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Hitachi Social Innovation: Solutions and Services That Power Safer, Smarter and Healthier Societies The Future Depends on Social Innovation Much like the Industrial Revolution of the late 1800s and the Information Revolution of the late 1900s, today’s “new Industrial Revolution,” driven by the Internet of Things, is dramatically reshaping our world. We now have far more connected devices than people in the world, with an expected 50 billion connected devices by 2020. This is opening up billions of dollars in global economic opportunities, as industries explore innovative ways to use pervasive connectivity, intelligent machines, machine data and advanced analytics to solve new and existing business challenges. Hitachi is at the forefront of maximizing the business opportunities generated by the Internet of Things. Specifically, we focus on the Internet of Things that matter, exploring the practical applications of the Internet of Things, and how it can be used to create trans- formative solutions for enterprises around the world. But that’s only the beginning. We are also anticipating exponential growth in machine-generated data and big data, and we are building and refining advanced analytics solutions to help enterprises draw deeper, faster insights from their data. OVERVIEW TRANSFORM VIRTUALIZATION ECONOMICS INNOVA TRUSTED INFORMATION GLOBAL CHANGE INTELLIGENT TECHN VALUE INSIGHT OPPORTUNITY SOCIAL INFRASTRUCTURE INTEG INNOVATE

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Hitachi Social Innovation: Solutions and Services That Power Safer, Smarter and Healthier Societies

The Future Depends on Social Innovation

Much like the Industrial Revolution of the late 1800s and the Information Revolution of the late 1900s, today’s “new Industrial Revolution,” driven by the Internet of Things, is dramatically reshaping our world. We now have far more connected devices than people in the world, with an expected 50 billion connected devices by 2020. This is opening up billions of dollars in global economic opportunities, as industries explore innovative ways to use pervasive connectivity, intelligent machines, machine data and advanced analytics to solve new and existing business challenges.

Hitachi is at the forefront of maximizing the business opportunities generated by the Internet of Things. Specifically, we focus on the Internet of Things that matter, exploring the practical applications of the Internet of Things, and how it can be used to create trans-formative solutions for enterprises around the world. But that’s only the beginning. We are also anticipating exponential growth in machine-generated data and big data, and we are building and refining advanced analytics solutions to help enterprises draw deeper, faster insights from their data.

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Transform VirTualizaTion Economics innoVaTE rEliablE TrusTEd informaTion Global chanGE inTElliGEnT TEchnoloGy sErVicEs ValuE insiGhT opporTuniTy social infrasTrucTurE inTEGraTE analyzE dis-

INNOVATE

OVERVIEW

At the intersection of the Internet of Things, big data and advanced analytics is Hitachi Social Innovation. Hitachi Social Innovation broadens our perspective from enterprise- specific solutions to global social trends, such as mass urbanization, demographic shifts, dwindling natural resources and increasing infrastructure demands.

We are focusing on how Hitachi Social Innovation can help enterprises work smarter and more efficiently. But we are also focusing on how businesses and soci-eties together can transform to address larger issues that will improve the lives of billions of people worldwide.

Hitachi Strategies for Social InnovationHitachi brings a unique perspective to the challenges facing the world today through our unrivaled expertise and experience in social infrastructure, information infrastruc-ture and analytics innovation.

Formed in 1910, shortly after the first Industrial Revolution, Hitachi, Ltd., initially focused on building industrial solutions, such as engines, elevators and turbines. That industrial focus remains today and sets us apart from other enterprises at the forefront of technology. Today, we build the social infrastructure, from robots to bullet trains, that generates big data. More importantly, we also build the IT hardware and software to capture, manage and analyze that data, as well as the predictive and prescriptive analytics to turn big data into big value.

The Hitachi Social Innovation strategy is built on this uniquely broad experience and expertise. The strategy combines the resources and advanced approaches of Hitachi Data Systems, Hitachi Consulting Corporation, the Hitachi Global Center for Innovative Analytics, Hitachi, Ltd., and our many sister organizations, which collabo-rate as One Hitachi.

