24 – 28 JUNE, 2013FOUR SEASONS HOTEL BANGKOK

BANGKOK, THAILANDManagement, Marketing and Leasing Institute, Level II

ICSCJOHN T. RIORDAN GLOBAL SCHOOL FOR

PROFESSIONAL DEVELOPMENT

ICSC JOHN T. RIORDAN GLOBAL SCHOOL FOR

PROFESSIONAL DEVELOPMENT

ICSC JOHN T. RIORDAN GLOBAL SCHOOL FOR PROFESSIONAL DEVELOPMENT

ABOUTTHEPROGRAMMEThe programme covers a comprehensive, concentrated, rigorous course of materials taught by prominent shopping centre experts from Asia and the Pacific. It is designed to ensure that participants will learn how to develop, build, lease, market or operate a shopping centre successfully.

The courses, scheduled over five days, provide powerful tools, and information that can be applied immediately when participants return to their work. To encourage dynamic interaction between faculty and participants, they will complete assignments in small group meetings, review materials, discuss business problems and solutions and exchange ideas.

The ICSC John T. Riordan Global School for Professional Development offers participants the finest learning experience and an unmatched exchange of industry experts and executives from Asia and the Pacific.

ABOUTTHEORGANISERFounded in 1957, ICSC is the premier global trade association of the shopping centre industry. Its nearly 60,000 members in over 90 countries include shopping centre owners, developers, managers, marketing specialists, investors, retailers and brokers, as well as academics and public officials. As the global industry trade association, ICSC links with more than 25 national and regional shopping centre councils throughout the world. ICSC is Headquartered in New York, with an Asia-Pacific office in Singapore and an office in China (as well as in other cities around the world).

WHATISTHEJOHNT.RIORDANSCHOOLFORPROFESSIONALDEVELOPMENT?The John T. Riordan School for Professional Development, through its cutting-edge institutes and world-class faculty, offers a week of rigorous study that can lead to ICSC certification. Attendees will deepen their knowledge of retail property and shopping centres, learn from experts, share ideas and identify successful strategies alongside colleagues from Asia and the Pacific.

Activities at the school are varied, ranging from lectures, class discussions and workshops. Additionally, participants will attend an industry reception, a shopping centre study tour and roundtable discussions.

WHYATTENDTHEJOHNT.RIORDANSCHOOLFORPROFESSIONALDEVELOPMENT?Ask Anyone. The John T. Riordan School for Professional Development is an unforgettable experience. You will learn from some of the best industry professionals to sharpen your skills and advance your career for the future. Class instruction and practical exercises, combined with networking, will equip you to succeed. Most attendees go on to receive their certification, distinguishing their commitment to excellence in a specific field.

WHATARETHEBENEFITSOFATTENDING?❚ Gain a solid foundation, as your master and reinforce concepts

❚ Implement best practices immediately in your day-to-day work

❚ Become an expert at increasing value of the centre

❚ Build a network of valuable local and international contacts

❚ Prepare for taking an ICSC certification exam

CERTIFICATEOFPARTICIPATIONAn ICSC certificate of participation is awarded to participants who attend and successfully complete the institute.

PROFESSIONALDEVELOPMENTTHATLEADSTOACERTIFICATIONDESIGNATIONThe John T. Riordan School for Professional Development’s curriculum is designed to equip attendees with robust training to prepare for an ICSC certification designation in Management (CSM), Marketing (CMD), Leasing (CLS), or Development, Design & Construction (CDP) depending on their track of study.

FACULTYThe ICSC John T. Riordan School for Professional Development faculty enjoys a reputation and a prestige that few can match. Our faculty members are not only leading practitioners in their own field, but they are also among the best teachers. They offer a blend of academic excellence, real-world relevance, and practical application that provide participants with powerful tools they can use in their workplace.

2

24 – 28 JUNE, 2013FOUR SEASONS HOTEL BANGKOK

BANGKOK, THAILAND

ABOUT THE INSTITUTE

This Institute builds upon the material taught in the first level and is designed for individuals with more than three years of industry experience seeking to achieve a higher level of excellence.

