Interactive Media Regional Advertising Kit

TriState RegionTriCities-TN/ VA :: Chattanooga, TN :: Lexington, KY

Why advertise with Media General’s

TriState Group online?

• Desirable Audience – Delivers a desirable audience which is

typically more affluent and better educated with a higher amount of disposable income!

• Synergistic!– Media General’s television and newspaper

web sites complement traditional media campaigns.

• Promotional POWER– Media General’s television stations and

newspapers have the promotional muscle to cross promote and drive eyeballs to our web sites like no other!

www.wdef.comOver 90,000 page views each month

Over 14,000 unique visitors each month

www.tricities.comOver 1,000,000 page views each month

Over 100,000 unique visitors each month

The TriCities region is made up of three cities in upper northeast Tennessee and southwest Virginia. Our site serves the cities of Johnson City, Kingsport, and Bristol which cover a DMA of more than 330,000 people.

Chattanooga, Tennessee“Where the Attraction’s Only Natural”

TriCities, TN-VA“An All-American City”

Called the Scenic City, Chattanooga sits in a bend of the Tennessee River between Lookout and Signal Mountains. The area's breathtaking natural beauty combines with distinct business advantages to make Chattanooga one of the nation's most livable cities.

Lexington, Kentucky“The Heart of the Bluegrass State”

www.wtvq.comOver 130,000 page views each month

Over 15,000 unique visitors each month

Located at the heart of Central Kentucky's famed scenic Bluegrass Region, Lexington is home to downtown skyscrapers overlooking acres of lush pastures. This market is centered within a 500-mile radius of nearly 75% of America's manufacturing employment, retail sales, and population.

Regional Packagesfor maximum online exposure

Rates are for ads running throughout the entire website and based on ad size, and number of impressions.

Top of Page 468x60, or Skyscraper 120x600

Monthly Impressions ROS 10,000-39,000 $6.00 40,000-74,000 $5.50 75,000+ $5.00

Right Tile 120x90 Monthly Impressions ROS 10,000-39,000 $4.50 40,000-74,000 $4.00 75,000+ $3.00

RATE POLICY: An impression is recorded each time the banner loads on a TriState Group website page(s).

CP

M (C

ost Per T

housand Impressions)