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HOME FRAGRANCE TRENDS SPRING SUMMER 2020

HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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Page 1: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

HOME FRAGRANCE TRENDS

SPRING SUMMER 2020

Page 2: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

I. MODERN ARCHAISM

In a continuation of the current "Less is more", the consumer is now looking for moreauthenticity and simplicity. This will result in a return to the crude, treated by a moreprimary aesthetic inspired by modern archaism.

Page 3: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

I. MODERN ARCHAISM

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1. L’Atelier Singulier in Paris

2. Sextantino Hotel in Matera, Italy

3. « Urban Potters » Book

4. House Cave – UMMO STUDIO

5. Ancestral Spoon Book – DANIEL ROZENSZTRICH

6. Wabi Sabi Style Room from Axel Vervoordt’s Castle

7. Raw Aesthetic – Santa Clara 1728 Hotel

Page 4: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

PALEOLITHIC INSPIRATIONSIn this raw aesthetic is found a fairly primitive art form. Inspired

by the Paleolithic period, artists will rethink their works by

highlighting timeless tools, cave paintings and a return to amore essential simplicity.

1. The Whole Elements’ Fossils Collection

2. Tribal Sumba Stone Statues

3. « How Strangers Meet » Illustration

4. Stone « Boulder » Seats – MAX LAMB

5. Hand Made Ceramics – LRNCE

6. Gilded Veins Table – BOCA DO LOBO

7. « Three Objects With Hats » – WANG &

SÖDERSTRÖM

I. MODERN ARCHAISM

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Page 5: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

PALEOLITHIC INSPIRATIONS

TROGLODYTE LIFESTYLE

SOM000814

Pepper

Nutmeg

Incense

Patchouli

Vanilla

Woody Spicy

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I. MODERN ARCHAISM

Page 6: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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1. Ceramic Bowls – HYU JIN JO

2. Glass and Silver Mirror – JENNY NORDBERG

3. Pottery Vases – CLEMENTINA VAN DER WALT

4. « Fossil no 73 » Kilim Rug – WHOLE ELEMENTS

5. Industriell Collection – IKEA

6. Papier-Mâché Collection – SERAX

7. Recycled Plates – GIRIA

I. MODERN ARCHAISM

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ELEVATED IMPERFECTIONSIn their search for authenticity, consumers will turn to crafts and

the "hand" that manufactures. Imperfection, a distinctive sign of

a "hand-made" and unique piece, will therefore assert itself as

a guarantee of quality and authenticity. Imperfection becomes a

"must have"

Page 7: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

ELEVATED IMPERFECTIONS

Lemon

Green Notes

Solar Floral

Sandalwood

Ambery Woods

White Musk

Woody Ambery

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I. MODERN ARCHAISM

WABI SABI PERFECTION

SOM000815

Page 8: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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STRAW AND NATURAL BLONDEBack to essential materials and natural fibers in golden

blonde hues, referring to the nutritious power of grains.

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1. Bamboo & Ceramic Sculpture – DAVID DERKSEN

2. Chandika Hand Made journals – MARINA

VAPTZAROVA

3. « Wheat Ear » and « Oat Ear » Earrings – KEEF

PALAS

4. Palecek Abaca Rope lounge Chair

5. Calfskin and Raffia Shoes – MISTA

6. Braided Bamboo Lamp – ANON PAIROT

7. « Sheaves » Bench – STEVEN BANKEN

I. MODERN ARCHAISM

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Page 9: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

STRAW AND NATURAL BLONDE

LUXURY FIBERS

SOM000813

Bergamot

Hazelnut

Lineseed

Milky Notes

Vanilla

Benzoin

Ambery Woods

Oriental Milky

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I. MODERN ARCHAISM

Page 10: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

II. PURIFICATION

Bigger than a simple search for well-being, the consumer is in search of purification. Byopening up to the various elements, air and water as well as to the notion of transparencyand light, the consumer focuses on himself in a healthier environment.

Page 11: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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1. Air Purifying Installation – KENGO KUMA

2. House of Peace – JUNYA ISHIGAMI & SVENDBORG

3. Cloud-Inspired Interior – JUNYA ISHIGAMI

4. Poetic Seafood – CHRISTOPHER COTANCEAU

5. Nokia Sleeptracker

6. Floating Arctic Bath Hotel & Spa – BERTIL

HARSTROM & JOHAN KAUPPI

7. Glass Corridor – JUNYA ISHIGAMI

II. PURIFICATION

Page 12: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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WATER REFLECTIONSIn home design, there is a real desire to integrate water into

