28
2020 MEDIA-INFORMATION 8 GERMAN ISSUES AND 3 ENGLISH ISSUES EACH YEAR PLATFORM FOR SUPPLIERS TO THE INTERNATIONAL FURNITURE INDUSTRY EIN UNTERNEHMEN IM VINCENTZ NETWORK INTERNATIONAL FUNITURE PRODUCTION

INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

  • Upload
    others

  • View
    7

  • Download
    0

Embed Size (px)

Citation preview

Page 1: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

2020 MEDIA-INFORMATION

8 GERMAN ISSUES AND 3 ENGLISH ISSUES EACH YEAR

PLATFORM FOR SUPPLIERS TO THE INTERNATIONALFURNITURE INDUSTRY

EIN UNTERNEHMEN IM VINCENTZ NETWORK

INTERNATIONAL FUNITURE PRODUCTION

Page 2: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

2

n An innovative industry requires an innovative network: print, online, digital magazines, a daily updated web-presenta-tion, newsletter, Facebook, Xing, a Youtube channel, events –„möbelfertigung“ sees media change as an opportunity to net-work even more closely with its target group. We must and want to be where our readers are and have therefore set ourselves the goal of providing you with high-quality B2B information on all channels.

n The heart of the network for furniture suppliers is our print ma-gazine. Up-to-date, packed with influential facts, opinions, exclu-sive and bilingual, the German and English print editions are the must read for entrepreneurs and managers of the international furniture industry and its suppliers, woodworking machinery and handicrafts.

n As the opinion leader of the furniture industry, however, we want to have sovereignty of interpretation on all channels and at the same time provide all advertisers a wide range of communication offerings. Only with „möbelfertigung” you can put together indivi-dual and cross-media communication packages and thus reach your target group unerringly and without coverage loss.

n The figures speak for themselves and underline the leading posi-tion of the „möbelfertigung“ network. Through all channels, the network generates more than 1.8 million B2B contacts per year, which advertisers can activate with their messages. This enables „möbelfertigung“ to provide Lead Management at its best!

n Talk to us about how we can help you with your „Pains and Gains“, to meet your challenges and goals in the best possible way and effectively support you. Because we bring business together – 1.8 million times a year.

THE MAIN TOPICS ARE:

n Automation

n CAD / CAM

n Craft

n Craft tools

n Commercial vehicles

n Ecology/sustainability

n Fire protection

n Fittings

n Industry 4.0

n Lighting

n Lightweight construction

n Logistics

n Machinery

n Printing

n Production & furniture technology

n Raw materials

n Shop and interior fittings

n Software

n Storage & conveyor technology

n Surfaces and materials

2

WE BRING DECISION-MAKERS TOGETHER –THE INDUSTRY NETWORK FOR FURNITURE SUPPLIERS

Page 3: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

Sources: IVW, Leserstruktur-Analyse 2018, Evalanche-Webtracking, IVW-Online, Facebook, Xing, Google Analytics

PARTNERS OF „MÖBELFERTIGUNG“

MailandPoznan

THE NETWORK IN NUMBERS

2.217.439 CONTACTS

TOTAL REACH PER YEAR

274.101Newsflash

680.422Page Impressions

2.393Facebook

441.069Newsletter

+ Events500 decision-makers

at the FHV-events

293.200Print

3.801Xing-Follower

196.953Standalone Newsletter

325.000digital Magazines

Page 4: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

4

Advertising SalesHans-Christian Hahn (Administration)phone: +49 40 63 20 18-43 e-mail: [email protected]

Advertising SalesBeate Wulf phone: +49 40 63 20 18-12 e-mail: [email protected]

Advertising coordinationClaudia Höfner phone: +49 40 632018-41 e-mail: [email protected]

ADRESS OF THE PUBLISHERFerdinand Holzmann Verlag in Vincentz Network GmbH & Co. KG, HannoverWeidestraße 120a, 22083 Hamburg P.O. Box 76 02 59, 22052 Hamburg phone: +49 40 63 20 18-0 fax: +49 40 630 75 10 Internet: www.moebelfertigung.com e-mail: [email protected]

CONTACTS ADVERTISING SALES

DIRECTOR OF THE COMPANYJonas Vincentz

YEAR & FREQUENCY OF ISSUES35th year 2020. 8 german issues a year + 3 english issues

SUBSCRIPTION RATE Annual subscription Print & Digital (german) 119.00 € plus VAT + postageAnnual subscription of english issues 20.90 € plus VAT + postage

4

Sales Manager OnlineChristoph Pacholski phone: +49 40 632018-38e-mail: [email protected]

Page 5: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

5

CONTACTS EDITIORIAL STAFFEditor in chief & Managing Editor Tino Eggert phone: +49 40 632018-31 e-mail: [email protected]

Editorial staffSebastian Hahnphone: +49 40 632018-63 e-mail: [email protected]

Editorial staffTobias Lorenz phone: +49 151 68962577 e-mail: [email protected]

Editorial staff (Administration)Stefan Müller phone: +49 40 632018-53 e-mail: [email protected]

Editorial staffDoris Bauer phone: +49 6361 4590760 e-mail: [email protected] Damian-Kreichgauer-Straße 1, 67806 Rockenhausen

EDITORIAL DEPARTMENTMünster: Rita Breer, Am Eschhuesbach 49, 48341 Altenberge phone: +49 2505 94 98 21 fax: +49 2505 94 98 22 e-mail: [email protected]

Benelux: Frances van der Steen, Radboutstraat 15, NL-3962 DB Wijk bij Duurstede phone: +31 6 536 77 358 e-mail: [email protected]

Hamburg-Oststeinbek: Brombach & Partner, Yvonne Brombach, Bergstraße 12d, 22113 Oststeinbek phone: +49 40 71 37 09 53 fax: +49 40 71 37 09 52 e-mail: [email protected]

PUBLISHING OFFICESFrance: DEF & COMMUNICATION 48, boulevard Jean Jaurès, F-92110 Clichy phone: +33 1 47 30 71 80 e-mail: [email protected]

China: TechTie Business Solutions GmbH, Viktoria Harder, Annastr. 61, 41836 Hüchelhoven phone: +49 2462 7770084 e-mail: [email protected]

CONTACTS

Page 6: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

6

PRINTUp-to-date, packed with influential facts, opinions, exclusive, bilin-gual; möbelfertigung is the leading trade magazine for suppliers and buyers of materials and components for the European furniture in-dustry and woodworking machinery, it is the must read for the deci-sion makers and senior managers of the entire business community.

möbelfertigung editors report on upcoming market trends. Topics: automation, Industry 4.0, CAD/CAM, commercial vehicles, hardware and fittings, lightweight materials, surface materials, production tools and machinery, materials, craft tools, production technolo-gy, logistics, lighting, resources, design, IT, raw materials, ecology/sustainability. There is no other trade journal conveying such a wide range of opinion and information drawn from the industry’s decision makers.

möbelfertigung reports are based on well-researched data, hard facts and background information. Reports focus on clearly defined industrial sectors, with market analyses, overviews of the main play-ers and their respective markets, supported by graphical presenta-tion.

