ION Innovation Observatory Network Envisioning & Enabling Systematic Empirical Observation of 1.Effective Leadership & Implementation, 2.Transformative

IONInnovation Observatory

NetworkEnvisioning & Enabling

Systematic Empirical Observation of

1. Effective Leadership & Implementation,2. Transformative Technologies & Innovations,

3. And Global Business & Development

Draft Proposal v.1.04 ~ 30 April 2003Joost Bonsen ~ [email protected] ~

617.930.0415

=

MIT Sloan Faculty Interests at Various Levels of Systems Analysis

Economy

Sector

Firm

Group

Individual

Geography

Market/Tech

Organization

Theme

Idea

Technology Roadmapping

Technology &Entrepreneurial Strategy

Virtual CustomerInitiative

TechnologyVentures

Global Development

Venture Capital

Decision Psychology

Creative Communities,

Social Networks

Business Dynamics

Social Media

Aggregate Interest Clusters, Woven Together…

Economy

Sector

Firm

Group

Individual

Geography

Market/Tech

Organization

Theme

Idea

Technology Roadmap

Technology VentureObservatory

OpenSourceInitiative

ION

Digital AnthropologyTech Testbeds & Sociometrics


Emerging Tech-BizLive Cases

ION =Innovation Observatory

Network• Weaving together clusters of currently

existing and potential empirical, quantitative MIT & partner research

• Observing Innovation in all its forms

• Aligned with unifying overarching MIT Sloan themes…

Innovation

Globally

Leadership

Innovation Observatory Examples & Elements

1. Technology Roadmaps– Prototyped by Fine &

Kimerling at Microphotonics– Generalizing Moore

2. OpenSource Initiative3. Tech Venture Observatory4. Online Virtual Customer Initiative5. Live Case Studies6. Sociometrics7. Testbeds & Microcosms

Original Plot of“Moore’s Law”

1. Technology Roadmapping (TRM)a.k.a. “Innovation Dynamics”

http://mph-roadmap.mit.edu/

• Including Professors Charlie Fine & Rajeev Ram (in MicroPhotonics)

• Prototyped by Sematech in Semiconductors, now in MIT MicroPhotonics Center

• Big-picture perspective on development targets; overview the business implications of technology trendlines

• Emerging Themes: MEMS, Neuroengineering, Nanotech, Genomics…

http://mph-roadmap.mit.edu/

2. User Innovation & OpenSource Initiative (OSI)

http://opensource.mit.edu/ & http://userinnovation.mit.edu/

• Including Professor Eric von Hippel, RA Karim Lakhani

• Inquiring about Innovation Ecologies, Individual Incentives, Informal Organizations

• New domains: OpenSource Hardware, OpenSource Biology, and more…

http://opensource.mit.edu/

3. Technology Venture Observatory (TVO)

• Including Professor Diane Burton

• Inquiring about Business Strategy, Employment Models, Founder Experiences, Emerging Technology Businesses, Entrepreneurial Financing…

DRAFT PROPOSAL

4. Online Explorations: Virtual Customer Initiative (VCI)http://mitsloan.mit.edu/vc/

• Including Professors John Hauser, Drazen Prelec, Nader Tavassoli, et al

• Methods for Accelerating the Customer Feedback Product Development connection.

• Live Demos– http://wow.mit.edu– http://conjoint.mit.edu

http://mitsloan.mit.edu/vc/

http://wow.mit.edu/

http://wow.mit.edu/

http://conjoint.mit.edu/

5. Live Case Studies Emerging Technology-Business

• For example, Professors Fiona Murray in Biotech, Joe Jacobson in Nanotech

• Inquiring about New Technology arenas, Radical Research

• Seeking Business Implications

• Commercialization Challenges

• Class Connections

http://courses.media.mit.edu/2002fall/tes/

6. SociometricsOpinion-, Physio-, Psycho-,

Neuro-, Bio-, & Anthro-metrics

JPB 2003

http://courses.media.mit.edu/2003spring/da/

7. Testbeds & Microcosms

• Athena

• PlaceLab

• Sloan, Media & Kendall

• E.g. CycleScore

• E.g. Shuttletrack

http://architecture.mit.edu/house_n/ http://architecture.mit.edu/house_n/web/placelab/livinglaboratory.htm

http://www-tech.mit.edu/V122/N64/zcenterejcdone.64p.html

http://shuttletrack.mit.edu/

http://web.media.mit.edu/~jpbonsen/MIT-Technology-Testbeds.ppt

Technology Roadmap

Technology VentureObservatory

OpenSourceInitiative


Emerging Tech-BizLive Cases

Innovation Observatories:Other Possible Research Clusters

Economy

Sector

Firm

Group

Individual

Geography

Market/Tech

Organization

Theme

Idea

Global DevelopmentObservatory

Venture Capital Observatory

Social Network Observatory

Decision Neuropsychology Lab

Tech Testbeds & Sociometrics

Innovation Observatories:Core Qualities

• Empirical, Quantitative – Systematically research most compelling questions

• Leverage – Make most of scarce faculty time• Build Reputation – MIT Sloan should lead in

practical and rigorous scholarship on Innovation, Leadership, and Global action

• Scaling & Supporting – Build up ION research Operations & Infrastructural Leverage (OIL)

