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AccessHollywood.com Home Page 800x600 Fold 1024x768 Fold News Ticker Issue: Scrolling news ticker is redundant with the breaking news module below Recommendation: Remove it and solely rely on the breaking news module for announcements Next Access Issue: Unclear if this is news or the next show information. The block of copy is not easily readable for quick scanning. Recommendation: There should be a clear identifiable listing of what’s on the next show. Show information should be the primary feature on the home page. Breaking News Issue: This is redundant information. Breaking news is displayed in the rotating feature as well, sometimes. Recommendation: Clearly delineate between breaking news and show information. Prevent the user of wondering what will be on the next show. Rotating Feature Issue: It’s unclear if this will be on the next show or is it breaking news. There is no title to indicate what is this information. Recommendation: This space should be devoted to display the “next access” show information and not just news. Maybe have a video or option to see a clip of an upcoming show. Search Issue: Takes precedence over the “Next Access” module. Recommendation: Move to a less dominate space on the home page. Losing critical information below the fold. The “Next Access” module is buried. There is no clear action for the user to take. Home Page Overview Issue: Information is scattered around the page with no clear content strategy. Too much information to digest. Many modules are redundant and confusing with inconsistent naming conventions Recommendation: Clearly delineate news items and next show information. Next show information should be featured in the center column. Next show information should be highlighted and readable. Simplify the page with a limited number of modules, preferably with the more popular, for quick accessibility.

AccessHollywood.com Home Page · Scrolling news ticker is redundant with the breaking news module below Recommendation: Remove it and solely rely on the breaking news module for announcements

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Page 1: AccessHollywood.com Home Page · Scrolling news ticker is redundant with the breaking news module below Recommendation: Remove it and solely rely on the breaking news module for announcements

AccessHollywood.com Home Page

800x600 Fold

1024x768 Fold

News Ticker

Issue:

Scrolling news ticker is redundant

with the breaking news module

below

Recommendation:

Remove it and solely rely on the

breaking news module for

announcements

Next Access

Issue:

Unclear if this is news or the next show

information. The block of copy is not

easily readable for quick scanning.

Recommendation:

There should be a clear identifiable listing

of what’s on the next show. Show

information should be the primary feature

on the home page.

Breaking News

Issue:

This is redundant information. Breaking

news is displayed in the rotating feature as

well, sometimes.

Recommendation:

Clearly delineate between breaking news

and show information. Prevent the user of

wondering what will be on the next show.

Rotating Feature

Issue:

It’s unclear if this will be on the next show

or is it breaking news. There is no title to

indicate what is this information.

Recommendation:

This space should be devoted to display

the “next access” show information and

not just news. Maybe have a video or

option to see a clip of an upcoming show.

Search

Issue:

Takes precedence over the “Next Access”

module.

Recommendation:

Move to a less dominate space on the

home page.

Losing critical information below the

fold. The “Next Access” module is

buried. There is no clear action for

the user to take.

Home Page Overview

Issue:

Information is scattered around the

page with no clear content strategy.

Too much information to digest.

Many modules are redundant and

confusing with inconsistent naming

conventions

Recommendation:

Clearly delineate news items and

next show information.

Next show information should be

featured in the center column.

Next show information should be

highlighted and readable.

Simplify the page with a limited

number of modules, preferably with

the more popular, for quick

accessibility.

Page 2: AccessHollywood.com Home Page · Scrolling news ticker is redundant with the breaking news module below Recommendation: Remove it and solely rely on the breaking news module for announcements

AccessHollywood.com Home Page

Three Center Modules

Issue:

Module headers change frequently. This presents an issue for

returning visitors with locating information. There is no order in

which information is consistently displayed.

Recommendation:

Do not change module headers. It’s essential to keep

consistent to make locating information easy.

Spotlight Modules

Issue:

These modules are repeated on the matching page, e.g.

movies, music, tv.

Recommendation:

Maybe only show one item under each module or have one

spotlight module to hold spotlight items from all sections. This

will help reduce and simplify the page.

Special Sections

Issue:

It’s difficult to locate these special sections. The user must

scan all modules in order to find a special section.

Recommendation:

Create a “Special Section” module to hold all special items.

This will consolidate similar content and simplify the page.

Polling

Issue:

The polling module moves to different locations within different

sections. Difficult to locate.

Recommendation:

The polling location on the page with in every section should

be consistent. A consistent location for the polling module is

essential since it requires user interaction. Make it easy to

find.

Page 3: AccessHollywood.com Home Page · Scrolling news ticker is redundant with the breaking news module below Recommendation: Remove it and solely rely on the breaking news module for announcements

AccessHollywood.com Home Page

Access Alerts

Issue:

Redundant modules.

Recommendation:

Simplify the page by only displaying one module.

Contact Us

Issue:

This is not a forum. This is a simple email form.

Recommendation:

Provide a link in the footer. If there is a critical need to provide

a contact us feature, move it up on the page.

Questions:

1) What is the current business process in updating information on the site?

2) Is there a need to display show information more prominently on the home page?

3) What’s the max number of news items to display in the rotating feature?

4) Based on user tracking, what are the more popular visited sections?