WHO SHOULD ATTEND

❚ Seasoned shopping centre managers, marketing directors or leasing agents.

❚ Corporate and regional management and marketing executives.

❚ Representatives of advertising agencies, promotion companies, consultants and other leaders of shopping centre marketing campaigns and services.

❚ Brokers with three or more years of experience negotiating space as agents in shopping centres for owners or tenants.

❚ Experienced retailers with substantial responsibility for overseeing the real estate function of the company or active in negotiating leases with landlord representatives.

HOW YOU WILL BENEFIT

❚ Discover strategies that increase productivity and efficiency.

❚ Acquire skills needed to maximize net operating income and centre value for the owner.

❚ Understand current and future trends in the industry.

❚ Improve your ability to lead a team toward achieving maximum effectiveness.

❚ Network with the shopping centre industry’s leading professionals to share knowledge and experience.

CurriculumUsing Marketing and Research in the Leasing Process

No successful leasing plan happens without thorough research before and expert marketing after. This course will show you how it all comes together. You’ll see where research, done properly, can determine not only what tenants should consider in a project, but if the project even happens at all. Discover how the marketing plan is really the leasing professional’s best weapon in making critical decisions that can make or break a centre.

The Business Plan: Creating Maximum ValueYou’ll better understand the many roles the business plan will play to maximize operational efficiencies, net operating income and enhance long-term center value. The basic components of effective business planning will be discussed including leasing plans, marketing plans, capital plans and budget detail. Operational topics include supervision of contractors and in-house labor assigned to the physical plant (including maintenance and security); fiscal direction and control; other vital operational responsibilities such as specialty retail/permanent space leasing; relations with tenants, owners, lenders and the community.

Advanced Leasing StrategiesYou will take an in-depth look at the retail environment, which includes a discussion of the importance of leasing to a shopping centre’s fiscal soundness and a detailed examination of the multiple components of the lease document. This course emphasizes tenant mix and analyses how to devise leasing strategies to select and pursue tenants that maximize the centres total productivity. Specific subjects include negotiation strategies; isolating redevelopment opportunities; and structuring a deal. Above all, you’ll discover the dynamics of negotiating a lease that’s a winning proposition for both landlord and retailer.

3

2013 FACULTYCarol AngelosantoChief Executive OfficerMarketing Warehouse Pty, Ltd.Sydney, Australia

Heru Nasution, CSMManaging DirectorPT Supermal KarawaciTangerang, Indonesia

Christian OlofssonExpansion & Business Development,South East Asia IKEA/Ikano Bangkok, Thailand

Harold HC TanChief Executive Officer and Principal Consultant Vista Associates International Singapore

Alan Yeung, CMDVice PresidentShanghai Sunyat Jiabor Shopping Center Management Co. Ltd.Shanghai, China

Kevin Zhang, CLSExecutive Vice PresidentShanghai Sunyat Jiabor Shopping Center Management Co., Ltd.Shanghai, China

MANAGEMENT,MARKETINGANDLEASINGINSTITUTELEVELII

ICSC JOHN T. RIORDAN GLOBAL SCHOOL FOR

PROFESSIONAL DEVELOPMENT

ICSC JOHN T. RIORDAN SCHOOL FOR PROFESSIONAL DEVELOPMENT4

Advanced Marketing and Other StrategicPlanning for Optimum ProductivityLearn more about the types of marketing actions that provide the most cost-effective and efficient results affecting financial performance of shopping centres. Discussion is focused on selling the property as a product, implementing the marketing plan, and integrating marketing into the management and leasing disciplines. The course concentrates in-depth discussion on innovations in marketing, specifically tourist and sponsorship-driven initiatives that are driving both customers and producing owner revenue at centres all over the world. You’ll also receive tips on assessing marketing success by analysing key components of the operating statement.

Design: The Centre and RetailerThe principal elements of centre and store design are examined, with emphasis on ways to enhance the aesthetic attraction of the shopping environment. Topics include signage, floor plans, lighting, entrances, displays, vacant spaces, temporary tenants, and point of purchase advertising.

