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8/12/2019 HRM of McDonald
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Paper 1, MBA 713-01, By Waqas Sher Zaman, Prof. SKPemmaraju, March 3r!, 01", p#. 1
To: Professor Sk PemmarajuFrom: Waqas Sher ZamanSubject: McDonalds CorporatonDate: !"#$"#!$%&
Mc$ona%!&s 'orpora()on*
McDonalds Corporaton s the 'orlds lar(est chan of hambur(er fast food restaurants 'hchser)es appro*matel+ ,- mllon customers on dal+ around %%. dfferent countres and ha)es"$/$$$ restaurants 'orld'de0 McDonalds headquarter s n 1ak 2rook/ 3llnos/ 4S5 andcompan+ 'as started as a barbecue restaurant n %.&$ b+ 6chard and Maurce McDonald0 3n%.&-/ o'ners of the compan+ reor(an7ed the busness to a hambur(er stand and thereafter n%.88 busnessman 6a+ 9roc joned the compan+ as the frst franchse a(ent0 6a+ 9rocpurchased the chan from the McDonald brother and made t (ro' 'orld'de0 McDonaldCorporaton;
The corporaton tself ether operates a McDonald
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Paper 1, MBA 713-01, By Waqas Sher Zaman, Prof. SKPemmaraju, March 3r!, 01", p#.
Bus)ness Mo!e% of Mc$ona%!&s 'orpora()on*
McDonald earns ts re)enues from n)estn( n propertes/ as a franchser of a restaurant and asan operator of restaurants0 5lmost -$A of the compan+ restaurants are operated b+ franchsees/
'hch are bound to pa+ &A of ther re)enue to McDonald/ as 'ell as the rent0 3n most of thecases/ McDonald o'ns both the buldn( and land 'hch results n a stable flo' of ncomemakn( the franchsees bear most part of the rsks0 The remann( %8A of restaurants are o'nedand drectl+ operated b+ McDonald0
Consdern( the busness model of other fastBfood chans the busness model of McDonald sdfferent0 1ther than franchsee fee and the marketn( fees that are calculated as sales/ McDonalddo sometmes collect rents that are also consdered as sales0 1ther than re)enues (enerated fromthe franchse a(reement/ McDonald ma+ also o'n or the+ can lease the propert+ 'hereMcDonalds franchses are located0
5ccordn( to the polc+ of McDonald/ the busness does not n)ol)e tself n makn( an+ drectsale of food or an+ other materal to ts franchsees but t or(an7es the food and materalsrequred for the franchses throu(h an appro)ed thrd appro)ed lo(stc operators0
McDonalds s also n)ol)ed n dentf+n( the locatons/ de)elopn( ne' products and qualt+0
uman esource Mana#emen(*
?uman resource mana(ement s an approach b+ 'hch compan+s most )alued assets people;are mana(ed0 For an+ compan+ to ache)e success ts human resource has to nd)duall+ and
collect)el+ contrbute and ths can onl+ be ache)ed throu(h proper mana(ement0 Propermana(ement of compan+ human resource not onl+ help the compan+ to ache)e ts object)e/ butthe+ ache)e t 'th (reater effcenc+0
?uman 6esource Mana(ement helps the or(an7aton to ache)e ts desred (oals and success b+the help of ts people0 ?uman 6esource Mana(ement/ therefore/ s utl7ed n the creaton ofdecson on the plans of the or(an7aton0 These plans are lnked 'th emplo+ee relatonshps/recrutment/ trann( and de)elopment/ performance mana(ement and re'ards for emplo+ees0Therefore/ human resource strate(es de)eloped are to be n lne 'th or(an7aton busness planto help the busness to be successful0
Mc$ona%!&s uman esource Mana#emen(*
McDonalds Corporaton n order to ache)e success and compett)e ad)anta(e de)eloped thuman resource mana(ement strate(+ focused on four areas
aS(ra(e#)c uman esources Mana#emen(: McDonalds human resource strate(es andpractces 'ere s+nchron7ed to the compan+ busness strate(+ and thereafter the ?6 department
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Paper 1, MBA 713-01, By Waqas Sher Zaman, Prof. SKPemmaraju, March 3r!, 01", p#. 3
helped to real7ed the busness plan or strate(+ b+ formn( t nto compan+ ?6 practces nrelaton of personal de)elopment and hrn(0
/Mana#emen( ransforma()on an! 'han#e*1ne of the 'a+ ?6 functon of McDonaldhelped or(an7aton to ache)e compett)e ad)anta(e s b+ dentf+n( the chan(es requred and
thereafter mplementn( t0 Ths strate(+ ser)ed as a catal+st for compan+ successful (ro'th0
