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HOW TO TACKLE A CASE STUDY? MOHIT GARG Strategy Group presents..

HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

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Page 1: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

HOW TO TACKLE A CASE STUDY?

MOHIT GARG

Strategy Group presents..

Page 2: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

What is a CASE??

• Click to edit Master text styles– Second level– Third level

• Fourth level– Fifth level

Strategy Group, Business Club2

Page 3: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

Why case study is important?

• Tests Analytical Skills

• Develops Business Acumen

• Gets You Hired

Strategy Group, Business Club3

Page 4: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

SOME GENERAL QUERIES..

• Is every information important?

– No, separate out useful information.

• Is the given information sufficient?

–Make “reasonable” assumptions.

– Raise “appropriate” questions.

Strategy Group, Business Club4

Page 5: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

How to begin?

• Use GET, GAIN, GO!!

– Read the case and GET relevant information.

– Ask questions and make assumptions to GAIN information.

– “Dissect the information” and come up with possible solutions.

Strategy Group, Business Club5

Page 6: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

What is the correct solution?

• No unique solution.

• Choose best out of all feasible solutions.

• Stick to stipulated time period.

Strategy Group, Business Club6

Page 7: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

SOME POPULAR FRAMEWORKS..

Page 8: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

SWOT ANALYSIS• Click to edit Master text styles– Second level– Third level

• Fourth level– Fifth level

Strategy Group, Business Club8

Page 9: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

PORTER’S FIVE FORCES• Click to edit Master text styles– Second level– Third level

• Fourth level– Fifth level

Strategy Group, Business Club9

Page 10: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

Some other frameworks:

• 4Cs : Consumer, Company, Collaborator, Competitor

• 4Ps: Product, Price, Place, Promotion

Strategy Group, Business Club10

Page 11: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

Do keep in mind.

• Case frameworks demonstrate factors that “may” affect decision making.

• No need to stick to any framework.

• For beginners, Use of SWOT is encouraged.

Strategy Group, Business Club11

Page 12: HOW TO TACKLE A CASE STUDY? - IIT Kanpurstudents.iitk.ac.in/bclub/Tutorials/Case.pdf · What is a CASE?? • Click to edit Master text styles – Second level – Third level •

Let’s Do Ourselves…

• Click to edit Master text styles– Second level– Third level

• Fourth level– Fifth level

Strategy Group, Business Club12