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Chapter 15 - Exporting, Importing and Countertrade Chapter 15 Exporting, Importing and Countertrade True / False Questions 1. (p. 540) As exporting has become easier, the volume of export activity in the world economy has been rising. TRUE Difficulty: Easy 2. (p. 540) Large revenue and profit opportunities are typically available in foreign markets. TRUE Difficulty: Medium 3. (p. 540) Most medium-sized and small companies are proactive in seeking export opportunities. FALSE Difficulty: Medium 4. (p. 540) Typically, large companies are not very proactive in seeking opportunities for profitable exporting. FALSE Difficulty: Medium 15-1

International Business Quiz

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Page 1: International Business Quiz

Chapter 15 - Exporting, Importing and Countertrade

Chapter 15Exporting, Importing and Countertrade

 

True / False Questions 

1. (p. 540) As exporting has become easier, the volume of export activity in the world economy has been rising. TRUE

 

Difficulty: Easy 

2. (p. 540) Large revenue and profit opportunities are typically available in foreign markets. TRUE

 

Difficulty: Medium 

3. (p. 540) Most medium-sized and small companies are proactive in seeking export opportunities. FALSE

 

Difficulty: Medium 

4. (p. 540) Typically, large companies are not very proactive in seeking opportunities for profitable exporting. FALSE

 

Difficulty: Medium 

5. (p. 540) Usually, small and medium-sized firms wait until the domestic market is saturated and there is excess production capacity at home before even considering exporting. TRUE

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

6. (p. 540-541) Many firms are not proactive simply because of their ignorance of foreign market opportunities. TRUE

 

Difficulty: Easy 

7. (p. 541) According to the UN, a typical international trade transaction can involve 50 different parties. FALSE

 

Difficulty: Medium 

8. (p. 541) A big impediment to exporting is the simple lack of knowledge of the opportunities available. TRUE

 

Difficulty: Easy 

9. (p. 541) Many foreign customers require face-to-face negotiations on their home turf. TRUE

 

Difficulty: Easy 

10. (p. 542) Unlike their American and Japanese counterparts, German firms are at a disadvantage when it comes to assistance in seeking export opportunities. FALSE

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

11. (p. 543) For American companies, the most comprehensive source of export information is the local government trade department. FALSE

 

Difficulty: Medium 

12. (p. 543) U.S. firms interested in exporting can acquire a "best prospects" list of opportunities from the U.S. Department of Commerce and its district offices all over the country. TRUE

 

Difficulty: Medium 

13. (p. 543) The Small Business Administration is a good source of export assistance. TRUE

 

Difficulty: Easy 

14. (p. 543) An export management company is an export specialist who acts as the export marketing department or international department for their client firms. TRUE

 

Difficulty: Easy 

15. (p. 544) EMCs are experienced specialists who can help the neophyte exporter avoid common pitfalls. TRUE

 

Difficulty: Easy 

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Chapter 15 - Exporting, Importing and Countertrade

16. (p. 545) To export successfully, it often makes sense to focus initially on a handful of markets. TRUE

 

Difficulty: Medium 

17. (p. 546) Entering a foreign market on a large scale provides the opportunity to learn about the foreign country. FALSE

 

Difficulty: Medium 

18. (p. 547) Exporting is often an end in itself. FALSE

 

Difficulty: Medium 

19. (p. 548) The least risky method of payment for an exporter involves a confirmed letter of credit and draft in the exporter's currency. FALSE

 

Difficulty: Medium 

20. (p. 548) For the importer, the preferred method of payment is a time draft. FALSE

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

21. (p. 548) The letter of credit system has evolved to create a less risky environment for international trade. TRUE

 

Difficulty: Easy 

22. (p. 548) The sight draft specifies that the bank will pay a specified sum of money to the exporter upon the presentation of specified documents. FALSE

 

Difficulty: Easy 

23. (p. 549) The letter of credit system effectively transfers the issue of trust to the bank. TRUE

 

Difficulty: Easy 

24. (p. 550) International transactions are usually settled using drafts. TRUE

 

Difficulty: Easy 

25. (p. 550) Because of the lack of trust in international transactions, payment or a formal promise to pay is required before the buyer can obtain the merchandise. TRUE