Through our Social Innovation strategy, we are developing repeatable solutions that deliver improved commercial as well as social outcomes. From addressing the rap-idly aging population to the future scarcity of water and other natural resources, our Social Innovation solutions and services go far beyond the data center to reach

people’s daily lives. We are pursuing solu-tions that would make it possible to:

■■ Prevent cancer, instead of treating it.■■ Achieve fast, reliable mobile connectivity from anywhere.

■■ Prevent data center outages, instead of reacting to them.

■■ Predict and prevent crimes before they occur.

■■ Eliminate traffic congestion and greatly reduce accidents.

■■ Discover and acquire new energy sources more safely, with greater precision.

Social Innovation Across IndustriesHitachi Social Innovation solutions and services are already being used to solve business and social problems in numerous industries around the globe. The following examples highlight our efforts in six industries, and the innovative strategies and technolo-gies being used to ensure their success.

Telecom Analytics

Nearly 90% of telecommunication opera-tors view big data and advanced analytics as “critical” or “very important” to their company.1 This significance begins with the continually increasing demand for voice, data and video communications, which generates an ever-rising tide of data, much of it unstructured, to store and manage.

Content and service providers need to be able to transform the vast amounts of raw network data into meaningful information in real time. Plus, they need to use advanced analytics to make sense of all the data and improve network performance, lower costs, develop new sources of revenue, and more.

Hitachi Live Insight for Telecom is a carrier- grade, high-performance, scalable, data analytics solution uniquely equipped to do just that. Hitachi Live Insight for Telecom transforms real-time network, human, envi-ronmental and machine big data learning into actionable and predictive outcomes. This solution dramatically improves network monitoring and customer quality of expe-rience, while enabling predictive planning and creation of differentiated carrier-hosted cloud services. This solution is:

■■ Granular. Visibility to see network per-formance metrics at a millisecond level in time (not the minutes typical of network management systems).

■■ Scalable. Real-time analytics of live stream-ing data at rates in excess of a million events per second per core, and scalability for tens of gigabits per second of data.

■■ Adaptive. Prescriptive and predictive analytics that correlate live historical data in real time to detect and alert on trends and outliers, and provide forecasts.

■■ Open. Open architecture enables creation of customizable, cloud-based applications.

Public Safety

By 2025, 26 smart cities will be operational, using the latest intelligent and green initia-tives to reduce energy consumption and improve efficiencies in all facets of human life. A key part of these smart cities, and of all cities, is creating a sense of public safety. Today’s public safety officials have access to unprecedented volumes of data from sources such as video surveillance cameras and traffic system sensors. However, the challenge is that human resources alone are not sufficient to monitor, analyze and rapidly act on the flood of information available.

GLOBAL TELECOM MONETIZES ANALYTICS FOR VIRTUAL SERVICES

A major global telecommunications operator engaged Hitachi to improve their service offer-ing for high-value enterprise virtual private network (VPN) customers. Their corporate clients needed to ensure that their VPN had the low latency necessary to support mission critical applications and wanted to check on individual flows and event transactions, on demand.

The Hitachi Live Insight for Telecom solution provided granular (millisecond level) analytics with the scalability and open architecture necessary to integrate with their existing systems. A proof of concept was developed within a few weeks, using Hitachi solutions and pro-fessional services specifically designed for real time analytics. The telecom customer was pleased with the solution’s performance and is now planning to increase revenue by rolling out a hosted set of analytics services for their targeted enterprise markets.

1 Heavy Reading, “The Business Case for Advanced Telecom Analytics,” Oct. 2014.

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Through Hitachi Social Innovation solu-tions, public safety leaders are building safer communities by connecting public safety systems onto a single platform that provides real-time visualization and rapid delivery of analytical insights. Hitachi Visualization solutions are the first compre-hensive, intelligent, end-to-end solutions built specifically for public safety.

Hitachi Visualization Suite, our map-based software platform, makes it possible to review and act on data quickly. The suite accesses data from our Hitachi Visualization Platform, which includes edge video-capture devices that collect, share and analyze information.

Business IT Analytics

Today’s organizations generate more data in one day than they did in all of 2003, and unstructured log data is the fastest-growing component of big data: It is increasing 80% yearly. Much more value is being derived today from all that data, as it is estimated that the value of efficiency from machine data could reach close to US$1.3 trillion and will drive $514 billion in IT spend by 2020.