Redevelopment and RefurbishmentPriorities and TechniquesWill your centre require a complete redevelopment of theproperty or a refurbishment to brighten the look of yourcentre and increase traffic to it? These significant aspects of the shopping centre industry are crucial for long-term growth and to recoup the financial investment for the ownership and the development team. This class examines trends in redevelopment and refurbishment; what do customers want and need to see in today’s modern centres; how to perform a realistic and complete property analysis; what are various design trends and elements you must evaluate in order to prepare the redevelopment plan; what anchors and traffic generators do centres need today to remain competitive; and how to calculate the income potential and the risk/return analysis necessary to justify a redevelopment or a refurbishment.

Sponsorship and Alternative RevenueActual case studies highlight this focused course on revenuegeneration through sponsorship and budget maximizationthrough partnerships. The difference is crucial. You’ll discussthe pure form of sponsorship, where money is paid to theproperty owner in exchange for product exposure. You’lllearn the do’s and don’ts of proposal preparation and howto estimate the value of your property to a sponsor. You’llsee what’s working, and you’ll see what isn’t. Also, learnthe delicate balancing act of partnership marketing, wherea mutual benefit is derived by both property and third party,without direct financial consideration.

Shopping Centre FinanceMaster the concepts of shopping centre value; time valueof money; net operating income; capitalization rates; costof working capital; and internal rate of return and paybackof lease deals (particularly those with substantial capitalrequirements). The emphasis of this course is on return oninvestments, increasing funds from operations (FFO) and shopping centre valuation. Tools covered include monthly financial statements, proformas, annual budgets and forecasts. A major theme is how time complicates basic assumptions about future conditions and value.

The Team Approach to Asset ManagementSee how leasing, specialty leasing, marketing and property management teams can work together to increase productivity strategies. Collaborative and cooperative methods are reviewed to focus discussion on relationships among owners/developers, management tenants, lenders and customers. You will participate in exciting workshops that review effective teamwork techniques employed to improve a centre's competitive position and enhance its net operating income, resulting in increased value.

Redevelopment AnalysisYou’ll have the opportunity to take a real-world shoppingcentre scenario and plan a redevelopment project. You willvisit a local property with a worksheet that you will completeon-site to help you analyse re-development opportunities as a learning exercise. This interactive class allows you the creativity to take a property and make it better within the confines of market and budget limitations.

MANAGEMENT,MARKETINGANDLEASINGINSTITUTELEVELII

24 – 28 JUNE, 2013FOUR SEASONS HOTEL BANGKOK

BANGKOK, THAILAND

5

CERTIFICATION INFORMATION

24 – 28 JUNE, 2013FOUR SEASONS HOTEL BANGKOK

BANGKOK, THAILAND

FREE CERTIFICATION EXAM Be sure to add ICSC Certification into your plans when you attend a John T. Riordan School. Passing a certification exam is the best way to get the most out of your investment. It demonstrates to yourself, and your employer, that you’ve mastered the concepts taught in your Institute. Interested in earning a free exam registration? Each 2013 participant earns a $200 credit, good towards the corresponding ICSC Professional Certification Exam. Complete two Institutes in your discipline within a two-year period and you’ll earn $400 USD! That’s more than enough to pay the ICSC member rate for an exam registration. Conditions apply and application fee required. Offer is good through December 31, 2014.

Anything that differentiates you from the crowd and emphasizes your commitment to your profession is career critical. ICSC has certified more than 6,000 retail real estate professionals in 50 countries to date.

l Expand your skill set l Boost your salary

l Make yourself more marketable l Leverage a global peer-to-peer network

WHAT’S YOUR SPECIALTY?ICSC is also the only organization providing professional certification specific to the role you perform.

Management I or II Earn Your CSM ICSC Certified Shopping Center Manager

Marketing I or II Earn Your CMD ICSC Certified Marketing Director

Leasing I or II Earn Your CLS ICSC Certified Leasing Specialist

Development, Design and Construction Earn Your CDP ICSC Certified Development, Design and Construction Professional

ELIGIBILITYCandidates become eligible for certification through an application process that demonstrates 4 to 5 years of qualifying work experience. If necessary, candidates may expedite their eligibility by substituting up to one year of required experience with successful completion of the Level I and II Institutes at the John T. Riordan Global School for Professional Development.

