INNOVATION AND CREATION: ENGAGING THE NEXT GENERATION IN PHILANTHROPY

Jaclyn Grossfield, NextGen Board President Judy Halper, JFCS CEOZoe Stern, JFCS Development Associate and NextGen Board Chair

WHAT YOU CAN EXPECT TO LEARN FROM US TODAY…Who we are…What NextGen is…Why and how we created

NextGen…Who NextGen is…Why NextGen is working…And in case we forgot to tell you

something…you will have time to ask us questions!

JEWISH FAMILY AND CHILDREN’S SERVICE OF MINNEAPOLIS Our Mission: Inspired by the wisdom and values of our

tradition, Jewish Family and Children's Service of Minneapolis supports people of all backgrounds to reach their full potential.

Our Vision: Jewish Family and Children’s Service of Minneapolis is the first place people choose: for help, to volunteer, to donate, and to work.

Values: People: We recognize the unique qualities of our clients, staff, volunteers, contributors and community. Compassion: We nurture and treat people with understanding and respect. Empowerment: We help people identify and maximize their strengths and potential. Integrity: We operate in a professional manner and provide high-quality services in an ethical and responsible fashion.

JFCS NEXTGEN:

What, Why and How…

WHAT IS JFCS NEXTGEN? JFCS NextGen is a long term strategic

development plan designed to engage the next generation of philanthropists.

Three-part program consisting of a Fund, Club and Board.Fund: 360 degree giving model.Club: Hands on volunteer, personal and

professional development and social events.

Board: Leadership, strategy, fundraising, event planning and governance.

WHY DID WE CREATE NEXTGEN?To engage and involve young adults in JFCSTo fill a need in the community

To create meaningful philanthropy and volunteer opportunities and instill the habit of giving in the next generation

HOW DID WE KNOW IT WAS RIGHT? “The non-profits who have the foresight of reaching out to

the Millennial Generation, will be the ones who garner their ‘loyalty in giving.’ These non-profits must reach them with tangible and measurable giving options, with opportunities to see their gifts in action. These donors want to have a sense of ‘belonging’ to a ‘social network’ tying them to the organization, while offering opportunities for them to grow professionally, personally and communally.”

“The data is clear: The average person under 30 may have lower income and wealth (compared to older groups). However, ideas, enthusiasm, and energy are important for charities. A relationship formed now based on volunteering can become a strong donor relationship as a person’s income grows over time.”

HOW DID WE CREATE NEXTGEN? Formatted the idea Asked the community what they wanted Presented our plan to the JFCS Board of Directors Utilized Social Media to reach our audience Raised “seed money” from “this gen” donors Put together the board Recruited members Threw a big party

JFCS NEXTGEN:

The Details…

NEXTGEN BOARD Use social media as a “call for

applications” for board members Twenty members, ages 21-32 Executive Committee Board meets every other month Board members plan activities, recruit

members and act as ambassadors for JFCS and NextGen in the community

Committees: Personal and Professional Development, Marketing, Volunteer and Social Events and Board Engagement

NEXTGEN BOARD

NEXTGEN FUND Model: 360 Giving

The board raises money, then determines where in the agency the money will go to followed by hands on volunteer work with the programs receiving money

Three times a year the board reviews proposals from programs within JFCS and votes to disburse money

Once a year, at the NextGen Summer event all attendees use strands of beads to vote on programs to receive funding

Seed Money is raised from “this gen” to support the activities of NextGen

NEXTGEN FUNDOver 100

NextGen Fund Members

Membership begins at $120/year or $10/month

Over $15,000 raised in first year

NEXTGEN CLUB Personal/Professional

Development Events Social Media Marketing and

Personal Branding Individual and Family Financial

Planning and Investing Workshop

Entrepreneurial Speakers Forum

Health and Wellness Seminar Elections 101 Informational

Debate Leadership Development

Session How to be Jewish Today Young

Rabbi Panel

Volunteer Opportunities JFCS Events: Seders,

Conferences, Activities for youth

Outside Events: Other local nonprofits, nursing homes, community events

Social events Winter Kick-Off Summer Brewery Party Fall Festival Game Night Winter Wonderland Snow

Tubing Mid Summer Lawn Bowling

NEXTGEN CLUBPROFESSIONAL DEVELOPMENT SEMINARS

NEXTGEN CLUBVOLUNTEER EVENTS

NEXTGEN CLUBSOCIAL EVENTS

QUESTIONS AND DISCUSSION