE JOBS OUTLOOK! reports. These are weekly newsletter style reports on leading US. Canadian and International firms. The "HOT IDEASrsectionhighlights and pro­ vides data on leading employers and industries with explanations of why they're so hot

The library also has a video section («. iih rwoTV/VCRs) which is divided into COMPANY. GRADUATE ASSOCIATE and MISCELLANEOUS sections The Company v ideosare corporate pro­ paganda, detailing and providing a more visual insight into the com­ pany The Graduate Associate videos highlight presentations done by the GA's and are good for re­ viewing areas such as resume writ­ ing and interviewing skills. The Miscellaneous section is the most extensive and consists of videos taker, during the EXECUTIVE EXCHANGE, GLOBAL CA­ REER AWARENESS WEEK and other seminars held at Thunderbird There are also videos highlighting in BANKING.ENTREPRENEUR- SHIP. MARKETING.and WORK­ ING in Japan and Spanish language countries.

Spring 1994 Faculty Rounds

by (hear Verges

For students. Faculty Rounds provide an opportunity to learn, as well as to interact with professors in a small, informal setting. For pro­ fessors, they represent an opportu­ nity to discuss current research, in­ troduce topics of future course of­ ferings, and/or present topics that have been requested by students. Faculty Rounds can also serve as a means for academic career explora­ tion (i.e.. faculty couaseling type session).

Spring 1994 Faculty Rounds topics include:

Wednesday. April 6 and Wednesday, April 13*

Wednesday, April 13 onjyThunderbird Faculty Rounds

Committee reserves the right to

change the schedule ami or present­ ers upon unforeseen circumstances.

Sessions will take place in the classrooms around the fountain from 1:10 to 2:25 according to the above schedule. (Check classroom doors and/or postings in fountain area for room assignments). Lunch will be provided for all participants. Lim­ ited space available will be filled on a first-come first-serve basis. Early registration forms are available in student mail boxes, drop box in Post Office Lobby, and ASLC office. Completed forms should be returned to drop box in Post Office Lobby before 6:00pm, Tuesday. April 5.

For further information please con­ tact Ruth Ofstedal (588-8057) or Oscar Verges (439-4906).

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Beyond the Cutting €dge

Net.Structure3fry Ray Scurr 21521@ef.gc.markopa.edu

Many network structures work with E-mail as the means for group discussions on the net. The oldest example of this iscalled L1STSERV. A Listserv is a program, running on a computer on the net. that main­ tains lists (i.e. list server). Each list is a table of E-mail addresses of people with common interests who want tobe part of group discussions.

The Listserv receives E-mail messages, that are sent usually from list members, and then resends the message to everyone subscribed on the list. The Listserv has its own E- mail address. e.g. L1STSERV@AREVM 1 .BITNET Only commands can be sent to this address and then only in the first lines of the body of an E-mail mes­ sage, e.g. SUBSCRIBE TBIRDS John Doe (meaning subscribe John doetotheTBIRDSlist). Thelistserv would respond to John by sending an E-mail saying that his name has been added to the Thirds list. If he wanted to send a message to the croup i e post en the list, he would address the message to the group to TBIRDS@ ARIZVM1 .BITNET

Every list has a list owner, who is in charge of everyday administration ofthelist. This includes keeping the discussion on appropriate topics, setting policieswhen necessary, and taking care of the general adminis­ trative tasks. Some lists are moder­ ated by the list owner. This means that messages are sent to the list owner, who will read them and then decide whether to post the message on the list. TBIRDS is an unmoderated list, meaning that any­ one can post directly to it.

Many people, who are sub­ scribed to a list don"! post but do read their messages that are posted. We call these people 'Inrkers' Al­ though the term sounds bad, it really isn't. Frequently it is better when you are a new subscriber to listen' first before commenting. This is a way to have more context to the discussions on-line, Newbiestothe net are often attacked for asking questions that have already been frequently asked. Discussion topics live like the tides of the ocean.

Listservs are still very popular. although resource intensive (from the increase in network traffic), be­ cause thevcan he accessed h\ people from dillerem networks, e L: CompuServe. America On-line as well as the Internet.

Coins. Stamps and Postcards

By Carlo van Rantwijk

Have you seen the colored boxes at the Post Office (to the right of the Post Office desk)0 You might have wondered 'another fund­ raiser?' Well... not really. On Sat­ urday April 16. 100 kids will ex­ plore our campus and make a tour around the world. Anotherlnterfest. Brian? No, although this event builds on the same idea. We, a groupof the Global Leadersnipclass, have invited 100 children through the Big Brother/Big Sister Organi­ zation. We nave received foreign coi ns and stamps from some of you!

Thanks! But we still need another 85 to gi ve every child a foreign coin and stamp. Furthermore, we still need a KX) foreign postcards (they may be old). If you did attend Imerfes! this semester, you know how happy one coin can make a child. So please, clean out your drawers (mid-terms are (almost) over and look for foreign coins and postcards. If you get mail from abroad, don't throw away the stamps but put them in the colored box in the Post Office right away. It's an ideal way to promote your country and you help a child! Thanks from the children!

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Coming April 26th. The Presi­ dential elections! The six month term will commence May 9th and extendthroughOctoberSlst. There will be a mandatory candidates' meeting on April 11. 1994. at 8:00 p.m.intheTowerBuildingTVroom, The two week campaign penod will begin after the meeting. The Presi­ dent receives a salary of $3500 for the term of office.

All other positions with the ex­ ception of Vice-Presideni and First Semester Representatives will also be elected at this time. They are: Academic Affairs Chair (paid $1000 for the six-month term) Student Activities Chair (paid $500 for the Summer Semester) Asia/Pacific Representative European Representative I^tin American Representative Middle East/African Represen­ tative North American Representative 2 Representative-at-Large

All of these positions will as­ sume office the day after Spring Commencement, and complete their term at Summer Commencement (with the exception of Academic Affairs Chair which runs for 6

months, from May 9-October 31 1Any candidate for Area Represen­ tative must be a citizen of one of the countries of the area he/she intends to represent.

All interested students should pick up a copy of the election code and a petition for candidacy from the ASLC office, and fill in the appropriate information prior to at­ tending the Candidates' meeting. Two other appointed positions u ill also be open at this time: "Treasurer (paid $25' X) for the six- month term)"Ombudsman (paid $500 for the Summer Semester)

Applications forthese positions will be due April 25. at 4:30 p.m. in the ASLC office. The candidates for these positions will be inter­ viewed and appointed by the new President.

These positions otter tremen­ dous opportunities for people to impact student life. Those in office now are standing by to talk to you about their positions If you have any questions about the elections or about the ASLC in general, please contact Yael Coifman. your Vice- President.

Colosio Continued from fmve 1

The "LA connection" is based on Mr Marline/, the alleged ac­ complice. Prior to living in the Tijuana area. Mr. Martinez lived in an area near Los Angeles harbor where gang activity is prevalent. The .38 caliber pistol used to kill Colosio is believed to be of Los Angeles origin. These gangs are being investigated by the FBI to determine if they had any involve­ ment in the assassination.

Although the above three theo­ ries are very interesting, there is a fundamental flaw' in assuming that the respective implicated parties would be better off with Colosio dead. Professor Jackson (RBE: Latin America) thinks that the as­ sassination waspulledoffbyasingle. distraught individual. The rationale behind his opinion is that Mexico is in a decade of economic duress; there are many dissatisfied people who blame the PR I party for the dire economic situation. Thus. Colosio. as the PRI's presidential candidate, would be the likely target ot aggres­ sion aimed at the PR1.