AFFORDABLE FEESICSC Professional Certification is accessible to all qualified profess-ionals regardless of ICSC membership status. However, ICSC member benefits include a significant discount off the standard fee. The non-refundable processing fee for a candidate’s eligibility application is $95 for ICSC members ($195 for non-members.) In addition, the fee for each exam appointment is $395 for ICSC members ($795 for non-members.) While both are payable upon application, the appointment fees are refundable, conditions apply.

EXAMINATIONOnce eligible, certification is then achieved through completion of a rigorous half-day written examination, developed according to strict psychometric standards. They are not exams that simply test your ability to recall what can be read in a book or taught in the School classroom. The exams measure your ability to perform the job in practical scenarios. They measure judgment, application of knowledge and problem solving ability.

CONVENIENT EXAM LOCATIONSIn addition to over 280 Authorized Prometric Testing Centers throughout the U.S. and Canada, ICSC offers 10 testing centers in Africa, 19 in Latin America, 50 in Europe and 51 in Asia.

FLEXIBLE EXAM DATESAPPLICATION DEADLINE APPOINTMENT WINDOW May 24, 2013 June 23-30, 2013

September 13, 2013 October 12-20, 2013

PREPARATION & STUDY AIDSSuccessful application of knowledge, theory, and best practices to everyday challenges clearly define the ICSC Certified professional. Therefore, preparation is a combination of both experience acquired on the job and knowledge acquired independently. That’s where ICSC can help. While there are no required educational programs for eligibility, ICSC offers a detailed exam content outline and a variety of highly recommended educational resources to assist candidates in developing their personal study plans. The School for Professional Development is the premier classroom-based study course among candidates seeking ICSC certification. The courses within each Institute are directly aligned to one or more content areas on the corresponding ICSC certification exams. For more suggested study aids candidates may contact ICSC at certification@icsc.org.

ICSC JOHN T. RIORDAN GLOBAL SCHOOL FOR

PROFESSIONAL DEVELOPMENT

ICSC JOHN T. RIORDAN GLOBAL SCHOOL FOR PROFESSIONAL DEVELOPMENT6

REGISTRATION INFORMATION

PROGRAMME FEES* ICSC Members*: $1,750 USD Non-Members: $2,250 USD

*To qualify for a member fee, each registrant must be an ICSC member or an affiliate member.

LOCATIONFour Seasons Hotel Bangkok 155 Rajadamri Road 10330 Bangkok, Thailand

HOTEL RESERVATIONSPhone: +66 2 650 2650 Web: www.fourseasons.com/bangkok

ICSC MEMBER FEETo qualify for the member rate, you must be an ICSC member. Non-member employees of member companies do not qualify. Call the ICSC Membership Department at +1 646 728 3800 or e-mail eong@icsc.org if you are uncertain about your ICSC membership status.

ICSC NON-MEMBER FEENon-members who join ICSC by the time they register may take advantage of the applicable member rate. LANGUAGE OF INSTRUCTIONThe Management, Marketing and Leasing Institutes will be taught entirely in English. There will be no translation services offered for this meeting. WHAT’S INCLUDEDn Lunch each day n Coffee and tea: morning, mid-morning and mid-afternoon

each dayn Course workbook, which will include outlines and handoutsn PowerPoint presentations after the eventn Industry receptionn Visit to a nearby shopping centre for the Educational

Study Tourn Closing Reception, which includes the presentation of

Certificates of Participation and a class photograph

CONTACTSICSC New York office: Sandhya Espitia, Director New Business Development, Global Education Programs sespitia@icsc.org ICSC Asia-Pacific Office in Singapore: +65 6532 3722 or info@icsc.org.sg

CLASS HOURSThe school hosts ten classes that begin with an orientation on 24 June at 08:30 hrs. and concludes with our Graduation Ceremony that ends at 17:00 hrs. on Friday, 28 June. Each class is 3 hours in length, with the exception of the reception on Monday evening from 17:30 to 19:30 hrs. and the shopping centre tour on Wednesday evening from 17:00 - 21:00 hrs.