 

Difficulty: Easy 

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Chapter 15 - Exporting, Importing and Countertrade

26. (p. 550) Time drafts are negotiable instruments. TRUE

 

Difficulty: Medium 

27. (p. 550) Once a time draft is stamped with an acceptance, the maker can sell the draft at a premium to its face value. FALSE

 

Difficulty: Medium 

28. (p. 550) The bill of lading acts as a receipt, a contract, and a document of title. TRUE

 

Difficulty: Easy 

29. (p. 550) The bill of lading can act as collateral against which the exporter can draw funds. TRUE

 

Difficulty: Easy 

30. (p. 552) The mission of the Eximbank is to provide financing aid that will facilitate exports, imports, and the exchange of commodities between the U.S. and other countries. TRUE

 

Difficulty: Easy 

31. (p. 552) The Eximbank is a part of the WTO's efforts to facilitate trade between nations. FALSE

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

32. (p. 552) American exporters can minimize their risk by purchasing insurance from the Foreign Credit Insurance Association. TRUE

 

Difficulty: Medium 

33. (p. 553) When conventional means of payment are difficult, a firm might turn to countertrade as a means of structuring an international sale. TRUE

 

Difficulty: Medium 

34. (p. 553) Firms use countertrade to trade goods and services for other goods and services when they cannot be traded for money. TRUE

 

Difficulty: Easy 

35. (p. 554) Between 8 and 10 percent of world trade by value is in the form of countertrade. TRUE

 

Difficulty: Medium 

36. (p. 554) Barter is the simplest form of countertrade. TRUE

 

Difficulty: Easy 

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Chapter 15 - Exporting, Importing and Countertrade

37. (p. 554) An offset agreement occurs when a firm agrees to purchase a certain amount of materials back from a country to which a sale is made. FALSE

 

Difficulty: Easy 

38. (p. 555) Switch trading is the direct exchange of goods and/or services between parties without a cash transaction. FALSE

 

Difficulty: Easy 

39. (p. 555) Countertrade contracts may involve the exchange of poor-quality goods that the firm cannot dispose of profitably. TRUE

 

Difficulty: Easy 

40. (p. 556) Unless there is no alternative, large, diverse multinational enterprises should probably try to avoid countertrade deals. FALSE

 

Difficulty: Easy  

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Chapter 15 - Exporting, Importing and Countertrade

Multiple Choice Questions 

41. (p. 540) Which of the following is true of exporting? A. It helps firm achieve economies of scaleB. It creates diseconomies of scaleC. It increases unit costsD. It creates diseconomies of scope

 

Difficulty: Medium 

42. (p. 540) In terms of seeking export opportunities, studies have shown that A. Almost all small firms tend to be proactive about seeking profitable export opportunitiesB. Most large firms tend to be reactive about seeking export opportunitiesC. Most small firms systematically scan foreign markets to see where the opportunities lieD. Many medium-sized and small firms are very reactive

 

Difficulty: Medium 

43. (p. 540) Which of the following is true of reactive firms? A. They may not even consider exporting until their domestic market is saturatedB. They create excess productive capacity and actively hunt for opportunities in foreign marketsC. Almost all large firms fall under this categoryD. They systematically scan foreign markets for profitable export opportunities

 

Difficulty: Hard 

44. (p. 541) Which of the following helps explain why exporters still account for only a tiny percentage of U.S. firms? A. Lack of export opportunities; buoyant demand within U.SB. Tariffs; FDI restrictionsC. Unfamiliarity; intimidation by the complexitiesD. Regulatory burden; barriers to free trade

 

Difficulty: Hard 

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Chapter 15 - Exporting, Importing and Countertrade

45. (p. 541) Japanese exporters get assistance in identifying export opportunities from A. MITIB. The Japanese Outreach ProgramC. GuanxiD. Chaebol

 

Difficulty: Medium 

46. (p. 542) Great trading houses in Japan are called A. KaizenB. Sogo shoshaC. MITID. Gaunxi

 

