Hofstra University Resume

8/14/2019 Hofstra University Resume

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Hofstra University

JRNL 80 Syllabus

Online JournalismFall 2008

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Instructor Information

Mo Krochmal, Assistant Professor of Journalism, Media Studies, and Public RelationsHofstra University, School of Communication

Website: http://krochmal.synthasite.comOffice Telephone: 516 463 4338Hofstra E-mail: [email protected] E-mail: [email protected]: 147 Dempster Hall

Fall Semester Office HoursTuesday 10:00 a.m.-11:30Thursday 10:00 a.m.-11:30

And, by appointment.

I believe in being available to my students and my colleagues. I am often in my office orthe NewsHub beyond my posted office hours and you are welcome you to drop by forcoaching about the course, or to bring by your resume, or to just chat.

Additionally, I can be reached through Gchat, GTalk, Facebook, IM, text message, Twitterand via my cell phone. Tell who you are when you text me. Text is better than voice mail. Iwill also be available on Skype.
mailto:[email protected]:[email protected]


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Letter to Students

Dear Students,

Welcome to a confusing world where nothing remains constant, change is rapid, the future iswildly unclear, and your career opportunities might only be limited by the breadth of your courage,tenacity and imagination. And all of that built on top of your grasp of the basic skills of great

journalists. Today, we call it online journalism, but it is journalism, unbound and moving quickly.

This is an exciting time to enter journalism. There are many opportunities opening up astraditional or mainstream media wrestles with how to use the new tools and capabilities of theInternet and still fulfill its critical role in a free society -- and sustain it position as a viablebusiness. The new-media sector of journalism is growing and looking for new talent, energy andideas.Journalism needs people who are undaunted by technology, while still dedicated to the traditionalcore values and ethics of the field, and willing to overcome any obstacles to get the story and

get it right. You arent guaranteed riches, or even job security, but you can make the world abetter place through your public service in this field and do it in a job that is never boring.By your very presence here, you are playing a part in building this medium. You arent the first totake this class. You stand on the shoulders of generations of Hofstra students that have comebefore you in the 60 years that this school has offered journalism classes.We have a really ambitious agenda in front of us for the next 15 weeks. I believe in active andproject-based learning and in imparting the skills of self-teaching, a life-long skill. I am still theteacher but learning is also your responsibility and that is a skill that will serve you well in the 21st

Century.

We can not possibly cover every portion of this unfolding craft in our short time together, but if youcome across something that we dont cover, bring it up and we will discuss it and I will be glad tohelp you learn it and share your learning with your classmates.

I have 30 years in journalism, and Im one of the few people that can say that they worked the last15 as an online journalist. I have worked at The New York Times as well as the Wilson DailyTimes. I have been a manager and an editor as a journalist in New York City. I have coveredGeneral Electric, Microsoft and IBM as well as generations of startup companies, innovation andtechnology in the fields of information technology and molecular biology. Ive been on deadline inlittle tiny dirt race tracks in North Carolina or on a river in Oklahoma or the pile at ground zero onSept. 12, 2001.

Ive covered policy, privacy, economics, business and finance, computers, cancer, molecularbiology. Im one of the worlds experts on microarray technology (go ahead and ask me) and theemerging field of systems biology. I wrote about Tiger Woods when he was a 16-year-old, and

when Pete Sampras was a college student and Ive covered over 500 high school basketballgames in rural North Carolina.

I am in my second year on the Hofstra University faculty and I have taught this course to sixprevious classes since 2006.

I am so proud to be at Hofstra. Teaching online journalism here is exactly what I want to be doing.I love being in the classroom and the NewsHub -- teaching and learning from you.


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Know in advance this class requires a large commitment of your time. Understand that when youare done, you will have earned cutting-edge skills and how to keep them sharp.

We will go through a great many applications from the Web 2.0 world. These are not fads, but arenew tools that are making an impact in journalism and in the working world. Companies areblogging, they are creating wikis, they are on Facebook and on Twitter. Your challenge will be toeffectively apply these tools to the craft of journalism.

In short, to be successful, you must come to class, participate, do the work, and youre yourdeadlines. You dont have to be a computer maven, just have the patience to get past thetechnology so that you can actually get to the story, the reporting, the writing.Welcome pioneers. Lets learn and have fun doing it.