Innovation Observatories:Bolstering A Key Quadrant of the

MIT Social Science Research Endeavor

Qualitative

Quantitative

Empirical Theoretical

ION

Unifying Sloan Themes

Transformative Innovations,

Emerging Hard & Soft Technologies,

Disruptive Challenges

Global Business Strategy, International Development

Effective Organizations, Entre- & Intra-

preneurial Leadership

TechnologyEntrepreneurship &Strategy Dynamics

Dynamic,Networked

Organizations

Developmental Innovations,

MicroFinance

Innovation

Global

Leadership

Unifying Strategic Themes

Global Development

Effective

Leadership

Transformative Innovations

Finance, Accounting, &

Economics

Manag’nt Sci, Functional Disciplines

Behavioral & Policy Science

Strat & Org’ns

Classic MIT Sloan Disciplinary Strengths

Un

ifyin

g S

tra

tegi

c T

hem

es

MIT Sloan

Innovation

Global

Leadership

Classic Disciplinary Strengths

Global Development

Entrepreneurial Effectiveness



Economics



Strat & Org’ns


MIT Sloan

Innovation

Global

Leadership

Classic Strengths x Unifying Themes

Global Development

Effective

Leadership



Economics



Strat & Org’ns


Un

ifyin

g S

tra

tegi

c T

hem

es

SloanMatrix

Innovation

Global

Leadership

Example Sloan Faculty Themes

Global Development

International

Mgt

Global Value Chains, TechMaps

Entrepreneurial Policy

Effective Leadership

Financial Engineering, Management

Business Dynamics

Tech-Biz

Ventures


Virtual Customer Behavior

Tech Strategy


Economics



Strat & Org’ns

MIT Sloan Matrix


Un

ifyin

g S

tra

tegi

c T

hem

es

VentureFinance

Innovation

Global

Leadership

Specific Possible Research Thrusts

Global Development

Effective Leadership



Economics



Strat & Org’ns

MIT Sloan Matrix


Un

ifyin

g S

tra

tegi

c T

hem

es

DevelopmentalEntrepreneurship

VisualizingComplexity

ComparativeMarket

ResearchTechnologyRoadmaps

MicroFinance

TechnologyVenture O.

Innovation

Global

Leadership

DevelopmentalEntrepreneurship

VisualizingComplexity

ComparativeMarket

ResearchTechnologyRoadmaps

MicroFinance

TechnologyVenture O.

Global Development

Effective

Leadership



Economics



Strat & Org’ns


Un

ifyin

g S

tra

tegi

c T

hem

es

Innovation Observatories:MIT Sloan School-wide Initiative

Covering Quantitative,Empirical Aspects

ION

Mapping Faculty in Disciplines to Phases of Venture Development

Strategy

MTIE

Org/HR

Finance

Marketing

Operat’ns

Prod DevIdeation Invention Incorporation Investment

sSales Profitabilit

yEscalation

Innovation Observatories:Sloan School-wide Benefits

• Research – High quality, comparable, longitudinal data on hundreds of technologies, products, companies, industries, & regions across several emerging technology sectors

• Education – Students learn through close observation as practitioners in the research, benefit from new types of quantitative, cross-comparable case-studies.

• Practice – Answering questions relevant to operating execs, allowing comparative benchmarking, delivered through SMR, ExecEd, custom & MBA programs.