There are five industry issues each year synchronised with the cycle of furniture industry trade fairs and technical innovation. With the three craft special issues each year we prepare the targeted topics for the small and medium-sized craft industries engaged in series production for furniture manufacturers and interior completion.

möbelfertigung works in close partnership with the key trade fairs where we are represented on-site by staff members – worldwide.

Page 7: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

7

CIRCULATION Copies, second quarter of 2019: Print run 8.500 CopiesActual distribution (TvA) 6.637 Copies

TARGET GROUPSFurniture industry: manufacturers of home furniture; bedrooms; kitchens; upholstery; office furniture; Large-scale craft-industry manufactures 33,0 %

Suppliers to wood and furniture industries: manufacturers of wood-based materials; manufacturers of hardware and fittings, surface materials manufacturers; service businesses and their suppliers 23,0 %

Building interior completion companies, Carpenters, cabinetmakers, planning bureaus, shop fitting designers, architects, timber trades, wood technicians 27,0 %

Woodworking and processing industries, manufacturers of tools and machinery 15,0 %

Woodworking industry trade associations; institutes of higher education; students 2,0 %

Actual distribution 100,0 %

n Full market coverage: möbelfertigung is close to market and rea-ches decision makers amongst suppliers to the furniture industry, woodworking machinery manufacturers, furniture and kitchen ma-nufacturers, architects, designers, the building interior completion industries, professional craftsmen, their suppliers, architects, shop and interior designers and institutes of higher education.

n IVW-audited and targeted readership: Our English language edition ensures perfect international distribution and readership including leading trade fairs world-wide.

n Advertising guaranteed to be highly effective: Expertly written editorial specials and multi-page focus reports in a unique layout creates the ideal opportunities for presenting your products.

n möbelfertigung is distributed world-wide as an e-magazine to furni-ture industry decision makers. The e-magazine contains some inno-vative features, i.e. the magazines’ advertisements are linked directly with the costumers website.

n In 35 years of experience möbelfertigung has become the reading es-sential for the furniture industry and its suppliers.

n Our in-house publishing team provides individual, carefully targe-ted and optimised advice on all aspects of your media plan.

n möbelfertigung has the unique advantage of a close working relation-ship with other furniture industry trade magazines from F. Holzmann Publishing House incl. möbel kultur, arcade, LifeSTYLE & der küchen-profi, creating valuable synergy for our readers and advertisers alike.

AWARDmöbelfertigung is produced to a very high editorial standard, combined with a refreshing layout and is distributed to a continually up-dated selected interna-tional readership. In 2008, the Deutsche Fachpresse – the national trade association of German trade journal publishers – placed möbelfertigung on the Industrial and Technical trade journal award shortlist, thereby grading it as one of Germany’s three best trade journals.

WHY YOU SHOULD ADVERTISE IN MÖBELFERTIGUNG

CIRCULATION

Page 8: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

8

SUBJECT SCHEDULE

SPECIAL XYLEXPOAt Xylexpo the world’s top manufacturers of timber processing and woodwor-king machinery will demonstrate products showing the way to more efficient production. Also, all the new products, trends and innovation from Milan.

ZOW-REPORTThe results from this coal-face trade show at the heart of the German furniture industry. All the latest hardware and fittings, lighting, decors, surface treatment, materials, adhesives, laquers and paints.

SPECIAL: REPORT HOLZ-HANDWERKAll the new products and trends from this mega-trade-fair in Nuremberg; in a special large additional publication! Woodworking machines, electrical tools, software, IT, fittings/systems, surfaces/materials, paints, oils, adhesives.Special print! Increased print run and selective distribution!

SPECIAL: REPORT EUROSHOPThese materials, lights and systems provide shopping experiences.

SPECIAL ZOWGermany’s leading regional suppliers’ trade fair, at the heart of the German furniture industry. Increased print run and selective dis-tribution!

SPECIAL EUROSHOP The worldwide most important trading fair becomes more and more significant for the supplier. It’s about how brands and products are drew

SPECIAL SECTION INDUSTRY 4.0/AUTOMATIONThe industry‘s top topic: networked production. Concepts, products, strate-gies for efficient batch size quantity one production.Preview Logimat: How internal material flow and IT control from procurement to production and delivery are efficiently optimized.Light + Building: Major preview of the world‘s leadingtrade fair for lighting and building technology.

Intralogistics/material flow/process managementThe highlights of Logimat. In this way, internal material flow, IT control from procurement to production to delivery are efficiently optimized.Preview DrupaTrade fair follow-up reports: Light + Building, Salone del Mobile & Eurocucina, Paintexpo.

Holz-Handwerk: The latest trends and innovation in the timber and woodworking industries, from sawing and sanding machinery to electrical tools, suction and exhaust systems.PLUS: What furniture suppliers offer in the segments fittings/systems, surfaces/materials, software, IT, paints, oils and adhesives for carpenters and joiners.

CORE SUBJECTS IN EACH ISSUE: Surfaces/Materials, Hardware and Fittings, Woodworking machinery, Networked manfacturing

CRAFT INDUSTRIES-SPECIAL FOR TIMBER AND WOODWORKING INDUSTRIES, PROFESSIONAL CRAFT TRADES, BUILDING INTERIOR COMPLETION, SHOP FITTING

SPECIAL DECOR + SURFACESDecor trends 2020/2021. The main advances in decors, edge-banding, surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface technologies: presses, grinding, paint finishing etc.PLUS: Major overview of decor printers and surfaces treatmentspecialists.Special print! Increased print run and selective distribution.

Main issue for Holz-Handwerk and Fensterbau Frontale

SPECIAL SECTION EXTRACTION AND SUCTION TECHNOLOGYThe systems combining high power with energy efficiency. Current trends and developments.Fire protection in production:These systems and products secure your business.Green SuccessSustainability, resource conservation, energy efficiency, ecological con-cepts, strategies, materials, manufacturing concepts.

1 202028. Jan.

Advertising Deadline: 08.01.2020

2 202010. March

Advertising Deadline: 18.02.2020

3 202019. May

Advertising Deadline: 24.04.2020

4 202013. July

Advertising Deadline: 19.06.2020

*

Full English language edition: Everything you need to know about North America’s leading trade fair for machineryand furniture industry supplies. Produced to the high editorial standards you would expect from a German trade journal.

to attention. Shopfitting & store-design, lights, fittings/systems, new materials, surfaces and technologies. Special print! Increased print run and selective distribution! Exclusive special layout.

TREND PANEL 2020The factors determining or changing the furniture business in 2020 - hardware and fitting strategies and products, also with lighting, sur-faces, woodworking machinery, IT, Software, digitalization, logistics, adhesives, paints and lacquer.

T&S 20203. August

Trade fair follow-up reports: Domotex, Imm Cologne, ZOW.

Commercial vehicles: User experience, current models and developements, vehicle equipment and installations.

HUGE FAIR-ISSUE

HUGE FAIR-ISSUE

HUGE FAIR-ISSUE

HUGE FAIR-ISSUE

HUGE FAIR-ISSUE

Fensterbau Frontale: New products from the leading internatio-nal trade fair in Nuremberg in a large special section.Increased print run and selective distribution! SPECIAL SECTION SHOPFITTINGBest presentation of brands and products.