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Purpose of the Course

Many of you have enrolled in this course as an elective. Your classmates in JRNL80 are print andbroadcast journalism as well as public relations majors. Soon this course will become a requiredcourse in the Hofstra journalism curriculum. This year, JRNL 80 is joined by JRNL 10, JournalismTools, on the new media side of our accredited curriculum and a future prerequisite along with thecurrent prerequisite, JRNL 11 JRNL 11 - News Writing and Reporting.

In todays curriculum, JRNL 80 is a structured learning opportunity to prepare you for the future ofjournalism as it unfolds rapidly. The tools you use here are applicable to other courses and to theworking world.

Course Description

The Hofstra Bulletin describes this course as:A thorough introduction to the fastest growing

element of professional journalism -- online journalism. Students examine the theoretical, legaland ethical underpinnings of this new form, while exploring the new form's connections with theprint and broadcast media. Practical skills include Web-based reporting, online news writing, anddesign and construction of Web sites.

You should have an understanding of the skills you learned previously in JRNL 11. The HofstraBulletin describes JRNL 11 as: Defining news and its importance in a democratic society;structure of news-gathering process; the elements of news: introduction to basic news reportingand writing for print and broadcast; use of the Internet as a reporting and research tool; accuracyand fairness as journalistic imperatives. Outside community research and reporting time isrequired.

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Goals

Students will:

1. Examine the theoretical, legal and ethical underpinnings of this new but fast-growing element of journalism.2. Understand the connection among platforms in community journalism.

Objectives

Students will:

1. Develop and use the practical skills of Web-based reporting and writing.

2. Be familiar with the functionality and application of Web 2.0 platforms.

3. Learn the practical skills of multi-media/cross-platform content gathering and

publishing as well as new skills in interaction and community-building.

4. Examine connections between online journalism and traditional print and

broadcast media.


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Class and Course Logistics

If you add up the times we spend together over the period of a semester, you will see that it

hardly adds up to the working hours of just one week for a working journalist. The time we spendin class together is really important and special. Lets use it to the best possible advantage byconvening on time, being prepared, participating actively, thinking critically and working efficiently.

We have a lot of ground to cover. To give yourself the best chance at success, be in class, doyour work, hit your deadlines. Be positive, curious. Be courageous. Ill help you as you developnew skills.

The goal of this class is not to make you an HTML wizard, or a Photoshop guru, or even to makeyou a "plug-and-play" intern in some newspaper's web shop. Thats knowledge you can learneasily enough on your own, or even from an 11-year-old. In fact, much of todays HTML coding isautomated. As a journalist, you should know how to write for any medium at the higheststandards of accuracy, ethics, and efficiency.

The goal of this course is to immerse in you an intellectual examination and use of the tools youwill need to make a meaningful contribution to an evolving field where the only constant ischange. You are entering a dynamic and relentless environment that builds on a foundation ofsolid writing, ruthless editing, having "a nose for news," diligent reporting, holding a strong ethicalcompass and having a willingness to try new technology to innovate and create. You must have agreat attitude about embracing change. Its a lot and the competition is great out there as peopleseek to learn these skills.

The objective of the course is to exercise and develop your writing and reporting skills, to honeyour understanding of the principles and laws of freedom of speech and the press in thisenvironment of change, and to know how this medium is different.

You will need to recognize that you are operating in a diverse multicultural and multilingual globalenvironment. Additionally, you will get practical experience in the ethical use and presentation ofimages and information and be able to explain the ethical principles that guide the decisions youmake. You must demonstrate the ability to think critically, creatively and independently, and towork within a group.

You will also be able to critically evaluate your work, and that of others. You must do the math,and crunch the numbers, and ask questions. You will be able to critically examine newtechnologies and apply them appropriately.

We will work at an extremely high level, classes will be interactive, and we will be proceeding onvarious tracks concurrently. You are expected to be well read in current events and news (readthe daily editions of The New York Times, The Wall Street Journal, and Newsday, at the minimum)and be prepared to always ask questions and contribute to the discussion. Youll have help in

your development.

For every hour spent in class, I will expect you to spend two hours outside. One of the mostimportant skills you need in life is the ability to manage your time and juggle many projects. Theclassroom is where we will set up and examine the work that you must do outside of the classperiod.