Professor Jackson di scou nts the "hard-liner theory", because he doubtsthat the hard liners were dis­ satisfied by democratic and social reforms to such an extent that they would conspire to kill Colosio. The current President Carlos Salinas. also a member of the PRI. selected Colosio as his successor after con­ sulting with the party, so the hard­ liners had ampleopportunity to voice theirdissatisfactions with the candi­ date. Afinal incentive for PRI mem­ bers not to kill Colosio at this time is that the choices for a replacement candidate are severely limited: all potential candidates are required by Mexican law to resign from govern­ ment posts six months before the election. Because thisdcadlinewas in late February, all current govern­ ment officials are ineligible to run

for President A replacement for Colosio has been selected: F.mesto "/edillo Colosio'scampaign man­ ager. Zedi llo is promoting Colosio's democratic and social reforms: thus nothing has been gained by the hard liners on the social and democratic fronts. Professor Jackson also sur­ mised that if on the odd chance the "hard-line" theory proves correct, it w ill have a significant destabilizing effect on Mexico.

In professor Jackson's opin­ ion, the "Zapatista theory" is illogi­ cal, because Colosio was dedicated to implementing social and demo­ cratic reforms that would improve the situation of the "Zapatistas". Furthermore, if the "Zapatista" rebels carried out the assassination, the .Mexican government would wipe them out: thus providing an incentive not to kill Colosio.

The "LA connecti on" al so does not seem probable to Professor Jack­ son; he likened this aspect of the conspiracy theory to the likes of Lincoln and Kennedy. The prob­ lem with assassination theories is that they generally breed increas­ ingly radical and complicated theo­ ries. In academic circles, there is still speculation as toapossible con­ spiracy in the Lincoln assassina­ tion. The Kennedy assassination is perhaps the most notorious assassi­ nation case, and analysts are still coming up with new theories of "who killed Kennedy".even though the event happened thirty years ago.

Tom Peters —————Continued from page J

allow the hunted animals to antici­ pate the habits of the Indians, and cause them to move to more distant feeding grounds.

While most business strategists will find the Caribou Bones algo­ rithm impractical. Peters' point is worth consideration: Managers need to think more about the down­ side of a single-minded pursuit of predictable generic strategies such as differentiation or cost-leadership. It might pay to keep competition guessing by simulating a C.tnbou bones strategy. Ideas like this u. ill definitely drive the stuffed shins :r the Boardroom bonkers Accord­ ing to Peters, it might even cost you your job (if you're lucky).

Mr. Peters will address tu- dents in Dr. Caren Siehl's Leader­ ship and Management classes in the AT&T Auditorium on Apnl 6 Although he normally receives SoO.lHX) for such an event, he has come to Thunderoird specifically at Dr. Siehi's benest. to speak to ner classes. You must have a ticket to be admitted to this historic event.

[Thi.\ article hurrow.s heavily

Peters. Plagiarism is the basis of all literature* in ihe world, except for the first, which is unknown- the Editor.!

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B-To-B Marketability

Think of all that acompany has to do to produce a bar of chocolate. Commodities such as cocoa, butter. sugar, nuts, and paper must be pur­ chased, as well as a great deal of equipment. Before that, a firm pro­ duced the cocoa, another bought the nuts and a machine to crack them

BUSINESS toBUSINESS

with. Even before that, there is a fanner who needs a variety of tools todo his work. Satisfying these needs before a product gets to the final consumer is called business to busi­ ness marketing. A bout the Class

Those who have taken Interna­ tional Business toBusiness Market­ ing with Pi of. John Zerio know that the course exposes them to all ele­ ment of the changing corporate marketplace. Students develop ex­ pertise in domestic versus offshore sourting. the organizational buying process, marketing strategy devel­ opment and strategic planning. Estimating market potential and derived demand isalsoemphasized. Key emphasisisalso placed on com­ petitive intelligence and the tech­ niques used to track the competi­ tion. Strategic thinking is intro­ duced, and students learn to read the cbanges in the relevant environment. and propose appropriate changes in company policy. Quality is Key!

According to Dr. Zerio, "Our business to business marketing stu­ dents know how to enter the market in Country X with Product Y. They know how tohandtechalfengescom- panies race as they respond to for­ eign competition at home, and as they operate in the global arena." How?Bystressingquality. Quality is taught not just.as a professional credo but as a way of thinking about

one's work. Students learn the im­ portance of penetrating the consumer's ndnd. not just to meet, but to exceed their expectations. Thus they deliver the highest qual­ ity product orservice possible. Prof. Zerioasseftsthat,"My students must be motivated to perform at the high­

est level of quality. They must be able to put themselves in the customer's shoes and feel what they are feel- inn. In the 90s and beyond, we will com­ pete on this level of qualitv or not compete at all "leaders of the global village

There is no jt prufilefivthe ideal sti,- dent for the program. hut Pr Zerio dem;inds If Nl percent commit­ ment iioin those who enter. Students must

be self-motivated, orgam/ed. ;rnd possess good analytical skills The ability to produce in an environ­ ment that is not well-defined is criti­ cal. "This prepares students for w hat they will find once they are on the job You have an ohjecti \ e. and it is your responsibility to figure out how to accomplish it. It is a price­ less experience".

With this kind of training, stu­ dents are well-prepared to succeed ?n !ntf*f7iwt!onal h'j^nc> u ^u MUC^S marketing. They become savvy marketers and knowledgeable lead­ ers with a firm grasp of today's domestic and worldwide marketing practices: ready and eager to take a company into the 1990's and be­ yond.

Lecture Series* April is Business to BOSH

ness Month. There wil be a speaker series cafled Badness toBasSness:Sraart Marketing. Tins series combined theory aitd practice with the day to day experience ofleadirigaiftr- keters from IBM, Johnson & Johnson, BF Goodrich, and otters. Tbegoalofthisseriesis to tea-ease awareness of B to B marketing, and to discuss the terrific jobopportunities in the fidd(47% of thefirnis recruit- iagat Thunderbird work in B to B markets). Watch for de-

EVERYONE LOOKS FORWARD TO

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InterAdInternational Marketing Workshop

The Ultimate Candy Obsession_;Viva Mexico!by Virginia Gil

;DuIces en Mexico and

ft ./m Sjf/im up to their nr^ tv m candy

InterAd! We wouldn'i have any trouble marketing Sathers' lines of harU candy into Mexico. Atier all. u. hodoesn't hketoeat candy? Only a small group, right? Well, as it turned out. our whole project has turned into a pretty challenging feat.

Mexico loves candy so much that the market has become satu­ rated. It's one of their favorite pas­ times! So, how does Sathers differ from their competition? What makes ussospecial?We've been wracking our brains all semester long and c.rtly now is it beginning to pay off. Hard work, not to mention a split­ ting headache!

Our Market Research Direc­ tor (yours truly) has spent most of her time getting her hands on any­ thing and anyone that remotely re­ sembles candy. Then came "the mother of all trips" according to Dario Marchetti. our Marketing

Director: Gatfier'ngNIX months' of information m '.be span pf one *iny week M Mexico City a:ad Guadalajara. Bouncing mjrn Metro station ti? rracroljis and\j ith bajdy time tostoparastreercomertaqueria for a bite to eat. Dario and Ginny

almost lost theirminds. but returned with enough ammunition for the INDE­ STRUCTIBLE MARKETING PLAN

No one in our group keeps us on our toe\ better than Dano. He's a con- summate coofc. too His pasta dinners arc a delight 10 all our "dulled from the Dining Hall taMebuds! He's de­ termined to (urn our BOOK, our mar-

, .>*/'« keting strategy pre- $*? sented to Sathers'

executives at the end of the semester,

into a timeless clas­ sic Barbara Embser.

our Creative Director. has been whipping up

some extraordinary ideas for our product. She's turning our half-hakcd idea-. int<j unique!) cre­ ative masterpieces. You should see our moodset!

