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PROJECT REPORT ON RECRUITMENT & SELECTION PROCESS OF FUTURE GENERALI INDIA LIFE INSURANCE

HRM Project ON A COMPANY

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Page 1: HRM Project ON A COMPANY

PROJECT REPORT ON

RECRUITMENT & SELECTION PROCESS

OF FUTURE GENERALI INDIA LIFE INSURANCE

SUBMITTED TO, SUBMITTED BY,

PROF.ANAMIKA PANDEY NEETAM(23)

PRERNA SHUKLA(30)

DEEPTI SINGH(11)

JINEY SACHAN(17)

Page 2: HRM Project ON A COMPANY

KIRTI AHUJA (18)

CONTENTS:

1. Recruitment Purpose

2. Sources of recruitment

3. Selection purpose

4. Selection process

5. Introduction of company

6. Recruitment & selection process of company

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RECRUITMENT:

Recruitment is defined as, “a process to discover the sources of

manpower

to meet the requirements of the staffing schedule and to employ effective

measures for attracting that manpower in adequate numbers to facilitate

effective selection of an efficient workforce.”

PURPOSE:

•Determine the present and future requirements of the organization

in conjunction with its personnel-planning and job-analysis activities.

Increase the pool of job candidates at minimum cost.

Help increase the success rate of the selection process by reducing

the number of visibly, under qualified or overqualified job applicants.

Help reduce the probability that job applicants, once recruited and

selected, will leave the organization only after a short period of time.

Begin identifying and preparing potential job applicants who will be

appropriate candidates.

Induct outsiders with a new perspective to lead the company.

Infuse fresh blood at all levels of the organization.

Develop an organizational culture that attracts competent people to

the company.

Search for talent globally and not just within the company.

SOURCES OF RECRUITMENT:

The sources of recruitment may be broadly divided into two categories:

internal sources and external sources. Both have their own merits and

demerits.

Internal Sources:-

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Persons who are already working in an organization constitute the

‘internal

sources’. Retrenched employees, retired employees, dependents of

deceased employees may also constitute the internal sources. Whenever

any vacancy arises, someone from within the organization is upgraded,

transferred, promoted or even demoted.

External Sources

External sources lie outside an organization. Here the organization can

have the services of:

(a) Employees working in other organizations;

(b)Jobs aspirants registered with employment exchanges;

(c) Students from reputed educational institutions;

(d) Candidates referred by unions, friends, relatives and existing

employees;

(e) Candidates forwarded by search firms and contractors;

(f) Candidates responding to the advertisements, issued by the

organization; and

SELECTION:

Selection is the process of picking individuals who have relevant

qualifications to fill jobs in an organisation. The basic purpose is to choose

the individual who can most successfully perform the job from the pool of

qualified candidates.

The size of the labour market, the image of the company, the place

of posting, the nature of job, the compensation package and a host of

other factors influence the manner of aspirants are likely to respond to the

recruiting efforts of the company. Through the process of recruitment the

company tries to locate prospective employees and encourages them to

apply for vacancies at various levels. Recruiting, thus, provides a pool of

applicants for selection.

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PURPOSE:

The purpose of selection is to pick up the most suitable candidate

who would meet the requirements of the job in an organisation best, to

find out which job applicant will be successful, if hired. To meet this goal,

the company obtains and assesses information about the applicants in

terms of age, qualifications, skills, experience, etc. the needs of the job

are matched with the profile of candidates.

THE PROCESS:

Selection is usually a series of hurdles or steps. Each one must be

successfully cleared before the applicant proceeds to the next one. The

time and emphasis place on each step will definitely vary from one

organisation to another and indeed, from job to job within the same

organisation. The sequence of steps may also vary from job to job and

organisation to organisation.

Types of interviews:

Several types of interviews are commonly used depending on the nature

and importance of the position to be filled within an organization.

In a non directive interview the recruiter asks questions as they come

to mind. There is no specific format to be followed.

In a patterned interview, the employer follows a pre-determined

sequence of questions. Here the interviewee is given a special form

containing questions regarding his technical competence, personality

traits, attitudes, motivation, etc.

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In a structured or situational interview, there are fixed job related

questions that are presented to each applicant.

In a panel interview several interviewers question and seek answers

from one applicant. The panel members can ask new and incisive

questions based on their expertise and experience and elicit deeper and

more meaningful expertise from candidates.

Interviews can also be designed to create a difficult environment where

the applicant’s confidence level and the ability to stand erect in difficult

situations are put to test. These are referred to as the stress interview.

This is basically an interview in which the applicant is made

uncomfortable

by a series of, often, rude, annoying or embarrassing questions.

