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Increasing the discovery and use of e-resources in university
librariesBy Dr M Ishwara Bhat
LibrarianBirla Institute of Technology and Science
Pilani (Rajasthan)PIN 333031
Email : [email protected]
An inconvenient truth : Use of e-resources is very much less than what we expect
• BITS example
• Duke University study
• OCLC Study on Perception of libraries
• Pew Internet and American Life Project
E-resources are expensive
IEEE download : Rs 95 per article
CRC & Springer e-book : $ 30 per book year
Average license fee for an e-journal (As per Indest prices 2009)
ASCE Journal : Rs 5852 per journal
Emerald : Rs 1939 per journal
ASME : Rs 6556 per journal
Elsevier (Engg) : Rs 4743 per journal
Prime reasons for low usage
• Low awareness of e-resources
• Too much information; ‘Googling’ effect
• Lack of good infrastructure
Good infrastructure• Campus LAN• Wi-Fi in the library• Bandwidth• Leased line• VPN• Quality of PC• Maintenace and upkeep• Helpline
Access control
• User ID/Password
• IP authentication
• Athens (UK)
Internal Marketing to staff
Good library website
• Make it simple to use• Provide a link from the university homepage• Make the e-resources visible• Provide subject guides• Provide facility for online registration• Promote the library website
Traditional methods of promotion
• List of journals on the library website/OPAC• Integrate e-book records into library OPAC• Subject guides on the library website• Banners, posters, brochures, bookmarks• Posters in the physical library• Book dummies in the stack area
• Library newsletters
• In house magazines brought out by student bodies
• Distribute research articles pulled out from online databases
• Encourage users to review databases
Face to face interactions
• Visits to departments• Subject training programs• As a part of Institute’s events• User meets• Competitions• Launches• Stalls and road shows• Training sessions, Workshops• Promotional workshops by vendors
Promotion through the web/Intranet
Emails – globalE-mails – targetedScreen messagesOnline tutorialsTable of contentsRSS FeedsWikisBlogsFacebook
Measuring the effectiveness of promotional programs
• Usage statistics
• Surveys
• Open Houses
• Feedback from the staff
• http://delicious.com/jaybhatt
• Thank You• Email : [email protected]
View of BITS-Pilani Library