Information Memorandum

Delivering Next Generation AdvertisingCONFIDENTIAL

Case Studies

CONFIDENTIAL

Vodafone Business UK

Drive traffic through the Tamome network

targeting specific user profiles

Send consumer to Vodafone microsite

Customer in contact with Vodafone Call Centre

Call duration, average call lengths, dropped calls and unanswered calls all

tracked via Tamome allowing better optimisation of campaign performance

Tamome generates 1000’s of leads for

Vodafone every month

Tamome was tasked to drive consumers through to the Vodafone Call centre. We targeted users via mobile search and media.

CONFIDENTIAL

Hillarys Blinds UK

Drive traffic through the Tamome network targeting specific

demographic

Send consumer to Hillarys microsite to claim discount offer

Customer made online booking for an appointment

Customer visited by one of Hillarys expert

consultants

Tamome was tasked to drive consumers through to the Hillarys Blinds mobile site to make bookings. We targeted users via mobile search and media.

Customer receives exclusive discount for

mobile

CONFIDENTIAL

Optical Express UK

Drive traffic through the Tamome Network

targeting specific users

Send consumer to Optical Express

microsite

Customer in contact with Optical Express Call centre or

via Email

Tamome generated 1000’s of leads for Optical Express win

free laser eye surgery winter special competition

Tamome was tasked to drive consumers through to the Optical Express landing page to enter their Winter Special Promotion ‘Win Free Laser Eye Surgery’. We targeted users

via mobile media.

Optical Express made 100’s of bookings for

additional consultations

CONFIDENTIAL

Coastal US & CA

Drive traffic through the Tamome network

targeting specific users

Send consumer to Coastal M-Commerce

Site

Consumer makes a purchase and redeems special

promotion

Tamome was tasked to drive consumers through to the Coastal M-Commerce prescription glasses site to allow the user to redeem a special Promotion ‘First Pair

Free’. We targeted users via mobile media and search.

Coastal were able to generating monthly recurring sales via

smartphones & tablets

CONFIDENTIAL

Drivelist AUS

Drive traffic through the Tamome network geo-

targeting users within a 50 kilometre radius of Sydney

Australia

Consumer lands on mobile site where they

can schedule a test drive

Consumer makes a booking via mobile or tablet and the

car is delivered to their location

Tamome was tasked to drive consumers through to the Drivelist mobile site to allow consumers to book a test drive within a broad range of car makes and models. We geo-

targeted users in Sydney Australia via mobile media and search.

We were able to geo-target consumers within a

qualified radius where the service was available

limiting any wastage on media & providing

relevance to the consumer

The consumer was provided with an

enriched user experience with a succinct booking

process

Drivelist were able to make bookings via mobile and

tablet devices

CONFIDENTIAL

Groupon UK

Drive traffic through the Tamome network geo-

targeting users across UK Cities with relevant targeted

offers

Consumer lands on mobile site via a deep link where they can navigate through

different holiday offers

Consumer makes a purchase via mobile or tablet with

relevant local offers

Tamome was tasked to drive consumers through to the Groupon m-commerce site to encourage consumers to purchase any special offers. We geo-targeted users across UK

Cities via mobile media with different creatives relevant to their location.

We were able to geo-target consumers across 8 UK cities

providing local and relevant content

The consumer was provided with an

enriched user experience resulting in purchases via mobile

and tablet devices

Groupon drive sales via mobile and tablet

devices

CONFIDENTIAL

Kobo UK, US & CA

Drive traffic through the Tamome network targeting users across UK, US & CA

Consumer lands on app store download page

Consumer were able to review books and make a

purchase via mobile or tablet

Tamome was tasked to drive consumers through to download the Kobo eReader app and to drive their first purchase of an eBook. We targeted users across three markets via

mobile media.

We were able to country-target

consumers across 3 markets

Our platform was integrated with Kobo’s app marketing provider

allowing real-time optimisation of

customers making their first purchase

Kobo drives downloads and sales via mobile

and tablet applications

engage us @

Christian Louca, Founder, christian.louca@tamome.co.uk

+44 7971 055 798

CONFIDENTIAL

Tamome Ltd