SPECIAL SECTION IWF ATLANTAAmerica invests and thus offers great sales opportunities. The top trade fair in North America for machinery and suppliers; with all the key players. Timber processing and wood working machinery, fittings/furniture technology, surfaces/materials, software & IT.Xylexpo-ReportEfficient production tomorrow! New products from the Milan trade fair.

Page 9: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

9 EDITORIAL PLAN

CRAFT INDUSTRIES-SPECIAL FOR TIMBER AND WOODWORKING INDUSTRIES, PROFESSIONAL CRAFT TRADES, BUILDING INTERIOR COMPLETION, SHOP FITTING

SPECIAL BAUThe world’s top trade fair for architecture, systems and materials: We suggest which exhibitors must be on your list of stands to visit, and which new products you must see.

SPECIAL SECTION CNC- & CAD-CAM TECHNOLOGYPrecision working with fixed machinery.

SPECIAL SECTION SOFTWARE & ITTools, which make the industry more efficient, productive and flexible: Designsoftware for furniture, Online Configurators in Check, digital recor-ding of orders, programs for the special sector, efficient dataflow, invoicing etc. The craft in the internet.PLUS: The big overview of software vendors.

SPECIAL SICAM ITALYNews, trends & innovation for and from Italy.SPECIAL PART OFFICE & NEW WORKHuge preview of the world‘s leading trade fair Orgatec. The office landscape of tomorrow - living and working spaces merge in this way. Products and practical examples for Office and Co-Working Spaces.Building with woodWhat possibilities the sustainable material offers.

SPECIAL MATERIALS + SURFACESPan-industry view: innovative materials, veneers, surfaces, minerals, man-made composites, boards,adhesives, leather, fabrics, textiles. In check: technologies, products, news and services.PLUS: A large overview of contract manufacturers and service providers: What Erform, Hunger, Knübel and Co. offer and do.Special print! Increased print run and selective distribution.

EXTRA: THE BIG TRADE FAIR CALENDAR FOR 2021

SPECIAL SECTION BOARD CUTTING SYSTEMSNew models combine gentle processing with efficient operation.Special BauPreview of the world’s top trade fair for architecture, systems and materials.Report SicamPreview Domotex and Imm Cologne

SPECIAL HARDWARE AND FITTINGSBetter function equals more value. The systems that add value to furniture.PLUS: Latest developments in the future segments Smart Home and Micro-Living.

SPECIAL LIGHTINGHow do OLEDs, LEDs and lighting control systems enhance furniture, kitchens and living spaces?

SPECIAL CAD/CAM 2020The top systems for effective cutting of fabrics, composites and leather. Software for optimum use of materials and efficient business processes.PLUS: The exclusive overview of CAD/CAM specialists.

Online Configurators in CheckIn-house exhibitions of the machine specialists

5 202014. Sept.

Advertising Deadline: 19.08.2020

6 20205. Oct.

Advertising Deadline: 11.09.2020

7 202018. Nov.

Advertising Deadline: 23.10.2020

8 20209. Dec.

Advertising Deadline: 13.11.2020

*

*plus english issue

CRAFT INDUSTRIES-SPECIAL FOR TIMBER AND WOODWORKING INDUSTRIES, PROFESSIONAL CRAFT TRADES, BUILDING INTERIOR COMPLETION, SHOP FITTING

ALL ABOUT THE INDIVIDUAL KITCHENWith these products, carpenters and joiners fulfil the individualisation wishes of their customers: Hardware and furniture fittings, lighting, Surfaces, materials, timber processing and woodworkingmachinery, foil, CAD-systems, software, paints and lacquer, adhesives, faucets and sinks.Huge issue for küchenmeile East Westphalia

• Big Player Strategies • Current trends and products: hardware and furniture fittings, materials and surfaces,timber- and woodworking machinery, automation technology, IT and logistics• Trade fair highlights from the first half of 2020

Advertising Deadline: 13.07.2020

SPECIAL LEIGHTWEIGHT CONSTRUCTIONAnalysis: from the machine to finished product - Who makes what? Who has chosen which technology? More function within the board. New options for the designer.

Motek StuttgartThe leading trade fair for production technology, assembly automation, feeding technology, rationalisation through handling technology and industrial handling.

SPECIAL SECTION SHOPFITTINGBest presentation of brands and products.Special print and special layout.Modern interior-door-trendsMaterial, design & function, fire protection.Preview IAA Commercial VehiclesNew models, electric mobility, autonomous driving, fleet management.

IAA Commercial Vehicles ReportSmall vans, panel vans, Van & Co: What offer the leadingvehicle manufacturers on new models that make the craft mobile?Modern interior-door-trendsMaterial, design & function, fire protection.Surface treatmentLacquers, oils, adhesives and machines.

HUGE FAIR-ISSUE

see p. 14

HUGE FAIR-ISSUE

SPECIAL SECTION SHOPFITTINGBest presentation of brands and products. Special print and special layout.

SPECIAL SECTION: ELECTRIC POWER TOOLSSmall, big battery power, even more handy: these power tools make the craft even more efficient. PLUS: The providers score points with these services.

Page 10: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

10

SPECIALSThe specials of the möbelfertigung are perfectly adapted to the development cycles and events of the furni-ture industry.All specials achieve complete market co-verage in the entire industry. Each special is distributed as an integral part of the respective issue of möbelfertigung plus an attractive additional edition throughout the entire year.

MAY MAY MAY MAY JULY JULY

Special XylexpoThe huge exhibition edition of the

Milan top event. In this way, production will become even

more efficient tomorrow. The in-novations of the global players.

Report Holz-Handwerk*Major special part:

The highlights of the top event in Nuremberg.

Report EuroShopThe highlights

of the top event from Düsseldorf.

Report ZOWThe highlights

of the top event in Bad Salzuflen.

Special decors + surfaces*

The decor trends for 2021. What the new surfaces can do.

The machine innovations in digital printing.

Sonderteil IWF AtlantaOpportunities in the growth market of the USA. All about

North America‘s most important supplier fair.

JANUARY JANUARY JANUARY JANUARY MARCH

Special ZOWThe large trade fair edition of the

most important regional trade fair in Germany. Innovations from smaller companies enhance the

value of the furniture. This is where the decision is made as to what will be shown in terms of design and technology at the

autumn trade fairs.

Special EuroShop*That’s how to draw attention to

brands and products. These lighting systems ensure the right product presentation.

The shopfitting trends in terms of design, materials and technical

systems.

Trend panel 2020 A look outside the box: trends

shape the world and thus also the furniture industry.

To the point: Opinion leaders of the industry explain what’s hot.

Trends published in an attractive special layout.

Special section Industry 4.0/Automation

The industry‘s top topic: networked production. Concepts, products, strategies for efficient batch size quantity one produc-

tion. These are the right partners on the way to industry 4.0.

Special Holz-Handwerk & Fensterbau/Frontale

Innovations and trends in the wood working industry.

