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ICMEB by Adilla Anggraeni Submission date: 23-May-2018 07:11AM (UTC+0700) Submission ID: 967384481 File name: ICMEB_Paper.docx (32.91K) Word count: 3039 Character count: 17615

ICMEB - eprints.binus.ac.id

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Page 1: ICMEB - eprints.binus.ac.id

ICMEBby Adilla Anggraeni

Submission date: 23-May-2018 07:11AM (UTC+0700)Submission ID: 967384481File name: ICMEB_Paper.docx (32.91K)Word count: 3039Character count: 17615

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3%SIMILARITY INDEX

2%INTERNET SOURCES

3%PUBLICATIONS

1%STUDENT PAPERS

1 2%

2 <1%

3 <1%

Exclude quotes On

Exclude bibliography On

Exclude matches < 10 words

ICMEBORIGINALITY REPORT

PRIMARY SOURCES

www.emeraldinsight.comInternet Source

Juha Munnukka, Outi Uusitalo, HannaToivonen. "Credibility of a peer endorser andadvertising effectiveness", Journal ofConsumer Marketing, 2016Publicat ion

Submitted to Higher Education CommissionPakistanStudent Paper