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HOSPITALITY SECTOR CURRENT DYNAMICS MARY CHACHANIDZE, CFA TBC CAPITAL MANAGING DIRECTOR

HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

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Page 1: HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

HOSPITALITY SECTOR CURRENT DYNAMICS

MARY CHACHANIDZE, CFATBC CAPITALMANAGING DIRECTOR

Page 2: HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

PRESENTATION OVERVIEW

• EXPECTED OCCUPANCY BY CURRENT BOOKINGS

• ADR DISCOUNTS AND OTHER REVENUES

• REGIONAL RECOVERY DYNAMICS

• EXPECTATIONS FOR 2020-2022

Page 3: HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

3JULY EXPECTED OCCUPANCIES UP ON THE BACK OF DOMESTIC TOURISM

Source: Survey of 25 large and 20 small and medium hotels; Note: Pre-COVID booking shares derived from somewhat smaller samples

• Current bookings: highest occupancies observed in Kakheti in large as well as small and medium hotels

• Booking timing: starting from August, most books are made pre-COVID by foreigners. With continuous border closures, these bookings are expected to be canceled, some

replaced by new bookings by local visitors

• Weekend occupancy: throughout the last month and a half, the weekend occupancy exceeds the weekdays occupancy by on average 1.5-2

Forward occupancy rates (%) by current bookings in large hotels Forward occupancy rates (%) by current bookings in small and medium hotels

4%

13%

16%

28%

0%

10%

20%

30%

40%

Jul Aug Sep Oct Nov Dec

Weekly change for July:

+0pp, +2pp, +1pp, +6pp

Tbilisi Seaside Other regions Kakheti Pre-COVID

1%

13%

10%

22%

0%

10%

20%

30%

40%

Jul Aug Sep Oct Nov Dec

Weekly change for July:

-3pp, +6pp, +3pp, +2pp

Tbilisi Other regions Kakheti Seaside Pre-COVID

Page 4: HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

4WITH DISCOUNTS IN ADRs, IT IS IMPORTANT TO MAINTAIN OTHER REVENUES

• Price discounts: in July, larger hotels offer the most sizeable ADR discounts, however as a single category, the small seaside hotels offer the highest discounts. In order to

attract domestic tourists, the tradeoff between the room price and the occupancy becomes important to consider

• More “other” revenues: with the current ADR discounts at hand, the shortage on room revenues can be substituted by other revenues (food & drinks, restaurant, bar). Last

month’s softening regulations on MICE tourism poses an additional opportunity for large hotels to receive new revenues

YoY Change in ADR according to current bookings (%) YoY change in hotel revenues (%) 2020

-50%

-45%

-33%-30% -29%

-27%

-13%

-60%

-50%

-40%

-30%

-20%

-10%

0%

Jul Aug Sep

Seaside - smallKakheti - largeOther regions - largeTbilisi - largeSeaside - largeOther regions - small

Source: Survey of 25 large and 20 small and medium hotels, TBC Bank; Note: hotel service category includes all expenses that are paid for at the POS terminals in hotel receptions; Jul* includes the period of 20 Jun – 19 Jul

-97% -97%

-69%

-60%

-99% -99%-90%

-82%

-100%

-90%

-80%

-70%

-60%

-50%

-40%

-30%

-20%

-10%

0%

Apr May Jun Jul*

Hotel service Hotel restaurant, bar, night club, other

Page 5: HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

5GROWTH IS MORE VISIBLE IN REGIONS; RECOVERY IS MORE EVIDENT IN LARGE HOTELS

Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul periodThe decline rates are based on the same sample of hotels for 2019 and 2020, and represents an apple for apple comparison of the change in non-cash turnover

YoY change in non-cash turnover (%): Tbilisi and regions YoY change in non-cash turnover (%): By hotel size (Regions)

• Tbilisi and regions: Non-cash payments in hotels continue stable growth with the average change for the last 30 days at -82% YoY; Growth is more visible in regions

(-68% YoY) while spending in Tbilisi is close to zero (-96% YoY)

• Hotel size: Recovery is more visible in large hotels, indicating higher opportunity to attract visitors through discounts. Recovery is lower in medium and small size hotels