I'll be here and I expect you to be here on time, and to stay for the full class. Being late is beingabsent, and you will be marked that way. We have a lot to do and you will have daily, weekly and


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long-term assignments that require your presence. An absence is not an excuse for not handingin work on time.

If you miss too many classes, it is my responsibility to let the university know out of concern foryour wellness. Miss three classes, and you fall one letter grade. Doctors appointments and jobinterviews are not excused absences.

You will soon be entering the newsroom of the future. Along the way, you will be forging lifetimebonds of friendship and trust. You are expected to conduct yourself professionally, andrespectfully, towards your colleagues. This is a demanding class, but you arent alone. Yourcolleagues can be a big help, so treat them with respect.

You are expected to bring to the table a grasp of grammar, style and punctuation and to turn inclean copy and to communicate professionally in whatever medium you are using (and thatincludes e-mail). And,have a sense of humor.

If needed, I will offer weekend workshops during the semester to help you with any questions youmay have on your projects and tools. Im here for you. If office hours dont work for you, join mefor breakfast or lunch or coffee.


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pertinent to the media you have selected. Also, all of this must meet the highest standards ofethical journalism and keep the user engaged. You will take photographs, collect audio and video,and report and write and rewrite.

Intellectual Property -- We will respect copyright. If you dont have the rights to use it, you can

not.

This is an assignment-centered course. Each week, you will have outside tasks to perform thatbuild your toolkit of skills and a portfolio of content. You will have readings from the textbooks andthe web. You will conduct research, editing and writing. You will discuss and comment.

The class meetings will include lectures, small groups, critiques, presentations. You will dodeadline writing exercises, and online multimedia production. This is not a class about somebodyat the front reading, and you typing. Im your guide, your facilitator, and your professor.

Assignments will be turned in electronically, via e-mail, and also printed out.

The class can and will be streamed onto the Internet.

Required Texts:

Advancing the Story: Broadcast Journalism in a Multimedia World. Wenger, Debora Halpernand Potter, Deborah. Washington, DC. CQ Press. 2008.

The Associated Press Stylebook. Goldstein, Norm. New York, Associated Press. 2006.

Journalism 2.0. How to Survive and Thrive. Briggs, Mark. Knight Citizen News Network.http://www.kcnn.org/resources/journalism_20/

Note: With the exception of the first class meeting, all assigned readings must be completed priorto each class meeting.
http://www.kcnn.org/resources/journalism_20/http://www.kcnn.org/resources/journalism_20/


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Evaluation and Grading Procedures

The overall course score will be assigned based on the following criteria:

Class participation and attendance -- 25 percentAssignments -- 20 percentQuizzes, grammar, punctuation, style 10 percentFinal Project -- 45 percent

Your work will be edited and you will have the chance to rewrite the assignments but you will not

receive letter grades on your reporting/writing assignments. This is a non-graded, coachingassignment-based approach that is designed to let you concentrate on your skills, not yourgrades. At midterm and at the end of the semester, we will meet and look at your work, which willbe graded at those times. At mid-semester, you will turn in a self-evaluation, detailing yourprogress, what you have learned and your goals for the remainder of the semester.

Grade criteria

A = Outstanding work with excellent content, ideas, writing, reporting and style. Showsleadership, innovation, participation, support and enthusiasm.B = Very good work. Minor changes required.C = Average. Requires substantial changes such as additional reporting, major rewritingand correction of numerous style errorsD = Poor. Fundamental problems in assignments.F = Unacceptable late, inaccurate, incomprehensible, factual errors or misspellednames. Plagiarism is an automatic F and will be reported for academic disciplinary action.

Grading scale

No letter grades will be given for papers, tests, quizzes or projects during the semester. You willreceive points (based on 100 for each). At the end of the semester I will add up the points andweight them according to the percentages listed below. Your points then will determine yourgrade based on this scale:

A = 95-100A- = 90-94

B+ = 88-89B = 84-87B- = 80-83C+ = 78-79C = 74-77C- = 70-73D+ = 68-69D = 64-67F = 0-63


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Standards

Every article you do for this class must be original for this class. No repurposing of other work.You are encouraged to submit work done for this class for publication elsewhere, but not to take a

piece written for another publication and turn it in for credit here. So, if you work for the studentnewspaper, or the radio station, or elsewhere, your work for this class must go through oureditorial process, and then you can publish it elsewhere. All work assigned may be posted online.

