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8/7/2019 IBD2 Telecom Sector 15 Mar
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TelecomSector
DeepakG (MS09A012)
KarthikShankar (MS09A020)
PrakashKS (MS09A034)
VinayJawale (MS09A061)
VinayakGupta (MS09A062)
VinoThomas (MS09A063)
Division61 Telecommunications
Group611 Wiredtelecommunicationsactivities
Group612 Wirelesstelecommunicationsactivities
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Agenda
GlobalOverview
Technology
AdvantageIndia Indiantelecomsectoranalysis
MarketSegmentsinIndia
LatestDevelopments
Bharti Airtel
PolicyandRegulatoryFramework
FutureTrends
Conclusion
2
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Globaloutlook
Industry Characteristics
High capital investment and innovation cost
High customer churn rate
Economies of scale between OEM andContract Manufacturers
Complex supply chain from contract
manufacturer to end Consumer
Skilled human capital requirement
Global nature of products for plug and play
Industry Trends
Globalization of services global
operations in localized environments Bundling of services
Frequent new product, services and tariff
introductions
Shortening of product life cycles
Ason2009
3
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Globalmarketgrowth
Globaltelecomrevenuegrowthforecast
Source:
www.ey.com/telecommunications
4
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Topglobaltelecomserviceproviders
5
AsofFeb2010Source:http://www.knowledgebasescript.com
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Topglobaltelecomserviceproviders
6
Source:Global100www.totaltele.com
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Topglobaltelecomequipmentmanufacturers
7
AsofFeb2010
Sourcehttp://www.hoovers.com/industry/telecommunicationsequipment
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Top10businessriskintelecomin2010
Source:www.ey.com/telecommunications
8
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Agenda
GlobalOverview
Technology
AdvantageIndia Indiantelecomsectoranalysis
MarketSegmentsinIndia
LatestDevelopments
Bharti Airtel
PolicyandRegulatoryFramework
FutureTrends
Conclusion
9
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Technology
10
Standardsused
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Features Global SystemforMobiles(GSM) CodeDivision MultipleAccess
(CDMA)
TECHNOLOGY UsesEDGE andslowertransfer
rateupto384kbpsFaster DataTransferupto2Mbps
INFORMATION SIM cardcanbechangedand
replaced
Phone isprogrammedtocarry
information
DEVICE EDGE readyphonerequirement EVDO readyphonerequired
FEATURES Usedforbasicphone featuresand
highendfeaturesviaGPRS
SuitableforData transfer,web
browsing,videocalls
COVERAGE Coverage isallaroundtheglobe.
Mandatory
in
Europe.Suitableforinternationalroaming
PredominantinUS,Japan and
South
Korea
REACH Morethan1 billionusers Around 270millionusers
GSMvsCDMA
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Agenda
GlobalOverview
Technology
AdvantageIndia Indiantelecomsectoranalysis
MarketSegmentsinIndia
LatestDevelopments
Bharti Airtel
PolicyandRegulatoryFramework
FutureTrends
Conclusion
12
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Advantage India
13
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Advantage India
14
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Trend populationanddemographics
15
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FDIinflows
16
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Agenda
GlobalOverview
Technology
AdvantageIndia Indiantelecomsectoranalysis
MarketSegmentsinIndia
LatestDevelopments
Bharti Airtel
PolicyandRegulatoryFramework
FutureTrends
Conclusion
17
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Indiantelecomsectoranalysis
18
At the end of August 2010, teledensity was recorded at 59.6 per
cent with a total telephone subscriber base of 706.4 million.
By 2014, the wireless subscriber base is expected to reachapproximately 1 billion to include around 572 million urban
subscribers and 468 million rural subscribers.
Revenues of the Indian telecom industry are projected to reach US$45 billion by 2012, compared with US$ 33 billion in 2009.
Key players in the Indian telecom market are Bharat Sanchar Nigam
Ltd (BSNL) and Mahanagar Telephone Nigam Limited (MTNL), Bharti
Airtel Limited, Reliance Communication, Vodafone, Idea Cellular,
Aircel and Tata Teleservices.
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Suppliers
SubstitutesNewEntrants
Buyers
Complementors
10XForce
Highentrybarriersdueto Capitalintensivenatureofindustry
Ownershipoftelecomlicenses
Requirementofspecializedoperating
skills.
