Embed Size (px)
Citation preview
How can we help
future generations
to more fish?
How can we help
future generations
to more fish?
SEAFOOD ADVICE
at your
finger tips
27 Guides included27 Guides included
Audubon, BOI, CHEC's Safe Fish Chart, Coop America, Earth Easy, Endangered Fish Alliance, Fischratgeber, Friend of the sea, Guia de
consume responsable de pescado, Hawaii Seafood Buyer’s guide, MCS Fishonline, Monterey Fishmarket, Mother Earth News, MSC, Natural
Choice, NCPH Fish Consumption Advisories, NRDC Mercury in fish wallet guide, Oceans alive, PCC Natural Markets, Seafood Choices Alliance,
Seafood wallet card, Seafood Watch Seafood guide, Star Chefs sustainable Seafod guide, Sustainable fishing guide, The Essential Eating
Well Seafood Guide, WSDOH Healthy Fish Eating Guide, WWF Guides
eartheasy
Enter your desired seafood
?
Receive your advice
Green choiceEnjoy!
This fish is fished in a sustainable manner.
Yellow choiceQuestionable?
This fish is fished in a questionable manner.
Consumers are alerted to make your own choice.
Red choiceAvoid!
This fish is fished in an unsustainable manner.
The fishing methods damage the ecosystem.
Discourage the trade of this fish by voting with your wallets.
Generalizing the advice
Generalizing the advice
═ Enjoy/Safe to eat/Better Choices/Best choices…
═ Be careful/Caution/Moderate Risk/Good alternatives…
═ Avoid/Avoid/Best to Avoid/Avoid…
All advice available online are coordinated in 3 traffic light classes:
How many countries so far?
Australia, Belgium, Canada, Finland, France, Germany, Hong Kong, Indonesia, Italy, Netherlands, New Zealand, South Africa, Spain, Sweden, Switzerland, UK, USA
17:
Click on a flag for list by country
Is there a Spanish guide?
What does it say about Bacalao?
Red choiceAvoid!
This fish is fished in an unsustainable manner.
The fishing methods damage the ecosystem.
Discourage the trade of this fish by voting with your wallets.
More to know about Bacalao?
Source:Guía de Consumo
Guía de Consumo Facts about cod 1
Guía de Consumo Facts about cod 2
Guía de Consumo Facts about cod 3
Search by name
Albacore tuna
Search by name
Albacore tuna, 9 responses
Why more than 1 advice?
Albacore tuna, more information
Albacore tuna, more information
Seafood Watch Seafood GuideSeafood Watch Seafood Guide
PCC Natural MarketsPCC Natural Markets
MCS Fishonline Fish to EatMCS Fishonline Fish to Eat
Endangered Fish AllianceEndangered Fish Alliance
CHEC’s Safe Fish ChartCHEC’s Safe Fish Chart
Albacore tuna, more information
Species Information in FishBase
Enter you desired seafood
Mahi mahi
Mahi mahi
Mahi mahi, 9 responses
Click on the ruler
Minimum length at maturity
Why the RULER?
To help consumers buy fish that have To help consumers buy fish that have already spawnedalready spawned
To help fish reach their size of maturity To help fish reach their size of maturity before fishedbefore fished
To prevent gear use of too small mesh To prevent gear use of too small mesh sizessizes
To secure fish production for next To secure fish production for next generationgeneration
eat the babies!
Immature fish cannot Immature fish cannot reproducereproduce
No more fish for No more fish for future generationsfuture generations
DON’T DON’T
Quiz!Quiz!
Ask us Ask us how…how…
Win a Don’t eat babies T-shirt for your baby
Acknowledgements
INCO Contract number 003739
Animation by Joann Glorioso Illustration by Rachel Atanacio Contents by Charlotta Jarnmark
www.incofish.orgwww.incofish.org
