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Intro to Blogs Tuesday, 13 April 2010

Intro to blogs

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Page 1: Intro to blogs

Intro toBlogs

Tuesday, 13 April 2010

Page 2: Intro to blogs

@[email protected]@mStonerblogmStonerblog.comslideshare.net/mStoner+1.802.457.2889m: +1.312.622.6930

Tuesday, 13 April 2010

Page 3: Intro to blogs

A blog ... is a type of website ... with regular entries of commentary, descriptions of events, or other material

such as graphics or video. Entries are commonly displayed in reverse-chronological order. "Blog" can

also be used as a verb ....

Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. A typical blog combines text, images, and links to other blogs, Web pages, and other media

related to its topic. The ability of readers to leave comments in an interactive format is an important part

of many blogs. ... Microblogging is another type of blogging, featuring very short posts.

resource : en.wikipedia.org/wiki/BlogsTuesday, 13 April 2010

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anatomy of a blog

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WHATare blogs

good for????

Tuesday, 13 April 2010

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researchMARCH 2010

ACCOUNTING

ENTREPRENEURSHIP &INNOVATION

FINANCE

INTERNATIONAL BUSINESS

LEADERSHIP

MANAGERIAL ECONOMICS

MARKETING

OPERATIONS

POLICY, POLITICS & SOCIALENTERPRISE

Search

KELLOGG SCHOOL HOME

FACULTY DIRECTORY

FACULTY PUBLICATIONS

FACULTY EXPERTS GUIDE

FACULTY CASES

FACULTY BOOKS

FACULTY NEWS

RESEARCH SEMINARS

RESEARCH CENTERS

CONFERENCES

NU OFFICE OF RESEARCH

INSIGHT IN PERSON

INSIGHT PRESENTS FACULTY BLOGS

Everything FinanceThe SEC Returns to the 1930’sJonathan Parker

ERP 2010Jonathan Parker

Code RedAHIP and Cost-shifting: A Ready-Made SmokescreenDavid Dranove and William White

Setting the Record Straight on Medical BankruptciesDavid Dranove and William White

Finance and the Public InterestWhere do we go from here?Deborah Lucas

Smoke and Mirrors at the FDICRobert McDonald

Pensions in PerilThe funding status of state-sponsored pensionplansROBERT NOVY-MARX AND JOSHUA RAUH

Timing Is EverythingThe duration of climate agreements influencestheir successBÅRD HARSTAD

And the Poor Get PoorerThe economics of higher global temperaturesMELISSA DELL, BENJAMIN F. JONES AND BENJAMIN A.OLKEN

The Sounds of SilenceConsumers cue on corporations’ crisiscommunicationsERIC LUIS UHLMANN, GEORGE E. NEWMAN, VICTORIA LBRESCOLL, ADAM D. GALINSKY AND DANIEL DIERMEIER

Trusting the Stock MarketImpressions influence investors decisionsLuigi Guiso, Paola Sapienza and Luigi Zingales

Congenital DefectSystemic hospital cost inflationWilliam Ocasio

The Devil Is in the DetailingModeling physician choice of prescription drugsTulikaa Bhatia and Lakshman Krishnamurthi

Are Restaurants Really Supersizing America?Restricting restaurant meals may not trim Americans’expanding waistlinesMichael Anderson and David A. Matsa

To Settle or Not to SettleNegotiations and attorney interests in medical malpracticecasesYasutora Watanabe

The Financial Hazards of AgingWhy older adults choose riskier investmentsGregory R. Samanez-Larkin, Camelia Kuhnen, Daniel J.Yoo and Brian Knutson

Consistent ContributorsPutting the team first helps solve the “cooperationproblem”Mark Weber and J. Keith Murnighan

Membership Has Its PunishmentsLoyalty programs dissuade firms from pricing productscompetitivelyYuk-fai Fong and Qihong Liu

Really, I Can Return It? Sold!Optimizing your returns policyEric T. Anderson, Karsten Hansen and Duncan I.Simester

We Will Be Right with YouManaging customers with vague promisesGad Allon, Achal Bassamboo and Itai Gurvich

© Kellogg School of Management, Northwestern University.All Rights Reserved.Privacy Policy

Kellogg School of Management2001 Sheridan Rd, Evanston, IL 60208847-491-3300 / [email protected]

Tuesday, 13 April 2010

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sharing news & features

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news

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personal insights

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student recruitment

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institutional life

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professional insights

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Blogging success

You own it. Tell your story.Comments build community.

Post regularly.Links in/links out.Market your blog.

Tuesday, 13 April 2010

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mStonerblog: http://bit.ly/9eA9m Kellogg Insight: http://bit.ly/TSxJz

iPhone: http://bit.ly/cknRL0

Tuesday, 13 April 2010