IDSA International Design Conference 2017 Design IS Business

August 16–19, 2017 Atlanta Marriott MarquisIDSA.org @IDSA #IDSA17Atlanta

From 1965 to present, IDSA hosts an annual International Design Conference to advance the profession by bringing together some of the biggest names and brightest minds in industrial design and related fields. A key mission of IDSA is community—creating environments that foster engagement, networking and knowledge exchange. IDSA International Design Conference do just that by offering one-on-one interaction with designers from around the world; leading speakers and sessions; and dynamic activities such as design studio tours, Career Centers and workshops.

The International Design Conference coincides with the annual International Design Excellence Awards (IDEA) Ceremony & Gala and also features the IDSA/Eastman Education Symposium and the IDSA Awards, which include inductions to the IDSA Academy of Fellows.

Learn more by visiting IDSA.org, and connect via @IDSA on Twitter; Industrial Designers Society of America on LinkedIn and Facebook; and @IDSAdesign on Instagram.

Connect at the IDSA International Design Conference 2017

Design IS Business

IDSA International Design Conference 20173

1999

664

2001

664

2003

587

2002

540

2004

607

2005

453

2006

627

2008

541

2009

497

2010

642

2011

620

2012

754

2013

801

2014

674

2015

854

2016

699

2000

854

650Average*

Number ofAttendees

Recent International Design Conference Total Registration

International Design Conference Attendee Countries 2014–2016

Attendee Demographics

12%11%

7%

5%

49%

16%

Young Professional

Educator

Mid-levelProfessional

Student

Senior Designer, Design Manager, Head of Consultancy

ATTENDEEPROFILE

Other BusinessProfessional

Australia

Belgium

Brazil

Canada

Chile

China

Finland

France

Germany

Hong Kong

India

Ireland

Japan

Mexico

Netherlands

New Zealand

South Korea

Spain

Sweden

Switzerland

Taiwan

Turkey

United Kingdom

United States of America

IDSA International Design Conference 20174

04

88 03

06 14 00

1182 96

84 15

73 98

87 02

77

*

*

10

78

9081

75

08

95

89

68 94

1670

67

7665

86

80

72

09

69 79 85 97 05

74 91 01 12

83 99 13

71

**

66 92 07

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Oakbrook, ILSan Francisco, CAMontreal, CNLake Geneva, WIWashington, DCPocono, PAGilbertsville, KYMexico City, MXSan Diego, CABoston, MAAspen, COPhiladelphia, PALake Barkley, KYAsimilar, CAWashington, DCSan Antonio, TXLos Angeles, CAOrlando, FLChicago, ILSeattle, WAWashington, DCEvanston, ILMonterey, CANew York, NYMinneapolis, MNSanta Barbara, CABoston, MASan Francisco, CA

1965196619671968196919701971197219731974197519761977197819791980198119821983198419851986198719881989199019911992

Design For IndustryThe Thinking SeasonIn conjunction with Expo 67ContradictionsDo you remember the theme?Do you remember the theme?Kentucky Dam Village and YouDesign in AmericasInterface73Do you remember the theme?Joint with Aspen Design ConferenceEvolution/RevolutionPatterns: The Sense of DesignThrival: Beyond SurvivalGross National ProductMissionsDo you remember the theme?InfotainmentChicago83Seattle84Worldesign85Forms of DesignInfluences of DesignWorldesign88Minneapolis89Strategy of DesignRevolution/EvolutionWorldesign92

1993199419951996199719981999200020012002200320042005

200620072008200920102011201220132014201520162017

Atlanta, GADetroit, MISanta Fe, NMOrlando, FLWashington, DCSan Diego, CAChicago, ILNew Orleans, LABoston, MAMonterey, CANYC, NYPasadena, CAWashington, DC

Austin, TXSan Francisco, CAPhoenix, AZMiami, FLPortland, ORNew Orleans, LABoston, MAChicago, ILAustin, TXSeattle, WADetroit, MIAtlanta, GA

Atlanta93What Drives DesignAlternative RealitiesWorldesign96Blurring BoundariesWhy DesignChicago99 Reflection:ProjectionDesign GumboDesigning Your LifeKaleidoscope 02What is CoolUtopian RealitiesReACTION: Rethinking Design

for the Real WorldElements of ChangeCONNECTING’07Polar OppositesProject InfusionDIYCommunityThe Future Is …Breaking the RulesThe ExchangeFuture of the FutureMaking Things HappenDesign IS Business