Rose Sartori. our Sales/Pro­ motion Director, has been work­ ing furiously, leaving no stone unturned in her quest for the ulti­ mate sales/promotion campaign. And she sti 11 finds ti me for fly backs! RexStepp, our fearless Media Di- rector.has transformed rtimselfinio a Mexican Media Encyclopedia. You name it, he knows it: TV, maga­ zines, comic books, etc. There's no stopping El Hombre Rex from dis­ covering his "latest" avenue for our strategy.

Last, but not least. El Capitan de Nuestro Equipo, Ai Patnik. Ac­ count Executive Extradordinnaire. has the unenviable task of keeping us sane (including himself)andpush-

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ing us physically and mentally to­ wards our goal. His apartment is now the ultimate InterAd Team Sathers headquarters, complete with fax. copier and computer, much to his roommate's chagrin (Thanks. ,Vf arlin for purling up with our she­ nanigans!). Several hours have been spent there talking on the phone w ith our contact at Sathers. editing our BOOK, and faxing a myriad of questions throughout Mexico and the T-Bird network!

We also have the team-behind- the-team, our InterAd Crew, who have been dedicated and true, even when we spring last-minute crew meetings during mid-terms! They've brought us contacts, fresh new idexs to enliven our numbed brains,, and overall moral support. li'snottoolatetojoinourcrew. We si 111 need a lot of'help as our Big Day draws rveor Besides, il gives you an exclusive look behind the scenes of Ir.'.erAJ i, * c!! a.-*:!»; extra cuge to joining it next full 1 If you're inter­ ested, contact our indefatigable Crew Coordinator. Marca Armstrong, at 8U-8663!

Inter Ad is a class that every future marketing guru should expe­ rience. 11' s a taste of the real world, and a true test of learning how to work well together. Not only do we have to compromise a great deal when it comestodifferencesof opin­ ion, but we also have to stand be­ hind our product and believe wbofc- hennedly in its vjcct^s, even when it seems like it won't work. Our guide and mentor. Professor Callahan. never fails to, in his own words, "push us to the edge without fallingoflr.especiaily when it comes to finding that elusive positioning statement! His assistant, Fernando Sando val. an ex-Inter Ader, has also been giving us sound advice and insight from his own experiences in InterAd

It hasn't been easy, but we By to keep our spirits and sense of humor in high gear during this un­ forgettable adventure. Like all other InterAd teams, we have our share of ups and downs, but we believe with­ out a shadow ofadoubt that our goal will be attained. Besides, we want to surprise you on Friday, May 6 (9:30 am) when we present "the motherofall Inter Ad presentations"!

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M 59TH AVENUE JOURNAL 1994 Das Tor & Compan\. Inc. All Kighis Reserved

VOL.CXXX NO. 4 ik"* WESTERN EDITION MONDAY. APRIL 5. 1994 GL£NDALE ARIZONA 75 CENTS

What's News-

copper Prices Surge as Labor Claims Victory

The price of Arizona Copper, a major input for the cartel's German manufacturing subsidiary, rose nearly 20% as copper miners pushed through a ban of controversial cop­ per extraction technology.

The introduction of the Ex-Cop II automated extractor, sold by InfoPac of Phoenix, earlier this year had enabled Arizona copper pro­ ducers to cut costs by up to 30%, mainly by laying off miners. How­ ever, copper miners organized an effective campaign against the new technology and managed to gamer enough political support to obtain a temporary ban of the Ex-Cop II on the grounds that safety testing of the device was not thorough enough.

Much of the credit for the ban is going to Federal Reserve Chairman Dick Mahoney. Mahoney'sSenate victory in Arizona was due in large part, say analysts, to the support he received from organized labor in response to his promises to negoti­ ate a fair deal for the displaced min­ ers. "Mahoney is on our side," said one elated miner. "We can thank him for our jobs."

Copper producers are. predict­ ably, up in arms. "This may put a few more miners back to work, but our customers might start looking somewhereelse ifwecan'tkeepour prices down." said Zeke Crenshaw. Chiefof MiningOperationsat Mag­ num Copper Co.

Economic Report F.flh Period Second Quarter 1995

The United Kingdom:Despite an interest rate cut from

5.18% to 4.76%, the pound appreci­ ated to 1.7204dollars perpound (up from 1.56W). Analysts said this jump probablyreflected short pound positions being squeezed out of the market. Additionally, FX investors fearing uncertainty as to the direc­ tion of US monetary policy bought pounds to protect their positions.

With falling interest rates, the UK economy grew faster than ex­ pected last quarter. According to government figures. GDP grew by 18% this quarter compared with theearlierestimateof2.5%. Invest­ ment by UK pension funds, insur- ancecompanies, investment and unit ousts shot up, reflecting the rebuild­ ing of personal savings and a switch by savers away from cash and into securities. At the same time, the lagging job market is starting to recover.

The fortunes of the UK economy are clearly running con­ trary to those of its former PM and Iron Lady Maggie Thatcher, who collapsed during a recent appear­ ance at the American Graduate School of International Manage­ ment.

GermanyFollowing intense negotiations

last week, about 500,000 German construction workers agreed to re­ ceive 1 per cent pay rises this year. The award is the biggest so far this year, but is still far below forecast inflation of 13 per cent. ThelGBau union and the industry's two em­ ployers' federationshavetoapprove the deal formally by next month.

In spite of these modest wage settlements, negotiations between labor and management in other major sectors of the economy ended up in a complete deadlock. Union leaders have called construction workers "traitors" for accepting a wage increase below expected in­ flation. Labor demonstrations con­ tinued across the country, ending in violent confrontations with police in Frankfurt.

Management from carte! com­ panies have adamantly refused to enter into negotiations with labor. Recent increases in the cost of ma­ terials have aggravated the situa­ tion. Copper prices returned to their high levels after mining companies were forced to discontinue use of the Ex-Cop II extractor (see related article on this page).

Data released by the Bundesbank are showing modest signs of recovery. but continued fears of inflation led the German Central Bank to tighten monetary policy slightly. Bundesbank president, Mr. Hans Tietmeyer, declared that "the Bundesbank has adopted a cautious approach regarding interest rates."

The United States:Markets were stunned by tur­

moil at the Federal Reserve as Chair­ man Greenspan resigned and recent Senate winner Dick Mahoney was named as his replacement. Inflation for the quarter came in higher than expectations and forecasts highlight further increases.

In spite of rising interest rates, market uncertainty regarding Fed policy helped push the dollar sharply lower against the pound and deutschmark.

Mahoney's surprise nomina­ tion to the Fed followed his recent Senate victory in Arizona. Although Greenspan was not due to retire until 1996. mounting pressure from political and market forces com­ pelled him to leave his position early.

Mahoney campaigned and won the race for US Senate, then almost immediately accepted President Clinton's nomination as Alan Greenspan's replacement at the Fed Mahoney gained notoriety during his campaign when he mimicked SylvesterStallone's Rocky fighting Apollo Creed (AKA Alan Greenspan)at the opening of Planet Hollywood in Phoenix.

