*THE HOTEL INDUSTRYRaini PortelipoSchool Of Hospitality and Tourism Management

*CHAPTER OBJECTIVETo explain the importance of hotelTo differentiate the various classification of hotelIdentify the Guest Contact area.To know the type of hotel ownership.

*IMPORTANCE OF THE HOTELHistory.Business purpose.Leisure purpose.

*FOUNDERS OF THE HOTEL INDUSTRYE.M statlerConrad HiltonCesar RitzWilliam Waldorf Astor & John Jacob Astor IVKemmons Wilson J.W Marriott Ernest Henderson & Robert MooreRay Schultz

*CLASSIFICATION OF HOTEL PROPERTIESPriceFunctionLocationMarket SegmentOther Classification

*PRICELimited Service Hotels - Offer room only - No or very limited F n B Facilities. - Usually know as Budget or Economy hotel.Full service hotel - offer wide range of facilities. - more public space & at least 1 F n B outlet.Luxury Hotel - 150 -400 rooms with upscale dcor and furnishing. - full of array of facilities and amenities.

*FUNCTIONConvention Hotel- With 500 or more rooms.- Meeting and function space, large ballroom- Restaurant, lounges, banquet facilities & room service.

Commercial Hotel- Smaller with 100 to 500 rooms- Limited space and service provided.

*LOCATIONAirport Hotel

Highway Hotel

*MARKET SEGMENTResorts - Famous place such as Hawaii, Mexico or The Caribbean- Destination that normally famous for its uniqueness and specialty ( Beach, Theme park)Casino HotelHealth and SpasVacation ownership

*OTHER CLASSIFICATIONAll suite HotelHistoric conversionBed and BreakfastBoutique Hotel trendy, affluent & artistic.

*TYPES OF LODGING HOTELCan be found every whereAttract people who need place to stay for a nightGenerally have more than two stories with guest room located along the hallwaysUsually have a bed, bath, telephone and televisionAddition housekeeping service, luggage assistance,Located in or near business districts, travel destination and airport

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B. MOTELS

Single storiesFewer amenities and less expensive to operateLower rates, basic accommodations, roadway locations, Lack of center lobby were well-suited for the new overnight travelerLess formal, guest carry their own bag and free parking, often adjacent the roomProvide swimming pool and restaurant service

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*C. RESIDENTIAL HOTELSLong term accommodationProvide housekeeping service, dining room and room serviceRooms may resemble suites in layout and design.The food and beverage is small and convenience for residential,

(Apartment)

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D. CITY CENTER HOTELSPublic transportation available for business or leisureRange of accommodations and servicesTypically have a signature restaurant

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*E. RESORT HOTELSCater for vacationersMostly located in seashore, mountain and away from city, but have transportationHave special activities golf, tennis, horseback riding, etc

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*UNUSUAL HOTELSIce Hotel in Swedish LaplandThe Treetops Hotel in KenyaUnderwater Hotel in AustraliaCapsule Hotel in JapanThe Burj Al Arab in Dubai

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*GUEST CONTACT AREALobbyReception CounterConciergePublic AreaRestaurant or F&B Outlets

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*HOTEL OWNERSHIPInternational Chain Hotel

Independent Hotel

Franchise Hotel e.g. AmeriHost, Days Inn, Ramada Worldwide

**MOBILE RATING SYSTEM (STAR RATING)1 Star Clean, comfortable and well maintained

2 Star offers basic quality of 1 star property plus additional features such as restaurant, swimming pool and room service.

**MOBILE RATING SYSTEM3 Star Offering truly excellent lodging experience.4 Star Luxurious and Characterized by attention to detail. Guest comfort and convenience is the priority.5 Star Elite property that ranked superior in every area of the rating system.

*MAJOR DEPARTMENT AND RESPONSIBILITIESFront Office DepartmentHousekeeping DepartmentFood & Beverages DepartmentHousekeepingKitchenSales and MarketingMaintenance and Facilities DepartmentHuman Resources DepartmentAccount Department

*Q & A

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