YEAR LOCATION THEME

Previous Conference Locations & Themes

YEAR LOCATION THEME

IDSA International Design Conference 20175

24 Seven, Inc.3D Divas3M4MomsA. Zahner Co.Adri Design, LLCAirbus Defense and SpaceAlex Werbickas DesignALLJACK Co., Ltd.Allure EnergyAltair ThinklabsAmes True TemperAmmunitionAmpacet Corp.Arizona State UniversityArt Center College of DesignArtika for LivingAsahi Kasei PlasticsASTRO StudiosAuburn UniversityAutodeskAvon Protection SystemsBanner & WitcoffBassett & PartnersBD MedicalBeijing Institute of TechnologyBerry Plastics Design CenterBirsel + Seck LLCBlackHagen Design, Inc.BlueberryBMW Group DesignworksUSABOXXBresslergroup, Inc.Briggs & StrattonBrigham Young UniversityBrooks Stevens Inc.BSH Home AppliancesBucknell UniversityCalifornia College of the ArtsCalifornia State University -

Long BeachCaprock ManufacturingCarleton UniversityCarnegie Mellon UniversityCedarWorksCelaneseCessna Aircraft Co.ChryslerCL Design; 24 SevenCollege for Creative StudiesColumbia College ChicagoColumbus College of Art & DesignColumbus DispatcherComcastCommon Motor CollectiveContinuumConwed Global Netting SolutionsCopesetic IncCore77

Corning Inc.Cretoy Co Ltd.Crown Equipment Corp.d:eDaedalusDallas Lighthouse for the BlindDan Nichols DesignDassault SystemesDEKA Research and Development

Corp.Dell, Inc.Design Concepts, IncDesign Learning NetworkDMIDesign PartnersD’NA Co.Dow ChemicalE Business InternationalEastman Chemical Co.Eastman Innovation LabEcojun Co.ELEVEN, LLCEMD ChemicalsEmergent SystemsEmersonEmily Carr University of Art and

DesignENFOQUE design, IncEscalade SportsEssentialEthicon Endo-SurgeryEuroProEvenfloFahrenheit DesignFarm Design, Inc.FES Contract ManufacturingFiftyThree, Inc.Fluke CorpFoley & Lardner LLPFord Motor Co.Formation Design GroupFormed PlasticsFreetech Plastics, Inc.frog designGE AppliancesGE HealthcareGeneracGeorgia Institute of TechnologyGeorgia Tech Research InstituteGeorgia-Pacific Consumer

ProductsGerman Aerospace CenterGinnDesign, LLCGo ProHagie Manufacturing Co.Hamilton Beach/Proctor-SilexHewlett-PackardHitachi America, Ltd.Hitachi Data Systems

HoneywellHuman SparkIBM DesignIgloo Products CorpIN2 InnovationIndustrial BrandIndustryingomar&ingomar InRealityInterior Design MediaInternational Housewares Ass.Intersection-Inc.Iowa State UniversityJarden Consumer SolutionsJiangsu Hengtai ElectronicsJMRead Design LLCJSJ Productions, Inc.Kaalo Experience DesignKaleidoscopeKansas State UniversityKey TechKickstarterKing Fahd UniversityKohlerKrayerLakeland MoldLawrence Technological UniversityLegrand North Americalenartstudios LLCLextantLG ElectronicsLoughborough UniversityLUMIUMLUNARLuxion / KeyShotLzLabs / ZurichM3 Design, Inc.Make Shift atxManchester Metropolitan UniversityMars Chocolate NAMaterial ConneXionMauro New MediaMayo Clinic Center for InnovationMedelaMetropolitan State University

of DenverMichael Graves Design GroupMicrosoft Corp.Milliken & Co.Milwaukee Electric ToolMIADMilwaukee ToolMindFlow DesignMinimalMixer Group DesignModel Solution Co. Ltd.Models Plus Inc.Modern EdgeMoen, Inc

MoleskineMormediMotorola MobilityMotorola SolutionsMTI BathsMunro & AssociatesNanjing Forestry UniversityNational Cheng Kung UniversityNestle Purina Petcare Co.Newell RubbermaidNewry CorpNike, Inc.Nissan Motor Lt.Noble Plastics Inc.Nokia DesignNONOBJECTNorth Carolina State UniversityNorthern Engraving Corp.O-IOnehundredOrbiting Creative, LLCPantonePaoliPensaPete Walters InnovationPeterbilt Motors Co.Pfizer Inc.Philadelphia UniversityPillPackPing GolfPip Tompkin StudioPlastics NewsPo CampoPolyOne Corp.Potomac EventsPratt InstitutePriority DesignsProcter & GambleProto LabsPrototype Solutions GroupPurdue UniversityRadius Product Develop.RC Grace LLC re:3DRKS Design, IncRMIT UniversitySamsung Design AmericaSan Francisco State UniversitySan Jose State UniversitySCADSC Johnson & Son, Inc.School OutfittersSelic IndustriedesignSentier Strategic ResourcesSkullcandySmallhouse ModelsSmartShape DesignsolidThinking, IncStand2Learn LLC

