How to Combat Entrepreneur Struggles and Grow

OpportunitiesOct 17, 2012

Small Business Week, Milton Chamber of Commerce

Introduction Top Growth Struggle for Entrepreneurs How to Grow 3 way measurement

Agenda

momstown.ca is a unique blend of early education programing & mama support delivered both online and in-person via 400 monthly events nationally.

Social media, promotion and event marketing company with 20 regionally licensed momstown chapters from Victoria to Ottawa. momstown is the conduit to bring brands and moms together.

Mompreneurs® offers online directories, real-life networking and promotional opportunities, and exposure for over 10,000 members and subscribers across Canada.

New National platform includes re-launch of MOMpreneur® Magazine, Mompreneur ® of the Year Award, and 1st Annual Mompreneurs ® Conference & Awards Gala

Not enough money when I need it: Cash flow

People, people, people: Work force

Carving Time for Key Priorities

Defining Vision: Where do I want to go?

Measuring Success: What do you focus on?

Key Struggles for Entrepreneurs

Growth is not Accidental or Lucky

Growth happens because entrepreneurs MAKE it happen

What’s your Strategy??

Address Key Growth Issues Head on

Sweat Equity is Underrated – Don’t Quit!

Price

Product

Promotion

PASSION

Placement

How to Grow?

• Raise/change prices

• New products• New combos

• EXPANSION!• New places /

outlets for your business

• LOVE what you do!

• Improve awareness

• Promotional Activity

• Does this align with our strategy?• Will this help me get where I want to be?

Vision Test

• How much will this hurt???

Advil Test

• This contributes to my business AND I love it!

Happy Test

Should I do this?

Success without Fulfillment is Failure

Growth Via Licensing / Franchising Other questions…

Speakers Corner