Butsizeofmarketopportunityand
accesstofinanceisencouragingserious
entrants.
There are enough vendors to dilute
bargaining power of suppliers. But
limited pool of skilled managers and
engineers, especially those well versed n
the latest technologies, placescompanies in a weak position in terms
of hiring and salaries.
TRAIandDOTareformulating
policiestoencouragethe
growthinthissector
Productsandservicesfromnon
traditionaltelecomindustriespose
serioussubstitutionthreats;e.g.,
CableTVvs.SatelliteTV
Internettelephonyvs.traditionalvoice
calls
With increased choice of telecom
products and services, the bargaining
power of buyers is rising. Buyer power
can vary somewhat between market
segments, e.g., high buyer power forbasic equipments for residential
customer and low for custommade
equipments for corporate.
2Gscam
Competitors Rushofnewentrants
Swifttechnologyobsolescencedue
tofrequentnewproduct
Introductions
Marginpressuredueto fierce
competition Highexitbarriersdueto
specializedequipmentsmakingita
riskybusiness
19
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Agenda
GlobalOverview
Technology
AdvantageIndia Indiantelecomsectoranalysis
MarketSegmentsinIndia
LatestDevelopments
Bharti Airtel
PolicyandRegulatoryFramework
FutureTrends
Conclusion
20
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MarketSegmentsinIndia
21
The Indian telecom industry can be primarily divided into basic, cellular and
internet services. It also has relatively segments such as radio paging services,very small aperture terminals (VSATs), public mobile radio trunked services
(PMRTS) and global mobile personal communications by satellite (GMPCS).
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Growthoftelecomnetwork
Source:DOTannualreport20091022
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Wireless&wiredsubscriberbase
Source:DOTannualreport200910
23
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Telecom circles in India have been classifiedinto 4 Categories viz. Metros, Category A, B
and C.
With penetration rates in metros
approaching 100 percent the market here is
nearly saturated.
However, there is still immense potential in
other circle categories particularly B and C.
TelecomcirclesinIndia
24
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Marketsegmentswireline
25
The subscriber base of wire line services stood
at 36 million as on August 2010, with a
teledensity of 3 per cent.
Public sector undertakings BSNL and MTNL
have a major share of the wire line market
covering more than 80 per cent.
MTNL is present in Delhi and Mumbai, whileBSNL covers the rest of the country.
Although private players such as Tata
Teleservices, Bharti Airtel and Reliance haveregistered significant growth, BSNL continues to
dominate the segment in terms of wire line
subscriber base.
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Marketsegmentswireless
26
The wireless segment includes GSM and CDMA services
and is much larger than the wire line segment in India.
The segment is growing steadily because of the
convenience and utility it offers.
The subscriber base of wireless services stood at 670.6
million as of August 2010 with teledensity of 56.6 per
cent.
As of June 2010, the wireless market recorded 527. 6
million GSM subscribers accounting for 83 per cent of
the market and 107.9 million CDMA subscribers
accounting for the remaining 17 per cent.
Private players such as Bharti Airtel Limited, Reliance
Communication, Vodafone, Tata, BSNL, Idea Cellular and
Aircel cumulatively hold a major share of the wireless
market.
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ARPU&MOUtrends
27
InIndia,growthinthesubscriberbase,whichcontributestohealthyrevenuegrowth,
mitigatesthereductioninaveragerevenueperuser(ARPU).Inaddition,highMOUs
compensatefordecliningtariffs.
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Agenda
GlobalOverview
Technology
AdvantageIndia
Indiantelecomsectoranalysis
MarketSegmentsinIndia
LatestDevelopments
Bharti Airtel
PolicyandRegulatoryFramework
FutureTrends
Conclusion
28
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Latestdevelopment 3Gauctions
29
SalientFacts
Startingon9Aprilit
took34days.
IndianGovernment
earnedRs.67,700crore,
doublethanthey
expectedtogetby
selling3Gairwaves.
Notasingleoperator
wonpanIndia3G
license.
3GoperationsbyBSNL
andMTNLonlyfully
availablepanIndia
Orissa
only
state
not
completelycovered.
InitiallyBSNL&MTNLtoldtomatchhighestbidpercircle.
