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Hotlist Media Kit 2011
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2011 Media Kit
WHAT IS HOTLIST?
Follow. Plan.
Socialize.
Follow PlanEasily coordinate plans via smartphone app or the web. Through Hotlist, Friends can easily select the most convenient time and place for everyone to meet up, making finalizing the “when and where” a breeze.
Hotlist is a location-based platform that puts you in the right place, at the right time. Hotlisters follow the People, Places & Interests they care about to stay in, and ahead, of the social loop thanks to Hotlist’s all-knowing notifications. Managing your social life has never been easier!
By fol lowing Fr iends, Places and Interests, personalized future looking notifications are delivered that cater to your social interests.
Want to know what’s the hot place to be tonight? Hotlist showcases crowd information (numbers, gender ratio, crowd photos) of the people who plan to be at a particular venue in advance. This allows users to select a location based on what looks good to them.
By offering an unparalleled set of tools to engage audiences and brand influencers in on-going conversations, Hotlist has been a hit with celebrities and brands. Hotlist influences users’ social decisions and helps brands keep their fingers to the pulse of what’s hot.
2011 Media Kit
HOTLISTWHEREVER YOU GO
View where people plan to be at millions of places worldwide.
Keep your friends in the social loop with Hotlist's smartphone app. You’ll know where your friends are right now or can easily plan your entire weekend based on where they’ll be.
See where your friends are right now or plan to be throughout the week.
2011 Media Kit
HOTLIST FACTS & FIGURESUser Demographics
Planning on Hotlist
Source: Hotlist.com
2011 Media Kit
WORD ON THE STREET
“Is Hotlist the next social phenomenon?”
Finalist in Record 3 Categories
‣ Best Location-Based Service
‣ Best Use of an API‣ Entrepreneur of the Year
Youngest Business Plan Competition Winners
The Top 100 Web Sites of 2010
Hotlist on FOXYoung Guns: What’s on Hotlist?
Hotlist on CNNNew York’s New Internet Mecca
2011 Media Kit
PARTNERING WITH HOTLIST
Brand of all types, be they Public figures, local businesses, publications, consumer products or any other kind, are leveraging Hotlist to engage and influence their fans' real-world social lives.
Hotlist's Brand Pages enable brands to curate listings of relevant venues and events, which Hotlist makes geographically and socially relevant to each user. Users view the social world through the eyes of the brand, resulting in brands having an influence on the social activities - and by extension, purchases - of real people, in the real world.
‣CELEBRITIES
Live vicariously through their top hotspots & events
‣MERCHANTS
Highlight upcoming events, drive traffic
‣PUBLICATIONS
Feature places/events covered editorially
‣ INFLUENCERS
Food bloggers, academic institutions, event promoters
‣YOU!
Branded pages can apply to virtually anyone looking to market!
MARKETING CHANNELS‣ Increase audience & reach‣Self directed promotion‣Cultivate brand influencers ‣ Engage your Facebook & Twitter
followers
‣ Low maintenance ‣Free!
BRAND BENEFITS
SONY Pictures Classics (Hotlist’s 1st Branded Page)
‣ Traffic generated by Sony’s ad in The New York Times was amplified by 177% beyond that of print alone.
‣ Over 42,000 Facebook Users were exposed to Sony's promoted film as a result of the Hotlist Platform.
‣ Cost to Sony? $0.00
Create Your Hotlist Page!
It’s fast, simple and FREE!
http://hotlist.com/yourbrand
2011 Media Kit
MEET CHRIS & GIANNI
Chris
Gianni
Chris focuses on Hotlist's overall strategy, business development and strategic partnerships. He became a developer at age 15, working in Silicon Alley during the heyday of the dotcom bubble. Chris later established an industrial design rendering company that was acquired by a publicly listed corporation. To finance the Hotlist dream, he consulted startups and built custom technology solutions for quantitative hedge funds. Chris studied at NYU Stern School of Business where he currently guest lectures about entrepreneurship.
Chris MirabileCo-founder & CEO
Gianni manages the design and development of Hotlist. Prior to Hotlist, he co-founded a web infrastructure firm during his sophomore year of college, running it out of his dorm room until its successful acquisition in 2005, 2 weeks before graduating. In his free time, Gianni is an active angel investor focusing on early stage disruptive technologies. He guest lectures at NYU Stern and NYU Poly about technology and entrepreneurship.
Gianni MartireCo-founder & COO
2011 Media Kit
Joseph Grano CEO of Centurion Holdings, former Chairman/CEO of UBS
Hal Stern Former CTO of Software at Sun Microsystems
Alain Benzaken Former CTO of The Ladders
Steve Kann
Sr. Director of Technology Strategy at BlackBoard
Christina BrodbeckFounding team member at YouTube Tommaso Trionfi Co-founder of Wimba
Glenn NanoPrinciple at Centurion Venture Partners
Bob Zito
Founder of Zito Partners & former EVP of NYSE
Pam Russo Former General Manager at TMZ
HOTLIST’S INVESTORS & ADVISERS
2011 Media Kit
HIT US UP!
39 Wooster StreetNew York, New York 10013212.292.3143 (Call us, we're social!)
General Inquiries:[email protected]
Partnership Inquiries:[email protected]
Business Inquiries:[email protected]
Press Inquiries: [email protected]
Hotlist is a vibrant tech startup based in the heart of New York City. We're revolutionizing the way people make social decisions. Feel free to drop us a line anytime.
Hotlist HQ
