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1 Advertising Opportunities NEWS | 2019-2020 Celebrating inclusive communities Photo credit: Inspirations

Inspirations 2019-2020 Sales Presentation.Draft10.long ...€¦ · Webmaster:[email protected] Inspirations News c/o English Montreal School Board 6000 Fielding Avenue,

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Page 1: Inspirations 2019-2020 Sales Presentation.Draft10.long ...€¦ · Webmaster:webmaster@inspirationsnews.com Inspirations News c/o English Montreal School Board 6000 Fielding Avenue,

1Advertising Opportunities

N E W S | 2 0 1 9 - 2 0 2 0Celebrating inclusive communities

Photo credit: Inspirations

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Inspirations is the hub of specialneeds news in the Greater Montrealand surrounding areas. Sponsored inpart and produced by the EnglishMontreal School Board—Quebec’slargest English school board andleader in catering to children andyoung adults with special needs—Inspirations is Montreal’s only English-language publication of its kind, andincludes French-language content.

A unique resource for parents,caregivers and teachers of people withspecial needs, Inspirations also servesas a vehicle for educating the public at-large and breaking down barriers—avaluable guide and tool for promotinginclusiveness in our communities!

INSPIRATIONS NEWSCELEBRATING INCLUSIVE COMMUNITIES

Photo credit: Inspirations

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Tabloid format

2009 – 2019

Having celebrated its 10th anniversary last year, Inspirations continues togrow! With two print editions in tabloid format and two online editionspublished yearly, we are committed to providing readers with resourcefulinformation, the most up-to-date special needs news, and inspirational storiesabout people with special needs. Our contributors are experts in the field,covering a wide range of issues from autism spectrum disorder, attentiondeficit hyperactivity disorder, learning disabilities to visual and hearingimpairments, physical impairments, cerebral palsy, Down syndrome, etc.

Our upcoming fall print edition on Nov. 7 will have a fresh new look and willfeature articles on the latest innovative assistive technologies and how theyare positively impacting lives. We publish again in print in the spring on May 6.Our two online publications (winter and summer) keep the news current inbetween our print editions. Each edition of Inspirations promises to be aninvaluable resource and an inspiration to ALL!

Special print promo: Purchase ads in both the fall and spring editions, andreceive a substantial discount on your investment!

FALL 2019THURS, NOV. 7, 2019

SPRING 2020WED, MAY 6, 2020

Publication dates (print) Material deadline

Tues. Sept. 24, 2019

Ad reservation

Thur. Sept. 12, 2019

Fri. Mar. 6, 2020 Thur. Mar. 19, 2020

Camera ready / Final ad approval

Mon. Oct. 28, 2019

Mon. Apr. 27, 2020

All print and online editions include a dedicatedSponsor Page to showcase your business ororganization. All past editions are accessibleonline at www.inspirationsnews.com. A databaseof over 500 special needs resources compiledover the last 10 years is also available online.

OVER A DECADE OF INSPIRATIONS!2009 – 2019

Photo credit: Shoot Studio, Martin Girard

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§ English and French school boards*

§ Special needs schools**, both English and French

§ Administrators§ Occupational and physiotherapists § Consultants§ Psychologists§ Speech language pathologists§ Other professionals§ Policy and decision-makers,

government officials§ Organizations, corporations,

businesses and their employees§ Public-at-large

AUDIENCEAs an advertiser or sponsor of Inspirations, you are seizing the perfect opportunities to target yourmessage and reach our dedicated audience base of readers:

*English Montreal School Board, Lester B. Pearson School Board, Riverside School Board, Sir Wilfrid Laurier School Board, Commission scolaire de Montréal, etc. **Summit School, Peter Hall School, Victor Doré, Vanguard, École John F. Kennedy, etc.

Photo credit: Inspirations

INSPIRATIONS NEWS 2019 - 2020

§ Parents§ Caregivers

§ Teachers§ Students

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§ 15,000 copies printed

§ Distributed widely across the Greater Montreal area and surrounding areas, including the West Island, South Shore and Laval:

• Distributed to English language schools and school boards, some French schools, CEGEPS, universities, special needs schools and organizations, hospitals, therapy centres, McDonald’s, libraries

• Over 120 drop points§ Direct mailing to 250 addresses § Distribution of pdf version:

• Via email to 1,400 addresses; many are organizations that send the pdf to all of their employees/members and post link on their websites, greatly expanding viral reach

• Shared on social media – Facebook (1,129 followers), Twitter (1,014 followers), Google

§ Significant online reach via website:• Sessions: 3,246; Users: 2,241; Pageviews: 5,423

(Source: Inspirations, September 1, 2017 – June 18, 2019)

DISTRIBUTION & REACHInspirations is published twice yearly in print (fall and spring) and twice yearly online (winter and summer) at www.inspirationsnews.com

Photo credit: Inspirations

INSPIRATIONS NEWS 2019 - 2020

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PRINT ADVERTISINGINSPIRATIONS NEWS AD SIZES & RATES - TABLOID FORMAT

Regu

lar p

ositi

ons

Advertising Options Ad size(width x height)

