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“Loved it!!! Didn’t want to leave but couldn’t wait to get home to put things into practice”
The first Bloom Event was held in October 2012 at
the Shangri La Hotel, Cairns. The concept of Bloom
came about when it was recognised that more infor-
mation is needed in the area of preventative health.
Much focus today is on raising awareness and early
diagnosis whereas there are simple steps we can
take to help prevent disease in the first place, and
support the body’s natural healing process.
According to the holistic medicine philosophy we all
have an innate capacity to heal and achieve optimal
health by having balance in life (physical, emotional,
spiritual). Once we start restoring our health we also
start restoring the health of the planet.
Through delivering professional events such as
Bloom we can share knowledge, educate ourselves,
support each other and inspire vibrant, healthy liv-
ing within our community.
Each Bloom petal signifies a piece of the wellness
journey: from food to skincare, environment to
exercise, emotional health and mindset, Bloom aims
to empower people with the tools & information so
they make informed choices on what they eat, how
they live and the products they use.
This includes:-
Choosing safe products without the inclusion of
synthetic chemicals, fillers and artificial
ingredients.
Avoiding highly processed foods, getting back
to basics and eating as close to nature as
possible.
Reconnecting with nature and ourselves.
Being mindful and living the best life possible
that respects ourselves, each other and the
planet.
To educate and empower the community in health and lifestyle choices.
To create a day for people to take time out for themselves and connect with others.
To encourage community connections.
To inspire attendees to place greater value on their health, their family’s health & the health of the planet.
Bloom began in 2012 with the intention to raise awareness on breast cancer prevention and
the simple measures that can be implemented to help prevent and heal chronic disease.
Since then this tiny flower has ‘bloomed’ into a full day wellness event...
Bloom 2017 will be held in Cairns & Townsville. Venues have been selected based on the variety of rooms, indoor/
outdoor settings and the lush resort-like surrounds. Estimated attendance 250 pax.
Bloom will comprise of 40+ exhibitors showcasing chemical free products & services in the wellness industry, and
guest speakers covering topics in the key areas of food, skincare, wellbeing, environment & exercise. Workshops
and talks will take place throughout the day, and attendees can refer to the schedule and tailor the day to suit
their interests and needs.
The event is aimed at women between the ages of 20 - 65 years. There are two types of audience
the 'in balance' and the 'imbalance'. The 'in balance' person is already a health advocate who
wants to live the best life possible. Perhaps has already gone through a health crisis herself or
family member has, and now values health as a priority. Loves learning.
The 'imbalanced' person wants/needs to make changes but doesn't know where to start and
doesn't have the time or energy to research, so the event provides a good starting point and
access to supporting services & information.
INCLUSIONS
Exhibits: This will incorporate over 40+ business in the key
areas of food, skincare, wellbeing, environment & exer-
cise.
Seminars: 12 x 45 minute time slots allocated to a selec-
tion of highly regarded guest speakers.
Workshops: 7 x 30 minute workshops
Meditation: 6 x 1 hour meditation/yoga
Healing Room: Open all day with 4 interactive sessions
Food: A specialised menu catering to all dietary require-
ments will be available through the hotel.
TICKETING
General Entry: Limited access to exhibitors,
workshops & meditation. Includes goody bag & Bloom
Magazine.
Access All Areas: Access to all seminars,
workshops, exhibitors, meditation. Includes lunch, goody
bag & Bloom Magazine.
VIP : Morning yoga with a light breakfast and an exclusive
lunch with selected guest speakers in addition to the
Access All Areas inclusions as above.
In Full Bloom Retreat: 2 nights accom, women's circle, VIP
ticket inclusions, exclusive Qi Gong & Yoga class.
“It was so informative. For someone who has only just started their well journey It was fantastic!” “The beautiful spectrum of people involved as stall holders and as patrons”
Social Media
Sponsored ads, throwback posts, video, testimonials. Branded social media
images optimized for each platform will be available on the Bloom website to
download and share.
Exhibitor / Sponsor & Guest Speaker Networks
Encouraging exhibitors & sponsors to connect with their customers/followers.
Bloom Website & Other Online Events Directories
For all ticketing needs & information.
Press Releases
Press releases will be send out to a number of distribution channels.
Posters & Flyers
These will be distributed regionally in areas associated with target audience.
Bloom Magazine
To be released the week prior to event
Mailchimp
Regular newsletter updates to Bloom mailing list.
Radio
Possible radio interviews with guest speakers and event organizer.
Newspaper
Interview with a guest speaker and event advertisement weekend prior.
Word of Mouth
The most powerful & credible form of marketing.
Roadside signage
To be situated on council roads.
Every speaker, sponsor, exhibitor, and contributing supplier of
Bloom will be given branded collateral, copy, and suggestions on
ways they can promote the event to leverage attendance &
engagement.