The other nominee for the Fed Board of Governors was Gordon Yeager. which seemed to soften the impact of "the Mahoney Factor". Financial columnist Dan Partlow of the Washington Post called the Yeager nomination "the saving grace" for the Fed.

SUMMARY

The "Mahoney Effect" was clearly felt through the currency markets in the fourth period with the dollar depreciating sharply against both the pound and deutschmark. Rising fears of higher inflation and uncertainty surrounding the impact of"Easy-Money-Mahoney"on US monetary policy placed the dollar under heavy downward pressure.

Cartel member's FX results reflected the volatility with several firms, who were running open long dollar positions, recording losses in excess of S10.0 million. Yet. more than half the cartel experienced FX gains reflecting, what our writer heard was, a mix of strong forecast­ ing abilities and conservative u.se of FX management instruments.

The all-important rankings re­ veal a new leader in the midst Sanioru 5 inc. captured trie no. I position with a new share price of $83.66. Ironically, ihey were our feature firm in period 2. so 59th Avenue Journal wriiers request a slice of the profits from investors who took note of our pick and in­ vested in Sanford stock. The firm's new brew will apparently be marked with warnings that prolonged usage is bad for your physical health How­ ever, in view of the firm's recent stellar stockmarket performance, the brew is certainly good tor vour fi­ nancial health.

Boro Board Ski Corp. has been extremely successful with its newly- launched Desert Boards and expec­ tations of huge sales in Australia's Outback, have sent the firm's stock price soaring. Itsnewpriceof$83.45 puts Boro only $0.21 behind cartel leader. Sanford 5. Board fans can catch a glimpse of the new desert boards in action in the upcoming Roadwarrior/Mad Max sequel which features Mel Gibson riding a desert board in pursuit of herd of kangaroos.

TJ's. AKA TJI Fridays has successfully reappeared from near fatal Chapter 11 Bankruptcy pro­ ceedings to grab the third ranking. For the last few periods, TJ's has been vigiriously defending a law­ suit from TGI Fridays that its TJI Fridays was an entirely different restaurant chain, originating from Norway.

Our feature firm of the period is The Jaws of Life whose consistent performance has seen it remain popular among portfolio investors looking for sustainable earnings. Its stock price of $71.98 sees it holding onto the no.6 ranking. The harsh winter in the East Coast has seen a dramatic increase in auio wrecks therefore ensuring strong demand for its "Jaws of Life" equipment. Interestingly. Arizona, which has experienced a recent spate of thun­ derstorms has been a popular desti­ nation for "The Jaws ofLife" equip­ ment. Arizonians drivers, who are notedfor their excellent wet weather driving skills (NOT), have become big beneficiaries of the equipment.

FORAD PERFORMANCE REPORT -

TEAM NO. COMPANY NAME

1234567K91011121314151617IX19

Boro Board Ski CocpKeepers of the EarthThe Magic EightballOptBBus PrimeSanford 5 IncJaws of LifeSWM.IncParagon Sporting GoodsTanned & ScannedH.T.H Fauna"5" Dragons UnLjdBRDTTJ's Inc.French Kts;sDE.MM1 Co. imematjonaiPromcthcu.s. IncU.S. Shelter Investments CorpSynergy IncKatmandu Trading Co.

PERIOD 4

STOCK PRICE RANKING

$83.45S77.22S67.48SS9.92S83.66$71.98S17.55SI4.61S75.95S3!. 10S59.8XS56.26S77.X9$38.57S35 62S3D45$47.50$34.64S56.52

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ThunderfundHere is the new and improved Thunderfund performance chart.

Data is now graphed based on weekly vs. bi-weekly closing prices in ordertorjettertracktheThundernjnd'sperforrnance. Thepresentchart also reflects a more accurate weighting of individual stocks within the portfolio itself.

Recent turmoil in the overseas markets caused some volatility in a couple of stocks. Don't despair, investing is for the long run. The Thunderfund continues to significantly out-perform the Dow Jones Industrial Average. As the data shows, wepresemly havea29<£ return on the past 54 weeks. The fund is recovering and the we are charging forward again.

For inquiries on buying in. please contact Ncil at 843-0069 or Mason at 588-8616. Also, look for upcoming announcements in Das Tor for the next Finance Club meeting where we will be discussing future moves within the fund. Until next week. Scan and I will see you at the top.Your Portfolio Managers. Dave Datin Sean Patterson

vs. the Dow Jones Industrial Average

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Af.r-«3 " Jun-«3 Aug-«3 Oct-«3 Dec-93 J*>-94

Page 8 Ba» Cor

The Paperby Wolf Kitchen

Despite objections from such respected publications as the New York Times and the Washington Post. "The Paper" is by no means a glorification of sleazy tabloid jour­ nalism. Instead ii offers a humorous insight into 24 hours of the life of metre editor Henry Hackett. played by Michael Keaton.

Having missed a big murder story the night before. Keaton and his crew Editor in Chief Bemie White (Robert Duvall). Managing Editor Alicia Clark (Glen Close) and reporter/columnist McDougal (Randy Quaid) are faced with a big dilemma: Thev don't want to gel bear on the follow-tin

Though the cri me appears to be racially motivated. Keaion has -i tip thai indicates the mob wasinvolved. His boss. Close, however, wants to splash the arrested boys' picture on the front page with the word "Gotcha" in big bold letters, and doesn't care about Keaton's theories Keaton has no proof of the boys' innocence, but wants to take the siory further. Close, who plays another ice-cold, tough character, is more worried about missed deadlines and costs than .ibout the truth SheielN Ke.itnn to go uith the siory they have .aid noi to worry about anything else. Keaton. however, doesn't agree with hisboss'sopinion. "We make them criminals today and heroes tomor­ row." and decides that he doesn't want to be wrong. He decides to go for the truth. As if that isn't hard enough, as he is trying to juggle the boss, the story, the reporters, office problems and his own job inter­ view, he faces another distraction.

His very pregnant wife (Marisa Tornei) is struggling with her own conflict between missing her iast- pacedreportingjobatthe New York Sun and wanting her husband to leave his position for another job with more regular hours and better pay.

"The Paper" develops an inter­ esting plot and intelligent dialog. Keaton's performance is intense and Marisa Tomei is brilliant. Close. Duvall and Quaid complement the cast and their performances help make the film a winner.

"The Paper" neither deifies nor indicts tabloids or newspapers in general. It does, however, offer an inside peek at the hectic, ruffled lives journalists lead. It shows the ethical dilemmas and compromises journalists have to face and their struggle to find balanced personal lives when ink is coursing through iheir veins at heart-attack rates.

Thank God we're just working at Das Tor!

IITS JUST NOT CRICKETJ5 IT?

ApniS. 1994

bv VERNOP* STEWARD

Men in while flannel, ported strategically across an oval green field. Shuffling, looking on while one of their rank propels a hard. leather ball at another man who. wielding a ha! of shaped willow, defends three slumps in the ground This is 'cricket.' a sport which, if you do not per chance originate from a commonwealth country, re- majns an intriguing ami befuddling enigma. Depending on your degree of Anglophilia, cricket is usually perceived, at best, as a dreamy. preppy backdrop for a new Mer­ chant - Ivory movie or. at worst, as another pointless peculiarity spread by a flailing hegemon

This confusion is not surpris­ ing, as even the \ enerahle Encyclo­ pedia Britannica struggles for clar­ ity indefinmgiherules ltstate>ttiat "an innings i\ completed when lo

batsmen have been dismissed "the remaining KtMiuii. !i,r. in-; tin p.in­ ner, isdeclaied n>'i<'tit '.« hen the captain of the batting side declares his innings closed be lore all I (I inert are oi't. or. in a match of one inning a side, when the allotted number of overs expires." 10 illustrate how a game ends and. "the batsman is out LEW if he intercepts with any pan ofhisperson.excepthishand.that is in line between w icket and wicket, a ball that has not first touched his ba: or his hand and that has. or would have pitched in a straight line be­ tween the wickets or on the off side provided the ball would have hit the wicket." to describe how a batsman is out by virtueol"Icxhrf/ire \\-nkfi' Such a batsman may be the victim of a 'gaogly'. which is a devious way of "bowling an offhmik with a legbreuk action."

