Iowa Breastfeeding ConferenceWednesday, May 17 and Thursday, May 18, 2017

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Airport Holiday Inn Conference Center6111 Fleur Drive, Des Moines, IA 50321

PURPOSE:To enable the healthcare team to provide evidence-based care, education and support to the breastfeeding mother and her family.

INTENDED AUDIENCE:Nurses, Dietitians, Lactation Consultants and other healthcare professionals.

CONTINUING EDUCATION:• May 17th approved for 0.45 CEUs by Iowa

Board of Nursing Provider #31, UnityPoint Health – Des Moines.

• May 17th approved for the following CERPs: 2-L and 1.75-E.

• May 18th approved for 0.66 CEUs by Iowa Board of Nursing Provider #31, UnityPoint Health – Des Moines.

• May 18th approved for the following CERPs: 5-L and 3.50-E. (Please see agenda for breakdown)

• May 17th and May 18th CEUs for registered and licensed dietitians have been applied for.

REGISTRATION:Registration is online only. Visit blankchildrens.org/classes, and click on the “Medical Conferences” category. *Early registration discount when registering before April 5, 2017

COST:$25 — May 17th Iowa Breastfeeding Coalition Meeting$50 — May 17th Afternoon Session $115 — May 18th All Day Session (includes conference materials and lunch) $175 — May 17th and May 18th Attend all three sessions (early registration price)$190 — May 17th and May 18th Attend all three sessions (price after April 5)A cancellation fee of $25 will be retained for cancellations before May 11, 2017, and should be directed to melinda.brightman@unitypoint.org. Refunds will not be available after May 11, 2017.

ACCOMMODATIONS:Rooms have been reserved at the Airport Holiday Inn at special conference rates. A room with a king or two queen beds is $99. Reservations must be made by April 25th to receive the conference rate. Contact the hotel at (515) 287-2400 and mention the code BRE.

NURSING ROOM:If you are in need of a lactation room, please contact Melinda.Brightman@unitypoint.org by May 11, 2017. The day of the conference, please stop at the conference registration desk for a lactation room key.

MORE INFORMATION:Contact Mindy Brightman at Melinda.Brightman@unitypoint.org or (515) 241-8205.12

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SPEAKERSMelissa Cole, IBCLC, RLC, is a board certified lactation consultant in private practice. Melissa has been passionate about providing comprehensive, holistic lactation care and education to parents and healthcare professionals for over a decade. She is an adjunct professor at Birthingway College of Midwifery in Portland, OR where she teaches advanced clinical lactation skills. Melissa is active with several lactation and health care professional associations. Melissa enjoys living and working in the beautiful Pacific Northwest.Liz Brooks, JD, IBCLC, FILCA, is a lawyer/litigator (since 1983) and private practice IBCLC lactation consultant (since 1997) who brings to life the connection between lactation consultation and the law. Healthcare workers (HCPs) face ethical, moral and legal challenges every day in their clinical care. With plain language and humor, Liz explains how law and ethics affect IBCLCs and HCPs. She offers immediate, pragmatic tips so HCPs can practice ethically, legally and confidently. She is an Adjunct Professor in Drexel University’s Human Lactation Consultation Program, recently served as the President of the International Lactation Consultant Association (ILCA) and Secretary of the United States Breastfeeding Committee (USBC), and is a current Director at the Human Milk Banking Association of North America. She wrote the only textbook focusing on IBCLC ethics and law, authored chapters on similar topics in five other texts, and is a well-received writer and lecturer in her field.Alyssa Schnell, MS, IBCLC, has been helping mothers and babies in the St. Louis area with breastfeeding for the past 14 years, first as a La Leche League Leader and now as an International Board Certified Lactation Consultant (IBCLC). She works in private practice and also co-hosts the podcast, Breastfeeding Outside the Box. Her practice, Sweet Pea Breastfeeding Support, provides prenatal, pre-adoption/surrogacy, and postpartum lactation consultations, as well as breast pump sales and rentals. Alyssa enjoys working with all mothers and babies, but she has an extra special place in her heart for helping mothers through adoption and surrogacy to breastfeed their babies. She is the author of Breastfeeding Without Birthing: A Breastfeeding Guide for Mothers Through Adoption, Surrogacy, and Other Special Circumstances and has been featured in Adoptive Families magazine, The Journal of Human Lactation, and The Journal of Clinical Lactation. Alyssa is the proud mother of three breastfed children, two by birth and one by adoption.