No use of art that you have not produced. No use of music that you dont have permission to use.If you don't own it, or haven't received specific permission to use it, it's not acceptable for use. Ifits not your original thought, attribute it. Quotes must be accurate.

Every piece you turn in must follow these standard forms:

Date: [This is the turn-in date]Class: JRNL 80 A or BProfessor: Mo KrochmalHeadline: [No more than 40 characters]

Byline: By Joseph Pulitzer ([email protected])

This is your slug. Cut and paste it to use for assignments. All assignments must be e-mailed before class, and then printed out and brought to class. Do not print out duringclass. Its disturbing. Do not format your work with indentions; turn off fancy quote marksand other Microsoft Word formatting.

In an e-mail, you must follow guidelines for subject lines: Just write class name and section, andthe title of the assignment. All pieces may be posted. In a notebook, you will keep a hard copy ofthe assignment, the edits, and rewrites. Newer work will go after previous work. Get an e-mailand a phone number for all sources. This information must be included in your notebook and e-mailed to me with every assignment. You will also post your final rewrites to a portfolio site thatyou will set up.

On your assignments, basic grammatical spelling and style errors will be indicated. You will beexpected to discover and correct what you did incorrectly using the style guide and/or otherresources.

Headlines are required and will follow New York Times style (mixing uppercase and lowercase)and will be judged as strictly as the writing that follows. All work will have a headline that iscompelling, and grammatically correct.

Articles will have a lede, a nut and a kicker. All will include appropriate and specific links.Multimedia will be captioned, people will be identified, photogs/videographers/creators will becredited.

No unidentified or anonymous sources unless approved by the professor. You can not interviewyour family or friends for an article for this class. Wikipedia links are not acceptable. A list fromLexis-Nexis is not acceptable either.

The Schedule

This semester, we will have the presidential debates and the presidential election to cover.We will start by building your multimedia reporting skills and knowledge, then go into campaigncoverage mode and culminate in a final project, a multimedia article for consideration for
mailto:[email protected]:[email protected]:[email protected]


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publication in NassauNews.org, the schools hyperlocal journalism online publication.

Course Calendar

The following schedule is subject to change: we are in journalism and news events sometimesdictate a change in the path we walk. That is part and parcel of the business. Additionally, Ireserve the right to change the schedule to reflect your abilities and needs.

Following is an outline of the topics we will cover by week. You will have readings, you will write,you will edit your colleagues work, and you will collect lots of URLs for your portfolio.

Tuesday, Sept. 2-Wednesday, Sept. 3Class 1 -- Introduction, Background

Reading Assignment: How to: Search for Information on Social Networking Sites.http://www.journalism.co.uk/7/articles/531651.phpPosted 30/05/08 By Colin Meek onJournalism.co.uk.

Assignment for Next Class: You will prepare a short professional profile of yourselfsuitable for publication. This describes your skills and aspirations and highlights. Also,include links to previously published materials and other references -- including socialnetworks. This will not include highly personal information, please.

Summarize the reading into three sentences. Then, write a short research note abouthow journalists are participating in social networks. Find 5 working journalists onFacebook. Provide links to their FB profiles.

Thursday, Sept. 4-Monday, Sept. 10Class No. 2 Writing

Reading Advancing the Story, Ch.7,

Writing for the Web, (pp. 167-191)

Assignment Write a short essay that explains the differences in writing for variousmedia and why this is important. Create a check-off cheat sheet to use when writing toremind yourself of the basics.

Tuesday, Sept. 9-Monday, Sept. 15Class No. 3 Content Management

Assignment Create your portfolio home page using Synthasite. List your accounts and

profiles.

Reading Advancing the Story, Ch. 2, Reporting the Story (pp 23-42)

Select your beat for the semester and prepare a pitch to convince an editor to pick you.

Thursday, Sept. 11-Wednesday, Sept. 17Class No. 4 Interviewing
http://www.journalism.co.uk/7/articles/531651.phphttp://www.journalism.co.uk/7/articles/531651.phphttp://www.journalism.co.uk/7/articles/531651.phphttp://www.journalism.co.uk/7/articles/531651.phphttp://www.journalism.co.uk/7/articles/531651.php


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Assignment Prepare a list of 5 questions you would ask on a topical news item. Createa help sheet to tutor yourself when using MovieMaker.