The tools and machines make the trade fit for the Future. The news

from window, door and facade construction.

KOPIERSCHUTZBIG PLAYER BILDEN EINHEITGEGEN PRODUKT-PIRATERIE

LAMIGRAF/BMKSTEIGERN MIT KOOPERATION DIE WETTBEWERBSFÄHIGKEIT

MINK/ROTODEKORDEKORDRUCK PER BÜRSTE OPTIMIEREN

Foto

: Sav

iola

PARTNERSCHAFTEN WERDEN ESSENZIELL

EINZELKAMPFERHABEN KEINE ZUKUNFT

international furniture production

INTERPRINT: DER NÄCHSTE SCHRITT IM DIGITALDRUCK MAFI: DESIGN-UPGRADE FÜR VIEL-FLIEGER IST METZ: PUNKTET MIT NEUEN TECHNOLOGIEN HARO: DESIGNFUSSBODEN FÜR TEMPO-FREUNDE DIE GROSSE ÜBERSICHT: DEKOR- UND WERKSTOFFSPEZIALISTEN AUF EINEN BLICK

DEKOREinternational furniture productioninternational furniture production

S P E C I A L

Page 11: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

11

OCTOBER NOVEMBER NOVEMBER DECEMBER DECEMBER DECEMBER8/2016

S P E C I A L

BESCHLÄGE & LICHT

BESCHLÄGE & LICHT

KÜCHENTRENDS: DIE MATERIALVIELFALT WÄCHST WEITER SMART HOME: ELEKTRA FEILTAN LICHTSTEUERUNGEN FÜR DIGITAL NATIVES HÄFELE:GANZHEITLICHE KONZEPTE FÜR DEMENZ-ZENTRUM D-BESCHLAG: INNOVATIVE BELEUCHTUNG BIETET DIE GRÖSSTEN POTENZIALE

KÜCHE FORDERT INDIVIDUELLERE DETAILS

Foto

: Kes

sebö

hmer

KAMPF UM NOCH MEHR

international furniture production

ATLÉTICO MADRIDNEUES STADION LEUCHTETIN 16 MILLIONEN FARBEN

GRASSMASSIVES INVEST IN LOGISTIK

BEFEUERT GLOBALES WACHSTUM

GRASSMASSIVES INVEST IN LOGISTIK

BEFEUERT GLOBALES WACHSTUM

ATLÉTICO MADRIDNEUES STADION LEUCHTETIN 16 MILLIONEN FARBEN

PROBLEMLÖSERCLEVERE FEATURES MACHEN

ITALIANA FERRAMENTA STARK

PROBLEMLÖSERCLEVERE FEATURES MACHEN

ITALIANA FERRAMENTA STARK

4/2015S P E C I A L

CAD/CAMinternational furniture production

CAD/CAM-TECHNIK IMMER RAFFINIERTERCAD/CAM-TECHNIK IMMER RAFFINIERTER

POLSTEREFFIZIENT PRODUZIERENEFFIZIENT PRODUZIEREN

BILANZIELL RESTRUKTURIERT COMMERZBANK MACHT 2D GRUPPEHANDLUNGSFÄHIG – UND ATTRAKTIV FÜR KÄUFER

EIN MILLIARDEN-KONZERN GIBT WARUM REHAU JETZT AUCH OBERFLÄCHEN PRODUZIERT

KOMPLEXER & SCHNELLERSANDVIK SCHLIESST DIGITALE ANGEBOTSLÜCKE

MEILENSTEIN: SCHATTDECOR FEIERT 20 JAHRE POLEN AUTHENTISCH: EICHE BLEIBTDAS TRENDDEKOR ANGESAGT: GRÜN UND GELB INTERPRINT: VON STYLISH ÜBERROCKIG BIS LIEBENSWERT GROSSE ÜBERSICHT: DEKOR- & HOLZWERKSTOFFSPEZIALISTEN

Foto

: Pfle

ider

er POLSTER

KOMPLEXER & SCHNELLERSANDVIK SCHLIESST DIGITALE ANGEBOTSLÜCKE

EIN MILLIARDEN-KONZERN GIBT WARUM REHAU JETZT AUCH OBERFLÄCHEN PRODUZIERT

BILANZIELL RESTRUKTURIERT COMMERZBANK MACHT 2D GRUPPEHANDLUNGSFÄHIG – UND ATTRAKTIV FÜR KÄUFER

MEILENSTEIN: SCHATTDECOR FEIERT 20 JAHRE POLEN AUTHENTISCH: EICHE BLEIBTDAS TRENDDEKOR ANGESAGT: GRÜN UND GELB INTERPRINT: VON STYLISH ÜBERROCKIG BIS LIEBENSWERT GROSSE ÜBERSICHT: DEKOR- & HOLZWERKSTOFFSPEZIALISTEN

Office & New WorkThis is what the office of

tomorrow looks like. Highlights from the Co-working spaces.

Preview: the innovations the Orgatec.

Special BauHuge preview of the world‘s

leading trade fair. Innovations and interdisciplinary

solutions. Systems and materials for archi-

tects and interior designers.

Special Section Power Tools

Even more handy, even more powerful.

With these power tools you achieve more efficiency.

The services of the suppliers.

Special fittings & lighting

More comfort: These systems improve the furniture.

Design highlights from the field of decorative handles.

This is what the new lighting systems offer.

Special CAD-CAMNew systems offer even more

effective cutting. Software for optimal material utilization.

The offer of CAD/CAM specialists.

Special BauPotentials of interior design for

the furniture industry. Major preview of the world‘s

leading trade fair. Innovations and interdisciplinary

solutions.