“Well organized variety of presentations and stalls. Beautiful and appropriate venue. Speakers worth listening to”
“Volume of information! Community connectedness. Everyone helpful and all there for the same reasons”
Raise your profile & brand awareness
Integrated marketing - Face to Face, Web, Print, Email, Social Media
Opportunity to conduct a seminar, workshop or demonstration (subject to availability)
Display and showcase your products and services to your target audience
Introduce new products or services
Sell products / services to event visitors
Showcase your passion & expertise
Connect with the local community
Network & develop relationships with other stall holders An opportunity to showcase your passion & expertise
Get creative, make your table eye catching and interactive
Offer samples or tasters and treats
Be active and engaging
Share your passion and enthusiasm
Run a prize draw on the day
Offer exclusive event deals
Have fun and smile - its infectious!
Promote your exhibiting in the lead up to the event
Prepare marketing materials
Chat to the other stall holders
Have a lead sheet and grow your contacts
Have items to giveaway with your branding
Games or interactive displays to encourage engagement
Bloom is a fantastic opportunity to connect, share information and network directly
with a target audience who may have a keen interest in health, for those who want to
make changes but don’t know where to start, or for those looking for wellness support.
Bloom Inspiring Wellness welcomes applications from businesses that promote products
without the inclusion of synthetic chemicals, fillers and artificial ingredients.
Along with our team of advisors Dr Sarah Lantz (Chemical Free Kids) and Narelle
Chenery (Founder of Miessence) we have developed a criteria for prospective exhibitors
to ensure that the products/services exhibited align with the core values of Bloom.
Please refer to the Bloom Exhibitor Criteria document for details.
“I loved the layout of the stalls, the thought and attention to details, the love and the absolute care to all stall holders.”
Bloom is inviting expressions of interest from local businesses that endorse sustainable and chemical
free living in the key areas of food, skincare, environment, wellbeing, exercise, and sustainable living to
showcase their products/services. Exhibiting space is limited to just 40 exhibitors, early bookings highly
recommended.
As an exhibitor of Bloom you will receive:
Table & Tablecloth 1.8m long & 2 chairs
Business page listing + link on Bloom website
Interview on Bloom website community blog
Facebook & Twitter social media shout out with links to your Facebook Page & Website
General entry tickets for two staff members * Please refer to T&C’s for additional team members
Access to web banners that you can use on your website & in social media to let your
customers know you will be exhibiting at Bloom
This is not a market day, so please don’t be disappointed if you don’t make a killing in sales. This event is about
connecting with the community, building relationships, sharing information and showcasing the fantastic prod-
ucts and services we have available here in the Far North. The event offers excellent value, marketing your busi-
ness to your target audience, not just on the day but in the lead up also.
Investment: $275
“So much information and workshops in one place”
Maximise your potential and reap the rewards three fold with
EXHIBITING + WEB + PRINT.
Beautifully designed and presented, Bloom Magazine will be free to all
attendees of Bloom, as well as distributed regionally between Cairns &
Townsville.
Empowering health, wellness and conscious living, Bloom Magazine aims
to profile members of our community committed to positive change, shar-
ing their inspiration for making better choices for our health and the health
of the planet, as well as showcasing distributed regionally and available
to read on the Bloom website.
Targeted distribution is key. In addition to
the Bloom event, we will carefully select
the best places where our target
audience can find it such as cafes and
stores with a health / eco-friendly or
sustainability focus, clinic waiting rooms
and yoga/fitness centres.
40 page
A4,
Burst Bound, 120gsm bond
Distribution 2000 copies
“There was 20+ audience for the gazebo and I was so stoked to get to connect with lots of other foodie mums like myself”
40 page
A4, Burst Bound, 120gsm bond
Distribution 2000 copies - Cairns & Townsville
Finished artwork to be supplied as PDF preferred
High resolution TIF, JPG & EPS also accepted
All files to be CMYK
All images must be 300dpi at 100%
Material Deadline 03/09/17
A
C
B
D E
RATES
FULL PAGE $695
INSIDE BACK COVER $750
OUTSIDE BACK COVER $895
INSIDE FRONT COVER (DPS ONLY) $1200
HALF PAGE $350
1/4 PAGE $175
DIRECTORY AD $75
A
A
Full Page 210mm w x 297mm h + 3mm bleed
Outside Back Cover 210mm w x 297mm h + 3mm bleed
Double Page Spread 420mm w x 297mm h + 3mm bleed
Half Page (horizontal) 186mm w x 134mm h (no bleed)
Inside Back Cover 210mm w x 297mm h + 3mm bleed
1/4 Page 91mm w x 134mm h (no bleed)
Directory 43mm w x 59mm h (no bleed)
B
A
A
E
F
Directory ads
(16 positions)
“So inspiring as,everything I live and breathe.speakers were sensational great topics” “Loved the venue! Loved different venues for
guest speakers i.e. inside and outside”
Bloom attracts a number of credible guest speakers who are excited to travel to Cairns and share their
knowledge in all facets of health & wellness. We also love supporting out local legends. Seminar & workshop
topics cover everything from nutrition to self love, environmental health, financial health, passion, motivation
and much more.
