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This 2.5-hour social media workshop delivers the basics on how to set up for effective B2B Social Media Marketing. The presentation includes:An overview of trends affecting B2B Online Branding via Social MediaHow to Align an appropriate Social Media teamHow to Develop A Content Plan

How to Set Up the Appropriate Social Media Channel MixB2B Client Case Study of Social Media PlanningA review of Social Media Monitoring and Management Tools15 Minute Live Q&A

A review of general social networks and distinct usesCoverage of vertical B2B social networksEngaging by activity: commenting, sharing, supportingBest practices by channel for engagement

How to create a visible and engaging personal profileHow to choose substantial target GroupsHow to utilize added LinkedIn features for market research and targeted advertisingHow to use LinkedIn on a daily basis for qualified lead generationHow to create a professional Company page

How to drive and engage followers on your Company pageLeveraging LinkedIn for your other online marketing activitiesA copy for each attendee of Miss Sandler’s book: “ Branding & Sales” The LinkedIn Way” A manual to using LinkedIn for Personal Branding and Sales.15 Minute Live Q&A

SPEAKING TOPICS:

B2B SOCIAL MEDIA PLANNING WORKSHOP

B2B SOCIAL MEDIA CHANNEL BASICS WORKSHOP

LINKEDIN MARKETING & SALES TECHNIQUES WORKSHOP

In this interactive 2.5 hour workshop, Miss Sandler breaks down social media channels, both general and by industry for any B2B marketer to gain a better understanding on how to engage by channel. The presentation includes:

Understanding target behavior by channelA review of Social Media Monitoring and Management Tools15 Minute Live Q&A

In this interactive 2.5 hour workshop, Miss Sandler reviews, in detail, how any B2B marketer and sales professional can use LinkedIn as their #1 B2B Sales tool. The workshop includes:

If Your Sales & Marketing Teams Need to Use the Web Effectively for Brand-Building, SEO Visibility or Social Media Sales,

JASMINE SANDLER, awarded Digital Marketing Consultant & Trainer, Is Your Answer…

Over 15 Years Web Marketing Strategy Experience Digital Strategist - Has Developed and Delivered Over 100 Online Marketing Plans User Experience/Conversion Expert – Has led thousands of large-scale web projects LinkedIn Expert – Developed and Delivered LinkedIn for Personal Branding Course Search Marketing Expert – Managed Corporate to Small Business SEO & PPC Programs Founder & CEO of successful web marketing agency (Agent-cy.com) since 2006 Frequent Contributing Writer (Search, Social, Digital Strategy): ClickZ; NYEnterprise Report, PRNEWS, LinkedIn PulseFrequent Speaker, Trainer: Association of Strategic Marketing; Online Marketing Institute; Small Business Technology; NYXPO; PRNEWS, PRNewswire, MENG, ASJA, Vistage International, CEO Club, Wharton Business

Maximizing LinkedIn to Generate More Qualified Leads Online Manage Your Social for SEO Visibility and Brand Development Wise Investing for Web-Based Businesses Effective Web Marketing Strategies for Funded Start-Ups Web Project Planning Made EasyEasy Steps in Building A Strong Online Brand

How to Convince the C-Suite of the Investment in Social MediaB2B Social Media PlanningThe Essentials of Successful Content MarketingSEO BasicsSocial Advertising & Community Engagement BasicsUse LinkedIn to Develop Your Personal Brand

SAMPLE JASMINE SANDLER WORKSHOPS:

www.jasminesandler.com

WHAT YOU WILL LEARN:

LinkedIn as both a corporate and individual branding tool

LinkedIn Today – A Review of LinkedIn Essentials to develop your LinkedIn Brand: Internal and External

LinkedIn as a networking tool – How to invite and engage, communicate and grow relationships

Leveraging the power of LinkedIn for time-effective online branding with your other social media communications

CLIENT TESTIMONIALS

DEBORAH KOWARZ ERNSTAccount Director at Time Inc Content Solutions

DOUGLAS GLENN CLARKEntertaining Content, Ghostwriter, Corporate Blogger

A SAMPLE AGENDA OF MISS SANDLER’S LINKEDIN TRAINING FOR B2B SALES PROFESSIONALS:

I found Jasmine to be a tremendous asset to our website redesign project. As a consultant, Jasmine provided strategic and tactical direction for user flow, wireframes and navigation. Jasmine invested the time to quickly understand our product, value proposition and audiences so that we could hit the ground running. And, her passion and energy for the project helped us deliver the optimal recommendation. It was a pleasure to work with Jasmine and I hope to do so again in the future.

Digital Marketing:

Jasmine is a dynamic marketing expert who has her finger on the pulse of innovation and trend. She wastes no time getting to the point, offering solutions and suggestions for growth. She is also an excellent public speaker and the author of a new book called “Branding & Sales – The Linkedin Way.” Not to be missed by anyone serious about making the best use of this social media platform.

“THE QUEEN OF ONLINE MARKETING!”I’ve had the pleasure of working with Jasmine for two consecutive years through our partnership at the New York XPO For Business. Event Management selected her out of hundreds of applicants to deliver an exclusive workshop based on Jasmine’s experience, knowledge and insight.

LinkedIn Training:

DEVIN CLEARYSenior Director, Special Events at American Red Cross

Social Media Training:

B2B Social Media Training:

MARK BENSONManaging Director, Chief Marketing Officer at Double Rock Corporation

Jasmine is one of the best digital marketing professionals in the business. Jasmine consistently met and exceeded our expecta-tions. Jasmine is exceptionally knowledge-able and creative. In addition, all of her deliverables were completed on time and within budget. Jasmine’s efforts were strategically aligned with both our short-term and long-term business and strategic goals and objectives. Moreover, Jasmine is the consummate professional whose expertise is only surpassed by her first-class demeanor.

B2B Sales Training Jasmine is an ambitious and a hardworking marketing professional, who gets things done and launches successful marketing campaigns. I would recommend speaking to Jasmine about any of your marketing needs.

VLADIMIR KUPERMANFounder, CEO & Creative Director at Limus Design. Professional Website Design Company – New York.

Why your team needs to use LinkedIn as one of their daily sales tools

How to set up an effective branding tool through both the employee and Corporate LinkedIn profiles

How to communicate effectively in LinkedIn to garner positive responses

All the ways LinkedIn can support your sales and marketing initiatives

How to gain new clients and customers by effective LinkedIn use

www.jasminesandler.com