Steps in interview process:

Interview is an art. It demands a positive frame of mind on part of the

interviewers. Interviewers must be treated properly so as to leave a good

impression about the company in their minds. HR experts have identified

certain steps to be followed while conducting interviews:

PREPARATION:

Establishing the objective of the interview

Receiving the candidates application and resume

Keeping tests score ready, along with interview assessment forms

Selecting the interview method to be followed

Choosing the panel of experts who would interview the candidates

Identifying proper room for environment

Page 7: HRM Project ON A COMPANY

The company chosen by us for the project is “FUTURE

GENERALI INDIA LIFE INSURANCE”located in Kanpur which is the

Branch Office.The head office of the company is located in Mumbai.The

regional office is located in Lucknow. The details of recruitment &

selection process of given company as per the talks done with Mr.Titas

Chaki,HR MANAGER.

ABOUT COMPANY:

Future Generali India Life Insurance Co. Ltd. is one of the rapidly growing

Insurance companies in India. The Company is a joint venture between the India-

based Future Group and the Italy-based Generali Group. Future Generali group is

Page 8: HRM Project ON A COMPANY

present in both the Life and Non-Life businesses in India as Future Generali India

Life Insurance Co. Ltd. and Future Generali India Insurance Co. Ltd.

Generali Group was established in Trieste on December 26, 1831. It is an

international group working in more than 40 countries with insurance companies,

financial companies and real estate sectors. After doing business in Central Eastern

Europe, Generali Group has started to develop business in the principal markets of

the Far East, including China and India. Generali Group ranks among the top three

insurance groups in Europe and the 30th largest company in the Fortune 500

international ranking.

ORGANIZATIONAL HIERARCHY OF THE COMPANY:

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RECRUITMENT & SELECTION PROCESS:

Their recruitment process includes both internal and external methods.

CEO

ZONAL BUSINESS HEAD

REGIONAL MANAGER

BUSINESS MANAGER

AGENCY DEVELOPMENT

MANAGER

ASST.SALES MANAGER

SALES MANAGER

SENIOR SALES MANAGER

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INTERNAL METHODS: The company uses :

EMPLOYEE REFERRALS- It is a recruitment method in which the current

employees are encouraged and rewarded for introducing suitable recruits

from among

the people they know. The logic behind employee referral is that “it takes

one to know one”.The post for which they prefer this process is SALES

MANAGER, SENIOR SALES MANAGER, ASSISTANT SALES

MANAGER.Benefits of this method are as follows:

Quality Candidates

Cost savings

Faster recruitment cycles.

Incentives to current employees

On the other hand it is important for an organization to ensure that

nepotism or favoritism does not happen, and that such aspects do not

make inroads into the recruitment process.

JOB POSTING- For job posting they use ‘Intranet’.

Job Posting is an arrangement in which a firm internally posts a list of

open positions (with their descriptions and requirements) so that the

existing employees who wish to move to different functional areas may

apply. It is also known as Job bidding. It helps the qualified employees

working in the organization to scale new heights, instead of looking for

better perspectives outside. It also helps organization to retain its

experienced and promising employees.

EXTERNAL METHODS:

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1. FORMER EMPLOYEES- The company hires back its best ex-employees

especially for Senior Sales Manager post.

2. COLLEGES- From colleges they recruit candidates for Sales Manager &

Sales Executives posts. The minimum salary package for the

freshers is 1.8 lacs for Area Sales Manager,2.5 lacs for Sales

Manager,3.5 lacs for Senior Sales Manager.

3. JOB FAIR -Recruiting method engaged in by a single employer or

group of employers to attract the large number of applicants to one

location for interviews.

4. ADVERTISING- Advertisements are the most common form of external

recruitment.

They can be found in many places (local and national newspapers,

notice boards, recruitment fairs) and should include some important

information relating to the job (job title, pay package, location, job

description, how to apply-either by CV or application form, etc). Where

a business chooses to advertise will depend on the cost of advertising

and the coverage needed i.e. How far away people will consider

applying for the job.

*THROUGH PRINT AND ELECTRONIC MEDIA BOTH.

The company uses PASSES technique for selection.

P-Prospect

A-Approach

S-Seminar

S-Screening

E-Evaluation

S-Selection

PROSPECT-They check whether the candidate is fit for the job or

not.

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APPROACH-The company approaches with the candidates through

emails or telephone.

SEMINAR-The company then conducts seminar. For major seminars

they hire hotels but for small ones they prefer company’s training

room.

SCREENING-They communicate the job profile to the filtered

candidates.

EVALUATION-They give them basically the sales target, or

evaluate them on the basis of experience, age factor,

communication skills. This is a kind of WORK SAMPLE TESTING.

SELECTION-Finally they select the candidate on the basis of the

results of evaluation.

INTERVIEWS:

They prefer STRUCTURED INTERVIEWS in which they prefer questions

regarding family background, work experience and interpersonal skills.

METHODS OF INTERVIEWS:

ONE-ON-ONE INTERVIEW-Applicant meets one by one with the

interviewer.

Interview process takes place as follows:

INITIAL BRANCH LEVEL INTERVIEW-Branch manager takes such

interviews mainly to select the localites who are best suited for the job.

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REGIONAL BRANCH INTERVIEW-Regional branch manager takes the

interview & his decision to select or reject the candidate is final.