One (1) editionB&W/Colour

Two (2) editions B&W/Colour

Full page 10.167” x 10.375” $1,100 / $1,400 $2.035 / $2,600

1/2 page horizontal 10.167” x 5.125” $650 / $850 $1,200 / $1,600

1/2 page vertical 5” x 10.375” $650 / $850 $1,200 / $1,600

1/4 page 5” x 5.125” $325 / $430 $600 / $795

1/8 page vertical 2.5” x 5.125” $150 / $210 $275 / $400

1/8 page horizontal 5.125” x 2.5” $150 / $210 $275 / $400

Prem

ium

Banner – Inside pages 10.167” x 2.167” $400 / $500 $740 / $925

Cover – Outside back 10.167” x 10.375” $2,000 $3,800

Covers – Inside front, back 10.167” 10.375” $1,600 $2,880

Banner – Front 10.167” x 2.167” $600 $1,100

Adve

rtor

ial

Advertorial (story) with or without advertisement

To be discussed with your Inspirations sales representative

Photo credit: Inspirations*All print advertisements will appear online in the pdf version of the edition on the Inspirations website.

*

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SPONSORS PAGEINSPIRATIONS NEWS 2019 - 2020

As an added bonus for all our advertisers or sponsors, we showcase your business or organization on our Sponsors page on our website: http://www.inspirationsnews.com/about.html#sponsors. There, your logo will be featured with a dedicated link to your websites, offering extra visibility and promotion.

Photo credit: Inspirations

This is just our way of thanking

you for your support!

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SPECIAL NEEDS RESOURCESINSPIRATIONS ONLINE DATABASE

Inspirations has compiled a database with over 500resources, from education to counseling, tutoring,vocational services, camps and respite care. The databaseis available on our website for your perusal. And it’s free tobe included! If you would like to be added to the list orwould like to recommend a resource for this list, pleasecontact us at: [email protected]

Photo credit: Inspirations

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SOCIAL MEDIA

I n s p i r e d

FACEBOOK, TWITTER, PODCAST, BLOG, CITY TV…

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SPONSORSHIP OPTIONSSponsorship

Option Description Cost

TitleSponsor

• Naming rights• Full page colour ad• Logo presence on Inspirations website and publicity

$20,000/yr

Teacher / Caregiver Award Sponsor

• Naming right for the award, given twice yearly• Presence at award ceremony and publicity around the award• Full page colour ad• Logo presence on Inspirations website and publicity

$10,000/yr

Podcast Sponsor

• 1/2 page colour ad• 3 Inspirations Podcast brandsells per show• Logo embedded on official podcast logo• Social media tags • Logo presence on Inspirations website and publicitySee Podcast page 11 for more info.

$6,000/yr

Database Sponsor

• Naming rights• Full page colour ad• Logo presence on Inspirations website and publicity

$5,000/yr

Page Sponsor

• Naming rights for any of the following features: Notebook, Sports, Arts & Entertainment, Adapted Travel, etc.

• Full page colour ad• Logo presence on Inspirations website and publicity

$6,000 to $7,000/year (depends on page)

Event Sponsor

• Naming rights• Prominence on publicity and at event• Colour ad; size to be determined• Logo presence on Inspirations website and publicity

Cost TBD

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EXCLUSIVE OPPORTUNITIES

Photo credit: Inspirations

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INSPIRATIONS PODCASTEXCLUSIVE SPONSORSHIP OPPORTUNITY

Tune in regularly to The Inspirations Podcast with host Mark Bergman to hear uplifting successstories and gain timely advice in the area of special needs, featuring experts in various fields:https://soundcloud.com/inspirationsnews/

Includes:§ 1/2 page ad in Inspirations News§ Prominent position on Sponsor Page§ 3 Podcast brandsells per show: open recorded,

midway live, close recorded§ Logo embedded on official podcast logo and in

newspaper§ Social media tag on Inspirations Facebook page and

Twitter feed with each posting (company tag + logo)§ 2 Mark Bergman Facebook, Instagram, and Twitter

tags a month + logo (10K followers)

Investment: $6,000

Photo credits: Inspirations

Take advantage of this exclusive sponsorship opportunity!

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TECHNICAL SPECIFICATIONSINSPIRATIONS NEWS 2019 - 2020

For quality printing, it is always best to provide us with text and graphics separately. Graphics should bedpi (gray-scale or CMYK) at the required size. Acceptable formats for complete advertisements orcomponent graphics include PDF (press quality), JPEG (high resolution),TIFF, EPS (Illustrator) files.

Images at 300 dpi, actual size are required for reproduction. Type should be embedded or converted tooutlines. The editor reserves the right to reset copy when it is evident that a clear reproduction will notresult. If you do not have artwork, our designer will design your ad for a nominal fee.

Email your complete advertisements or your component graphics in the acceptable formats and text toyour sales representative, or send to: [email protected]

Photo credit: Parivah Modareshi

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For information, please contact your Inspirations News sales representative or reach us via:

EMAIL

PHONE 514-483-7200 ext. 7244

FAX 514-483-7213

ADDRESS

WEBSITE www.inspirationsnews.com

FACEBOOK www.facebook.com/inspirationsnews

TWITTER www.twitter.com/inspirationsMTL

CONTACT USINSPIRATIONS NEWS 2019 - 2020

Information: [email protected]

Advertising: [email protected]

Editor: Michael Cohen [email protected]

Managing Editor / Coordinator of Operations: Wendy Singer [email protected]

Webmaster: [email protected]

Inspirations Newsc/o English Montreal School Board6000 Fielding Avenue, Room 109Montreal, Quebec H3X 1T4

Photo credit: Grey Sparrow Photography

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