The positions on the field are even less enlightening and the 'leg' theme is continued. A captain can position hi.s plas ers al lim^ leg, ikt'j> fine le.fi. short M/UUre /<% . M//Y mid- on (a.k,a/»nv<m/.s/fon/c-s,')ors/w>rr fine leg (a.k.a. leg .s/i/». What is it. then, that entices men to stand in the blazing sun for up to five straight days? Cricket is the epitome of decorum, stasis and slow progress (the English way?!) and has a par­ ticular fascination and charisma. At this stage, a compari son of this user- friendly sport with her American sister. Baseball, may be useful.

Baseball originated by hitting balls with sticks, w hi le Cricket meta­ morphosed from country boys throwing stones at tree trunks and sheep fences, illustrating a univer­ sal. trans-Atlaniic human desire to pursue things deep and challenging. Apart from this similar genesis and the fact that they are both 'bat and ball' sports. Baseball and Cncket

.mtetiiuiujiial

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share other similarities. They also serve, however, as strong cultural reflectors of the divergent cultures from which they emerged. Both are summer sports with a universal ap­ peal that spans all age and class groups. For this reason they were

both successfuliv e\- puficu iu countries, un­ der British and Ameri­ can spheres of influ­ ence. Cricket was a colonial byproduct of the Pa\ Britannica . taking root from India to Australia to South Africa, while the spre.id of Baseball to Japan. Mexico and the Dominican Republic reflects a growing de­ mand for US "pop cul­ ture'. Ba>eba!I ha.s

ivcii ck".,i!cJ lea MiMhii.i! g"Meii !liie.id which ties generations o! \nvnc;ins together. This starts with

the nie of passage, when a father lakes his son to his first game, is continued by a wealth of Baseball legends and is preserved in the Hall of Fame and the President's cer­ emonial opening pitch. Professional Baseball means big money and pages of statistics, while amateur Cricket tries to be the bastion of sportsmanship and goodwill from a bygone age. Bud.w-ienersandchew- ing tobacco, or tea and cucumber sandwiches: you takeyour pick...but beware the xtmxly.'

A CHINESE PROVERB:THE RULES OF

CRICKET

There are twoteams, the team that is 'in1 and no? 'out' and the team that is *ouf nyingtoget

"in" by settinc the 'in' team 'out".

The piayer'in' is trying not to get'oaf. The team that is 'oat', with the player 'in', are hoping he wiB not get 'out*. When all but one of the pfay- «s that were 'in* aa 'out* then the whole side is'out*. Now that the side is 'out' they then all go 'in* tooyandget the otbeueam's players that are la" "oof. " ' This process of getting the team thai are'in* 'out' happens tw-ice. If the team that is 'in* scores more runs than the team that is 'out* the team that is Ho' wins. If the team tnstis *oot* gee a8 but one of the {earn thai is 'hi' 'oof, they win. Iftbeteamthais'in'doesnox score more than the team that is 'out', and the team thai is'oat'does not get alJ but oneof che team 'in* "out*, then the match is a draw. Tobe "in' ornot tobe *iij'.ihat is the question..

\QokheLorraine

1 -1/2 cups (6 oz) gratedJarlsbergor Swisscheese8 slices bacon, crumbled19" pie pastry3eggsI cup heavy cream1/2 cup milkSalt, Pepper, dash Cayenne1/4 tsp nuoneg}/2 tsp dry mustard

Sprinkle cheese and bacon in pie shell. Beaf remaining ingredients together. Poor over cheese. Bake at 375 degrees for 45 minures or until firm and brown.

SS FREEPHONE CALLS $$

The Student Development Team is in need of volunteers to participate in the Spring Alumni Phonathon. Participants will earn S5/hour and dinner will be pro­ vided free of charge!

The focus of our campaign is to raise funds for the iVferle A. Hinrich International Business Center (our new library). Approximately S87J HX) w as raised during the Janu­ ary phonathon, including matching gifts. MerleAHinrichs.a'65rBird graduate, will generously contrib­ ute 51 for every S3 raised. Your efforts with this campaign will stretch even further.

Volunteer one night, three nights or every night. We're flex­ ible. There are two shifts per night, from 5:30 - 7:30 or from 8:00 to 10:00. with a 30 minute break for dinner. Volunteer Mon-Wed. April 11-13. Wed. April 20 or Thurs. April 21.

Present [his ad at Planned Parenthood for $10 off the cost of your firsi exam or your annual check-up. Our other confi­ dential services include contraceptives, pregnancy- testing, pap smears. AIDS testing, and counseling. Testing and treatment for sexually transmitted dis­ eases is available to men and women, as well.

Savings 10 on your next exam is a great way

to get to know the caring medical professionals of Planned'Parenthood. Call for an appointment soon!

Off Your NextExam

I I

II

jgnPlanned Parenthood8||«^ cf Central anc Mewern Arizona

8822 North 43rd Avenue 934-3244

April 5, 1994Bas (Car Page9

Thursday. April 7, from 9:00 sun. to 4:00 p.m.. the Health Center will be sponsoring the Spring 1994 Health & Fitness Fair. This event will be a fund-raiser for The Phoe­ nix Shanti Group. (See related story.)

This semester's participants will provide information of a vari­ ety of topics whichinteresi the mem­ bers of our campus today. Some of these include non-profit health or­ ganizations, area affiliates of the medical community and other pri­ vate businesses, insurance acents. and further providers of physical and psychological support.

One company. Healthwaves. will he-offering theirscreening tests. There is choice between six pro­ grams at varying rates: thyroid screen S28. complete lipids S22. prostate PSA S48 (This test is im­ portant detector for cancer), HDL cholesterol S19,anemia screen S18, and labscreen (includes lOdifferem tests) $28. This last screen provides valuable information about Wood sugar levels and the nutrients in your blood. Please note that the complete lipids and lab screen re­ quire a 12 hour last for these test to be effective.

Be sure not to miss the Aero­ bics Dub's free demonstration at the Pavilion from 330 p.m. to 4:30 p.m. We invite all faculty, staff and students to be daring, put on your

duds and come enjoy the work out!finally, get in on the raffle

fund-raiser. The proceeds will be given to The Phoenix Shanti Group towards their continued efforts in assisting community members af­ flicted with AIDS. The Grand Pnze is a S400TREK 850 mountain bike donated by Swiss American Bicycle Center (everybody knows Zeno). Just try and tell me you don't want win a mountain hike! Other fantas­ tic prizes include a one month pass to Bally's. 2 familv passes 10 Desert Botanical Gardens. Thunderbird T- shirts donated by AGSIM Book­ store, and more. Raffle tickets are priced at $2.(K) per ticket and you need not be present to win.