• Research on Business Implications of Emerging Technologies The “MIT Matrix”

• Lessons woven thru Joint Technology Business Programs– BioEnterprise, NanoEnterprise

• Benefit & Draw Upon undergrads & technologist grad students

• Cross-Disciplinary, Formal & Informal Social & Professional Links

Innovation Observatories:A Way to Engage the Rest of MIT

MIT Strategic Technology Thrusts1. Information Technologies = Ever more sophisticated

computation & communication, leveraging mind & media.2. Biomedical Technologies = Medical engineering, perfecting

the health & life sciences.3. Materials Technologies = Investigating and fabricating

designer materials & ever smaller systems, at scales from micro thru nano

4. Complex Systems = Large scale, socio-political & econo-technological systems.

5. Developmental Innovations = Appropriate and leapfrog technologies for tackling challenges in developing & emerging regions

MIT Sloan Technology Biz MatrixInfo Bio Mat’ls Compl’x Develop-

mental

MIT Research

LCS/AI, Media, 6

HST, BEH, 7

MTL, 3, 5, 6, 8, 16

SDM, Aero, 6, 15, 14, 13

Digital Nations, 1, 4, 5, 6, 7, 11

1. Sloan Research

eBiz, Mkting

POPI, ? ? System Dynamics, Tech Strat

Econ, Global Entrepreneurship

2. Sloan

Courses

ITBT, eBiz

Bio-venture

? SysDyn, Strat, OR,

Global E-lab, DE

3. Sloan

Extracur

Media-Tech

Health-Tech

? OR, SDK12, etc

SEID

MIT Alum Startups

Akamai, DirectHit

Amgen,

Biogen

Gen’tec

Surface, eink, Angstr’m

HP, Raytheon, Teradyne

AfricaOnline, Evergreen Solar

MITMatrix

http://web.media.mit.edu/~davet/notes/emerging-tech-mit.htmlC:\My Documents\New Crap\DLoads\MIT-Matrix-offline.htm

Mapping Sloan Faculty to MIT’s Emerging Strategic Tech Sectors

Info Tech Bio Tech Tiny Tech Complex Systems

Develop’t

Innovations

Strategy

MTIE

Org/HR

Finance

Marketing

Operat’ns

Prod Dev

Potential Links with Observatories Worldwide

• CMI, SMA Connections

• Industrial Performance Center

• Corporate Connections – e.g. BT, BP, DuPont

• Global Development– Clusters– Attempts at replicating “Silicon Valley”

Emerging MIT-Wide Initiatives

Global Development

Systems, Experimental, & Computational Socioscience

Neurotechnology

Computational & Systems Biology

Tiny Technologies

ION within MIT-Wide Themes

Global

SECSi

Neurotech

CSBi

TinyTech

ION

OILLubricating the ION Research Machine:

Operations & Infrastructural Leverage

• Maximally Leveraging Faculty Time

• Scaling Training in Research Methods, Integrated Interview Guides, Unifying Databases

• Staff Support, for formal & informal activities

• Structural Mechanisms

Staff & Support Personnel

• Research Support Staff– Central – statistics, websurveys

• E.g. Stats software support

– Distributed – thematic • E.g. Microphotonics Roadmapping Project Mgr

• Training Support• Extracurricular Support

– Clubs– Branded Events

Infra-Structural Mechanisms

1. Masters Research Seminars

2. Coordinated Special Projects

3. Team UROPs

4. Dean’s Research Fellows

5. Course Connection

6. Structured Theses

7. Testbed Facilities

8. Experimental Participation

1. Masters Research Seminars (MRS)

• Aligning Masters student professional interest with Faculty Research Agenda through specific themed-seminars

• E.g. TRM – 15.795 Technology Roadmapping, Fall 2002, Professor Charlie Fine, TA Joost Bonsen

• Others?– TVO – Tech Venture Observatory– OSI – OpenSource Initiative– VCI – Virtual Customer Initiative– DA – Digital Anthropology

2. Coordinated Special Projects (CSP)

• Independent effort by individuals or teams of students around a sponsor or research theme of interest.

• E.g. Professors Gabriel Bitran, Michael Cusumano, Diane Burton…

3. Team UROPs

• Undergraduate researchers working in teams on unifying projects under the supervision of faculty, graduate students, and select alums

• E.g Diane Burton, Sandy Pentland…

4. Dean’s Research Fellows (DRF)

• Well-paid, full & part-time Summer & IAP graduate researchers

• Prestigious position, coveted and very selective

• Rich collateral benefits for student and MIT

5. Sloan Course-Research Connections

• Weaving faculty research questions deeply into their academic courses, for example, with structured assignments and/or final projects.

• Typically requiring further work beyond classroom, after semester

• E.g. Professor Ed Roberts, Ely Dahan, Diane Burton…

6. Structured Theses

• Masters theses aligned around over-arching faculty research themes

• Ultimately aggregated into publication

• E.g. Professors Ed Roberts, Arnoldo Hax, Charlie Fine, Michael Cusumano, Henry Weil…

http://www.amazon.com/exec/obidos/tg/stores/detail/-/books/0684855313/reader/2/102-0283606-2111360

http://www.amazon.com/exec/obidos/tg/stores/detail/-/books/0195067045/reader/2/102-0283606-2111360