Before 2005, it was difficult to centralize log data to gain insight, but today Hitachi offers a unique machine-to-machine (M2M) strategy that runs horizontally across most industries and generates valuable business insights from

log data. At the heart of Hitachi Live Insight for IT Operations: applications, networks, servers, devices and sensors that work together as a software as a service (SaaS) for machine data, in real time. Hitachi Live Insight for IT Operations correlates and predicts in real time, enables visualization across machines, performs big data analytics and correlation, and provides prescriptive analytics that drive better business decision-making. This solution includes prescriptive insight, big data analytics, and anomaly detection.

Healthcare

Chronic diseases, such as heart disease and cancer, are by far the leading cause of

mortality in the world, representing 60% of all deaths.2 In the U.S. alone, 3/4 of every dollar spent goes to treating chronic dis-ease, and most of the money is spent on the last 20% of the lifespan. What would happen if instead we shifted spending to focus on the early part of the lifespan? How might we use the Internet of Things and apply advanced analytics to move from identifying and treating chronic diseases to detecting and preventing them?

The first step in moving to a more proactive healthcare system is to be able to capture, store, access and analyze the data of a person, a community, or an entire country or population. That requires a central electronic repository or clinical data exchange, which Hitachi Clinical Repository (HCR) provides.

HCR is a highly scalable, long-term active archive that ingests and aggregates clinical, financial and operational unstructured data, from medical images to physician notes. Through virtual workflows, healthcare pro-fessionals can share data and collaborate like never before.

Operational time and costs are also reduced, which translates to better care for patients. HCR is the foundation for con-nected health, aggregating diverse patient data on a scale never seen before and enabling evidence-based medicine that can anticipate disease outbreaks and reduce deaths from chronic disease. HCR includes three key elements:

■■ Clinical data exchange ensures that information is in the right places to sup-port decisions and use data for better patient outcomes.

METROpOLITAN pOLICE RESpOND FASTER TO EMERGING ISSUES

In Washington, D.C., for instance, the Metropolitan Police Department is using Hitachi Visualization solutions to respond faster and more efficiently to emerging issues. From any networked device, hundreds of personnel can view video feeds, sensor data and third-party information: All data is integrated and overlaid onto a map of the relevant area.

Hitachi analytics software taps into internal as well as public sources, such as social media, to identify correlations and anomalies. The solution enables the department to prevent some crimes and respond faster to those that occur.

GLOBAL INTEGRATOR USES CLOUD ANALYTICS TO TROUBLESHOOT I.T. SYSTEMS OUTAGE

When a large, global customer faced an IT systems outage, the global integrator responsible for the impacted storage system called on HDS Global Support Centers to get to the root of the problem. Using Hitachi enterprise analytics, the Global Support Center was able to arrive at a root cause analysis within two days and redeploy its resources to help another customer.

The integrator was pleased with the quick turnaround, since a traditional manual investigation of the outage would have taken a large contingent of trained staff 7 to 10 days. The integrator fixed the problem quickly, providing the required availability and performance: Hitachi Live Insight for IT Operations automates the collection, indexing, analyzing and correlation of data in real time to find significant patterns and deviations.

VIRGINIA MEDICAL ORGANIZATION CONSOLIDATES CARDIOLOGY AND RADIOLOGY STUDIES

Carilion Clinic, the largest healthcare organization in Western Virginia, is a network of eight community and specialty hospitals with over 600 physicians serving one million patients. Carilion implemented the Hitachi Content Platform (HCP) and Hitachi Clinical Repository (HCR) at the healthy system’s data center.

HCP is the central storage system and HCR currently houses all of the facilities radiol-ogy and cardiology PACS data to consolidate the medical imaging studies. Carilion is consolidating all of their data into a single repository, eliminating the need to maintain silos of storage, and enabling big data analytics. They are looking to mine the metadata located in the HCR to make better decisions and reduce retrieval times. Data retrieval time has been reduced from a minimum of 90 seconds to just a few seconds.

2 World Health Organization, Chronic Diseases and Health Promotion, http://www.who.int/chp/en

© Hitachi Data Systems Corporation 2015. All rights reserved. HITACHI is a trademark or registered trademark of Hitachi, Ltd. All other trademarks, service marks, and company names are properties of their respective owners.