Difficulty: Easy 

47. (p. 542) Unlike their German and Japanese competitors, U.S. firms are _____ when they see export opportunities. A. Information-disadvantagedB. Money-strappedC. Regulation-boundD. Much better prepared

 

Difficulty: Medium 

48. (p. 542) In terms of international comparisons, which of the following statements is false? A. Japanese firms can draw on the large reservoirs of experience of its export-oriented institutionsB. The United States has been a relatively self-contained continental economy until recentlyC. Many German firms are relatively blind when they seek export opportunitiesD. Japan has long made its living as a trading nation

 

Difficulty: Hard 

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Chapter 15 - Exporting, Importing and Countertrade

49. (p. 543) For U.S. firms, the most comprehensive source of export opportunities information is the A. Small Business AdministrationB. U.S. Department of CommerceC. Federal Trade CommissionD. Foreign embassy

 

Difficulty: Medium 

50. (p. 543) The U.S. Department of Commerce agencies provides the potential exporter with all of these services except A. Matchmaker programsB. Trade events and exhibitionsC. Best prospects listsD. Export subsidies

 

Difficulty: Medium 

51. (p. 543) A "best prospects" list A. Gives the names and addresses of potential distributors in the domestic marketB. Is provided by the United States and Foreign Commercial Service AgencyC. Can provide a firm free, customized market research survey on any productD. Provides information gathering, technical assistance, and export subsidies

 

Difficulty: Medium 

52. (p. 543) A "comparison shopping service" A. Provides information only on servicesB. Is held regularly in major cities worldwideC. Provides names of potential sales representativesD. Has been assembled by the Department of Commerce for 40 countries

 

Difficulty: Hard 

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Chapter 15 - Exporting, Importing and Countertrade

53. (p. 543) The Department of Commerce has a _____ program, in which department representatives accompany groups of U.S. businesspeople abroad to meet with qualified agents, distributors, and customers. A. Best prospectsB. MatchmakerC. Trade eventsD. Comparison shopping

 

Difficulty: Medium 

54. (p. 543) Which of the following statements about the SBA is false? A. It is the most comprehensive source of export opportunities informationB. It employs 10 regional international trade officers throughout the United StatesC. It employs a 10-person international trade staff in Washington, D.CD. It oversees some 850 volunteers to provide one-on-one counseling to active and new-to-export businesses

 

Difficulty: Hard 

55. (p. 543) This is a nationwide group of international trade attorneys who provide free initial consultations to small businesses on export-related matters. A. EMCB. SBAC. ELAND. SCORE

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

56. (p. 543) Through its _____ program, the SBA oversees some 850 volunteers with international trade experience to provide one-on-one counseling to active and new-to-export businesses. A. EMCB. SCOREC. ELAND. L/C

 

Difficulty: Medium 

57. (p. 543) EMCs A. Are import legal assistance specialistsB. Act as the export marketing department for their client firmsC. Serve as the national department for their buyer firmsD. Normally accept one type of export assignment

 

Difficulty: Medium 

58. (p. 543) _____ is an export specialist who acts as the export marketing department or international department for its client firm. A. An EximbankB. An import trading companyC. A sogo shoshaD. An export management company

 

Difficulty: Medium 

59. (p. 544) In theory, the advantage of EMCs is that they A. Provide export subsides to the exporting firmsB. Are not-for-profit organizations, hence provide free serviceC. Are subsidized by the Department of CommerceD. Are experienced specialists who can help the neophyte exporter

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

60. (p. 544) One drawback of relying on EMCs is that A. They are not conversant with the ins and outs of the exporting processB. They have no knowledge of different business moresC. The company can fail to develop its own exporting capabilitiesD. The company is unable to avoid common pitfalls

 

Difficulty: Hard 

61. (p. 545) A firm can increase the probability of exporting successfully by taking which of these steps? A. Avoiding hiring EMCs to lower head countsB. Hiring only home country personnel to build commitmentC. Entering on a small scaleD. Waiting for the export opportunities to come

 

Difficulty: Medium 

62. (p. 547) A key challenge facing export and import financing is A. Limited market opportunitiesB. Lack of export assistanceC. Lack of qualified EMCsD. The lack of trust

 