-99% -98%

-79%

-68%

-99% -99%

-90%

-82%

-99% -99% -98% -96%-100%

-80%

-60%

-40%

-20%

0%

Apr May Jun Jul*

Tbilisi Regions Total

-99% -98%

-85%

-77%

-99% -98%

-83%

-70%

-100% -100%

-70%

-61%

-100%

-80%

-60%

-40%

-20%

0%

Apr May Jun Jul*

Other hotels, hostels, guesthouses 50-120 Room hotels >120 Room hotels

Page 6: HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

REGION OF ABKHAZETI

Samegrelo-Zemo Svaneti*

Beds 8%

Racha-Lechkumi,Kvemo Svaneti*

Beds 2%

ImeretiBeds 8% Shida Kartli

Beds 1%

Samtskhe-Javakheti

Beds 12%

Guria*Beds 5%

AdjaraBeds 28%

Kvemo KartliBeds 1%

TbilisiBeds 25%

Mtskheta-Mtianeti

Beds 6%

KakhetiBeds 5%

HIGHER RECOVERY IN THE REGIONS CLOSER TO TBILISI, OR SUMMER DESTINATIONS 6

Source: GNTA, TBC Capita*The YoY decline for Racha-Lechkhumi, Svaneti, Samegrelo and Guria is calculated for a sum of these regions and is -% YoY in June

YoY decrease in July 45-60%

YoY decrease in July 60-80%

YoY decrease in July >80%

Page 7: HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

7RECOVERY IS MOST VISIBLE IN KAKHETI, FOLLOWED BY MTSKHETA-MTIANETI

• Kakheti and Mtskheta-Mtianeti continue recovery on the back of domestic tourism, driven by the close distance from Tbilisi

• Adjara: Even with the increasing spending from domestic tourism in the summer period, the decline is expected to remain profound

• Samtskhe-Javakheti: Improvement is expected to be driven by hotels located in popular Borjomi and Bakuriani summer destinations

• Racha-Lechkhumi, Samegrelo, Svaneti and Guria: Even with the increasing trend and higher share of hotels, tourism total turnover is small with minimal effect on the industry

• Tbilisi, Imereti, Kvemo and Shida Kartli: Recovery is less visible

YoY change in non-cash turnover (%): June & July* 2020

Source: TBC Bank; Note: *July represents past 30 days as of 15.07.2020

-59%

-45%

-66%

-54%

-70%

-62%

-85%-78%

-86%

-75%

-91%

-76%

-93% -91%-97% -95%

-100% -99%-94% -91%

-100% -99%-100%

-80%

-60%

-40%

-20%

0%

Jun

Jul

Jun

Jul

Jun

Jul

Jun

Jul

Jun

Jul

Jun

Jul

Jun

Jul

Jun

Jul

Jun

Jul

Jun

Jul

Jun

Jul

>120 roomsSmall hotels &

guesthouseSmall hotels &

guesthouse 50-120 rooms >120 rooms

KakhetiMtskheta-Mtianeti

Rahca,Lechkumi,Samegrelo,

Guria,Svaneti Adjara

Samtskhe-Javakheti Imereti Tbilisi

Kvemo &ShidaKartli

Page 8: HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

Source: TBC Capital

Change (%) in occupancy, ADR and RevPAR, compared to 2019

8FORECASTS: RevPAR IS EXPECTED TO DECREASE BY 85% IN 2020 (USD)

• Current dynamics: Postponing of commercial regular flights to September is somewhat offset by the positive trend of local demand. TBC capital projections for 2020

occupancy are improved by 5%

• TBC Capital projections: Hotel Average Daily Rate (ADR) in USD, average occupancy and Average Revenue Per Available Room (RevPAR) is expected to decrease by

-30%, -80% and -85% respectively in 2020, compared to 2019; Occupancy is expected to recover in 2022 to 2019 levels while price are expected to remain c. 0-5%

lower, compared to the same period

-100%

-80%

-60%

-40%

-20%

0%

Q1 2020(estimate)

Q2 2020(estimate)

Q3 2020(forecast)

Q4 2020(forecast)

Q1 2021(forecast)

Q2 2021(forecast)

Q3 2021(forecast)

Q4 2021(forecast)

2022 (forecast)

Change in ADR (vs 2019) Change in occupancy (vs 2019) Change in RevPAR (vs 2019)

Page 9: HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

9

KEY DEVELOPMENTS

• JULY EXPECTED OCCUPANCIES ARE UP ON THE BACK OF DOMESTIC TOURISM

• WITH THE SIZEABLE DISCOUNTS AT HAND, MAINTAINING OTHER REVENUES IS IMPORTANT

• RECOVERY IS MORE VISIBLE IN REGIONS CLOSE TO TBILISI AND SUMMER DESTINATIONS

• RECOVERY AT A FASTER PACE IS VISIBLE IN LARGE HOTELS, SINCE THEY CAN OFFER HIGHER DISCOUNTS

• ADRS IN USD, AVERAGE OCCUPANCY AND REVPAR ARE EXPECTED TO DECREASE BY -30%, -80% AND -85%

RESPECTIVELY IN 2020, COMPARED TO 2019

• OCCUPANCY IS EXPECTED TO RECOVER IN 2022 TO 2019 LEVEL WHILE PRICE WILL REMAIN C. 0-5% LOWER, COMPARED

TO THE SAME PERIOD

Page 10: HOSPITALITY SECTOR CURRENT DYNAMICS...Source: TBC Bank; Note: Growth in non-cash turnover is based on POS and E-commerce payments through TBC channels; *Jul includes 20Jun-19Jul period

