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IL PROGETTO YOUBRAND: LA FORMAZIONE PER I FUTURI STARTUPPER
BUSINESS MODEL CANVAS, BRAND STORYTELLING, PERSONAL BRANDING, PITCHING E CROWDFUNDING
Eramus+ KA2 – Strategic Partnership
(2017-1-PL01-KA204-038849)
a cura di Andrea Cenderello
NOVEMBRE 2019
This project has been funded with the support from the European Commission (project no: 2017-1-PL01-KA204-038849). This publication reflects the views only of the author and the Commission cannot be held responsible for any use which may be made of the information contained therein.
The project has been co-funded with the support from the EU Erasmus+ Programme
THE PROJECT
THE PARTNERSHIP
The Centre for Continuing Education No. 2 in Lublin
Agenfap soc. coop.
Inercia Digital
Gecko Programmes ltd.
Hellenic Open University
• Provide the training sector with an innovative curriculum
providing aspiring entrepreneurs with a set of innovative
integrated competences strengthening their
competitiveness and the resilience of their business
• Support aspiring adult entrepreneurs in identification of
business opportunities.
• Provide the training sector with a continuous update of the
teaching/learning resources via a community of practice
• Boosting, as a general approach, entrepreneurship as one
of the main strategies to reduce unemployment rates,
especially among excluded groups.
OBJECTIVES
YOUBRAND INNOVATIVE APPROACH
Business Model
Personal&Brand Storytelling
Pitching
Fundraising
OBJECTIVES… INTO PRACTICE
INTELLECTUAL OUTPUTS
• Intellectual Output 1: Training path for business start-up support
• Intellectual Output 2: Trainers training path for business start-up support
• Intellectual Output 3: Online Community of Practice for Trainers
The key elements of the training programme:
• Employability skills
• Business Model Canvas for start up: new strategies to
identify the value proposition
• Digital Storytelling for personal branding
• Digital Corporate storytelling
• Pitching: entrepreneurship projects presentation strategies
and techniques
• Fundraising/Crowdfunding new strategies and sources for
fundraising: new funding strategies and sources
THE TRAINING PROGRAMMES
THE E-LEARNING PLATFORM youbrand-project.eu
THE E-LEARNING PLATFORM
THE E-LEARNING PLATFORM
THE E-LEARNING PLATFORM
THANKS
[email protected] - tel. 06 92919009
Corso Trieste 65/B - 00199 Roma
Agenfap società cooperativa a r.l. - C.F, P.IVA e Reg. Imprese Roma 08178451004 - Iscr. Albo Soc. Coop. N. A194358 - Sez. M.P. – Cat. Produzione lavoro
Website www.agenfap.com Facebook https://www.facebook.com/agenfaproma
Twitter https://twitter.com/agenfap