Difficulty: Medium 

63. (p. 547) Which of the following statements about exporting is false? A. A firm needs to be proactive about seeking export opportunitiesB. Exporting is almost always an end in itselfC. It is important for the exporter to retain the option of local productionD. Localization can lead to greater market acceptance

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

64. (p. 548) Which of the following states that the bank will pay a specified sum of money to a beneficiary on presentation of particular, specified documents? A. A draftB. A bill of ladingC. A letter of creditD. A promissory note

 

Difficulty: Medium 

65. (p. 548) A draft A. Is a document requesting paymentB. Is to the same as a letter of creditC. Is a reciprocal buying agreementD. Gives title to shipped goods

 

Difficulty: Medium 

66. (p. 549) In a letter of credit transaction, the importer secures the letter of credit A. Before product shipmentB. After product shipmentC. From the exporter's bankD. After receiving the product

 

Difficulty: Hard 

67. (p. 549) In a letter of credit transaction, the exporter ships the product A. After the letter of credit is issuedB. Before the letter of credit is issuedC. Upon receipt of paymentD. With the bill of lading

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

68. (p. 549) In a letter of credit transaction, the exporter receives its payment from A. The importerB. The importer's bankC. The exporter's bankD. The government

 

Difficulty: Medium 

69. (p. 549) What is the biggest advantage of using a letter of credit system? A. The exporter is guaranteed pre-export financingB. It allows the importer time to resell the merchandise before requiring paymentC. The trust established, for the importer and exporter, because of a reputable bankD. It guarantees the importer extra funds for other purposes

 

Difficulty: Medium 

70. (p. 549) What is the drawback of using a letter of credit system? A. The exporter is no longer entitled to preexport financingB. The importer no longer trusts the exporterC. The exporter is not guaranteed any paymentD. The importer must pay the bank a fee for the letter of credit

 

Difficulty: Hard 

71. (p. 549) A draft is also known as a A. Bill of attainderB. Bill of exchangeC. Bill of ladingD. Bill of sale

 

Difficulty: Easy 

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72. (p. 549) The person or business initiating a draft is known as the A. BeneficiaryB. DraweeC. MakerD. Trustor

 

Difficulty: Easy 

73. (p. 550) A _____ is payable on presentation to the drawee. A. Time draftB. Bill of ladingC. Sight draftD. Trade acceptance

 

Difficulty: Medium 

74. (p. 550) A _____ allows for a delay in payment. A. Bill of ladingB. Time draftC. Banker's acceptanceD. Sight draft

 

Difficulty: Medium 

75. (p. 550) A banker's acceptance A. Is payable immediately on presentation to the draweeB. Allows a buyer possession of the merchandise without signing a formal documentC. Is a time draft that has been drawn on and accepted by a bankD. Is the same as a sight draft

 

Difficulty: Medium 

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76. (p. 550) The bill of lading serves all of the following purposes except A. It is a receiptB. It is a bank noteC. It is a contractD. It is a document of title

 

Difficulty: Medium 

77. (p. 551) A bill of lading A. Is the same as a letter of creditB. Is received from the importer prior to product shipmentC. Is a financial note issued by a bankD. Gives title to the goods

 

Difficulty: Medium 

78. (p. 552) All of the following are true of the Export-Import Bank except A. It provides total coverage against political risksB. It is an independent agency of the U.S. governmentC. It is also known as EximbankD. It has a direct lending operation

 

Difficulty: Medium 

79. (p. 553) _____ involves trading goods and services for other goods and services when they cannot be traded for money. A. CountertradeB. ForfeitingC. A sight draftD. A time draft

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

80. (p. 553) When conventional means of payment are difficult, costly, or nonexistent, a firm is more likely to use A. A letter of creditB. A time draftC. CountertradeD. A sight draft

 

Difficulty: Medium 

81. (p. 554) The most restrictive form of countertrade is A. Switch tradingB. BarterC. BuybackD. Counterpurchase

 

Difficulty: Medium 

82. (p. 554) Asian firms that did not have access to export credits to finance their international trade after the1997 crisis turned to A. U.S. backed loan paymentsB. Foreign direct investmentC. CountertradeD. Domestic market expansion

 