Stuff CreatorsSundberg FerarSyracuse UniversityTarget Corp.Taxa Inc.TEAGUETEAMS Design USA Inc.Techronic DesignTennant Co.Texas Instruments Education

TechnologyTextron AviationThe Clorox Co.The Coca-Cola Co.The Dow Chemical Co.The FoundryThe Henry FordThe Honest Co.The National Folk Museum of KoreaThe Ohio State UniversityThe Raymond Corp.Toter Touch of ModernTres Design Group, IncTrident Design LLCTrimaxTrinity Valley SchoolTTi FloorcareTTI Group North AmericaTupperware WorldwideUBER Creative LtdUmbach Consulting GroupUniversity of CincinnatiUniversity of HoustonUniversity of Illinois - ChicagoUniversity of Illinois - Urbana/

ChampaignUniversity of Notre DameUniversity of OregonUniversity of Texas at AustinUniversity of UtahUniversity of WashingtonUniversity of Notre DameUpstream ThinkingVenturetechVHAVirginia TechVitasWacom TechnologyWebb deVlamWest Virginia UniversityWeyerhaeuserWhipsaw, IncWoodring DesignWorld Design OrganizationWoodtronics DesignY StudiosYeh IDeology

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Previous Conference Attending Companies

IDSA International Design Conference 20176

Come Get Creative.

Come Get Crazy.

Come Get Inspired.

Come Get Good.

Come Get Excited.

Come Get Moving.

IDSA International Design Conference 20177

24 Seven3MALLJACKAltairAmpacet Corp.AnvilAutodeskBayer MaterialScienceBeyond DesignBlackHägen DesignBould DesignBridge DesignCaprock ManufacturingCapsule ProjectCarbon DesignCollege for Creative

StudiesColor Marketing GroupColumbus College of

Art & DesignContinuumConwed Global Netting

SolutionsCore77Craighton Berman StudioCrownCurveDassault Systèmes

SolidWorks DellDesigncraftDuksung Co. Ltd.E Business InternationalEastman Chemical Co.ElastomersEMD ChemicalFahrenheit DesignFormed PlasticsFreetech PlasticsGE AppliancesGE HealthcareGeneral Foundry ServiceHS DesignIBM Corp.IITInventiblesJiangsu Hengtai Electronics

and Plastic Co., Ltd.

Previous Exhibitors Media Exposure

Press Releases and Articles

Videos

Photos

Social Media

LagoaLakeland MoldLG ElectronicsLuminaireLUNARLuxion / KeyShotMaterial ConneXionMcDonald’sMicrosoft Corp.MIT PressMixer GroupModel SolutionModels Plus Inc.MoenMotorola SolutionsNewell RubbermaidObjeto BrasilPantonePerforming ArtsPlastics NewsPolyOne GLS Thermoplastic Product InsightsProto LabsPrototype Solutions GroupRadius Product Develop.RP + MSamsungSMART DESIGNSmartShapesolidThinkingSpark Design StrengSustainable MindsSyracuse, College of VPATEAGUETEAMS DesignThe FoundryThe Raymond Corp.Treat & Co.TupperwareUniversity of CincinnatiWacomWebb de VlamWhipsawWhirlpoolXimedicaYanko DesignYeh IDeology

3Dprint.com

3Dprinting.com

Carnegie Mellon Today

Core 77

Crain’s Business

Dexigner

Fast Company

Form

6.2.16 | 337,368 impressions Driving Design to Motor City: #IDSADetroit16 is #MakingThingsHappen

7.9.15 | 175,305 impressions IDSA Unveils 2015 Winners IDEA

8.24.15 IDSA.org Future of the Future Draws Designers from Around the World

7.18.15 IDSA.org International Design Conference to Mark IDSA’s 50th Anniversary

#MakingConnections IDSA International Design Conference

#IDSADetroit16 Sizzle Reel

#IDSADetroit16 Panel Featured on Autoline TV

#IDSASeattle15 Sizzle Reel

#IDSASeattle15 The Future of Design Leadership Panel

Olga Stella | Detroit City of Design: The Role of Design in Building Detroit’s Future

Moray Callum | Are We Still a Bunch of Car Stylists?

