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Assignment brief

Qualification Level 3 Extended Diploma in Creative Media Production

Unit number and title

Unit 1: Pre-Production Techniques for the Creative Media Industries – Partial

Unit 22: Single Camera Techniques – Partial

Unit 29: Music Video Production- Partial

Start date 10/12/2012

Deadline 01/02/2013

Assessor name Iain Goodyear

Assignment title IG2 – MUSIC VIDEO PLANNING

The purpose of this assignment is to:

Enhance your organisational skills by planning the production of your music video.

Scenario

All media productions need planning. This process is referred to as pre-production. Pre-production is essential when realising your product and helps media producers to visualise and develop initial ideas. Pre-production is much more than simply writing a script and storyboarding and requires both a methodical and creative approach to planning tasks. Communication is essential when planning a production and you will need to ensure that your production team meets regularly to provide updates on pre-production tasks that are completed and outstanding. As part of your pre-production evidence, you must keep a record of meetings that take place and any decisions made and agreed on by your production team. You have already produced individual proposals, treatments and draft scripts. As a production team, you must decide which proposal and script draft you will further develop and plan. Further development of your chosen script will be decided through regular production team meetings. For this assignment you must research and assign production roles and produce pre-production documentation. You will be required to develop your chosen script, producing further draft scripts and a final draft which will be pre-visualised through pre-production planning. Your group must also produce detailed storyboards and production planning documentation in preparation for the production phase of your music video.

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This brief has been verified as being fit for purpose

Iain Goodyear

Date 21/11/12

Date

Tasks Grading Criteria Mapping

Task 1 Produce content specific pre-production planning for your chosen music video idea. This should include a broad selection of the following:

Draft and final scripts

Storyboards (hand drawn AND photographic)

Location reconnaissance reports

Production schedules

Production call sheets

Risk assessments

Evidence of regular production team meetings (these can be uploaded onto your IG2 blog in either a word-processed or audio format)

*Your pre-production & planning evidence must be uploaded your IG2 blog

UNIT 1 P2/M2/D2 UNIT 22 P2/M2/D2 UNIT 29 P3/M3/D3

Sources of information

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Unit 1 Pre-Production Techniques for the Creative Media Industries (Level 3) P1: outline requirements and sources of requirements for a specific media production [IE]

M1: explain in some detail and competently present requirements and sources of requirements for a specific media production

D1: comprehensively explain and present to a quality that reflects near-professional standards fully detailed requirements and sources of requirements for a specific media production

P2: generate outline preproduction documentation for a specific media production with some assistance

M2: generate competent,carefully presented anddetailed pre-productiondocumentation for a specificmedia production with only

occasional assistance

D2: generate thoroughand comprehensively detailed pre-productiondocumentation for a specificmedia production, working independently to professionalexpectations

P3: apply pre-production planning to a specific media production working with some assistance. [TW, SM]

M3: apply pre-production planning to a specific media production competently with only occasional assistance.

D3: apply pre-production planning to a specific media production to a quality that reflects near-professional standards, working independently to professional expectations.

Unit 22 Single Camera Techniques (Level 3) P1: describe the features of single camera production with some appropriate use of subject terminology

M1: explain the features of single camera production with reference to detailed illustrative examples and with generally correct use of subject terminology

D1: comprehensively explain the features of single camera production with reference to elucidated examples and consistently using subject terminology correctly

P2: generate outline plans for a single camera production working within appropriate conventions and with some assistance [CT]

M2: generate detailed ideas for a single camera production showing some imagination and with only occasional assistance

D2: generate thoroughly thought through ideas for a single camera production showing creativity and flair and working independently to professional expectations

P3: produce a single camera production working within appropriate conventions and with some assistance [SM]

M3: produce a single camera production to a good technical standard showing some imagination and with only occasional assistance

D3: produce a single camera production to a technical quality that reflects near professional standards showing creativity and flair and working independently

to professional expectations

Unit 29 Music Video Production (Level 3) P1: describe the purposes of music videos with some appropriate use of subject terminology [IE]

M1: explain the purposes of music videos with reference to detailed illustrative examples and with generally correct use of subject terminology

D1: comprehensively explain the purposes of music videos with elucidated examples and consistently using subject terminology correctly

P2: describe the styles, conventions and techniques of music videos with some appropriate use of subject Terminology [CT]

M2: explain the styles, conventions and techniques of music videos with reference to detailed illustrative examples and with generally correct use of subject terminology

D2: comprehensively explain the styles, conventions and techniques of music videos with elucidated examples and consistently using subject terminology correctly

P3: originate and plan a music video production for a specific music track working within appropriate conventions with some assistance [CT]

M3: originate and plan a music video production for a specific music track effectively showing some imagination and with only occasional assistance

D3: originate and plan a music video production for aspecific music track to a technical quality that reflects near-professional standards, showing creativity and flair and working independently to professional expectations

P4: work to complete production of a music video working within appropriate conventions and with some assistance

M4: work competently to complete production of a music video showing some imagination and with only occasional assistance

D4: work to a technical quality that reflects near-professional standards to complete production of a music video, showing creativity and flair and working independently to professional expectations

:PLTS: This summary references where applicable, in the square brackets, the elements of the personal,learning and thinking skills applicable in the pass criteria. It identifies opportunities for learners to demonstrateeffective application of the referenced elements of the skills.