ISLAND GREEN MOTORS

BRANDING AND IDENTITY CONCEPTS

rev_25.03.09

REVISION 25.03.20096

IGMIGM IGM

IGM IGMIGM

IGM IGM

IGM

I SLANDG R E E NMOTORS

I S L A N DG R E E NMOTORS

I S L A N DG R E E NMOTORS

I SLANDG R E E NMOTORS

I SLANDG R E E NMOTORS

I S L A N DG R E E NMOTORS

I S L A N DG R E E NMOTORS

1 2 3 4

5 6 7 8

9 10 11 12

KEY

1-3: Differences in “brightness” of sun behind the volcano. #1 has no sun at all and 3 has the same opacity sun as the rays.

4-5: No text or leaf logo treatment. Difference between two is presence of “sun” behind volcano in #5.

6: No sun. Leaf logo in center

7: Sun behind volcano. Text IGM

8: Sun behind volcano. IGM without serif on the letter G [compare to #7]

9: 1-color rendition using volcano and reflection shape inside oval.

10: 1-color render simplifying volcano even further to basic shapes

11: 2-color gradiation again using simple shapes to represent volcano.

12: Original concept with initials and leaf logo inside rectangular shape.

13-14: Vertical concepts with full company title spelled out.

15-18: Horizontal concepts with full title and island theme.

19: Circular concept for tire perhaps

15-19: While not circular, these may work for tire hub.

13 14 15 16 19

17 18

TIRE LOGO TREATMENT