RefundrequestbyARajaafterexpectedratesdoubled. BSNL&MTNLboundbysocialresponsibilityplan Requestrefund.
RefundRequestRejected,buttobecompensatedindirectly.
Source:Financialtimes
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Latestdevelopment 2GScam
30
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Agenda
GlobalOverview
Technology
AdvantageIndia
Indiantelecomsectoranalysis
MarketSegmentsinIndia
LatestDevelopments
Bharti Airtel
PolicyandRegulatoryFramework
FutureTrends
Conclusion
31
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BharatiAirtel
32
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BhartiAirtel
33
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GrowthTrajectory
34
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CorporateHistory
35
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Performanceataglance
36
In5years,from11mn
to137mn
FromRs3000CrtoRs
42,000Cr
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Financials&Positioning
37
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WirelessCustomerMarketShare
38
Airtelcontinuouslyconsolidatingitsmarketleadershippositiondespiteintensecompetition
Airtelcurrentmonthlynetaddsat3.1millionvs.2.8millionayearago
Airtelranks1&2in16circlesintermsofnumberofsubscribers
Over62%ofnetaddscomingfromB&Ccircles(ruralIndia)
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Leadership&GrowthStrategy
39
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TransactionRationale LongTermStrategy
40
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India(vs)Africa
41
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Agenda
GlobalOverview
Technology
AdvantageIndia Indiantelecomsectoranalysis
MarketSegmentsinIndia
LatestDevelopments
Bharti Airtel
PolicyandRegulatoryFramework
FutureTrends
Conclusion
42
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Policyandregulatoryframework
43
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Regulatoryevolution
44
Source:KPMG
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Policyandregulatoryframework
45
Department of Telecommunications( DoT): Set up in 1989 with administrative and financial powers to deal with various
aspects of Telecommunications.
Responsible for policy formulation, licensing, wireless spectrum
management, administrative monitoring of PSUs, research and development
and standardization/validation of equipment etc
Telecom Regulatory Authority of India (TRAI)
Established in1997 to provide a fair and transparent policy environment
which promotes a level playing field and facilitates fair competition.
The directions, orders and regulations issued cover a wide range of subjectsincluding tariff, interconnection and quality of service as well as governance
of the Authority.
Telecom Disputes Settlement and Appellate Tribunal(TDSAT)
To adjudicate disputes and dispose of appeals with a view to protect the
interests of service providers and consumers of the telecom sector and to
promote and ensure orderly growth of the telecom sector
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Policyandregulatoryframework
46
National Telecom Policy 1999 (NTP 99): The key objectives include
Telecommunication for all and telecommunication within the reach of all
Achieving universal service across all villages,
Global standards in service quality,
Indias emergence as a major manufacturing base and a major exporter of
telecom equipment, and
The protection of the countrys security interests.
Unified Access Licensing Regime (UALR)
Established in 2003, eliminated the need for separate licenses for differentservices.
This regime allowed players to offer both mobile and fixedline services under
a single license after paying an additional entry fee
Universal Service Obligations (USO) Aimed at widening the reach of telephony services in rural India.
This system was put in place to bridge the gap between urban and rural tele
density, which is currently more than 100 per cent.
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Agenda
GlobalOverview
Technology
AdvantageIndia Indiantelecomsectoranalysis
MarketSegmentsinIndia
LatestDevelopments
PolicyandRegulatoryFramework
BhartiAirtel
FutureTrends
Conclusion
47
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FutureofIndianTelecom
48
RuralPenetration
Pricewars
ShiftfromVoicetoData
MobileCommerce
SpectrumManagement
3Gand4G
MNP
Broadbandevolution
MergersandAcquisitions
RegulatoryReforms
Convergence
MobileCloudComputing
d
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Agenda
GlobalOverview
Technology
AdvantageIndia Indiantelecomsectoranalysis
MarketSegmentsinIndia
LatestDevelopments PolicyandRegulatoryFramework
BhartiAirtel
FutureTrends
Conclusion
49
l i
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Conclusion
50
A concentrated attempt to replicate the successes achieved in
urban areas to the newer markets of rural India
Broadband connectivity is expected to improve the socio
economic conditions of the lower penetrated area
Telecom has boosted economy through inclusive growth
Mobile VAS with relevant content
Proactive regulatory environment
Role of telecom in the next spiral of growth
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Thank
You!