And don't forget that on Saturday, April 9, the Kachina Clas­ sic 5K Walk and Run will be held. Come join the race and raise money for the Glendale Family Develop­ ment Center. RACE DAY INFO: Registration isai7:00a.m., runners begin ai 8:00 a.m. and walkers at 8:05 a.m..earlyentry fees areSlO.OO until March 28. then $12 up to the day of the race. Entry forms are still available at the Health Center. We haven't run out.

WATCH FOR RAFFLE TICKETSALES ANDTHEPRTZE DISPLAY!

THE PHOENIX SHANTI GROUPWho is The Phoenix Shanti

Group?Shanti is a Sanskri t word mean-

ing "inner peace." which reflects PSG's approach: "affection, not rejection." PSG is a non-profit cor­ poration foundedin 1986 to provide aconrinuumofHIV-sensitive health care services to persons living w ith HI V disease (AIDS). Some of their other services include information on care management and referraK. education on early mien entioR'prr- vention. counseling with support groups and home health care.

The PSG Living Center is a new model to manace the long-

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Entrepreneurs Forum Fast Approaching April 15

By Nick Walker

The ]994EntrepreneursFo- rum: Innovation in the Global Marketplace is only a few weeks away. Dr. Fran Jabara. co- founder of the Association of Collegiate Entrepreneurs, will open the Forum with a walk through the fundamentals of start­ ing your own business. Then Tom Watson, who was the senior trade advisor for small business issues during the Reagan and Bush administrations, a current member of the Small Business Administration's National Advi­ sory Council uiid a member of the U.S. Delegation* negotiating the G ATT and NAFTA. will dis­ cuss the fundamentals of expand­ ing your small business overseas.

This will be followed by two success stories: Morion Fleischer. who built the Franchise Finance Corporation of America into one of the largest franchising compa­ nies in the United States, and Jack Scott, who has years of ex­ perience in exporting. The Fo­ rum will close with the keynote speaker, Larry Farrell, a close friend ofTom Peters, who will be discussing issues in his latest book. Searching for the Spirit of Enterprise (lessons from Asian. F-tiropean. and American Entre­ preneurs).

This Forum is not to be missed by anyone interested in the spirit of entrcpreneurship. A select group of entrepreneurs from throughout the community will also be attending. Keep an eye on your mailboxes for regis­ tration forms and more informa-

temx chronic needs of HFV disease as it impacts our society throughout the coming decades. One central­ ized facility of the PSG Living Cen­ ter provides sen-ices to the South­ western states. Kenneth Fisher. M.D.. Medical Director of the Liv­ ing Center, has been invoked in treating people with AIDS since the earl) '80V Hispersistenceanddt.'di- cation have overcome political cen­ sure from his colleagues to reali/e the goals of treatment for and edu­ cation about AIDS in our commu­ nity.

PSG offers an opportunity to

CLUB SCENEtion. The Forum, which takes place in the AT&T Auditorium on the afternoon of Friday, April 15, will be free to all students. If you do not pre-regisier and ihcrc arc still scats available on the 15th. you can reg­ ister on that dav.

AFRICA NIGHT

The Africa Club of Thunder- bird will be celebrating Africa Night at7:30p.m. on the9thof April 1994 at the Pavilion. Africa today, is much discussed but. unfortunately, little understood. In order to have an experienceof Africa pleasedocome and enjoy authentic African cui­ sine, fashion show, music and dance. African arts, crafts and clothing will also be on sale. So. to have a taste of the enchanting and spectacularly beautiful Africa, we welcome you to join the festivities.

THUNDERCORPS

AH are invited to a Thunder- corps-sponsored, campus-wide panel discussion on Wednesday. April 13 at 7:00 p.m. in room 29. The topic of the discussion will be "Doing Business in Eastern Europe From the Perspective of Natives and Expatriates." American and international students with experi­ ence in Poland, Bulgaria, Russia and the Czech Republic, among oth­ ers, will discuss a variety of topics including: Political and Economic Trends, Business Culture and Con­ siderations, and Job Prospects, fol­ lowed by a question and answer session. A wine and cheese recep­ tion will follow.

grow beyond the traditional medi­ cal treatments of HIVdisease deliv­ ered in costly hospital settings, into a more holistic preventative treat­ ment approach of the whole human being before they require acute hos- pitalizatioa Early intervention and education, as well as support ser­ vices and preventative treatments. encourage HIV-mfected persons to continue to Ine their lives.

Since its founding in l l *S<\ Phoenix Shanti Group has x.-ned 5862 patients, PSG i\ located J.> -.n at l.»U East McDowell and w.v con» visitors. PIea>e show you; support by participating in our fund-

, raiser.

SHAMU CLUB

Did you say that your budget can't cover that trip abroad or membership in a posh country club? But you need to get away.'! ASLC now has Shamu Club membership cards and vacation value kits for Sea World in San Diego. (Thisoffer will look better and better as the temperature rises!') The vacation booklet has discounts for accommodations in a wide price range, car rental, meals and freebies.

Frontline ClubFrontline Club the World

Business Advisory Council is proud to present Dr. Peter Solomon of International Re­ source Consultants. Dr. Solomon is offering a one-day interactive seminar with case study on com­ mercial applications of various technologies. Dr. Solomon re­ ceived his Ph.D. in Philosophy and a Master of Science degree in Information Technology. He was recently appointed to the World Business Advisory Coun­ cil of Thunderbird and was elected Sole International Mem­ ber to the Graduate Council of Harvard University. Dr. Solomon holds various consult­ ing positions with top interna­ tional technology and engineer­ ing firms and is a senior consult­ ant to governments in 37 coun­ tries. He will speak on technolo­ gies and technology-based insti­ tutions in Russia, with an assess­ ment of theirpotential in an inter­ national arena. Dr. Solomon is a dynamic speaker. Don't miss this opportunity to participate in our forum and enhance your edu­ cation. Calltoreserveyourplace. 588-8825.

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Page 10 AprilS. 1994

- IBYou've Came a Long Way — Maybe

At the risk of or perhaps in spite of beating a dead horse, I want to add another line to the dialog about sexism. It's not that I was particularly ruffled about the original joke that stoned this whole discussion I know, as I think most of us here do. that no one on this campus (certainly not ASLC) really feels that women belong in the kitchen. We. as women, know we that are changing our roles and that our bounds are disappearing.

I thought I would just let the matter drop, but last week, as I sat in the Library.l noticed the cover of the March 28.1994issue of USNews and World Report. Big. bold letters declared 'The War Against Women.' It turned out to be a 10-page article about the violence, poverty and abuse of women around the world. This ranges from plain- old discrimination, harassment and inequality, to bride-burning, ac­ cepted rape and gender-based abortion. Then, Tuesday. March 29th's Wall Street Journal contained a front page story about the inequity in management positions, advancement and pay between men and women. It's not just a silly matter about a tasteless joke in a neu sletter on a small Arizona campus. It's an issue.

I have to say a word in defense of those who were offended ana spoke out. For the reader who wrote that there is not enough humor in this world Right you are! However, we women only wish we could hear a sexist or degrading joke and laugh at 'thewayit usedtobe.' At Thunderbird, »e uliimalcly beiieve in ourselves and our ability to succeed. If w-e didn't, we wouldn't be here. But a- we stand in Graduation Ceremonies looking forward to our future- in International Business, we know that there isa great chance that u e w ill face sexism, discrimination and harassment many (many. man;.' i times dunng our careers. It is not just 'the way it used to be.' and that's why its not funny

Angela Golledge Managing Editor

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Lettere

To the Editor.The ASLC would like to

clarify recent erroneous informa­ tion primed in a past letter to the editor. Thunderground was funded S90 at the beginning of the semester to help it get going. This funding was meant to sup­ port a student run project: it does not mean that the ASLC supports or believes everything printed in Thunderground This publication had actually used up all its ASLC funds after the first issue, and will have to petition for funds at ihe beginning of the next semester. Future funding is obviously based on past performance, as is any other ASLC funding for events/ projects of the student body.