cmp%oyee Mana#emen(*?6 department tred to understand the problem 'hch emplo+eesface dal+ and 'hat are ther needs and thereafter makn( an effort that ther problems are sol)edand ther needs 'ere met0
!Mana#emen( of 2r#an)a()on A!m)n)s(ra()on*3t 'as made sure b+ ?6 department that theprocess of emplo+ees hrn(/ trann(/ e)aluatn(/ re'ardn( and promoton 'ere des(ned nsuch a 'a+ that the+ 'ere n lne 'th the strate(es of McDonald0
3n order to al(n these four focus area follo'n( thn(s 'ere done b+ McDonald
1. Personne% S(ruc(ure*
5s the busness model of McDonald sho's that t (enerates most of t re)enues from franchsn(/therefore/ there are three cate(ores n ther structure 'hch are corporate staff/ restaurant'orkers and franchsees0 The control staff 'hch ether operates from compan+ headquarter orre(onal offces s responsble for controlln( and mana(n( the franchses to make sure thatstandards of McDonald are mantaned and the products are del)ered at tme0 6estaurant 'orkerconsttutes the b((est part of compan+ structure0 The+ are controlled throu(h super)sors 'horeport to assstant mana(er0 Most of ths staff 'orks on part tme bass and are pad on an hourl+bass0 Fnall+/ the franchses that are mana(ed b+ ther o'ners but accordn( to the standards set
b+ McDonalds0
. Performance Mana#emen(*
3n order to make sure that product)t+ s al'a+s h(h the ?6 department has put a process norder to kno' 'hch staff s not 'orkn( accordn( to the desred e*pectatons and 'hat solutons to be mplemented to brn( that staff up to the requred e*pectatons0 Ths s done b+performance re)e' of emplo+ee that can be done an+tme or the nterm performance re)e''hch s carred out after each s* months0 2ased on these performances re)e's t s decded'hch staff 'll (et promoted 'hch staff requres trann( so hs performance can be ncreased0Ths 'a+ of mana(ement not onl+ ser)es as mot)aton for emplo+ees/ but t also creates acompett)e en)ronment amon( the staff 'hch n turn helps the product)t+ of emplo+ees toncrease0
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Paper 1, MBA 713-01, By Waqas Sher Zaman, Prof. SKPemmaraju, March 3r!, 01", p#.
eferences
3n(mar/ 20/ Carl/ F0/ E ?+eon/ 0/ !$$@;0 3nsttutonal theor+ and MGC subsdar+ ?6Mpractces: e)dence from a threeBcountr+ stud+0Journal of International BusinessStudies,38,&"$B&",
Paula/ C0/ !$%&;0 Man+ mo)n( parts: Factors nfluencn( the effect)eness of ?6M
practces des(ned to mpro)e kno'led(e transfer 'thn MGCs0Journal of InternationalBusiness Studies,45, ,"B@!
Seekn( 5lpha !$%&;/ McDonaldahoo fnance March !$%&;/ 3ncome Statement/ 6etre)ed March !!/
!$%&/ from/http:##fnance0+ahoo0com#q#sJsKMCDL3ncomeLStatementEannual
mailto:[email protected]://seekingalpha.com/article/2052223-mcdonalds-business-model-valuation-and-minimum-wage-legislationhttp://seekingalpha.com/article/2052223-mcdonalds-business-model-valuation-and-minimum-wage-legislationhttp://www.ukessays.com/essays/business/evaluating-human-resource-strategies-implemented-by-mcdonalds-business-essay.phphttp://www.ukessays.com/essays/business/evaluating-human-resource-strategies-implemented-by-mcdonalds-business-essay.phphttp://www.mcdonalds.com/us/en/our_story/Corporate_Info.htmlhttp://www.mcdonalds.com/us/en/our_story/Corporate_Info.htmlhttp://finance.yahoo.com/q/is?s=MCD+Income+Statement&annualhttp://finance.yahoo.com/q/is?s=MCD+Income+Statement&annualhttp://www.ukessays.com/essays/business/evaluating-human-resource-strategies-implemented-by-mcdonalds-business-essay.phphttp://www.ukessays.com/essays/business/evaluating-human-resource-strategies-implemented-by-mcdonalds-business-essay.phphttp://www.mcdonalds.com/us/en/our_story/Corporate_Info.htmlhttp://finance.yahoo.com/q/is?s=MCD+Income+Statement&annualmailto:[email protected]://seekingalpha.com/article/2052223-mcdonalds-business-model-valuation-and-minimum-wage-legislationhttp://seekingalpha.com/article/2052223-mcdonalds-business-model-valuation-and-minimum-wage-legislation8/12/2019 HRM of McDonald
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Paper 1, MBA 713-01, By Waqas Sher Zaman, Prof. SKPemmaraju, March 3r!, 01", p#. 8
he 2r#an)a()on
Total %$$ ponts
'r)(er)a 9naccep(a/%e Accep(a/%e Prof)c)en( S(u!en(
Pos)()ons an!