the environment. This is expressed by objects inspired by the

aesthetics of water through ripples or droplets, always in a

subtle play of light and transparency.12

1. Nendo Plates – SWAROVSKI

2. Ripple Effect Lighting Collection – LONDON STUDIO

POETIC LAB

3. Vase with Ripple Effect – KEVIN GORDON

4. Sculpture in Cast Glass & Oxides – HEIKE

BRACHLOW

5. « Cc Flo » Modular Panels – ALISSA + NIENKE

6. Pillow with Water Effect Texture – COVET HOUSE

7. Ripple Series Tables – JOHN HOGAN

II. PURIFICATION

Page 13: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

WATER REFLECTIONS

ARTIFICIAL LIQUIDS

SOM000816

Grapefruit

Bergamot

Rose

Jasmine

Cedarwood

White Musk

Floral Citrus

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II. PURIFICATION

Page 14: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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ORGANIC MUTATIONSThe marine fauna and flora inspires. The corals and shells are

taking up various forms to offer a fascinating magic universe. A

highlight of the truly incredible diversity of the aquatic world.

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1. Clay Tiles – CHIARA ANDREATTI

2. « Ricco » Seats – VALENTINA ZUENDEL

3. Futurecraft 4D – ADIDAS

4. Horah Glass Lamp – RAW EDGES

5. Armchair – AXEL HULL

6. Spiral Shaped Stair – FRANK GEHRY

7. Kurage Table Lamp – NICHETTO + NENDO

II. PURIFICATION

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Page 15: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

ORGANIC MUTATIONS

AQUATIC HYBRIDIZATION

SOM000822

Orange

Jasmine

Violet

Cedarwood

White Musk

Citrus Floral

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II. PURIFICATION

Page 16: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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LIGHT CHROMATHERAPYBetween transparency and light, color is added to play with the

superposition and create optical effects. This generates a

positive and creative energy to inspire everyday objects.

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1. Alcova Collection – RONAN & ERWAN

2. Hand Blown Glass Vase – ELINOR PORTNOY

3. Coat Pegs Bubble – PETITE FRITURE & DISH

4. Colored Curtains – EVA LEWITT

5. Polyamide Sunglasses – ACNE STUDIO

6. Polyprolene Shoes Cast – ELOISE HAWSER

7. Hand Blown Glass Stab Light – ARIK LEVY

II. PURIFICATION

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Page 17: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

LIGHT CHROMATHERAPY

COLORFUL TRANSPARENCY

SOM000818

Pepper

Lemon

Elemi

Jasmine

Gaiac Wood

Patchouli

Moss

Woody Spicy

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II. PURIFICATION

Page 18: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

III. ECCENTRIC STREET

Welcome to a cultural and temporal clash where arts and innovations meet to delight thegreatest number of people. This gives way to a sensory overdose where the imaginationoverflows and fills the hearts.

Page 19: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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1. « The Burger Friday » – GABRIEL NARDELLI

2. Street Food – DAVID MUNOZ

3. Epicurean Baroque

4. Added Column at La Fabrica

5. Murals at the Me Hotel – ANTONYO MAREST

6. Street Art Feeling – FERNANDO VOLKEN TOGNI

7. Micro-Living Installation – CONTAINERWERK &

FRIENDS

III. ECCENTRIC STREET

Page 20: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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BAROQUE OPULENCEChic and classic trends resulting in the multiplication of floral

patterns with a bohemian influence and nearly shamanic

symbols with evocative powers.

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1. Plates – Bitossi Home & Funky Table

2. Cotton T-shirt from the Garden Collection -

GUCCI

3. Jardin Exotique Wallpaper – PAPER MINT

4. 3D Printed Vase – MICHAEL EDEN

5. Tiny Persian Lacquered Planter – KINDRED

BLACK

6. Cotton Velvet Cushions – MOSAERT

7. Suede and Velvet Bag – HAYWARD

III. ECCENTRIC STREET

Page 21: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

BAROQUE OPULENCE

BOHEMIAN BLISS

SOM000821

Nutmeg

Cinnamon

Lavender

Milky Notes

Vanilla

Tonka Bean

Oriental Aromatic

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III. ECCENTRIC STREET

Page 22: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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URBAN CAMOUFLAGEA spontaneous surge of creativity inspired by street art with pop

and joy colors is spreading in the streets to infuse a fun and

colorful wave.

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1. Ellen Crey Photography

2. Black Magic Resin Side Tables – Elyse Graham 3. Unlash It by Alex Schier for Tush Magazine

4. « Paint Drop » Sock Sneakers – MAISON

MARGIELA

5. Lacoste L!VE Helmet – Lacoste Lab Collection

6. Plateau Splash – RYAN L FOOTE

7 . Onyx Vases – PATRICIA URQUIOLA for BUDRI

III. ECCENTRIC STREET

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Page 23: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

URBAN CAMOUFLAGE

STREET RAINBOW

SOM000820

Grapefruit

Rhubarb

Rose

Freesia

Plum

Vanilla

Floral Fruity

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III. ECCENTRIC STREET

Page 24: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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NAÏVE ARTYPerceived under a more poetic form, this trend is going under

the spotlight like the romantic hippy trend. Riding the

ecological wave, this trend is particularly for all earth lovers.