LEGAL NOTICE

This publication (the “Publication”) has been produced and distributed by the “TBC Capital” LLC (the “TBC Capital”). It is provided to our clients for information purposes only, and TBC Capital makes no expressed or implied warranties, and expresslydisclaims all warranties of merchantability or fitness for a particular purpose or use with respect to any data included in this Publication. TBC Capital is operating and performing its professional services on the territory of Georgia and is dulyauthorized to produce and distribute this Publication on the territory of Georgia. The Publication does not constitute an offer of, or an invitation by or on behalf of, any company indicated in Publication or TBC Capital to subscribe or purchase theinvestment and shall not form the basis of, nor may it accompany, nor form part of, any contract to acquire the investment in any jurisdiction. The distribution of the Publication and the offer or sale of the investment may be restricted by law incertain jurisdictions and the Publication does not constitute an offer of, or any invitation by or on behalf of any company or TBC Capital to offer or sell the investment in any jurisdiction in which such offer or invitation is not authorized or to anyperson to whom it is unlawful to make such an offer or invitation. Accordingly, the investment may not be offered or sold, directly or indirectly, and the Publication may not be distributed in any jurisdiction, except in accordance with the legalrequirements applicable to such jurisdictions. Persons who come to possess the Publication are required by the TBC Capital to inform themselves about and to observe any such restrictions. Neither TBC Capital nor its affiliates accept any liability toany person in relation to the distribution or possession of the Publication in or from any jurisdiction. The Publication is not investment research and has not been prepared in accordance with legal requirements designed to promote theindependence of investment research. The Publication is not intended to provide the basis of any investment decision, credit or any other evaluation and is not to be considered as a recommendation by TBC Capital to participate in the transaction/sdescribed therein. All information contained in the Publication is subject to change without notice, and neither TBC Capital nor any of its affiliates is under any obligation to update or keep current the information contained in the Publication. Thedelivery of the Publication at any time does not imply that the information in it is correct as of any time after its preparation date or that there has been no change in the business, financial condition, prospects, creditworthiness, status or affairs ofthe Issuer or anyone else since that date. TBC Capital does not undertake to update the Publication or to correct any inaccuracies therein which may become apparent. Descriptions of the companies or the securities or other financial instruments ofany company or securities underlying or related to such instruments or the markets or developments mentioned in the Publication are not intended to be complete. The Publication may include forward-looking statements, but not limited to,statements as to future operating results. Any “forward-looking statements”, which include all statements other than statements of historical facts, involve known and unknown risks, uncertainties and other important factors beyond TBC Capital’scontrol that could cause the actual results, performance or achievements to be materially different from future results, performance or achievements expressed or implied by such forward-looking statements. Such forward-looking statements arebased on numerous assumptions regarding present and future business strategies and the environment operating in the future. By their nature, forward-looking statements involve risks and uncertainties because they relate to events and depend oncircumstances that may or may not occur in the future. No assurances can be given that the forward-looking statements in this document will be realized. TBC Capital does not intend to update such forward-looking statements. All statements ofopinion and all projections, forecasts, or statements relating to expectations regarding future events or the possible future performance of investments represent TBC Capital’s own assessment and interpretation of information available to themcurrently. The Publication may not be reproduced, redistributed or published, in whole or in part, without the written permission of TBC Capital, and neither TBC Capital nor any of its affiliates accepts any liability whatsoever for the actions of thirdparties in this respect. Without limiting any of the foregoing and to the extent permitted by law, in no event shall TBC Capital, nor any affiliate, nor any of their respective officers, directors, partners, or employees have any liability for (a) any special,punitive, indirect, or consequential damages; or (b) any lost profits, lost revenue, loss of anticipated savings or loss of opportunity or other financial loss, even if notified of the possibility of such damages, arising from any use of this Publication or itscontents.

Mary Chachanidze, CFAManaging Director

Otar NadaraiaChief Economist, TBC Group

Tornike Kordzaia, CFAHead of Research

Aleqsandre BluashviliHead of Macro-Finance Department, TBC Bank

Givi AdeishviliSenior Research Associate

Anna MzhavanadzeAnalyst

Andro TvaliashviliResearch Associate

Mikheil MghebrishviliIntern

Luka ChigilashviliResearch Associate

Tel: +995 32 2 272727 Email: [email protected]

Web-page: www.tbccapital.ge; www.tbcresearch.ge