Sharon Cohrs Director of Everest One
trekking company and first
breast cancer survivor to
summit Mt Everest.
Gerard Bini Building Biologist, Medical
Intuitive and creator of the
Geocleanse Home
Harmonizer.
Don Chisholm A.K.A The GUT MAN.
Author of "Have You Got
The Guts To Be Really
Healthy" & keynote speaker
on living without disease.
The Real Foodies Putting fun the back in food
for people who’ve been
going without.
Ronaldo Fulieri Nutritionist, personal trainer
and healthy chef at The
Shack Superfood Cafe.
Plus many more
inspirational
speakers!
Breathe Project The fastest growing well-being project in Australian
schools - one simple breathing technique for
just 3 minutes a day
Dr Greg Emerson An internationally renowned
consultant in integrative
medicine, sustainable living
advocate and wilderness
survival enthusiast.
Yesterday Cathy Bissett, and I attended
BLOOM, put on by Emma Lodge. Just want
to say WONDERFUL. I am determined to be
more positive and make the most of rela-
tionships, meditate daily and cherish my
body enough, to put in nourishing foods.
Making life changes today and onwards.
Wow wow WOW!! What an absolutely
incredible day! If you weren't at bloom
then you totally missed out! So many
amazing speakers, lots of amazing food
products and services that I've never even
heard of and will definitely be adding
some of them into my life.
If you're moving towards a chemical free life, there
is so much available to you now. Thanks to Emma
Lodge for pulling together so many like minded
individuals who through their own journeys and
experiences have come through difficulties and
are now standing up and showing up fully to
share and inspire many to make a change
and be the change.
Magical things happen when we live our true purpose.<3
Thanks, Emma for staying true to yours and creating this
hugely inspirational platform for all of us to nourish and
empower eachother! Proud and excited to be part of the
tribe. Proud of you! > Sabine Schroeder
So much information and workshops in one place.
Thank you for bringing me into your bloomin world. I loved
it all and what you are about. After all of the information I
received yesterday I have had my own little break-
throughs. It warms my heart to think of the hundreds of
lives you touched yesterday in such a positive way.
> Roberta Alexanda
“It just had a really cool vibe and I enjoyed spending the day surrounded by positive and earthy people”
“A truly magical event with such choice in
speakers and activities. The vibe in the rooms
was electric and so many smiling happy faces
wandering around. For me my first event I
loved it The organisation and work was proof
in the pudding on the day. Heartfelt thanks to
you and your team for a learning experience
with focus on health and wellbeing. MJ the
Mojo Master was a highlight for me and his
talk helped shift some dead wood that needed
a kick to the curb. Look forward to the next
one!” > Shelley Aitken
What an amazing effort you did to bring all that wonderful goodness
together Emma!! Massive congratulations to you for such an inspiring,
educational and fun day!! I loved it!!! Thankyou! Xx
> Brooke Anderson
Wow , Emma Lodge , thank you so
very much for including me in your
wonderful event .I feel honoured to
have shared Bloom Inspiring Well-
ness with incredible people , passion-
ate , kind and wise people , who have
inspired me , nourished me and
made me feel even more alive !! Lots
of love > Kim Robinson
When you come home from an afternoon
of pure goodness and want to keep in flow!
Feeling super grateful for Emma Lodge who
organised (once again) an amazing Bloom
Wellness Event. Yesterday was a whole day
of being blissed out with beautiful people
So good! It was amazing! Loved the way it bought a whole community of
people together! Well done everyone. Emma Lodge you inspire me!
Bring on 2017 > Nicole Dalla Vecchia
The variety of speakers, stalls and things to do,
meditation and yoga etc. You could easily spend
the whole day at the event and enjoy a variety of
experiences and learn about various topics.
Your passion, the focus of the talks and the
quality of the speakers, their dynamism …. and
nice relaxed location and venue ….. Easy to get
around, easy to park and green outdoors
connection ….. That there was opportunity to see
talks as they did not directly overlap.
Hi Emma, Just wanting to
let you know how much of
a fantastic night my sister
and I had at the Bloom
Expo last Friday Night. We
were able to take so much
away and I already feel like
it has given me a positive
outlook on life and lifted
my spirits. Look forward to
the next one!
In was so informative. For someone
who has only just started their
wellness journey It was fantastic!
The meditation with the bowls was fantastic. EVERYTHING, VERY
WELL ORGANIZED