COMMITTEE MEMBERSNicole Newman, RD, LD, CDCJane Stockton, RN, CLCMarieta Boberg, MS, RD, LD, IBCLC, RLCMichelle Wieberg, RN, IBCLCLeeAnn Albright, RN, IBCLC, RLCJoni Thornton, RN, CPNJessica Dinh, BSNMelinda (Mindy) Brightman

A G E N D AWEDNESDAY, MAY 17, 2017

OBJECTIVES – DAY 11. Discuss infant gut health and the enteric nervous system.2. Determine what normal intake, output and growth are in

the context of digestive health.3. Identify useful care strategies for gut health related

issues. 4. Describe the legislative history of the International Code

of Marketing of Breast-milk Substitutes.5. Define how the International Code aligns with designa-

tion under the Baby-Friendly Hospital Initiative.6. Identify three areas of commerce and marketing, not

envisioned when the International Code was drafted in 1981 that affect today’s commercial messages about breastfeeding.

8:30-9:00 a.m. Registration

9:00-12:00 p.m. Iowa Breastfeeding Coalition Meeting

12:00-1:00 p.m. Lunch (for IBC Meeting attendees only)

12:00-1:00 p.m. Registration for afternoon sessions

1:00-3:00 p.m. Infant Gut Health: Common Concerns and Useful Support Strategies – Melissa Cole, IBCLC, RLC (2L)

3:00-3:15 p.m. Break

3:15-5:00 p.m. The WHO Code in Everyday Practice: Real Life Scenarios – Liz Brooks, JD, IBCLC, FILCA (1.75E)

5:00- 5:15 p.m. Evaluations/Adjourn

THURSDAY, MAY 18, 2017OBJECTIVES – DAY 2

1. Identify two mandatory practice-guiding documents the IBCLC must follow, and one voluntary practice-guiding document the IBCLC should follow.

2. Describe three ways social media use for lactation support can compromise patient/client care.3. Identify strategies to overcome potential barriers for successful breastfeeding.4. Explore the impact of ethical dilemmas when providing breastfeeding services.5. Discuss resources to assist healthcare providers when caring for the breastfeeding mother.6. Identify one difference in the scope of practice for an IBCLC, and another licensed

healthcare provider offering care for a breastfeeding dyad. 7. Describe the difference between a professional “scope of practice” and a work place “conflict of interest”.

7:30-8:20 a.m. Registration

8:20 a.m. Welcome & Announcements

8:30-9:45 a.m. HIPAA for Hipsters: Law and Ethics of Texting and Cloud-based Sharing – Liz Brooks, JD, IBCLC, FILCA (1.25E)

9:45-10:15 a.m. Break/Exhibits

10:15-11:15 a.m. BREAKOUT SESSIONS A. Human Milk Sharing, Selling and Donation: Legal and Ethics Angles – Liz Brooks, JD, IBCLC, FILCA (1E) B. An Individualized Approach to Relactation or Induced Lactation – Alyssa Schnell, MS, IBCLC (1L)

11:15-12:15 Lunch/ Exhibits

12:15-1:15 BREAKOUT SESSIONS A. Dietary and Herbal Galactogogues – Melissa Cole, IBCLC, RLC (1L) B. The Proficient Pumper – Alyssa Schnell, MS, IBCLC (1L)

1:15-2:25 BREAKOUT SESSIONS A. Tongue and Lip Tie: Related Issues, Assessment and Treatment – Melissa Cole, IBCLC, RLC (1L) B. The Breastfeeding Partner: How Dads and other Special People Make a Difference – Alyssa Schnell, MS, IBCLC (1L)

2:25-2:50 Break/Exhibits/Snacks

2:50-4:05 When Worlds Collide: How Ethics differ for IBCLCs, Peer Counselors, Nurses, Dietitians and Volunteers Liz Brooks, JD, IBCLC, FILCA (1.25E)

4:05- 4:15 Evaluations/Adjourn