JULY SEPTEMBER SEPTEMBER SEPTEMBER OCTOBER OCTOBER2/2014

Foto

: Pfle

ider

er

SPECIAL

international furniture production

GREEN SUCCESS 2018

ROHSTOFFRALLYE UND FINANZKAPRIOLEN

FLEXIBILITÄTSICHERT UMSÄTZE

REVOLUTIONKLEIBERIT ZUM DURCHBRUCHBEI HOTCOATING

EXKLUSIV & INTIMMICHAEL EGGER ZU VISIONENUND ZUKUNFTSPLÄNEN

ZUKUNFTSFÄHIGHOMAG MACHT DIEFERTIGUNG VON RECOR FIT

ROHSTOFFRALLYE UND FINANZKAPRIOLEN

SICHERT UMSÄTZEFLEXIBILITÄT

ZUKUNFTSFÄHIGHOMAG MACHT DIEFERTIGUNG VON RECOR FIT

REVOLUTIONKLEIBERIT ZUM DURCHBRUCHBEI HOTCOATING

EXKLUSIV & INTIMMICHAEL EGGER ZU VISIONENUND ZUKUNFTSPLÄNEN

KONZENTRATION: ZAHL DER DEKORPAPIER-ANBIETER SINKT EGGER: VERBINDET

LEICHTBAU- UND KLICK-MÖBEL-TECHNOLOGIE EVONIK INDUSTRIES: DIFFERENZIEREN

MIT PLEXIGLAS RAUCH: MICHAEL STIEHL ÜBER LEICHTBAU ÜBERSICHT: LOHNFERTIGER

S P E C I A L

Italieninternational furniture production

ZULIEFERER IN FINETUNINGZULIEFERER IN FINETUNING

MÖBEL-TECHNIKFÜR BELLA ITALIAFÜR BELLA ITALIA

BILANZIELL RESTRUKTURIERT COMMERZBANK MACHT 2D GRUPPEHANDLUNGSFÄHIG – UND ATTRAKTIV FÜR KÄUFER

EIN MILLIARDEN-KONZERN GIBT WARUM REHAU JETZT AUCH OBERFLÄCHEN PRODUZIERT

KOMPLEXER & SCHNELLERSANDVIK SCHLIESST DIGITALE ANGEBOTSLÜCKE

MÖBEL-TECHNIK

KOMPLEXER & SCHNELLERSANDVIK SCHLIESST DIGITALE ANGEBOTSLÜCKE

EIN MILLIARDEN-KONZERN GIBT WARUM REHAU JETZT AUCH OBERFLÄCHEN PRODUZIERT

BILANZIELL RESTRUKTURIERT COMMERZBANK MACHT 2D GRUPPEHANDLUNGSFÄHIG – UND ATTRAKTIV FÜR KÄUFER

MEILENSTEIN: SCHATTDECOR FEIERT 20 JAHRE POLEN AUTHENTISCH: EICHE BLEIBTDAS TRENDDEKOR ANGESAGT: GRÜN UND GELB INTERPRINT: VON STYLISH ÜBERROCKIG BIS LIEBENSWERT GROSSE ÜBERSICHT: DEKOR- & HOLZWERKSTOFFSPEZIALISTEN

Messe-Vorschau

SICAMMesse-

VorschauSICAM

Green SuccessMegatrend sustainability. Scoring points with these

materials in furniture construction.

Adhesives and lacquers completely ecological.

Individual kitchenCarpenters and joiners

convince their customers with these products.

New lighting systems for the kitchen.

Design highlights when it comes to worktops.

Software & ITEverything for

the digitalization of crafts. Software providers in check. The best tools for furniture

planning.

IAA commercial vehiclesThe huge exhibition edition

of the mega-event. The new models for the trade.

What can the new electric models do?

Special Sicam Italy

The major trade fair edition of the top event 2020 of the

supplier industry. The surface and decor trends of

the design location. The big analysis of the Italian

market.

Special Materials & Lightweight

Construction*Innovative materials at a glance. Lightweight construction offers this design and these functions.

An overview of the range of contract manufacturers and

service providers.

*special edition

Page 12: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

12

möbelfertigung CRAFT AND INTERIOR CONSTRUCTIONDo you need to reach cabinetmakers, joiners or carpenters; or does your craft-industry business wish to publicise its range of products and ser-vices? Then use the platform on offer from publishers Ferdinand Holzmann Verlag on which to present your new products, strategies or services.Our specialist möbelfertigung trade publication craft industries Special is produced three times a year to serve this market.The möbelfertigung craft industries special reaches:• Cabinetmakers, joiners and carpentry craft industry guilds, e. g. the TOPA Team, Netzwerk Holz and Meisterteam• Craft furniture industry companies with series production, professional furniture manufacturers and building, e. g. Kowa Holzbearbeitung,

Lehschatec• Decision-makers in the European supplies industry , e. g. Blum, Egger, Häfele, Hettich, Pfleiderer, Würth• woodworking machinery manufacturers, e. g. Altendorf, Felder, Holz-Her, Homag, Ima, Kündig, Hans Weber, Weinig• manufacturers of home furniture, kitchens and office furniture, e. g. Assmann, Hülsta, Interstuhl, Nobilia, Rauch• Architects, designers and high-class building interior completion businesses, e. g. Kiess Innenausbau, Wohnen+Erleben plus selected members of the BDIA Federation of German Interior Architects (BDIA)• selected members of the dlv – shopfitting network and BDA – Association of German Architects• specialist suppliers of timber and hardware fittings as partners to cabinet makers and building interior completion trades, via leading trade organisations such as Carl Götz, Holzland, Klöpfer Holz, Layer-Großhandel, Ostermann, Würth und ZEG

CRAFT TRADE AND INTERIOR FINISH SPECIAL – MARCH 2020PRE-FAIR ISSUE FOR HOLZ-HANDWERK AND FENSTERBAU FRONTALE IN NUREMBERGWith analysis, reports, product news. The latest trends and innovation in the woodworking trade and industries, from saws to sanding and grinding machinery, edge-banding and exhaust and dust extraction systems to elect-rical tools, Door and window manufacturing, Software and the Highlights of Industry 4.0/ networked production. Plus: the hardware fittings and systems, materials and surfaces that make craft trades and industry competitive. In addition: Special section on shopfitting. The highlights from Domotex in Hannover, Imm Cologne, ZOW.

Publication date: 10.03.2020Advertising deadline: 18.02.2020This issue will also be available at the Holz-Handwerk and Fensterbau/Frontale trade fairs.

Page 13: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

13

CRAFT TRADE AND INTERIOR FINISH SPECIAL – SEPTEMBER 2020PRE-FAIR ISSUE FOR KÜCHENMESSEN IN EAST WESTPHALIA ANDFOR IAA COMMERCIAL VEHICLES IN HANOVEROur Top Topics in the second issue: Kitchen trends & everything for the individual kitchen before the in-house fairs in East Westphalia. Hardware fittings and systems, lighting, sink units, faucets, lacquers and waxes. Commercial vehicles undergoing practical testing, the latest models from pick-ups to panel vans, hip vehicle equipment, innovative developments from electric cars to hydrogen cars under analysis. Plus: Special section for Software and IT, which make the industrial finishing process more flexible and efficient. It’s about special Software for furniture-design, Recording-system for orders, branchprograms and efficent dataflow in work. Furthermore: Special section on shopfitting and interior door trends.

Publication date: 14.09.2020Advertising deadline: 19.08.2020This issue will also be available at the Küchenmeile A30 und IAA Commercial Vehicles trade fairs.

CRAFT TRADE AND INTERIOR FINISH SPECIAL – NOVEMBER 2020PRE-FAIR ISSUE FOR BAU IN MUNICH, DOMOTEX IN HANOVER UND IMM COLOGNEThe main subject will be: special section electric power tools. Even more handy, even more powerful. With these power tools you achieve more efficiency. Plus: The providers are convincing with these services. Special sec-tion CNC & CAD/CAM technology: Accurate processing on fixed machines. Preview of Bau, Domotex, Timba+, Swissbau and Imm Cologne. In addition: Special section on shopfitting. Individual solutions and series production – craft trades can do both. Innovative materials and trends in the latest woodworking machinery, hardware and fittings, lighting, doors and tools. Further: commercial vehicles and vehicle equipment in check.

Publication date: 18.11.2020Advertising deadline: 23.10.2020This issue will also be available at Bau, Domotex und Imm Cologne.