OB-060-A DG April 2015

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■■ Clinical data analytics decreases risk, enhances productivity and improves patient outcomes.

■■ Medical data mobility drives data access across organizations, communi-ties and patients.

Automobiles

In the decades to come, our vision of auto-mobiles will change, in large part because of the accelerating development of connected cars. In fact, by 2025, an estimated 600 million cars on the road will be fitted with advanced software and telematics capa-bilities3, all enabled by smart components, cloud-based services and big data innovation. As traffic congestion and pollution become increasing concerns, these solutions are criti-cal for business as well as society.

The opportunities for use of big data in con-nected cars are nearly endless, but we are focusing on improving performance and deliv-ering services consumers want most. To that end, our solutions for connected cars offer:

■■ In-car information services and vehicle relationship management.

■■ Usage-based and pay-how-you-drive insurance systems.

■■ Cloud-based connectivity of vehicles with smart city, smart toll and incident management.

■■ Semi-autonomous trucking and fleets.

Through solutions such as these, cars that actively protect, entertain and inform pas-sengers will soon be the norm. Risks and insurance premiums will be better matched, lowering costs for good drivers and increas-ing returns for insurance companies and underwriters. And more effective use of fleet vehicles will benefit the environment while reducing shipping and logistics costs.

Energy

Three-quarters of the today’s oil was dis-covered before 1980, and more than 90% was discovered before 2000. It is therefore increasingly important to provide oil and gas companies with advanced solutions that can help them explore and produce energy in safer, more accurate and more efficient ways than previously possible. This is critical to ensure that they can meet the growing demand for efficient energy, not just today but well into the future.

Hitachi is uniquely positioned to support innovations in the energy sector based on our deep experience in both building heavy machinery and conducting analyses on the big data generated by machine sensors. In the oil and gas industry, specifically, we are helping companies turn data into insight and develop prescriptive approaches to guide where and how to find oil next. Using advanced analytics and information tech-nologies, we’re shortening the path from raw data to business decisions.

Hitachi Live Insight Center of ExcellenceThe Internet of Things is expected to give organizations much more information about their products and services, as well as how their customers are doing using those offerings. Innovative companies will take advantage of the rich and real-time data this offers. They will analyze that data to derive actionable business intelligence upon which to make smarter decisions that benefit the organization and its customers.

To address the challenges of Internet of Things, Hitachi Data Systems introduces the Hitachi Live Insight Center of Excellence, a strategic organization delivering a com-bination of people, processes, services and solutions. The purpose of the center is to help our clients confidently deploy innovative analytics solutions to support new business paradigms and to accelerate

time to value. Hitachi Live Insight Center of Excellence provides a dedicated framework to help evaluate, prioritize, deploy and lever-age the benefits of new Social Innovation approaches and solutions.

SummaryThe world’s astounding pace of change is creating unprecedented global challenges, from mass urbanization to rising infrastruc-ture demands. As the population grows and natural resources dwindle, the pace and scale of these challenges will only increase. At the same time, the Internet of Things, big data and advanced analytics offer hope as they create remarkable opportunities for growth and innovation in nearly every indus-try and every aspect of our lives.

The Hitachi response to these challenges and opportunities stems from our rich and unique experience in social infrastructure, information infrastructure and analytics innovation. Hitachi Social Innovation brings together that diverse experience to address both global and industry-specific challenges in ways that no other company can match.

Hitachi Live Insight Center of Excellence is essential to organizations seeking to try new analytics ideas or assistance to drive higher success rate for business analytics deployments. Partnering with Hitachi allows organizations to drive tangible results, maxi-mize quality and efficiency across all lines of business, and reduce the gap between the business and IT.

Through Hitachi Social Innovation, we are tackling the world’s most disruptive social challenges. In industries all across the globe, we are designing next-generation solutions that we believe will lead to safer, smarter and healthier societies for us all.

For More InformationTo learn more about Hitachi Social Innovation solutions and services, visit www.hds.com/go/social-innovation.

3 SBD, 2012, http://www.sbd.co.uk/