Difficulty: Medium 

83. (p. 554) When one party agrees to purchase goods and services with a specified percentage of the proceeds from the original sale, and it can fulfill the obligation with any firm in the country to which the sale is being made, it is a(n) A. BarterB. CounterpurchaseC. OffsetD. Buyback

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

84. (p. 555) A firm that uses a specialized third-party trading house in a countertrade arrangement is involved in A. A barterB. A counterpurchaseC. An offsetD. Switch trading

 

Difficulty: Medium 

85. (p. 555) When a firm builds a plant in a country and agrees to take a certain percentage of the plant's output as a partial payment for the contract, the firm is involved in a(n) _____ arrangement. A. CounterpurchaseB. BuybackC. Switch tradingD. Offset

 

Difficulty: Medium  

Essay Questions 

86. (p. 540) Discuss the growth of exporting. What are the factors contributing to the growth pattern? 

The volume of export activity in the world economy is increasing as exporting has become easier. The decline in trade barriers brought about by the GATT and the WTO along with the move toward regional economic integration have significantly increased export opportunities. In addition, modern communication and transportation technologies have alleviated logistical problems associated with exporting.

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

87. (p. 540-541) Why do so many firms take a reactive approach to exporting rather than a proactive approach? 

There are several reasons why firms do not take a proactive approach to seeking export opportunities. One reason is that most firms are unfamiliar with foreign market opportunities, they do not realize how big the potential market is, or where the opportunities are. A second reason why firms take a reactive approach to exporting is because they are intimidated by the complexities and mechanics of exporting to countries where business practices, language, culture, legal systems, and currency are very different from the home market. A third reason for firms not being proactive about exporting is the number of problems neophyte exporters typically face when trying to do business abroad.

 

Difficulty: Medium 

88. (p. 541) What are the typical problems challenging novice exporters when trying to export? 

Novice exporters run into significant problems when first trying to do business abroad. Typically, this sours the companies on future export opportunities. Common pitfalls include poor market analysis, a poor understanding of competitive conditions in the foreign market, a failure to customize the product offering to the needs of foreign customers, lack of an effective distribution program, a poorly executed promotional campaign in the foreign market, and problems securing financing. Furthermore, novice exporters tend to underestimate the time and expertise needed to cultivate business in foreign countries. Few realize the amount of management resources that have to be dedicated to this activity.

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

89. (p. 541-543) Compare and contrast the export assistance provided to German and Japanese companies with that given to American companies. Discuss the implications of the differences between the countries. 

Germany, one of the world's most successful exporting nations, provides assistance through governments agencies, trade associations, and commercial banks to firms seeking export opportunities. In Japan, similar assistance is provided by the Japanese Ministry of Trade and Industry. In addition, many Japanese firms are associated with the sogo shosha, Japan's great trading houses. The sogo shosha have offices all over the world, and they proactively and continuously seek export opportunities for their companies. In contrast, many American firms are relatively blind when they seek export opportunities because they are information disadvantaged. Consequently, because an institutional structure for promoting exports has yet to evolve in the U.S., American firms are at a competitive disadvantage compared to their German and Japanese counterparts.

 

Difficulty: Hard 

90. (p. 543) What information sources are available to American companies seeking information about export opportunities? 

There are several sources of information available to American companies looking for export assistance. The most comprehensive source of information is the U.S. Department of Commerce. Within the Department of Commerce, there are two organizations dedicated to providing businesses with intelligence and assistance for attacking foreign markets: the International Trade Administration and the United States and Foreign Commercial Service Agency. These agencies provide the potential exporter with a "best prospects" list, which gives the names and addresses of potential distributors in foreign markets along with the businesses they are in, the products they handle, and their contact person. The Department of Commerce has assembled a "comparison shopping service" where companies can receive a customized market research survey on a product. The survey provides information on marketability, the competition, comparative prices, distribution channels, and names of potential sales representatives. The Small Business Administration is also a source of information for exporters, providing counseling and legal assistance. Finally, most states have active trade commissions that can be a source of information.

 

Difficulty: Medium 

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91. (p. 543-544) What is an export management company? What are the advantages and disadvantages associated with it? 

