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In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

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Page 1: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,
Page 2: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

• In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. – Integrated into advertisements, brochures,

direct mail, display boards, business cards, billboards, website, and viral videos.

Page 3: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

• The BE GREAT campaign provided consistency in all of our messaging.

• BE GREAT has inspired our members, staff, Board Members, and donors to share what they want to BE.

• BE GREAT has inspired the community to BE INVOLVED!

• BE GREAT has inspired donors to BE THE ONE!

Quick Facts

Page 4: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Business Cards

Page 5: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Club Decorations/Inspirations

Page 6: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Brochure

Page 7: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Fact Sheet

Page 8: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Direct Mail

Page 9: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Direct Mail

Page 10: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Direct Mail

Page 11: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Display for Fairs

Page 12: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Print Advertisement

Page 13: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Billboard

Page 14: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

TV Advertisements/PSAs

Trouble viewing video? Click here.

Page 15: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

TV Advertisements/PSAs

Trouble viewing video? Click here.

Page 16: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Viral Video

Trouble viewing video? Click here.

Page 17: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Website

Page 18: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,

Questions

• Coco Wolf, Director of Marketing/PR

• 317-920-4700 x15

[email protected]

Page 19: In 2009, Boys & Girls Clubs of Indianapolis worked to integrate the BE GREAT theme into its marketing and fundraising efforts. –Integrated into advertisements,