Reading Go through the tutorial Creating Movies with Windows MovieMakerhttp://www.aiken.k12.sc.us/Schools/MVHS/website/mslong/teachers/movie2.html

Tuesday, Sept. 16-Monday, Sept. 22Class No. 5 Video

Reading: Advancing the Story, Ch. 3 Multimedia Newsgathering (pp 54-80)

Thursday, Sept. 18-Wednesday,Sept. 24Class No. 6 Video Editing

Assignment With a Flipcam, record yourself reading your edited profile. Post to Blip.tv.Identify the correct embedded link and post it on your portfolio site.

Reading Journalism 2.0, Shooting and Managing Digital Photos, Ch. 8

Tuesday, Sept. 23-Monday, Sept. 28Class No. 7 Photography

Assignment Take a series of five photographs that tell a story of a campus news event.Identify everyone in the pictures, write a caption, and insert your photo credit. Post incorrect order on Flickr.

Reading -- Journalism 2.0, Digital Audio and Podcasting, Ch. 7

Thursday, Sept. 25-Monday, Oct. 6Class No. 8 Audio

Assignment Students will record natural sound and VOTs and edit them into a shortpiece without voice-over narration using Audacity.

Reading Journalism 2.0, New Reporting Methods Ch. 4.Advancing the Story, Ch. 8, Producing for the Web (pp 192-218).

Thursday, Oct. 2-Wednesday, Oct. 8Class No. 9 Data and spreadsheets

Assignment Find no less than five examples of the journalistic application of thesenew data techniques and reporting. Identify five databases that are relevant to your beatand explain why. Write a caption for a link to a database, and then cut and paste data intoa Google documents spreadsheet and sort and provide that link in your caption.

Reading Prepare debate briefing sheets for your beat.
http://www.aiken.k12.sc.us/Schools/MVHS/website/mslong/teachers/movie2.htmlhttp://www.aiken.k12.sc.us/Schools/MVHS/website/mslong/teachers/movie2.html


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Tuesday, Oct. 7-Monday, Oct. 13Class No. 10 Debate Preparation

Assignment Align your beat with domestic and economic policy issues likely to be

debated by the presidential candidates. Answer the question: Who on my beat should Iinterview to get a view on how policy might affect this community? Write a memo, withheadline and links to propose this piece of reporting and answer the Why? question.

Reading Search the news for breaking news on the debate issues and write a blogentry summarizing no less than five articles, with links to the original pieces.

Tuesday, Oct. 14-Wednesday, Oct. 15Class No. 11 Debate

Assignment Reporting plan for debate day.

Reading -- Search the news for breaking news on US domestic and economic policyissues and write a blog entry summarizing no less than five articles, with links to theoriginal pieces.

Monday, Oct. 20-Thursday, Oct. 16Class No. 12 Debate Coverage Postmortem

Assignment You will be required to submit at least one report.

Reading Review for midterm.

Tuesday, Oct. 21-Wednesday, Oct. 22Class No. 13 Midterm

You will be tested on the concepts and ideas addressed in Classes 1-12.

Thursday, Oct. 23-Monday, Nov. 3Class No. 14 Presidential Election Preparation

Thursday, Oct. 30-Wednesday, Nov. 5Class No. 15 Presidential Election Preparation

Tuesday, Nov. 4, Monday, Nov. 10Class No. 16 Presidential Election Coverage

Our NewsHub-based coverage will go on throughout the day and into the evening as thecountry votes. You will be sending in reports from the field with videos, photographs andtext.

Assignment Required to report from the field.

Reading Advancing the Story, Ch. 1, The Multimedia Mindset.

Thursday, Nov. 6, Wednesday, Nov. 12Class No. 17 Final Project


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Assignment: With your final project in mind, you will start your research by writing asubject pitch with no less than 10 links supporting your request approval of your projectsubject.

Reading Advancing the Story, Ch. 6, Visual Storytelling. (pp 139-166)

Tuesday, Nov. 11-Monday, Nov. 17Class No. 18 Final Project

Assignment Sources are extremely important for the success of your project. You haveto find at least 10 potential sources, provide their titles and contact information, list whythey are important and assess your chances for getting them to speak with you.

