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IAB-Twitter-Nick-Stringer
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and regulationNick Stringer, head of regulatory affairs
What we’d like to cover
What do we need to regulate, if at all? What controls are already in place? Is there a role for good practice / industry guidelines? The role of self-regulation
What do we need to regulate, if at all?
What controls are already in place?
Is there a role for good practice / industry guidelines?
IAB Twitter Guidelines for Brands
http://tinyurl.com/iabtwitterguidelines
4. Ensure communication is legal, decent, honest and truthful. Follow the CAP Code www.cap.org.uk.
The role of self-regulation