CRAFT TRADE-SPECIAL

Page 14: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

ENGLISH-LANGUAGE EDITION AS E-MAGAZINEAll issues of möbelfertigung are also distributed to more than 13,000 decision makersworldwide as an e-magazine. The e-magazine contains innovative features: advertise-ments will be directly linked to the enquirer; readers will be able to go directly to the interview or story that interests them with a click of the mouse on the title page or index. NEW: Video clips are now also integra-ted in the digital issue. Just ask for an individual quote.

On request, we will be glad to incorporate links so thatthe e-magazine is sent to your customers.

THE MOST IMPORTANTDEVELOPEMENTS OF THE YEAREach year, we produce an English-language edi-tion technology compendium identifying the high-lights of the year: möbelfertigung Technologies & Strategies 2020 focuses on current technical and technological trends, together with an overview of the fundamental strategic course taken by indus-try in 2020/2021. Further, it describes the most important products coming from the machinery manufacturers, also from suppliers of compo-nents, services and materials for the furniture industry. This issue has a strong focus on being close to the market and analysis, with worldwide distribution focused on industry decision takers.

Publication date: 3. August 2020 Advertising deadline: 13. July 2020

ACCURATE READER DISTRIBUTION: The print edition of Technologies & Strategies 2020 is distributed to a carefully-selected inter-national target readership, and is also available to readers at the IWF Atlanta, Sicam and Orgatec. In addition the complete edition of Technologies & Strategies is distributed as an e-magazine to decision-takers worldwide.

INTERNATIONAL ENGLISH LANGUAGE EDITIONS„TECHNOLOGIES & STRATEGIES“– the premium English language magazine

IWF ATLANTA & SICAM

The English-language edition of möbelfertigung is distributed to selected internatio-nal decision-takers prior to ZOW, IWF Atlanta and SICAM and other international trade fairs.It is the ideal vehicle for your English language advertisements or PR articles.The English edition is also distributed by e-mail worldwide as a digital edition.

Dates of publication of möbelfertigung English language editions:28. January – one week prior to ZOW Germany3. August – prior to IWF Atlanta5. October – prior to Sicam

Print & Digital

191.650 internationalcontacts

14

Page 15: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

for 3 placements 4c, each²

13,871.– €

6,936.– €

4,297.– €

3,424.– €

2,897.– €

1,450.– €

ADVERTISEMENT FORMATS AND PRICES (Price list valid from 01.11.2019)Live type area sizes:Width x height in mm

2 x 1/1 page

183 x 263

89 x 263 183 x 130 JP 130 x 183

183 x 87 61 x 263

42 x 263 183 x 65 89 x 130 (JP)

89 x 65 183 x 33

Bleed formats1:Width x height in mm

2 x 1/1 page

210 x 297

102 x 297 210 x 150 JP -

210 x 105 70 x 297

56 x 297 210 x 70

-

4c-price

14,300.– €

7,150.– €

4,430.– €

3,530.– €

2,987.– €

1,495.– €

format

2/1 p.

1/1 p.

1/2 p.

1/3 p.

1/4 p.

1/8 p.

1 incl. bleed difference 4 mm 2 incl. the respective volume and series discountst 3 JP = Juniorpage15

PREFERENCE PLACEMENTS Inside front and back cover page, 4c. 7,995.– € 4th back cover page, 4c. 8,520.– € 1/1 page ad in table content, 4c. 7,865.– € 1/2 page ad in table content, 4c. 4,877.– € 1/3 page ad in table content, 4c. 3,873.– €double page ad before table content, 4c. 15,730.– €Front page on request

COLOUR SURCHARGEFor each additional colour, 1/1 page or less Special colours (HKS, Pantone), 1/1 page 800.– € Special colours (HKS, Pantone), 1/2 page 400.– €

PRICES FOR OCCASIONAL AND JOB ADVERTISEMENTSMillimetre price each 42 mm wide column for: Job and representative offers 5.00 € Job and representative soughts 3.00 € Cipher charge plus offerer postage 14.00 €

DISCOUNTSwithin a period of one year Series discounts or volume discounts 3 advertisements 3 % 6 advertisements 6 % 3 pages 6 % 9 advertisements 9 % 6 pages 9 % 12 advertisements 12 % 12 pages 12 %

No discount can be granted on colour, loose or bound inserts.

COMBINATION DISCOUNTSFor placement of advertisements in various objects of the FerdinandHolzmann Verlag a combination discount is granted.

CONDITIONS OF PAYMENT2 % discount for payment within 7 days, otherwise payment withoutreduction within 30 days from date of invoice.

PRICE LIST PRINT

Page 16: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

16

1/2 PAGEBleed*210 mm wide x150 mm highLive type area183 mm wide x130 mm high

1/2 PAGEBleed*102 mm wide x297 mm highLive type area89 mm wide x263 mm high

1/1 PAGEBleed*210 mm wide x297 mm highLive type area183 mm wide x263 mm high

1/4 PAGEBleed, across*210 mm wide x70 mm highLive type area (JP)89 mm wide x130 mm high

1/4 PAGEBleed*56 mm wide x297 mm highLive type area42 mm wide x263 mm high

1/3 PAGEBleed*210 mm wide x105 mm highLive type area183 mm wide x87 mm high

1/3 PAGEBleed*70 mm wide x297 mm highLive type area61mm wide x263 mm high

2/1 SEITE

Bleed*2 x1/1 page

*incl. bleed difference 4 mm

Live type area2 x1/1 page

ISSUE SIZEDIN A4, 210 mm wide x 297 mm high,uncut 218 mm wide x 305 mm high (bleed difference 4 mm)

TYPE AREA183 mm wide x 263 mm high, 4 columns each 42 mm wide

ADDITIONAL CHARGE FOR BLEEDINGAdvertisements exceeding the type area 10 %

PRINTING PROCESSOffset, 60 raster, direct exposure of the digital data on printing plate (CTP)

Prices do not include applicable statutory value-added tax. Postal fees are subject tochange. The General Terms and Conditions for advertisements in newspapers andmagazines apply.

DIGITAL DATASystem: Windows/PCSoftware: Adobe CC (Illustrator, Photoshop, Indesign) Picture formate: tif, eps, jpg, line drawings, at least 300 dpi We also require a colour true digital proof based on the FOGRA standard and the complete character sets.

Contact: Claudia Höfner, Telefon +49 40 63 20 18-41e-mail: [email protected]

Address of the printer: Grafisches Centrum Cuno GmbH & Co. KGGewerbering West 27, 39240 Calbe (Saale)

Page 17: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

17

AD-SPECIALS We can do even more. Take a look at our Ad Specials / Special advertising options – custom-made to match your marketing objectives. The choice ranges from UV-lac-quer high-gloss effects, to fold-out front cover, fold-out posters, glued-in CD or DVD, gatefold XXL-format, fluffy sensitive with flockings, 3D-look and outer banner strap – möbelfertigung is your flexible partner.

BOOK MARK acts as a long-term reminder of your ad. Free choice of shape and material (e. g. wood, metal, with paint or lacquer, or fleece).

PARTIALLY LACQUEREDCOVERPAGEEmphasises image visual impact and flags up high value.