MEALSLunch will be served Monday through Friday, starting at 12:00 noon.

ICSC JOHN T. RIORDAN GLOBAL SCHOOL FOR

PROFESSIONAL DEVELOPMENT

24 – 28 JUNE, 2013FOUR SEASONS HOTEL BANGKOK

BANGKOK, THAILAND

7

24 – 28 JUNE, 2013FOUR SEASONS HOTEL BANGKOK

BANGKOK, THAILANDREGISTRATION FORM

You Can Register:

• Online: www.icsc.org/2013JTRB

• By Fax: +1 732 694 1800

• Please submit one form for each delegate. • Photocopied forms may be used for additional registrations. • Please TYPE or use BLOCK CAPITAL LETTERS. • Please complete all sections of this form if you are registering by fax.

Last name (Mr./Mrs./Ms.)

First Name

Designation(s)

Name of Company

Address

Town/City

State/Country Zip/Postal Code

Telephone Fax

E-mail ICSC Membership Number

Important:*To qualify for the member fee, each registrant must be an ICSC member or an affiliate member. A company membership does not entitle every employee to enjoy the member fee. An Affiliate Membership is required. To know if you qualify, you should have your own individual membership number (which is not your company membership number).

m I am currently not an ICSC Member, please send me an application form.

m Check here if any of the above information has changed since your last correspondence.

Your Company's Specific Business Category:m Shopping Centre Developer/Ownerm Retailm Lending/Financial Institutionm Real Estate Consultingm Shopping Centre Management Companym Architecture/Designm Product Supplierm Other

Please Register Me For:

m Management-Marketing-Leasing Level II $1,750 US$ Member Price

m Management-Marketing-Leasing Level II $2,250 US$ Non-Member Price

Team discount: ICSC recognizes the value of learning in teams. Enjoy a 10% discount for 3 or more participants who register at the same time from the same organization and of the same billing source.

Payment OptionsPlease charge payment to my credit card:

m Visa m MasterCard m American Express TOTAL US $

Name (as it appears on the credit card)

Account Number (include all digits) Card Expires (month/year)

Signature (as it appears on the card)

m Telegraphic Transfer US $ to: JPMorgan Chase Bank, N.A.

277 Park Avenue, 23rd Floor New York, NY 10172-0003 Attn: Irina Berger

For the account of the International Council of Shopping Centers A/C #033-1-030767 ABA # 021 000 021 SWIFT #CHASUS33

Important: Please indicate that the telegraphic transfer is for the JTR School in Bangkok so that we can properly credit your account. A copy of the transfer receipt must be attached with the registration form before processing.

m Please find enclosed bank draft made payable in US$ to ICSC.

Amount US$ (DRAWN ON U.S. BANK)

Company Name

Address

Signature Date

Confirmation:Registration can only be processed when accompanied by payment. Confirmation of registration will be emailed upon receipt of payment.

Cancellations:If you are unable to attend the JTR School in Bangkok, you may cancel before May 2013 to receive a 50% refund. No refund will be given for cancellations received after May 2013. You may send a substitute delegate in your place for a US $50 administrative fee. All requests for refunds and replacement must be sent in writing via fax at +1 732 694 1800.

For enquiries or additional information on this institute, please contact ICSC Asia-Pacific office by phone: +65 6532 3722 fax: +65 6532 7355 or email info@icsc.org.sg

24–28June,2013•Bangkok

2013JTR

1221

Ave

nue

of t

he A

mer

icas

, 41s

t Fl

oor

New

Yor

k, N

Y 1

0020

-109

9

ICS

C J

OH

N T

. R

IOR

DA

N G

LO

BA

L S

CH

OO

L F

OR

PR

OF

ES

SIO

NA

L D

EV

EL

OP

ME

NT