'ommen(s
Descrbes the
or(an7aton
selected/ ts
purpose/ and
'h+ selected0
a(uel+
addresses and
descrbes the
or(an7aton
selected/ ts
purpose/ and 'h+
selected or
completel+ off
the topc0
$B%8 ponts;
5ddresses and
descrbes the
or(an7aton
selected/ ts
purpose/ and 'h+
selected and/ for
the most part/
fulflls
ass(nment
requrements0
%,B%@ ponts;
5ddresses and
descrbes the
or(an7aton
selected/ ts
purpose/ and 'h+
selected and
demonstrates
sold ablt+ to
accomplsh the
ass(nment0
%-B!$ ponts;
Dscusses ho'
the or(an7aton
uses ts human
resources to
dr)e
compett)e
ad)anta(e 'thnts busness
model0
a(uel+
dscusses ho' the
or(an7aton uses
ts human
resources to dr)e
compett)e
ad)anta(e 'thnts busness
model or
completel+ off
the topc0
Dscusses ho'
the or(an7aton
uses ts human
resources to dr)e
compett)e
ad)anta(e 'thn
ts busnessmodel and/ for
the most part/
fulflls
ass(nment
requrements0
Dscusses ho'
the or(an7aton
uses ts human
resources to
dr)e compett)e
ad)anta(e 'thn
ts busnessmodel and
demonstrates
sold ablt+ to
accomplsh the
ass(nment0
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Paper 1, MBA 713-01, By Waqas Sher Zaman, Prof. SKPemmaraju, March 3r!, 01", p#. 7
$B%8 ponts; %,B%@ ponts; %-B!$ ponts;
3nte(rates
establshed ?6Mprncples nto
the dscusson0
6arel+ nte(rates
establshed ?6Mprncples nto the
dscusson0
$B%% ponts;
For the most part/
does a (ood jobof nte(ratn(
establshed ?6M
prncples nto
the dscusson0
%!B%" ponts;
Consstentl+ does
a (ood job ofnte(ratn(
establshed ?6M
prncples nto
the dscusson0
%&B%8 ponts;
S+nthes7es
rele)antnformaton and
materals to
pro)de e)dence
of crtcal
thou(ht0
S+nthes7es
nformaton at amnmal le)el0
$B@ ponts;
For the most part/
effect)el+s+nthes7es
nformaton/
'hch supports
man deas0
- ponts;
Consstentl+ and
effect)el+s+nthes7es
nformaton/
'hch pro)des
stron( support to
man deas0
.B%$ ponts;
De)elops deas
'th clart+ and
lo(c0
Demonstrates
lttle clart+ and
lo(c0 6eaders
ha)e dffcult+
follo'n( the lne
of reasonn(0
$B@ ponts;
De)elops deas
'th clart+ and
lo(c0 6eaders
can (enerall+
follo' the lne of
reasonn(0
- ponts;
De)elops deas
'th clart+ and
lo(c0 3deas flo'
smoothl+ from
one to another
and are clearl+
lnked to each
other0
.B%$ ponts;
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Paper 1, MBA 713-01, By Waqas Sher Zaman, Prof. SKPemmaraju, March 3r!, 01", p#. :
4ses concrete
lan(ua(e0
3nadequate or
mnmal use of
proper
termnolo(+ nthe felds;0
Pro)des no
specfc e*amples
or uses
nadequate
e*amples0
$B@ ponts;
For the most part/
uses proper
termnolo(+ and
pro)des specfce*amples0
- ponts;
Consstentl+ uses
proper
termnolo(+ and
pro)des specfce*amples to
support deas0
.B%$ ponts;
4ses supportn(
documentaton
that has been
properl+
references and
cted0
3nadequate or
mnmal use of
supportn(
documentaton or
not properl+
referenced or
cted0
$B" ponts;
For the most part/
uses supportn(
documentaton
that s properl+
referenced and
cted0
& ponts;
Consstentl+ uses
supportn(
documentaton
that s properl+
referenced and
cted0
8 ponts;
Consdered
holstcall+/
demonstrates the
ablt+ to 'rte at
the (raduate le)el0
Consdered
holstcall+/ the
student
demonstrates an
nadequate ablt+
to 'rte at the
(raduate le)el0
$B@ ponts;
Consdered
holstcall+/ the
student
demonstrates an
acceptable ablt+
to 'rte at the
(raduate le)el0
- ponts;
Consdered
holstcall+/ the
student
demonstrates a
profcent ablt+
to 'rte at the
(raduate le)el0
.B%$ ponts;
Su/o(a% Po)n(s
;
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Paper 1, MBA 713-01, By Waqas Sher Zaman, Prof. SKPemmaraju, March 3r!, 01", p#.