Veronika Scott | Crazy Coat Lady | Empowerment Plan

Plastics News

SAP User

Successful Meetings

#IDSADetroit16 Flickr Album

Facebook @IDSA.org

Twitter @IDSA

Instagram @IDSAdesign

LinkedIn Industrial Designers Society of America (IDSA)

IDSA International Design Conference 20178

Past Conference Speakers

Ralph Gilles Chrysler

Mauro Porcini, IDSA PepsiCo.

Jayson Mayden Accel Partners & Stanford University Design School

Veronika Scott The Empowerment Plan

Syd Mead

IDSA International Design Conference 20179

Design Leadership Panel | 2015 Conference

Obtain a better understanding of the unique positioning of industrial design in the growth strategy of corporate business.

Learn from select Fortune 500 leaders from the stage who truly value and use ID as the foundation of their success.

Understand the “business value of design” via handpicked, stellar, keynote presentations sharing compelling insights and unique perspectives.

Get inspired by the rich engagement of our power keynote OEM creative supply chain panel.

Learn from a panel of founders and principals about the amazing world of business for independent design studios

Top Reasons Why You Should Attend

Thomas Lockwood, PhD, IDSA Lockwood Resource

Carole Bilson, IDSA Design Management Institute

Sean Carney Philips

Dan Harden, IDSA Whipsaw

Mauro Porcini, IDSA PepsiCo.

Ernesto Quinteros, IDSAJohnson & Johnson

Klaus Kaasgaard Intuit

Eric Quint, IDSA3M Design

Steve Kaneko, FIDSA Microsoft

Nasahn Sheppard, IDSA REI

New, “8 minute rapid fire” speaking sessions from an assorted mix of professionals; never cease to be amazed by the diversity of thoughts and action from this stage.

An IDSA first! Bring your kids (5+ year olds) to our Saturday design sessions with speakers from toy/games/play industries. Also, leverage kid-friendly Atlanta, such as the Georgia Aquarium, the hands-on Children’s Museum, Olympic Park.

No breakouts, no hassles, no decisions, no missing out on anything. Just show up on day one and go with the flow. Learn, connect and share.

The evenings will be equally magical and transformational! Tour local design studios; take offsite trips; attend university open houses and customer experience centers; indulge in parties.

IDSA International Design Conference 201710

I invite you to join us Aug. 16–19 at the Atlanta Marriott Marquis for Design IS Business.

ID is among a handful of disciplines that really, really values and strives to improve the human condition. Not just intrinsic value—but fundamental, instrumental value. Whatever the world throws at us—digitization, electrification, sensorification, autonomy or connectivity—industrial designers surmount barriers, leveraging them as elements. We make “design at scale.”

Even if your product/solution is the most meaningful, it has to sell on the fair, open market—giving businesses the confidence to invest in and continue the growth of their portfolios. Now, the business world is taking note of the strategic advantage brought by ID to the table. The world’s most innovative companies are declaring solidarity with design—reserving a seat on the board for a chief design officer; assimilating design strategy; or making room for design to influence business strategy significantly.

Business model patterns essentially research the target audience’s desires and meticulously develop meaningful product solutions and relevant ecosystems of experiences to improve the end user’s life—while profiting and—in many cases, keeping a watchful eye on our planet. From Harvard Business Review to Fast Company to The Wall Street Journal—the media, too, has newfound affection for the impact of ID on business—and on a greater scale—the global economy.

Where better to make the case with Industrial Design IS Business than in Atlanta, GA—with some of the most compelling speakers at the intersection of design and business; studio and other offsite tours; great parties; and family-friendly attractions. “Among the nation’s fastest-growing cities, the Georgia capital is attracting newcomers from around the country and people are looking to this part of the country for culture and commerce like never before,” declares US News & World Report in 2017. Atlanta means business—with a population of five and a half million; 150,000 businesses including some of the most iconic brands in the world; the fifth highest job growth rate in the United States; and quite an emphasis on higher education—with nearly 60 colleges and universities.

Follow the journey to the IDSA International Design Conference 2017 using #IDSA17Atlanta @IDSA on Twitter; Industrial Designers Society of America on Facebook and LinkedIn; and @IDSAdesign on Instagram.

Jeevak Badve, IDSA Chair, IDSA International

Design Conference 2017 Vice President, Strategic Growth, Sundberg Ferar

A Message from the IDSA International Design Conference 2017 Chair

For more information, contact IDSA | 703.707.6000 | 555 Grove St. Suite 200 | www.idsa.org