SPLIT BANDEROLE135 g paper as standardOther grammages possible by arrangement PRODUCT

SAMPLEUp to 25 g/2 mm thickness

BOOK MARKUp to 25 g/2 mm thickness

BANNER STRAP AROUND THE MAGAZINE135 g paper as standardOther grammages possible by arrangement

FORMATS / AD-SPECIALS

LOOSE INSERTSIf you have current image brochures, program flyers or other printed pro-ducts, please talk to us about possib-le enclosures. Of course, we will also develop booklets, posters, bookmarks or glued-in samples together with you, which we can enclose with the möbelfertigung or attach to a page.

LOOSE INSERTSFormat max. 200 mm wide x 290 mm high Price up to 25 g weight 3,395.– € for each 5 g commenced 620.– €Plus postal fees ‰ 14.00 €We retain the right to refuse to fulfil the order until a sample of the insert is submitted.

BOUND INSERTSFormat: 210 mm wide x 297 mm high (trimmed) plus bleed difference 4 mm1 paper = 2 pages 5,430.– € 2 paper = 4 pages 10,860.– € (bigger amount on request)

Page 18: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

18

We ensure your brand success

Our extensive portfolio of digital platforms enables you to reach your target group promptly - whether with our weekly newsletter in Ger-man or English, via our website www.moebelfertigung.com or on our social media appearances.

Benefit from the flexibility and speed of our channels and communi-cate directly with your customers. With our reporting tools, you can easily measure the success of your advertising and receive feedback on the implemented measures.

Link your order form as pdf in a image/text display, present your new web presence with a slideshow as a banner or explain your latest product line in a special newsletter with small articles.

18

online

Page 19: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

19

The newsportal of the furniture industryWWW.MOEBELFERTIGUNG.COMWith the news portal www.moebelfertigung.com you experience the international supplier, woodworking machine and furniture industry in real time - with the competence of the print medium and its 35 years of experience in the background.

www.moebelfertigung.com also focuses on the series-producing craft of furniture making, interior design and shop fitting - audited monthly by IVW. The main topics are: Fittings, systems, furniture technology, automation, lightweight construction, surfaces, machi-nes, materials, craftsmanship, production technology, software, IT, logistics, resources, design, raw materials, sustainability, tools, in-dustry 4.0, lighting, CAD/CAM and commercial vehicles.

PROFESSIONAL CONTENTn Our specialist editorial offices produce up-to-date, unique content

on a daily basis.n We deliver exclusive industry news: „möbelfertigung“ publishes

reliable figures, hard facts and background reports with multime-dia features: Picture galleries, videos, interviews.

n We report on important industry events and trade fairs at home and abroad with detailed trade fair and theme specials.

n The platforms of Ferdinand Holzmann Verlag are the specialist furniture portals with the highest coverage in German-speaking countries. The portal www.moebelfertigung.com shows 78,036 page impressions and 43,890 unique visits in April 2019.

THE USER COMMUNITY: DECISION-MAKERS FROM THE FURNITURE INDUSTRYOur readers use www.moebelfertigung.com as a daily source of information to keep up to date with the latest trends in the industry. Our website is read by proprietors and senior managers of the inter national housing, kitchen and office furniture industry, shopfitting, supplier and machinery industry. It covers the entire value chain of the sector.

Reach the top managers with your advertising message!

THE FIGURES SPEAK FOR THEMSELVES

Source: IVW online

APRIL 2019 MAY 2019 JUNE 2019 pis visits

78,03

6

43,89

0

73,84

8

41,19

0 50,22

7

28,29

9

67,37

0

37,79

3

Average figures for the secondquarter of 2019:

Page Impressions: 67,370Unique Visits: 37,793

Page 20: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

WIDE SKYSCRAPER / SCROLLING SKYSCRAPERA format that is out of the ordinary. Wide skyscrapers (160 x 600 pixels) offer sufficient space for the pre-sentation of image motifs and impressive animations in a prominent position. Also available as Scrolling Skyscraper. Up, down: Wherever the reader scrolls, your ad scrolls with it and always remains in the user‘s view when visiting the website.

MEDIUM-RECTANGLEPlaced right next to the content.Through the integration within the content area, a strong attention for your advertising message is achieved. The medium-rectangle (300 x 250 pixels) is particularly suitable for larger images, logos, animations and film sequences.

CONTENT-ADIntegrated in the editorial area.The best quality area for your ad. With the placement of your adver-tising message in the content area, you reach the users immediately while reading the articles. The content ad (600 x 100 pixels) is well suited as a countdown, e.g. for your trade fair.

online

SUPERBANNERAbove average size and unique position.Superbanners (728 x 90 pixels) are characterized by their above- average size and unique position. The premium placement at the top of the page guarantees maximum attention.

20

Page 21: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

ONLINE

NEWSLETTERThe weekly möbelfertigung newsletter is sent to round about 8,000 decision-makers in the furniture industry and their suppliers, woodworking industry professionals,craft businesses, machinery manufacturers, building interior completion companies and archi-tects; in fact, all those in the business who have something important to say. This delivers your advertising message direct to the decision makers who matter to you: the furniture industry and their suppliers, woodworking industry professionals, craft businesses,ma-chinery manufacturers. Delivery happens within an editorial framework that is bang up to date, 52 times a year. Find out how your advertisement can be part of an informative background and reach thousands of decision-makers with the single click of a computer mouse.

STANDALONEIn addition to our weekly newsletters, you can also commission a standalone newsletter to go direct and exclusive-ly to our target group. You may design and specify the newsletter content. The target readership is guaranteed to be accurately directed to your poten-tial customers. The newsletter will be distributed under the möbelfertigung corporate identity and will only contain content provided by you.*

*The content must be agreed with us at the planning stage.

21

Page 22: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

22

formatMedium-RectangleWide SkyscraperSuperbannerWide Content-AdScrolling SkyscraperWallpaperFireplace

Width x height in pixels300 x 250160 x 600 728 x 90600 x 100160 x 600930 x 90 + 160 x 600930 x 90 + twice 160 x 600

per week234.– €329.– €354.– €374.– €401.– €611.– €756.– €

per month 880.– €1,203.– €1,336.– €1,432.– €1,470.– €2,342.– €2,940.– €

BANNER PRICES:

Text displayHalfsize-BannerImage-/text-displayFullsize-BannerStandalone

4 lines/each 65 signs280 x 100Image 300 x 150/max. 250 signs600 x 120Exklusiv content

358.– € 585.– € 865.– €1,092.– €2,340.– €

1,185.– €2,100.– €2,940.– €4,106.– € –

BANNER PRICES NEWSLETTER:

PRICE LIST ONLINE

onlineStandardized banner formats according to IAB (Interactive Advertising Bureau). Other formats can be placed by arrangement. We reserve the right to rotate all banners.

Advertisement formats and prices

Scale of discounts Published 3 timesPublished 6 timesPublished 9 times

% per banner– 5

– 10– 15

DISCOUNTS: Cancellation deadline for onlne ads: 8 weeks before the publishing date

Also the banner creation can be provided if necessary.