The ASLC would also like to take this opportunity to stress the fact that we support freedom of speech for all. whether or not we agree with what is being said. As was stated by Voltaire: "I may not apree with what you nre say­ ing, but I will defend to the death >our right to ->ay it." We do not want to feel as if we must censor students' freedom of expression, in any form. Please remember, that Thunderbird isa unique place, with a unique student body com- posi lion. We feel that each of us is capable of making up our own minds about what we see. hear. and believe

This is not to say that we believe that controversy on any matter should be suppressed: on the contrary, debate in and of iisdt i*. an expression of tree speech.

TO THE EDITOR:The international flavor of

our student body second in diversity to none is Thunderbird's greatest asset. .Men on campus complain about "the ratio," yet the class that entered in Fall of '93 contrib­

uted to our uniqueness with a larger percentage of women than any other graduate business program. Congrats.T-birds! A learning envi­ ronment like ours exists nowhere else in the workL

During the past month. Thunderground published a "joke" at the expense of women in "honor" oflntematkmal Women's Day. One editorial in Das Tor attempted to justify making fun at the expense of others" misfortune as a last frontier for humor, while a second managed to link ThundergmuruTs humor to Nazism, and then accused to ASLC of supporting such behavior. Re­ joice, fellow cinzeas of the U.S.! The Bill of Rights live on! The freedom to engage in this type of dialogue is one of our country's greatest assets.

Though most of my compatri­ ots consider theUS.tobetheworkJ's greatest land and U.S. citizens to be the world's greatest peopte. I will be the fifji io recognize our many short­ comings. Arguably our worst is the chip that we have on our collective shoulder. We love to be "Number 1": If we feel threatened or iasecure about our position, or are simply tired oflooking up. we do our best to cutouropposin'ondown. Thismakes us feel better about ourselves, but we are insensiti ve to the damage we cause: As children we taunt the fat and ugly kids on the play ground As adults we invade, dissect and then destroy the lives of our leaders, sports stars, and entertainers. As a nation, our past and present history Is lit­ tered with racism, prejudice and aggression In spite of our great achievements, our country is also capable of pathetic acts.

To the publishers of Thunderground who intention­ ally belittled women on a day hon­ oring women I offer you this challenge: Publish N**«" jokes during Black History Month; salute Adolf Hitler to commemorate die anniversary of Kristallnacht. Then, see how many people support your poorly written, uncreative, gram­ matically inept, typo-filled rag. It

frightens me to imagine how many people still would

To the women on campus. I will not tell you mat I understand how women feel, because I can't, nor will 1 say that 1 know how women feel, because I don't. What I do know, is that after my mom picked me up from the principal's office (after I success­ fully avenged a tasteless Jewish joke with my fists), her advice to me was this: "Do not stoop to 'their' level. lastead rise above it.andsetaproperexample. Never give your antagonists the satis­ faction of a response." Nothing hurts a person begging for atten­ tion more than to be ignored If you feel the need to tell someone that you find his/her behavior of­ fensive and/or unacceptable, do so. But then, move on and bring about change where it is possible: Think globally, act locally

The hardest thing for me to accept, is that despite all past and present efforts, anti-semitism will always exist. I am constantly reminded that because I am Jew­ ish, people who don't know me, hold me in contempt because of the faith that I was raised to up­ hold

This situation is not unique to Judaism. What distresses me. is why students at an institution dedicated tobridgingcultural gaps can't apologize when the feelings of a repressed minority are hurt instead these "humorists''take the easy way out and ask, "Can't you take a joke?"

White. Anglo-Saxon. Prot­ estant Males in the U .S. enjoy the world's greatest standard of liv­ ing andopportunibes for advance­ ment I do not hold them in contempt, nor will I contribute "WASP jokes to demean their position. I will not stoop to that level.

Joshua Tewdes

TECHKOLOGYIN THE EMERGING _____WORLD______

* A one day interactive seminar with case study» Management of technology & systems Changing technology in the workplace

DON'T MISS 7///.y QPPORTUMTY!

FRIDAY, APRIL 8th, 8:30AM - 4:30pMLunch Buffet Provided

Conducted by:

Dr. Peter J. SolomonSeminar regularly 5250.00, brought to you gratis by:

FRONTLINE and World Business Advisory CouncilLIMITED SEATING to First (40) People.

To Reserve your place, call now: Mike Pascoe 588-8825 or Mike Samen X8863 - Leave your Name, Tel.& Box??

AprilS, 1994 Pagel!

d gbrtissimus...

Inspiration, Perspiration, and Unrequited Love

At leas! once in your life, you meet a lovely wu/i.v ; /'/ / w/io you fin J 10 he the essence of beauty. You fall head over lieel\. tilting at windmills, acting like a complete doofus. and writing poems to iln\ Dutcinea del Toboso, v,'ht> pmbahh isn 't even tnvare \ou 're alive

Quixotically. 1 wrote the following poem fora young Mexican girl when I first came to the United States from Ireland. Her parents were Catholic, and I was impressed by her culture. Her mother was the author of a hook entitled El symbolico de la Apparicion de la Virgin de Guadalupe. which was based upon Gaston Bachelard's Symbolism of the four elements: Fire. Water. Earth and Air. Just thinking of Paulina. I ended up with 12 pages of research. The poem took a painstaking four weeks to write: 10* inspiration and 90% perspiration. 1 offered the poem to her for her birthday; she looked at it. said "Thanks", and put it down never to look at it again. Oh the pangs of unrequited love.

Spiritual DawnTo Senorita Paulina S.

"Now we see through a glass darkly..." 1 Corinthians 13:12

On the dark, calm waves where constellations Sleep, the pale moon floats like a giant lily. Speckled reflections issue, o'er which reeds incline: Being bound by a silent nenuphar1 .

From beyond the waters, a strangled voicePrecedes a messenger: he bears a caduceus: .And tidings of the vital gift of light.Which with hope and faith, transcend the mimed word.

Docile Earth awakes, revealing all her Beauteous mysteries to an ama/ed world. By a furrow, clutching her awn', the Virgin Consents once more to be held and cherished.

- Corld O'Rea

1. Nenuphar - Lotus Blossom2. Caduceus - Staff of a herald with two entwined snakes and two wings at the top; symbolizes order out of chaos.3. Awn - Wheat Shoot

So gentleman, remember that youth is wasted on the young, and that poetry in not necessarily always tlie best way to a woman's heart. PJ. O'Rourke is probably right: Work hard, get a good job. and you'll probably" have better luck with a Mercedes 350SL convertible than with a poem.