An export management company is an export specialist who acts as the expert marketing department or international department for its client firms. An export management company can help new exporters identify opportunities and avoid common pitfalls. However, the quality of export management companies varies. Furthermore, relying on an export management company prevents the firm from developing its own exporting capabilities.

 

Difficulty: Medium 

92. (p. 548-549) Describe the process involved in financing imports and exports using a letter of credit. Why has this system developed? What is the advantage of using this system? 

The letter of credit is at the center of international commercial transactions. A letter of credit is issued by a bank at the request of an importer. The letter of credit states the bank will pay a specified sum of money to a beneficiary, normally the exporter, on presentation of particular, specified documents. The advantage of the system is that it introduces an element of trust into the relationship in that both the importer and the exporter are likely to trust reputable banks even if they do not trust each other.

 

Difficulty: Hard 

93. (p. 549-550) Compare and contrast time drafts and sight drafts. 

Drafts, also known as bills of exchange, are the instruments typically used to effect payment in international trade. There are two types of drafts, sight drafts and time drafts. The sight draft is payable on presentation to the drawee. A time draft allows for a delay in payment - normally30, 60, 90, or 120 days. It is presented to the drawee, who signifies acceptance of it by writing or stamping a notice of acceptance on its face. Once accepted, the time draft becomes a promise to pay by the accepting party. Time drafts are negotiable instruments; that is, once the draft is stamped with an acceptance, the maker can sell the draft to an investor at a discount from its face value.

 

Difficulty: Medium 

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94. (p. 550) Describe the three purposes of a bill of lading. 

The bill of lading is an important document for financing international trade. The bill of lading is issued to the exporter by the common carrier transporting the merchandise. It serves three purposes: it is a receipt, a contract, and a document of title. As a receipt, the bill of lading indicates that the carrier has received the merchandise described on the face of the document. As a contract, it specifies that the carrier is obligated to provide a transportation service in return for a certain charge. As a document of title, it can be used to obtain payment or a written promise of payment before the merchandise is released to the importer. The bill of lading can also function as collateral against which funds may be drawn by the exporter to its local bank before or during shipment and before final payment by the importer.

 

Difficulty: Medium 

95. (p. 552) Discuss the Exim Bank, its goals, and its operations. 

The Exim Bank, otherwise known as the Export-Import Bank, is an independent agency of the U.S. government. Its mission is to provide financing aid that will facilitate exports, imports, and the exchange of commodities between the U.S. and the rest of the world. The bank pursues its mission through various loan and loan-guarantee programs. The agency guarantees repayment of medium and long-term loans U.S. commercial banks make to foreign borrowers for purchasing U.S. exports. It also guarantees to make the commercial banks more willing to lend cash to foreign enterprises. Eximbank also has a direct lending operation under which it lends dollars to foreign borrowers for use in purchasing U.S. exports. It grants loans that commercial banks would not if it sees a potential benefit to the U.S. in doing so. The foreign borrowers use the loans to pay U.S. suppliers and repay the loan to Eximbank with interest.

 

Difficulty: Medium 

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96. (p. 553) What is the Foreign Credit Insurance Association? 

The Foreign Credit Insurance Association (FCIA) is an association of private commercial institutions operating under the guidance of the Export-Import Bank to provide export credit insurance. The FCIA provides coverage against commercial risks and political risks. Losses due to commercial risk result from the buyer's insolvency or payment default. Political losses arise from actions of governments that are beyond the control of either buyer or seller.

 

Difficulty: Medium 

97. (p. 553) Explain what is meant by countertrade. What is the purpose of countertrade? 

When conventional means of payment are difficult, costly, or nonexistent, firms may turn to countertrade as an alternative means of structuring an international sale. Countertrade denotes a whole range of barter-like agreements; its principle is to trade goods and services for other goods and services when they cannot be traded for money. Countertrade can be used when a government restricts the convertibility of its currency to preserve its foreign exchange reserves so they can be used to service international debt commitments and purchase crucial imports.

 

Difficulty: Medium 

98. (p. 553-554) Consider the incidence of countertrade. Where is it most common? 