Page 23: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

23

MÖBELFERTIGUNG IN THE SOCIAL NETWORKFor years, möbelfertigung has also been represented on popular social media platforms and had almost 2,400 fans on Facebook and 3,800 on Xing in October 2019. An entertaining mix of selected news, trade fair appearances, editorial events and industry round tables will be posted. Internal features from the publishing house, a look behind the scenes again and again, lots of charming photos and attractive competitions make the pages interesting.

MEET US ON FACEBOOK AND XING

n Support of the entire web presencen Professional set-upn Creation of an editorial plann Establishment of a networkn The Ferdinand Holzmann Verlag takes care

of the publication of your articlesn Monitoring of articlesn Various applications (e.g. for sweepstakes,

photo competitions, job advertisements, information, etc.)n Placement of advertisements incl. support and

optimisation to increase efficiencyn Evaluation and editing of statisticsn Sweepstake cooperations

BASIC OFFER ONLINEn Facebook: 157.00 € per postingn Xing: 500.00 € per posting

Page 24: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

Events by professionalsfor professionalsOur strategy is to bring together decision- makers from the furniture industry and their suppliers, to impart knowledge and share it with the industry. That‘s why we focus on informative, exciting and sociable event formats. We organise congresses and confe-rences, workshop formats and webinars.

Advertisers have the opportunity to let their brand shine in top-class environments.

On request, we offer sponsorship opportunities that are individually tailored to your needs.

24

Page 25: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

Join the first “Surface in Motion – Technology and Design Conference”. Top speakers will pre-sent current topics relating to the decorative surface of wood-based materials.On the first day (13 May), four keynote speakers will present current topics relating to surfaces. On the second day (14 May) you can choose from two parallel sessions – according to your pre-ferences in “Technology” or “Design”. With this event, the trade magazines “möbelfertigung”

and “arcade” address the wood-based products industry, its suppliers, furniture manufacturers and interior designers.We invite all conference participants and spea-kers to a networking dinner on the evening of 13 May. (The evening event is included in the confe-rence price.)

Confirmed speakers of the “Technology“- Conference among others:n Dr. René Pankoke, Hymmenn Martin Marxen, Hueck Rheinischen Ali Özyilmaz, MB Digitalprintn Dr. Matthias Otting, Printing Ink. AGn Knut Zinnäcker, Flexolinen Oliver Baar, KBA

Confirmed speakers of the “Design“- Conference among others:n Klaus Monhoff, Eggern Claudia Küchen, Schattdecor, n Hannes Bäuerle, Raumproben Brigitte Steffen, surface & material s specialistn Uwe Linke, interior design psychology

So make a note now of 13 and 14 May 2020. Let your brand shine in this top-class environment and be-come a sponsor of this event.

Date: 13.05.2020, 3 p.m. to approx. 6 p.m., afterwards Networking Dinner. 14.05.2020, 9 a.m. to approx. 4 p.m.

Location: KUZ Mainz, Dagobertstraße 20B, 55116 Mainz

EVENTS

Key-Note-Speaker among others:Peter Lantz, Ikea | Ralf Imbery, Continental (Hornschuch) | Dr. Paolo Fantoni, executive EPF

„WE GO INTO THE DEPTHS OF SURFACES“ SURFACE IN MOTION – TECHNOLOGY & DESIGN CONFERENCE

25

Page 26: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

26

Industry knowledge at the highest level. Practical and at the same time looking to the future - this is the specialist congress „Efficient furniture production in practice“ in Düsseldorf. In a curated lecture programme, participants will learn how they can master the current challenges of furniture production. In 2020, the „furniture production“ industry congress will enter its fourth round. Tailored from practice to practice and specifically to the needs of the furniture industry, the congress uses best-practice examples to illustrate the.

opportunities that industry 4.0 elements offer the sector in global competition. From the human factor through material flow, data management and plant engineering to funding opportuni-ties and return-on-investment scenarios. At the same time, the focus is on the bigger picture. Top-class speakers from other sectors, such as the automotive industry or robotics, will explain their successful concepts and strategies. All presentations of the event will be simultaneously translated into English.

Date: 25.11.2020, 4 p.m. to approx. 6 p.m., afterwards Networking Dinner. 26.11.2020, 9 a.m. to approx. 4 p.m

Location: Hotel Nikko, Immermannstraße 41, 40210 Düsseldorf

The exchange of knowledge will continue on the evening of the first day of the congress in Düsseldorf‘s Old Town. (The evening event is included in the conference price.)

So make a note now of 25 and 26 November 2020. Let your brand shine in this top-class environment and become a sponsor of this event.

EFFICIENT FURNITURE PRODUCTION IN PRACTICE – SPECIALIST CONGRESS IN DÜSSELDORF

Page 27: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

27

SPONSORING OPTIONS

All these prices are net of the Value Added Tax in force at that time.

GOLD SILVER BRONZE

Before the conference Logo on the conference website Yes Yes Yes

Logo on the conference print ad (or equivalent substitute) Yes – –

Company name incorporated in the E-mail direct promotion Yes – –

During the conference Display area in the coffee break area (table + 2 chairs) Yes Yes –

Conference participants 3 2 1

Logo on the participants passes Yes – –

Company presentation within conference documents Yes – –

Company logo to be included within conference documents Yes Yes Yes

50% discount on additional tickets (max. 3 tickets) Yes – –

Distribution of company brochures / Give-aways to participants Yes Yes Yes

Individual question in participants’ Q & A session Yes – –

After the conference Company name to be included in the post-conference thankyou E-mail to participants

Yes – –

In Addition The conference will be backed by Ferdinand Holzmann Verlag furniture trade and industry media, with comprehensive pre- and post-event reporting in which all sponsors will feature.

Yes Yes Yes

Firm Reservation possible until as soon as possible

2 weeks prior

2 weeks prior

Prices ab 5,000.– € ab 3,500.– € ab 2,500.– €

möbelfertigung EventsYour sponsoring options at our events

The exclusive Platinum Package and other sponsor-ship options vary by event. Please contact us!

Page 28: INTERNATIONAL FUNITURE PRODUCTION MEDIA-INFORMATION€¦ · surfaces, laquer, finish foil, gravure printing, digital print, direct print. Market analysis. The machines pushing surface

EIN UNTERNEHMEN IM VINCENTZ NETWORK

Weidestraße 120a, 22083 Hamburgfon: (040) 632018-0, fax: (040) 6307510

e-mail: [email protected], www.moebelfertigung.com

Sources: IVW, Leserstruktur-Analyse 2018 Evalanche- Webtracking, IVW-Online, Facebook, Xing, Google Analytics

293,200Print

325,000digital

Magazines

680,422Page

Impressions

441,069Newsletter

196,953Standalone

274,101 Newsflash

2,393Facebook

3,801Xing

The NETWORK möbelfertigung

total reach 2.217.439 Contacts

Illustration: Puwadon Sang-ngern

THE TREND SCOUTS FROM THE MEDIA CITY HAMBURG ARCADE | MÖBELFERTIGUNG | MÖBEL KULTUR | LIFESTYLE | DER KÜCHENPROFI | ONLINE | KARRIERECENTER

500 Participants

of events