EARTH DAY 1994

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15615 N. 35th Ave. Phoenix. AZ 85023 602-866-0340

by David Vinokur, President. Thunderbird Environmental Club

Like Sidhartha pondering the sounds and meanings of Hesse's lugubrious river, citizens of the world are oh-soslowly pulling our collective headsoutof the ground, and facing up to the fact that our natural environment, and the be­ nign and callous harm that we visit upon it. has an increasing impact on the way we live and do business. So much so. in fact, that sound corpo­ rate policy today must include con­ tingencies and provisions for envi­ ronmental impacts. This semester. Thunderbird's students have a unique opportunity to experience the diverse and rich nature of the I'nited State'sen vironmental move­ ment RIGHT HEREONCAMPl'S! This Apnl 16th . the Thunderbird Environmental Club is sponsoring our EARTH DAY FESTIVAL" Earth Day represents the world's grandest coalition united in an envi­ ronmental cause. Earth Day was started in 1970. amidst the political and social upheaval of the times, by Dennis Haves, a Harvard I'nixer- sity student. Spumed by his frustra­ tion with mounting social unrest. Mr. Haves decided to organi/e a one day festival to celebrate our beautiful and fragile planet and to raise awareness of critical environ­ mental issues we all must pay atten­ tion to, such as water and air pollu­ tion, natural resource waste and overpopulation.

On April 22nd, 1970 (and ev­ ery .April 22nd since then!, thou­ sands of people in most major cities of the United States came together

for oneday. to share information about the diversity of environmental groups and organizations. Thanks to Mr, Haves' efforts, more than 24 years ago. today we run e an annual tradi­ tion that brings every side of the I'nited State's (and indeed, the world's) environmental movement together.

The Earth Day tradition was celebrated with enormous success in 1990. the twentieth anniversary of the first Earth Day. For Earth DaytOOn IVnn!, ll-,<-.> x-n>ill.u4tn<«uk.*». , ,.,,*.,*,.,.< >.. u>,^S t'ui.^u>ue.>.>in,>

his colleagues from the twenty pre- \ ious years, and slaved a w orldw ide Earth Day with literally thousands of communities across the I '.S, and the world organizing around the clock Earth Day festivals, with plan­ ning headquarters in twenty major I',S. cities (including Phoenix'land over 50 nations across the globe Earth Day ! 99<)' s mujorevents were a success in Japan. Germany. Bra/il and in virtually every corner of the world, with an estimated 100 mil-

Les Clavin, Editor and Barfly, rubs elbows with the stars.

11 on people spending one day rais­ ing their understanding of ecologi­ cal issues, and actively helping to better our environment.

In essence. Earth Day is the grass-roots version of 1992*s Envi­ ronmental Rio Summit, except un­ like the politicians at Rio who barely agreed on common language. let alone policy, the Earth Day coali­ tion accomplishes HUGE

amounts, even one day each vear. Today, each major city in the world has an independent Earth Day orga­ nization, which operates under it's own guidelines and by laws. Here in Phoenix, the Thunderbird Envi­ ronmental Club is an active member of Earth Day Arizona, a stateu ide outgrowth of Eanh Day 1990. John Sanford. the chair of Eanh Day Ari­ zona, states that in the past tour years, diverse interests have joined together to form the most broad- based and far-reaching coalition of ecological minded groups and busi­ nesses m the history of Arizona For tfv- AGSfVf FARTH DAY FESTI­ VAL, the ThundetWrd Environmen­ tal Club has planned dozens ofenu- ronmental booths with day-long live music, arts & crafts, speakers and free food and drink! Such interna­ tional I y renow n corporations as The Body Shop and Waste Management will have representatives at their booths to meet and discuss with us the necessity of combining business with ecological protection.

We will have a sign-up to par­ ticipate in the Thunderbird Adopt- A-Highway program, w-here we spend several hours every other month cleaning our designated two- mile stretch of highway. You can learn about our top-notch Thunder- bird Recycling PropanT.which.over the past two years has become a model for resource and waste con­ trol in the Phoenix Valley. You can also meet several Thunderbird graduates who will be speaking about their environmental careers; one at the retail, grass-roots level, and the other at the not-for-profit level. The director of The Body Shop-Phoenix will also speak dur­ ing our festival. Don't miss this excellent opportunity to learn about the face of environrnentalism in the 1990's. Cometoyour THUNDER- BIRD EARTH DAY FESTIVAL, all afternoon at the pool. Saturday. April 16th. See you at the festival, and don't forget to bring your own beer cup!

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Foe INFORMATION CALL: 996.3930

Looking for:• Ed'rtor-in-Chief• Managing Editor• Design Editor• Financial Manager• Advertising Manager•Writers• Humor Columnist

for the summer session These ore paid positions! Slop by ihe office for details.

Weekly Calendar of EventsMon4 TuesS

7pm f iirru ^nir._.>

Infdrmation Sev-.KHI KiKiin ?2 Hpni Sun I'rolir C.iret.-i Hub Room 26 'iptn 1BVX meeting Kin2l

Wed 6Zpin Lurocent/es inior- maiKxi session Room 22 1 10 1 aculn kound^ ( (jimtain Ipm Mexico Club Crossroads 7pm 'loastmastcrs Meeting Room 55

Thu77pm Thunderbird Countertrade Work- ^hop TV[.ounge fypm Peace Corps Club pub. 1pm Mexico Club Crossroads

Fri8Tennis Davis Cup Campus tennis courts.

WeekendSat Sam Kachina Qas- MC 5k walk Campus perimeter road. Sat 7: 30pm Africa Club party. Pavillion. Sat & Sun Tennis Davis Cup, campus tennis courts.

Thunderbird Sports Standings

Thunderbird Softball Update, March 27

I'lihincisters IKMI I nitcil N.iliuns ] S-S: Sun Strokcrs <ner Mostly M;uiy 10-< F.ntrepfencurs over Se\eh fXe;ins K>-4 Sacrifice Lies edge on! Homeless I fillers 13-12 Japan Clubbers come b;ick to heal the Swockers 11-10

Soccer Standings Week #2

£35

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4-13-2 3-2 2-3 2-3 2-3

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ESi SWIMS 0SFITNESS

THUNDERBIRDAMERICAN GRADUATE SCHOOL OF INTERNATIONAL MANAGEMENT

US Swim & Fitness has made special arrangements for students and staff of American Graduate School of International Management and their immediate families to receive a savings of 25^ off our regular membership, this represents a savings of $300!ABSOLUTELY ...... POSITIVELY ..... THERE WILL BE NO BETTER TIME TO JOIN THENATIONS #1 HEALTH CLUB CHAIN THEN NOW! TO TAKE ADVANTAGE OF THIS SPECIAL PROMOTION YOU MUST TAKE THIS FLYER TO YOUR NEAREST US SWIM & FITNESS FACILITY AND ENROLL FOR MEMBERSHIP OR CALL DEAN WOLFF AT 944-0417.„ FREE COMPUTEKI/ED FITNESS ASSESSMENT TO ALL EMPLOYEES WHO TOUR US SWIM & FITNESS FACILITIES 'BIOMETRICS™ - BODY FAT, BLOOD PRESSURE,FLEXIB!LITY».

US Swim & Fitness representatives will be available for Corporate Membership enrollment during the AGSIM Health F.vr on the following day:

DATE TIME LOCATION Thursday April 7th, 1 994 9:00 a.m.-3:00 p.m. Campus Pavilion

'Present this flyer for a Free Week Guest Pass Before Enrolling for Membership!!• Juice Bar, Tanning Booths

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Free Nursery for Children • State-of -the-Art Equipment & Advanced Free Weights • Indoor Track & Junior Olympic Pool • Life Cycles, Life Rowers, Lifesteps. Stairmastcrs

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\'F Corner of OirtiN Pd & Cave Creek Rd, Phoenix

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293-2330

\\\ of P,L«fk C.mvon H\vy X of On-emvav on 29th A\v

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and 40th S:, Phoenix956-4116