Thursday, Nov. 13-Wednesday, Nov. 19Class No. 19 Final Project

Assignment You will turn in a project plan, with a calendar and milestones.

Tuesday, Nov. 18-Monday, Nov. 24Class No. 20 Final Project

Assignment You will present a progress memo on your reporting.

Wednesday, Nov. 26-Thursday, Nov. 20Class No. 21 Final Project

Assignment You will present a progress memo on your reporting.

Tuesday, Nov. 25-Monday, Dec. 1Class No. 22 Final Project

Assignment Rough draft of your final project is due. You will present for critique.

Tuesday, Dec. 2-Wednesday, Dec. 4Class No. 23 Final Project

Assignment Edits due, CMS locked.

Thursday, Dec. 4-Monday Dec. 8Class No. 24 Final Project

Class will collaborate to select order of presentation of final projects and breakinto groups to create script and workflows for live-stream presentation.

Tuesday, Dec. 9-Wednesday, Dec. 10Class No. 25 Final Project

Class will rehearse live-stream presentation of final projects.

Thursday, Dec. 11-Monday, Dec. 15Class No. 26 Final Project Finale

Students will create a live news show to publish their stories on Nassau News and streamcast onthe World Wide Web. Students will also live blog the program on several social media channelsand interact with watchers on a real-time basis, answering questions and comments.


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JRNL 80 Fall 2008

Section A M-W Section B T-T

1 Monday, Sept. 3 Tuesday, Sept. 2

2 Monday, Sept. 10 Thursday, Sept. 4


4Wednesday, Sept.17

Thursday, Sept.11


6 Wednesday, Sept.24 Thursday, Sept.18


8 Monday, Oct. 6Thursday, Sept.25

9 Wednesday, Oct. 8 Thursday, Oct. 210 Monday, Oct. 13 Tuesday, Oct. 711 Wednesday, Oct. 15 Tuesday, Oct. 1412 Monday, Oct. 20 Thursday, Oct. 16

13 Wednesday, Oct. 22 Tuesday, Oct. 2114 Monday, Nov. 3 Thursday, Oct. 2315 Wednesday, Nov. 5 Thursday, Oct. 3016 Monday, Nov. 10 Tuesday, Nov. 4


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17 Wednesday, Nov. 12 Thursday, Nov. 618 Monday, Nov. 17 Tuesday, Nov. 1119 Wednesday, Nov. 19 Thursday, Nov. 13

20 Monday, Nov. 24 Tuesday, Nov. 1821 Wednesday, Nov. 26 Thursday, Nov. 2022 Monday, Dec. 1 Tuesday, Nov. 2523 Wednesday, Dec. 4 Tuesday, Dec. 224 Monday, Dec. 8 Thursday, Dec. 425 Wednesday, Dec. 10 Tuesday, Dec. 9

26 Monday, Dec. 15 Thursday, Dec. 11


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How to Use the SyllabusPrint this out and place it in a binder. It will serve as your roadmap through the semester. It willalso be available for you online.

How to Study for this Course

This is course where you need to stay current. The assignments build on each other and the keyis to work with the technology, patiently. If you encounter a roadblock, reach out to yourcolleagues, myself or the Internet community. Do the reading, collect URLs, learn cut-and-pasteand write quickly. Then print out and edit yourself, forgetting that the words are your sweet littletreasures. Cut out the junk and get to the point. Make your deadlines and learn from the editingprocess.


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Disabilities

If you have any documented disability-related concerns that may have an impact upon yourperformance in this course, please meet with me within the first two weeks of the currentsemester, so that we can work out the appropriate accommodations. Accommodations areprovided on an individualized, as-needed basis after the needs, circumstances anddocumentation have been evaluated by the appropriate office on campus.

For more information on services provided by Hofstra, and for submission of documentation ofyour disability, please contact:

Ann Marie Ferro in 101 Memorial Hall at 516-463-5341 (for physical and/or psychological

disabilities) or

Dr. Diane Herbert in 202 Roosevelt Hall at 516-463-5761 (for learning disabilities and/or

ADHD)

All disability-related information will be kept confidential.

Documents

Hofstra University Resume