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1. Dior Lady Art – DIOR

2. Andy Sneakers – SAINT LAURENT

3. Worship the Sun Wear – LAFAUVE

4. Hermès Textile – HERMES

5. Embroidered Bird – PO PARIS !

6. Bespoke Sunbeam – JACKIE PARASOL

7. Porcelain Plate – VITO NESTA

III. ECCENTRIC STREET

Page 25: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

NAÏVE ARTY

POETIC VIBES

SOM000817

Orange

Myrrh

Rose

Clove

Eglantine

Cedarwood

Floral

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III. ECCENTRIC STREET

Page 26: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

IV. AFRO FUTURISM

Rooted in an important quest for authenticity, Africa appears as obvious to the consumer.With a wealth of culture and craftsmanship, Africa fascinates and inspires.

Page 27: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

1. Maison Intègre, West African Pieces Label2. African Art World – INTENSE ART MAGAZINE (IAM)3. Vegan Black Sesame Tart with Colored Tangrams

4. San Francisco Proper Hotel in L.A. – KELLY WEARSTLER

5. African-inspired Blanket Collection – LOEWE6. « 86Champs » Venue – LAURA GONZALEZ

7. « Afro-fusion » Food – DIEUVEIL MALONGA

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IV. AFRO FUTURISM

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TRADITIONAL WEAVINGBack to African traditions with inexhaustible know-how.

Modernizing braiding crafts with new shapes and applications

that are available all over the world.

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1. Hermes Vases – HERMES

2. "Ayeratukko" Basket – MARY AYINEBORA

3. Cushions – JONATHAN SAUNDERS

4. Phone Wire Basketry – MAHATSARA

5. Ceramic Mug – LIVIO DE SIMONE

6.Steel, Wood and Bead Ceilling Light – THABISA MJO

7. Marcel Seat – KAZUHIDE TAKAHAMA

IV. AFRO FUTURISM

Page 29: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

TRADITIONAL WEAVING

CREATIVE CRAFTMANSHIP

SOM000824

Mint

Coriander Leaf

Jasmine

Marine Notes

Moss

Cedarwood

Aromatic Spicy

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IV. AFRO FUTURISM

Page 30: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

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TOTEMICDerived from the spiritual culture of African tribes, the totem is

seen in all its forms. It is also reinvented in a more modern

approach to create various objects of everyday life.

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1. Georgia Dress Handmade by Indian Craftsman

2. Toothpaste – EQURE

3. Carpet – ELENA SALMISTRARO

4. Modern African Mask – UMASQU

5. Abstract Totems – STÉPHANE PARMENTIER

6. Candelabra – KAJA DAHL & ENY LEE PARKER

7. Outdoor Light – STEPHEN BURKS

IV. AFRO FUTURISM

Page 31: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

TOTEMIC

DECORATIVE AMULET

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Orris

Gardenia

Jasmine

Sandalwood

Tonka Bean

Patchouli

Vanilla

Oriental Floral

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IV. AFRO FUTURISM

Page 32: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

1. Stained Wood Desk – ANTONIO ARICO

2. Metal & Wood Speaker – BANG & OLUFSEN

3. Stained Wood Coffee Tables – LLOT LLOV

4. Glass Mosaic Laguna Tray – MATTEO AGATI

5. Chair – LARA BOHINC

6. « Wink » Lamp – MASQUESPACIO

7. Recycled Objects Sculpture – SIGRID BUUS

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ETHNO GLAMDrawing on the cultural richness while valuing a more modern

and glamorous Africa, is what Ethno Glam deals with.

Reinforced by deep colors, the supports multiply with luxurious

velvets, precious metallics and other noble materials.

IV. AFRO FUTURISM

Page 33: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

ETHNO GLAM

STARK & CHIC

SOM000823

White Flowers

Vanilla

Leather

Patchouli

Sandalwood

White Musk

Woody Leathery

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IV. AFRO FUTURISM

Page 34: HOME FRAGRANCE TRENDS SPRING SUMMER 2020 · 2. African Art World –INTENSE ART MAGAZINE (IAM) 3. Vegan Black Sesame Tart with Colored Tangrams 4. San Francisco Proper Hotel in L.A

CONTACT Per fume your wor ld

Sozio6, Rue Barbès - CS80050

92532 Levallois-Paris cedex - France

Phone: +33 (0) 1 81 93 00 60

Fax: + 33 (0) 1 81 93 00 98

[email protected]

www.jesozio.com