Countertrade became popular in the1960s as a way for the Soviet Union and the Communist states of Eastern Europe, whose currencies were generally nonconvertible, to purchase imports. During the1980s, the practice became popular in many developing nations that lacked the foreign exchange to purchase necessary imports. Estimates of the percentage of world trade covered by some sort of countertrade agreement range from highs of 8 and 10 percent by value to lows of around 2 percent. In the tight monetary regime that followed the crisis in 1997, many Asian firms found it very difficult to get access to export credits to finance their own international trade. Thus they turned to the only option available to them—countertrade.

 

Difficulty: Medium 

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Chapter 15 - Exporting, Importing and Countertrade

99. (p. 554) What is the simplest form of countertrade? Why are firms reluctant to engage in this type of arrangement? 

The simplest form of countertrade is barter. Barter is the direct exchange of goods and/or services between two parties without a cash transition. Barter is not common because of the challenges it presents to the parties involved. In particular, if goods are not exchanged simultaneously, one party ends up financing the other for a period. Moreover, firms engaged in barter run the risk of having to accept goods they do not want, cannot use, or have difficulty reselling at a reasonable price.

 

Difficulty: Medium 

100. (p. 554-555) Compare and contrast counterpurchase agreements and offset arrangements. Why might an exporter prefer an offset to a counterpurchase deal? 

A counterpurchase agreement is a reciprocal buying agreement that occurs when a firm agrees to purchase a certain amount of materials back from a country to which a sale is made. An offset is similar to a counterpurchase insofar as one party agrees to purchase goods and services with a specified percentage of the proceeds from the original sale. The difference is that this party can fulfill the obligation with any firm in the county to which as sale is being made. This type of arrangement gives an exporter greater flexibility to choose the goods it wishes to purchase.

 

Difficulty: Medium 

101. (p. 555) Explain how switch trading works. 

Switch trading refers to the use of a specialized third-party trading house in a countertrade arrangement. When a firm enters a counterpurchase or offset agreement with a country, it may receive counterpurchase credits that can be used for purchasing goods from that country. Switch trading occurs when a third-party trading house buys the firm's counterpurchase credits and sells them to another firm that can better use them.

 

Difficulty: Medium 

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Page 27: International Business Quiz

Chapter 15 - Exporting, Importing and Countertrade

102. (p. 555) Discuss the idea of compensation or buybacks as they relate to countertrade. Provide an example of a buyback arrangement. 

When a firm builds a plant in another country - or supplies technology, equipment, training, or other services to the country - and agrees to take a certain percentage of the plant's output as partial payment for the contract, a buyback agreement has been reached. Buyback agreements are a form of countertrade. For example, Occidental Petroleum negotiated a deal with Russia under which Occidental would build several ammonia plants in Russia and, as partial payment for their work, would receive ammonia from the plant over a 20-year period.

 

Difficulty: Hard 

103. (p. 555) What is the main attraction of countertrade? 

The main attraction of countertrade is that it can give a firm a way to finance an export deal when other means are not available. Many developing nations have problems raising the foreign exchange necessary to pay for imports. Countertrade may be the only option available when doing business in these countries. Even when other options exist many countries prefer countertrade to cash deals.

 

Difficulty: Medium 

104. (p. 555-556) Why might a firm avoid countertrade? 

There are several reasons why a firm might avoid countertrade. Countertrade contracts may involve the exchange of unusable or poor-quality goods that the firm cannot dispose of profitably. In addition, even if the goods it receives are of high quality, the firm still needs to dispose of them profitably. Countertrade requires the firm to invest in an in-house trading department dedicated to arranging and managing countertrade deals in order to maintain a profit. These new departments can be expensive and time-consuming.

 

Difficulty: Medium 

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Page 28: International Business Quiz

Chapter 15 - Exporting, Importing and Countertrade

105. (p. 556) What type of firm is most likely to engage in countertrade? Why? 

Countertrade is most attractive to large, diverse multinational enterprises that can use their worldwide network of contacts to dispose of goods acquired in countertrading. Unless there is no alternative, small and medium-sized companies should probably avoid countertrade deals because they lack the worldwide network of operations that may be required to profitably utilize or dispose of goods acquired through them.

 

Difficulty: Hard 

15-28